Group 1 - The establishment of the Digital and Communication Department by Beijing Mercedes-Benz Sales Service Co., Ltd. (BMBS) is a strategic move to address changing market challenges and customer expectations [1][3] - The new department will enhance the brand's customer operation capabilities across multiple touchpoints by leveraging existing strengths in customer operations and digitalization [3] - The Digital and Communication Department consists of four business segments: Brand and Communication, Digital Marketing and Platform Operations, Customer Rights and Experience, and Customer Operations [3] Group 2 - Zhou Juan has been appointed as the Vice President of Digital and Communication, effective July 1, 2025, while continuing her role in corporate communication for Mercedes-Benz (China) Investment Co., Ltd. [4] - Zhou Juan has demonstrated exceptional performance and leadership since joining Mercedes-Benz in 2006, particularly in marketing, dealer communication, retail management training, public relations, and corporate communication [4] - Her leadership has strengthened the collaboration between the key strategic market of China and the headquarters, promoting the integration of global communication and marketing [4]

Group 1 - A new type of technology crime involving remote control of vehicles has raised widespread concern, particularly regarding the safety of second-hand car buyers [1][2] - The case involved a second-hand Mercedes-Benz vehicle that was remotely controlled by its previous owner to attempt theft while the current owner was driving [1][2] - Mercedes-Benz stated that their remote control features require owner authorization and cannot be activated while the vehicle is in motion, assuring customers of their vehicle's safety [1][2] Group 2 - The case details reveal that the previous owner, Lai, purchased the vehicle for 175,000 RMB and later attempted to reclaim it through remote control after selling it to the victim, Lin [2] - The vehicle's ownership was complicated by a loan agreement and a mortgage, raising questions about the legality of the sale and the risks associated with purchasing mortgaged vehicles [2][3] - Legal experts advise against purchasing mortgaged or unclear ownership vehicles, emphasizing the importance of verifying ownership and mortgage status before buying [7]

Core Insights - Mercedes-Benz is facing significant challenges in the Chinese market, with a total of 16,100 vehicles recalled due to safety and emission risks, following a previous recall of 33,400 vehicles in May [1][3] - The company's sales in China have declined, with 683,600 units sold in 2024, a decrease of 7.3% year-on-year, and 152,800 units in the first quarter of 2025, down 10% year-on-year [1][3] - To combat declining sales, Mercedes-Benz has been reducing prices across its key models, with discounts reaching up to 120,000 yuan for certain models [2][3] Sales Performance - The C-Class, GLC, and E-Class are the main sales pillars for Mercedes-Benz in China, with significant price reductions implemented to stimulate demand [2][3] - The sales decline is also reflected in the financial performance of Beijing Benz, which reported a revenue of 21.747 billion euros in 2024, down 3.36% year-on-year, and a net profit of 2.443 billion euros, down 18.5% year-on-year [3] Market Competition - The rise of domestic brands has intensified competition, with domestic brands capturing 64% of the retail market share in the first five months of 2024, an increase of 7.9 percentage points year-on-year [3][4] - The penetration rate of new energy vehicles (NEVs) among domestic brands reached 74.6%, while Mercedes-Benz's NEV penetration remains low at 6.4% for mainstream joint venture brands [4] Electric Vehicle Strategy - Mercedes-Benz's electric vehicle sales are lagging, with only 185,000 units sold globally in 2024, a decrease of 23% year-on-year, and 45,500 units in the first quarter of 2025, down 10% year-on-year [4][5] - The company plans to launch a significant number of new products from 2025 to 2027, including 36 new models, with a focus on both internal combustion and electric vehicles [8][9] Investment and Development - Mercedes-Benz has committed to increasing its investment in China, with plans to introduce multiple dedicated products covering all market segments and drive types from 2025 to 2027 [9] - Since 2019, the company has invested 10.5 billion yuan in R&D in China, focusing on electrification and intelligence, establishing the largest R&D network outside Germany [9] Competitive Landscape - Compared to other multinational automakers, Mercedes-Benz's localization of electric vehicles appears slower, with competitors like BMW and Audi making larger investments in local partnerships and production [11][13]

美国国家公路交通安全管理局：梅赛德斯-奔驰美国召回92,851辆美国车辆。 ...

Core Insights - The automotive industry is witnessing a shift towards plug-in hybrid vehicles with large batteries, particularly among joint venture brands like Mercedes-Benz, as they aim to meet the growing demand for low-energy consumption and extended range in the Chinese market [1][5][8] - Mercedes-Benz is reportedly developing a new plug-in hybrid model tailored for China, focusing on oil-electric dual drive and ultra-long range capabilities, although the company has denied the authenticity of this information [1][2] - The competition in the large battery plug-in hybrid segment is intensifying, with various automakers, including BMW and Toyota, also investing in similar technologies to capture market share [6][7] Company Strategy - Mercedes-Benz's internal analysis indicates a shift in consumer preferences in China, where users prioritize low energy consumption, convenience in charging, and extended range over the specific technology of range-extended vehicles [3][4] - The company has previously explored range-extended hybrid technology but decided to pivot towards a more advantageous path by developing a plug-in hybrid that leverages its strengths in engine technology [3][4] - The new project is still in the technical proposal stage, with cost and development timelines being critical factors in decision-making [4] Market Dynamics - The large battery plug-in hybrid segment has become a focal point for foreign and joint venture brands, as they seek to adapt to changing consumer demands in China [5][8] - The success of domestic brands like Li Auto and AITO, which have achieved significant sales with their range-extended models, highlights the competitive landscape and the necessity for traditional automakers to innovate [6][7] - The automotive industry is transitioning from a technology-driven approach to one that is more demand-driven, as evidenced by the collective shift of joint venture brands towards large battery plug-in hybrids [7][8]

Core Point - Mercedes-Benz (China) has initiated a recall of 2,151 imported A-Class, CLA, and GLA vehicles due to potential emission risks related to manufacturing defects in the turbocharger nozzle shape [1] Group 1: Recall Details - The recall plan has been filed with the State Administration for Market Regulation in accordance with relevant regulations [1] - The recall affects vehicles produced between December 2, 2020, and December 12, 2022 [1] - The recall will commence on June 30, 2025 [1] Group 2: Emission Issues - The affected vehicles may not meet emission requirements under specific driving conditions due to the manufacturing issue [1] - Mercedes-Benz will provide free updates to the engine control unit software through authorized dealers to mitigate the emission risks [1]

Core Viewpoint - Mercedes-Benz and Beijing Benz have initiated a recall of certain imported and domestic vehicles due to safety concerns related to incorrect fuse boxes used in previous repairs, which may lead to system failures and potential fire risks [1] Group 1: Recall Details - The recall plan has been filed with the State Administration for Market Regulation, with two specific recall numbers: S2025M0090V and S2025M0094V [1] - The recall affects a total of 509 vehicles, including 252 domestic C-Class and GLC SUVs produced between April 25, 2023, and August 17, 2023, and 257 imported S-Class and EQE vehicles produced between February 8, 2023, and October 10, 2023 [1] Group 2: Safety Concerns - The affected vehicles may experience loss of power, issues with restraint systems, and instrument display malfunctions due to the faulty fuse boxes [1] - There is a potential fire risk associated with the affected vehicles, highlighting significant safety hazards [1] Group 3: Remedial Actions - Mercedes-Benz and Beijing Benz will provide free inspections and replacements of the faulty fuse boxes through authorized dealers to eliminate safety risks [1]

Market Capitalization Changes - Tesla's market capitalization reached $105.14 billion, with an increase of $1 billion from the previous day, and its stock price is $326.43 [3] - Toyota's market capitalization is $238.97 billion, showing a decrease of $34.67 million, with a stock price of $182.61 [3] - Xiaomi Auto's market capitalization is $177.55 billion, increasing by $10.24 million, with a stock price of $6.88 [3] - BYD's market capitalization is $154.61 billion, decreasing by $26.58 million, with a stock price of $49.52 [3] - Ferrari's market capitalization is $85.96 billion, decreasing by $7.11 million, with a stock price of $482.39 [3] Other Notable Companies - General Motors has a market capitalization of $47.95 billion, increasing by $9.03 million, with a stock price of $49.87 [4] - Ford's market capitalization is $42.39 billion, increasing by $2.4 million, with a stock price of $10.66 [4] - Hyundai's market capitalization is $35.90 billion, increasing by $4.57 million, with a stock price of $22 [4] - Kia's market capitalization is $28.44 billion, increasing by $4.34 million, with a stock price of $71.84 [4] - Nissan's market capitalization is $8.74 billion, decreasing by $0.97 million, with a stock price of $2.50 [5]

金十图示：2025年06月09日（周一）全球汽车制造商市值变化 | | | 市值(亿美元) 较昨日变化(亿美元) | 股价(美元) | | --- | --- | --- | --- | | 特斯拉 | 9506.34 | + +336.53 | 295.14 | | (4) 丰田汽车 | 2412.87 | 1 +9.61 | 185.14 | | והו 小米汽车 | 1772.51 | + -19.9 | 6.84 | | 比亚迪 | 1500.16 | + -37.2 | 48.89 | | P 法拉利 | 860.03 | ↑ +4.02 | 482.61 | | 梅赛德斯奔驰 | 564.76 | + -2.33 | 58.65 | | 宝马汽车 | 542.21 | + -2.12 | 87.58 | | 入） 大众汽车 | 529.97 | + -9.28 | 104.67 | | --- | --- | --- | --- | | MS 玛鲁蒂铃木 | 456.9 | 1 +12.36 2 | 145.32 | | 通用汽车 gm | 456.39 | + +3.58 | 47.47 | | ...

Core Insights - The article presents the market capitalization changes of global automotive manufacturers as of June 5, 2025, highlighting significant fluctuations in values across various companies [1]. Group 1: Market Capitalization Changes - Tesla's market capitalization stands at $10,695.2 million, experiencing a decrease of $393.65 million [3]. - Toyota's market capitalization is $2,449.63 million, with a decline of $44.9 million [3]. - BYD's market capitalization is $1,543.04 million, showing a decrease of $2.94 million [3]. - General Motors has a market capitalization of $458.32 million, down by $13.35 million [4]. - Ford's market capitalization is $405.21 million, with an increase of $1.98 million [5]. Group 2: Notable Increases - Xiaomi Automotive shows a slight increase in market capitalization to $1,765.65 million, up by $3.52 million [3]. - Ferrari's market capitalization increased to $857.09 million, up by $9.33 million [3]. - Kia's market capitalization rose to $266.57 million, with an increase of $8.91 million [5]. - VinFast Auto's market capitalization is $81.16 million, increasing by $2.34 million [5]. Group 3: Other Companies - Mercedes-Benz has a market capitalization of $564.6 million, down by $2.72 million [3]. - Honda's market capitalization is $422.41 million, decreasing by $10.52 million [4]. - NISSAN's market capitalization is $86.71 million, down by $1.41 million [5].