今日，2025梅赛德斯-奔驰品牌科技日亮相上海。其中，MMA平台首款国产车型——全新纯电长轴距 CLA完成全球首次亮相，该车CLTC工况续航高达866公里，电耗仅10.9千瓦时/100公里；VAN.EA纯电 架构平台的前瞻之作——Vision V概念车全球首秀，该车定位豪华MPV。此外，梅赛德斯-奔驰的神经 形态计算、In-drive制动系统、太阳能涂层等前瞻科技也系数登场。 ...

Group 1 - Mercedes-Benz will showcase 28 models at the Shanghai International Auto Show, emphasizing its leadership in electrification and intelligent mobility [2] - The global debut of two new platforms, VAN.EA and MMA, will feature the Vision V concept and the new electric long-wheelbase CLA, highlighting advancements in luxury MPVs and intelligent driving [3][4] - The MMA platform's efficient electric drive technology achieves fuel efficiency comparable to a "1-liter gasoline car," while the MB.OS system outlines a comprehensive path from daily commuting to advanced autonomous driving [4] Group 2 - The exhibition will include a diverse lineup of models from Mercedes-Benz, AMG, Maybach, and G-Class, showcasing a blend of luxury and performance [5] - The booth design, inspired by "City Realm," creates an immersive experience, allowing visitors to engage with the brand in a dynamic urban context [6] - The event aims to demonstrate Mercedes-Benz's commitment to technological empowerment and localized innovation in response to the Chinese market [6]

Core Insights - Mercedes-Benz is showcasing its commitment to innovation and luxury at the 2025 Shanghai International Automobile Industry Exhibition, featuring 28 models and highlighting advancements in electric and intelligent vehicle technology [1][5]. Group 1: Product Launches - The Vision V concept car, based on the new VAN.EA electric architecture platform, will make its global debut, representing a new era for luxury MPVs with a focus on spaciousness and immersive digital experiences [2]. - The all-new electric long-wheelbase CLA, touted as the "smartest Mercedes-Benz ever," will also debut, featuring the MB.OS architecture and L2++ intelligent driving assistance, promising industry-leading efficiency and safety [3]. Group 2: Technological Innovations - Mercedes-Benz will unveil several cutting-edge technologies, including solid-state battery technology, neuromorphic computing for enhanced driving efficiency, and new solar coating solutions to improve vehicle range [4]. - The company emphasizes that "efficiency is hard currency" in the electric era, showcasing its advanced electric drive technology aimed at achieving the performance of a "1-liter fuel car" [3]. Group 3: Brand Experience - The exhibition will feature a diverse lineup from the Mercedes-Benz family, including Mercedes-AMG and Mercedes-Maybach, offering a rich selection of luxury travel options that combine both electric and traditional fuel vehicles [5]. - Mercedes-Benz plans to engage with customers through interactive events in Shanghai, including a city party to promote the new electric long-wheelbase CLA, aiming to connect with younger audiences [6].

While the proven Zacks Rank places an emphasis on earnings estimates and estimate revisions to find strong stocks, we also know that investors tend to develop their own individual strategies. With this in mind, we are always looking at value, growth, and momentum trends to discover great companies.Of these, perhaps no stock market trend is more popular than value investing, which is a strategy that has proven to be successful in all sorts of market environments. Value investors use tried-and-true metrics an ...

While the proven Zacks Rank places an emphasis on earnings estimates and estimate revisions to find strong stocks, we also know that investors tend to develop their own individual strategies. With this in mind, we are always looking at value, growth, and momentum trends to discover great companies.Looking at the history of these trends, perhaps none is more beloved than value investing. This strategy simply looks to identify companies that are being undervalued by the broader market. Value investors use fun ...

而奔驰的财报表现不佳，也与中国市场关系密切。2024年，奔驰汽车在中国的销量为68.36万辆，同比 下降7%，是奔驰全球跌幅最大的单一市场。 此外，在全球汽车市场加速转型电气化的背景下，奔驰的电动车也没有跟上形势，奔驰去年纯电车型全 年交付量为18.51万辆，同比大跌23%。一系列因素导致奔驰不得不收缩阵线，在全球市场进行裁员， 如果是一名30多岁、月薪约4.8万元人民币的工厂工人，遣散费略高于80万元人民币。埃尔贡·吕马利 称："如果员工不想离职，那也不必离开。但如果选择离职，就会得到一笔丰厚的补偿。" 奔驰之所以选择遣散部分员工，与当前公司艰难处境有关。 奔驰此前公布的2024财报显示，全年营业收入为1455.94亿欧元（约1.1万亿元人民币），同比下降 4.5%。全年毛利285.76亿欧元（约2166亿元），同比下跌19.5%；毛利率降到19.6%，是奔驰四年来第一 次全年毛利率跌破20%。税后净利润为104.09亿欧元（约789亿元），同比大跌了28.4%。 巨头被曝：3万人或将离职！给丰厚遣散费 最新消息，据德国《Handelsblatt》报道，梅赛德斯管理层将在4月给所有员工发信，为离职员工提供非 ...

图片来源：奔驰官网 根据 彭博社报道， 奔驰 及其子公司计划在中国裁减高达 15% 的员工。 裁员将主要影响其金融和销 售部门，即 奔驰汽车金融有限公司和北京梅赛德斯 - 奔驰销售服务有限公司。 被裁员工除了可以获得 N+9 的赔偿外，如果未来两个月没有入职新公司，奔驰中国还会为其额 外发放3 月和 4 月的工资。这意味着，奔驰中国最高的赔付相当于 N+11。 据报道，相关裁员已经开始，本月裁员速度有所加快。被裁员工中大部分为签订"无固定期限劳 动合同"的长期雇员，这意味着许多员工在奔驰中国工作了五年以上。 在一周之前， 奔驰宣布将进一步削减成本，并在其新产品线中增加更多汽油和柴油车型，而非电动 汽车，旨在恢复利润率， 同时公司预计 2025 年收益将大幅下降。 陷入困境的欧洲汽车制造商和汽车零部件制造商已宣布关闭工厂并进行大规模裁员，原因可能是能源 和劳动力成本上升，导致需求疲软且加剧了与中国的竞争。 资料来源 [1]Mercedes-Benz plans to cut up to 15% jobs in China, Bloomberg News reports ， https://www.reuters ...

据此前的募集说明书，募集资金净额将全部划付出境用于一般公司用途。 该期债券缴款日期为1月14日，上市日期为1月15日。 财联社1月8日电，梅赛德斯-奔驰国际财务有限公司公告，将于1月9日在中国银行间债市簿记发行20亿 元人民币3年期债券，利率申购区间为1.7%-2.3%。 ...

自2025年2月18日起，召回生产日期在2021年5月19日至2023年3月20日期间的部分进口C级汽车，共计 4738辆。 自2025年1月22日起，召回生产日期在2023年2月14日至2023年7月27日期间的部分进口S级汽车，共计 10辆。 梅赛德斯-奔驰（中国）汽车销售有限公司、北京奔驰汽车有限公司向国家市场监督管理总局备案了召 回计划，决定召回以下车辆。 自即日起，召回生产日期在2024年6月22日至2024年7月12日期间的部分国产EQE SUV车辆，共计4辆。 ...

Financial Data and Key Metrics - Group revenue impacted by lower pricing and mix for cars, with EBIT at €2.5 billion and EPS at €1.81 [6] - Cash flow at €2.4 billion, ending with net industrial liquidity of €29 billion [6] - Cars segment EBIT at €1.2 billion with a ROS of 4.7%, impacted by BEV stock clearing, dealer support in China, and warranty cost phasing [9][10] - Vans segment ROS decreased from 15% to 13.5%, with CFBIT at €0.9 billion and cash conversion rate of 1.4% [14][15] - Mobility segment EBIT at €300 million, with return on equity at 8.9% [16] Business Line Performance - Cars sales at 504k units, with core segment up 4% driven by GLC and CLE models [6] - Top-End Vehicles (TEV) impacted by softer market in Asia, particularly China, with S-Class demand stable but wholesale adjusted [7][8] - Electrified vehicles down 15%, while plug-in hybrids up 10% globally, driven by the US [8] - Vans sales down 13%, mainly due to lower demand in service and crafts business, with BEV sales at 4,400 units [14] Market Performance - US market shows solid momentum, Europe stable, while China remains challenging with strong competition [19] - TEV segment expected to improve in Q4, supported by G-Class, E AMG, GT, and SL models [19] - xEV share year-to-date at 18%, expected to reach 18%-19% for the full year [20] Strategy and Industry Competition - Company is focusing on a massive product launch initiative, balancing ICE and EV offerings [23] - Investments in technology, including Level 3 autonomous driving with increased operating speed up to 95 km/h [5] - Capital allocation remains a priority, with €10 billion returned to shareholders year-to-date via dividends and share buybacks [5] Management Commentary on Operating Environment and Outlook - Macro environment deteriorated, with competitive landscape remaining demanding [3] - Q4 expected to improve with better mix, normalization of warranty costs, and no BEV stock clearing measures [20] - Company plans to step up efforts on cost efficiencies and material cost reductions [23] Other Important Information - Share buyback program has reached €6.3 billion, with plans to seek authorization for another 10% at the next AGM in May 2025 [17][18] - Changes in consolidation scope due to CSRD and ESRS requirements, adding seven entities to headcount [22] Q&A Session Summary Tim Rokossa (Deutsche Bank) - **Question**: Supplier and dealer compensations in China, and shareholder return framework [26] - **Answer**: Supplier compensations expected to decrease in 2025, dealer support in China to recalibrate over time [28][29] - **Answer**: Shareholder return framework remains unchanged, with plans to renew 10% share buyback authorization [30] Stephen Reitman (Bernstein) - **Question**: S-Class demand in China and Q4 outlook [32] - **Answer**: Retail demand for S-Class stable, Q4 outlook confirmed with improved supply levels [33] Patrick Hummel (UBS) - **Question**: Cost measures to offset market headwinds and European CO2 compliance [35] - **Answer**: Company will intensify cost measures and adjust capacity as needed, with focus on xEVs to meet CO2 targets [39][40] George Galliers (Goldman Sachs) - **Question**: Provisioning levels and cash conversion [42] - **Answer**: Warranty and BEV stock clearing measures not expected to repeat in Q4, with cash conversion supported by working capital management [44][45] Jose Asumendi (JPMorgan) - **Question**: Product offensive timeline and China strategy [47] - **Answer**: Key products like CLA and MMA family to launch in 2025, with focus on BBAC profitability and local supply chain in China [48][51] Philippe Houchois (Jefferies) - **Question**: Warranty issues and premium strategy effectiveness [54] - **Answer**: Warranty phasing in Q3 not a repeat issue, with focus on cost and top-line adjustments to improve profitability [55][57] Henning Cosman (Barclays) - **Question**: Free cash flow sustainability and 2025 outlook [60] - **Answer**: Cash conversion target of 0.8-1 maintained, with investment prioritization supporting cash flow in 2025 [61][62]