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1月车企销量“降温”:多年低息刺激国内,出口成为破局关键
Guan Cha Zhe Wang· 2026-02-02 12:00
导读:理性看待2026年开年车市,既不必恐慌于单月下滑,也不应盲目乐观于个别高增长。 (文 / 观察者网 周盛明 编辑 / 高莘) 随着春节假期的临近,车企在春节前最后一个完整交付月的销量成绩陆续出炉。从整体来看,2026年1 月的销量呈现出"环比大幅回落,同比稳健上升的特征"。 值得注意的是,由于车企往往选择在年底刺激销量,所以大部分车企2025年12月的销量基数较高。此 外,由于1月为传统汽车销售淡季,叠加新能源汽车购置税补贴退坡、以旧换新和报废补贴规则修改等 政策换挡影响,所以大部分车企出现了"环比下滑"的趋势符合规律。 与此同时,车企同比增长的势头反映出汽车市场基本面依旧稳固,需求虽然放缓但并未衰退。从长期来 看,2026年车企可能会通过金融政策来刺激国内销量,而出海孕育的巨大潜力也正在成为车企获得增量 的重要来源。 传统车企获得出海先机 在出海方面,吉利1月海外销量为6.05万辆,同比大增121%。据悉,吉利汽车预计2026年的海外销量为 64万辆。 2026年1月,上汽集团的销量为32.74万辆,同比增长23.94%,环比下降约18.03%。 在出海领域,上汽表现也较为亮眼:公司1月海外销量为10 ...
汽车股股价悉数受挫 小鹏汽车-W(09868)跌9.21% 机构指1月新能源车销量承压
Xin Lang Cai Jing· 2026-02-02 11:01
Group 1 - The automotive stocks have faced significant declines, with Xpeng Motors down 9.21%, NIO down 6.47%, and BYD down 4.86% as of the report date [1] - A report from Kaiyuan Securities indicates that the domestic passenger car market is expected to remain flat year-on-year but will see a month-on-month decline in January 2026, with new energy vehicle sales under pressure and penetration rate dropping to approximately 44.4% [1] - The market is experiencing structural differentiation, with brands like AITO and Xiaomi achieving high growth through popular models, while pure electric brands like BYD are facing sales pressure [1] Group 2 - January is projected to be the last complete sales month before the Spring Festival, with retail sales expected to reach 1.8 million units, showing a year-on-year stability but a significant month-on-month decline [2] - The first week of January saw weak market performance with an average daily retail of 30,000 units, while the second week showed slight recovery with 50,000 units [2] - By the fourth week of January, retail sales are expected to peak at 120,000 units per day, driven by the implementation of subsidy policies and increased pre-holiday purchasing demand [2]
马年放开跑,零跑2月购车权益已送达!
Xin Lang Cai Jing· 2026-02-02 10:54
Group 1 - The core message of the article highlights various promotional offers from Leap Motor for the upcoming year, including cash discounts, energy points, and financing options [3][45]. - Leap Motor is offering a cash discount of up to 11,000 yuan for new year promotions [3][45]. - The company provides energy points of up to 10,000 for returning customers as part of their loyalty program [3][45]. - Financing options include up to 5 years of interest-free payments [3][45]. Group 2 - Leap Motor has introduced a blind booking system for its D19 model, requiring a deposit of 999 yuan, which grants users priority in vehicle delivery and exclusive access to events [4][46]. - For the A10 model, a deposit of 99 yuan allows users to receive a limited edition gift and personalized identity features upon confirming their order [5][47]. - The promotional period for these offers is set from November 1, 2025, until the pre-sale of the respective models begins [4][6][46][48]. Group 3 - Leap Motor is providing various benefits for customers who complete their orders between February 1 and February 28, 2026, including cash discounts and free customization options [8][50]. - Customers can receive a value of 600 yuan in gifts and a charging service package worth 3,680 yuan, which includes a 7kW charging station and installation [9][51]. - The company guarantees lifetime warranty services for the first owner of the vehicle, covering the entire vehicle and its key components [10][52]. Group 4 - Leap Motor's promotional offers include a range of financial subsidies, with some models offering up to 8,000 yuan in cash discounts [12][54]. - The company emphasizes the importance of customer loyalty by providing additional benefits for existing customers who purchase new models [12][57]. - The promotional offers are designed to enhance customer engagement and drive sales during the specified promotional periods [12][58].
车企2026年首交卷,比想象中还“冷”的1月
Xin Lang Cai Jing· 2026-02-02 10:51
Core Insights - The January 2026 sales data for new energy vehicles indicates a significant reshuffling in the market, with some brands experiencing substantial growth while others face declines [1][2][25] - The overall market is characterized by a cautious outlook due to factors such as the reduction of purchase tax incentives and the impact of seasonal demand fluctuations [2][25][47] Sales Performance - Hongmeng Zhixing led the sales with 57,915 units, showing a year-on-year increase of 65.6% but a month-on-month decline of 35.4% [4][24] - Aiqi (问界) achieved sales of 40,016 units, marking an 83% year-on-year growth despite a 29.82% month-on-month drop [4][30] - Xiaomi's sales reached over 39,000 units, reflecting a 70% increase year-on-year but a 22% decrease from the previous month [4][30] - Li Auto (理想) sold approximately 27,668 units, down 7.55% year-on-year and 37.5% month-on-month [4][32] - NIO (蔚来) reported 27,182 units sold, a 96.1% year-on-year increase but a 43.5% decline from December [4][33] - Xpeng (小鹏) saw a significant drop with 20,011 units sold, down 34.07% year-on-year and 46.65% month-on-month [4][36] Market Dynamics - The total retail market for narrow passenger vehicles in January is estimated at around 1.8 million units, reflecting a 20.4% month-on-month decline but a slight 0.3% year-on-year increase [2][26] - The automotive market is experiencing a clear division, with some brands thriving while others struggle, indicating a competitive reshuffle [2][25][47] Strategic Responses - Companies are launching financial incentives to stimulate sales, such as long-term low-interest financing options, as a response to market pressures [21][47] - The industry is expected to face intensified competition as companies adapt to changing market conditions and consumer preferences [47] International Market Performance - Geely (吉利) achieved sales of 270,167 units in January, a 1% year-on-year increase and a 14% month-on-month rise, positioning it as the top domestic automaker [37][39] - BYD (比亚迪) sold 210,051 vehicles, with a notable 43.3% year-on-year growth in overseas sales, despite a 30.11% decline in domestic sales [40][41] - Chery (奇瑞) reported sales of 200,269 units, with significant contributions from its export market [41][42] Future Outlook - Geely plans to launch 1-2 new models each quarter in 2026, aiming for a total annual sales target of 3.45 million units [39] - The overall sentiment in the industry remains cautious, with expectations of continued volatility and competition in the coming months [47]
观车 · 论势 || 10万辆背后的“出海”新范式
Zhong Guo Qi Che Bao Wang· 2026-02-02 10:44
2025年,中国车企在欧洲市场实现新的突破。市场研究机构Dataforce的统计数据显示,在上汽名爵(MG)、比亚迪、奇瑞等 车企的引领下,2025年12月,中国车企在欧洲的月销量首次突破10万辆大关,同比增长逾1倍,单月市场占有率攀升至9.5%。从 全年维度来看,2025年中国车企欧洲销量同比大涨99%至81.1万辆,市占率攀升至创纪录的6.1%。 这组数字绝非简单的销量数据,而是中国汽车工业从"产品输出"迈向"生态扎根"的里程碑。欧洲作为全球汽车工业的发源地, 不仅是大众集团、宝马、梅赛德斯-奔驰等传统巨头的"主场",更有着对汽车品质、安全标准极为严苛的消费群体,以及深厚的本土 品牌忠诚度。中国车企能在此实现爆发式增长,其意义远超市场份额的提升,标志着中国汽车产业在全球化竞争中,已成功突破低 成本标签的桎梏,构建起技术、本地化、政策应对"三位一体"的新竞争力。 这一里程碑的达成,首先是中国车企精准应对贸易政策变化、灵活调整市场策略的必然结果。2024年10月底,欧盟开始对中国 产纯电动汽车加征最高35.3%的反补贴关税,叠加10%的基础关税,部分车型综合税率超过45%,贸易壁垒陡然升高。面对挑战, 中国车 ...
小鹏全球首款AI汽车正式开启海外大规模发运;曹操出行Robotaxi 2.0搭载低轨卫星通信丨汽车交通日报
创业邦· 2026-02-02 10:13
2.【比亚迪股份暴跌近8%】2月2日,比亚迪股份(1211.HIK)开盘即下跌,截至午间收盘,报 90.10港元,跌幅逼近8%。同日,港股汽车股集体下挫,小鹏汽车一度跌近10%,蔚来盘中跌近 7%,零跑汽车 跌超5%,长城汽车跌超4%,理想汽车、广汽集团跌超3%,吉利汽车、小米集团跌 超2%。 去年6月,比亚迪港股股价曾触达157.82港元/股,此后一路波动下行。截至发稿,比亚迪 港股股价自2025年6月高点的157.82港元/股,已累计下跌约42.69%,市值距高点缩水约2481亿港 元。 比亚迪2月1日发布公告称,2026年1月实现新能源汽车销量约21万辆,同比下降30%。其中, 乘用车销量约为20.55万辆,同比下降30.67%;纯电动汽车销量约为8.32万辆,同比下降33.60%; 插电式混合动力汽车销量约为12.23万辆,同比下降28.53%。(第一财经) 3.【曹操出行Robotaxi 2.0搭载低轨卫星通信】2月2日,曹操出行宣布,Robotaxi2.0车队已搭载时 空道宇卫星物联通信技术及终端产品,后续将上线基于低轨卫星网络的SOS功能。此举将完善"天地 一体"的安全保障体系,提升自动驾驶出行 ...
23亿的天价官司,暴露出车企自研电池的「致命隐患」
36氪· 2026-02-02 09:39
Core Viewpoint - The article discusses a significant quality dispute in the domestic power battery industry, highlighting the lawsuit filed by Weir against XWANDA for 2.3 billion yuan due to battery quality issues, which raises concerns about the implications for automakers who develop their own battery packs [4][6][26]. Group 1: Lawsuit Details - Weir has sued XWANDA for 2.3 billion yuan, claiming that the battery cells supplied by XWANDA from June 2021 to December 2023 had quality issues [4]. - The lawsuit stems from problems with the Zeekr 001 WE86 version, which experienced slow charging and abnormal battery degradation [5][6]. - XWANDA argues that the issues are due to Weir's aggressive charging strategies and modifications to battery usage conditions, not the quality of the cells themselves [6][7]. Group 2: Financial Implications - If Weir wins the lawsuit, XWANDA could face a loss equivalent to approximately two years of net profit, as their projected net profits for 2022 to Q1 2025 are 1.068 billion, 1.076 billion, 1.468 billion, and 386 million yuan respectively [6][7]. - The lawsuit not only poses a financial threat but also risks damaging XWANDA's reputation among customers, potentially affecting future business opportunities [7]. Group 3: Industry Trends - The dispute highlights the risks associated with automakers developing their own battery packs, as seen with companies like Leap Motor, Li Auto, and Xiaomi, which have sought to reduce reliance on major battery suppliers [7][24]. - The trend towards self-manufactured battery packs aims to lower costs and enhance product quality control, but the lawsuit illustrates the complexities and potential liabilities that can arise from this approach [24][26]. Group 4: Technical Considerations - The core issue in the dispute revolves around the responsibility for battery pack quality, specifically the roles of the battery cells and Battery Management System (BMS) [9][15]. - Variability in battery cell production can lead to quality differences, complicating accountability when issues arise [11][27]. - The BMS plays a crucial role in battery performance, and its strategies can significantly impact the longevity and efficiency of the battery pack [15][18]. Group 5: Future Outlook - Despite the challenges highlighted by the lawsuit, the trend towards self-manufactured battery packs is expected to continue as automakers seek greater control over supply chain safety and cost management [35].
2026的造车新王,要登基了?
商业洞察· 2026-02-02 09:38
以下文章来源于凤凰网财经 ,作者公司研究院 凤凰网财经 . 你好,我们是凤凰网财经,全球华人都在看的财经公众号,传播最有价值的财经报道,你值得关注!欢 迎访问:http://finance.ifeng.com/ 作者: 公司研究院 来源:凤凰网财经 2月首日,多家造车新势力陆续公布2026年首月销量情况。 相较同环比表现而言,更值得关注的是头部排名迎来洗牌。根据截至发稿前数据统计, 去年稳坐新 势力月销冠军并获得新势力全年销量冠军的零跑汽车, 1月被鸿蒙智行和小米汽车反超,新势力冠 军宝座或许要易主。 | | 1月造车新势力销量排名 | | | --- | --- | --- | | 车企 | 销量(台)同比(%) | | | 鸿蒙智行 | 57915 | 65.6 | | 小米 | 39000 | | | 零跑 | 32059 | 27 | | 理想 | 27668 | -7.5 | | 蔚来 | 27182 | 96. 1 | | 广汽传祺 | 26937 | 2. 06 | | 吴铂埃安 | 23591 | 63.9 | | 奕派 | 21269 | 145 | | 小鵬 | 20011 | -34 | ...
瑞达期货碳酸锂产业日报-20260202
Rui Da Qi Huo· 2026-02-02 09:23
| 项目类别 | 数据指标 | 最新 | 环比 数据指标 | 最新 | 环比 | | --- | --- | --- | --- | --- | --- | | | 主力合约收盘价(日,元/吨) | 132,440.00 | -15760.00↓ 前20名净持仓(日,手) | -151,323.00 | +2898.00↑ | | 期货市场 | 主力合约持仓量(日,手) | 347,698.00 | -24903.00↓ 近远月合约价差(日,元/吨) | 4,420.00 | +5400.00↑ | | | 广期所仓单(日,手/吨) | 32,241.00 | +1610.00↑ | | | | 现货市场 | 电池级碳酸锂平均价(日,元/吨) | 155,500.00 | -5000.00↓ 工业级碳酸锂平均价(日,万元/吨) | 152,000.00 | -5000.00↓ | | | Li₂CO₃主力合约基差(日,元/吨) | 23,060.00 | +10760.00↑ | | | | 上游情况 | 锂辉石精矿(6%CIF中国)平均价(日,美元/吨) | 2,045.00 | 0.00 磷锂铝石平均价( ...
沪铜产业日报-20260202
Rui Da Qi Huo· 2026-02-02 09:20
| 项目类别 | 数据指标 | 最新 | 环比 数据指标 | 最新 | 环比 | | --- | --- | --- | --- | --- | --- | | | 期货主力合约收盘价:沪铜(日,元/吨) | 98,580.00 | -5100.00↓ LME3个月铜(日,美元/吨) | 12,710.00 | -447.50↓ | | 期货市场 | 主力合约隔月价差(日,元/吨) | 300.00 | +520.00↑ 主力合约持仓量:沪铜(日,手) | 194,809.00 | -28125.00↓ | | | 期货前20名持仓:沪铜(日,手) | -70,006.00 | -2533.00↓ LME铜:库存(日,吨) | 174,975.00 | -1100.00↓ | | | 上期所库存:阴极铜(周,吨) | 233,004.00 | +7067.00↑ LME铜:注销仓单(日,吨) | 41,800.00 | -1800.00↓ | | | 上期所仓单:阴极铜(日,吨) | 158,527.00 | -2856.00↓ | | | | | SMM1#铜现货(日,元/吨) | 100,460.00 | ...