21世纪经济报道记者 唐唯珂 广州报道 4月以来，零售板块资本市场表现活跃，区间涨幅明显，个股涨停频现。其中，国芳集团13天12板。 多维度驱动 近期零售股反复活跃是受到多维度因素驱动。 长期来看，提振消费的政策导向明确。2024年以来，相关部门持续推出全方面、多维度政策刺激，并于 近日出台《提振消费专项行动方案》，从居民端增收减负、以旧换新加力扩围、服务与新型消费提质优 化等方面提出了指导意见，进一步助力消费增长，推动居民消费意愿持续提升。 4月22日早盘，百大集团、翠微股份、跨境通、大连友谊、步步高涨停。21世纪经济报道记者观察到， 今年年初以来，在复杂的宏观经济环境中，资本市场对国内消费零售行业的关注度显著升温，相关板块 反复活跃。同花顺数据显示，自4月1日至4月22日收盘，零售板块累计涨幅达12.89%。 | 零售 881158 | | 板块分时 > | | --- | --- | --- | | ⊙区间回顾 | 区间涨幅 = 主力净流入 ◆ | 成交额 ◆ | | 国芳集团 | 204.11% 7959.31万 | 74.43亿 | | 601086 | | | | 国光连锁 | 111.97% - ...

在二级市场上，2016年11月三江购物发布了阿里泽泰入股公告后，其股价直线上涨，最高涨至54.96， 创下历史高位。然而，在此之后，三江购物的股价一路下滑，今日（22日）收报11.81元/股，总市值为 64.68亿元。 4月21日晚，三江购物发布公告称，杭州阿里巴巴泽泰信息技术有限公司（简称"阿里泽泰"）因自身商 业安排需要，拟通过集中竞价方式及大宗交易方式减持持有的公司股份不超过1643万股，即不超过公司 总股本的3%。 截止公告披露日，阿里泽泰持有三江购物32%股份，共计约1.75亿股，是三江购物第二大股东。减持 后，阿里泽泰仍是三江购物的第二大股东，上海和安投资管理有限公司是后者第一大股东，持股 35.42%。 回溯历史发现，阿里泽泰与三江购物的合作起源于2016年。当年，马云在云栖大会提出"新零售"概念 后，阿里泽泰随即通过战略投资的方式入股三江购物，合计耗资21.5亿元，取得了三江购物32%的股 份，持股成本约11.19元/股。此次减持也是阿里泽泰持股九年以来第一次进行减持。 事实上，近年阿里巴巴正逐步开始从传统的实体零售企业退出，转而聚焦核心业务（如云计算、国际电 商）及高增长赛道。2024年以来 ...

以下文章来源于首席品牌评论 ，作者首席品牌评论 洪九果品创始人邓洪九及多名高管被重庆警方采取刑事强制措施，罪名直指骗取贷款、虚开增 值税发票。 这家曾被誉为"中国水果第一股"的明星企业，在停牌一年多后，以如此炸裂的新闻重回公众视 野。曾以600亿市值风光上市的行业巨头，如今市值仅剩27.95亿港元，跌幅超95%。 从"山城棒棒"到"水果大王"，邓洪九的逆袭神话轰然崩塌，留下一地鸡毛与无尽唏嘘。 01 一根棒棒创业 1970年，邓洪九出生于重庆市长寿区天台村。在他年仅5岁时，父亲便撒手人寰，整个家庭的 重担瞬间压在了母亲柔弱的肩头。 首席品牌评论 . 热门品牌案例，专业深度评论。在这里，读懂品牌之道！ 洪九的溃败。 来源：首席品牌评论 4月16日，中国水果行业爆出惊天巨雷。 童年的邓洪九，在贫困与艰辛中度过，红薯成为家中主要的果腹之物，生活的苦涩如影随形。 然而，困苦并未磨灭他对未来的渴望，反而早早在他心中种下了一颗改变命运的种子。 1987年，重庆朝天门码头，17岁的邓洪九扛着扁担穿梭于货船与人群之间。他背井离乡来 到"大城市"，投身于棒棒大军之中。 码头的工作，繁重且艰辛，每一次肩挑背扛，都是对体力与意志的 ...

编辑：竺天 审核： Single 来源：新消费智库 新消费导读 "方便面鼻祖"入华40年后"水土不服"。 这是新消费智库第 2 6 2 0 期文章 作者 ： l y y 日清，号称 "泡面鼻祖"， 它曾 在中国市场把 一杯泡面 打造成了 " 精致速食 " 。 早在 1984 年便进入香港开展业务， 1994 年开始在 内地扩张，在广东顺德建厂。几十年来，日清凭借让中国消费者耳目一新的产品体验，受到消费者的青睐，营收一度超过 40 多亿港元， 却 又在短短三年间， 尽显颓势 。 被称为 "泡面鼻祖"的日清食品近期发布的 2024 财年年报 显示， 2024 年 1 月 1 日 -2024 年 12 月 31 日 ，日清食品 实现营业收入 38.12 亿港元，同比下降 0.56% 。 这是日清食品自 2022 年实现 40.25 亿港元营收之后，连续第二年收入下滑。 尽管报告期内日清食品毛利率小幅提升至 34.4% ，但净利润大幅下滑了 39.1% ，仅为 2.01 亿港元，净利润率下滑至 5.3% 。 在报告期内，日清食品报告期内，公司计提了约 1.359 亿港元的非现金减值，其中包括中国内地及香港长寿面、非油 ...

Core Viewpoint - The financial report of Wancheng Group for 2024 shows impressive growth, with revenue increasing by 248% to 32.33 billion yuan and net profit turning positive at 294 million yuan, exceeding market expectations [2][3]. Financial Performance - In Q4 alone, the company achieved revenue of 11.716 billion yuan, a year-on-year increase of 166%, and net profit of 209 million yuan, up 894% year-on-year [5]. - The overall net profit performance is close to the upper limit of the forecast range, indicating strong financial health [3]. - The gross profit margin remains stable around 11%, while the return on equity (ROE) in Q4 reached 20%, doubling from Q3, showcasing the company's strong earning capability [6]. Market Position and Strategy - Wancheng Group's performance comes amid intense competition and price wars in the bulk snack industry, validating its profitability and hinting at significant future cash flow releases as the industry stabilizes [9]. - The company is not solely focused on bulk snacks; it has broader strategic ambitions, aiming to combine elements of successful brands like Pop Mart and Mixue Ice City to capture both the lower-tier market and high-margin emotional value products [10][12]. Expansion and Innovation - The company has rapidly expanded its offline store count to over 13,000, demonstrating its deep understanding of market demand and operational capabilities [6]. - Wancheng's strategy includes tapping into the county economy, leveraging emotional value to create a high-margin business model, and engaging in IP collaborations to attract younger consumers [16][18]. - The recent launch of the "Lai You Pin" discount supermarket model indicates a shift towards a more diverse retail approach, enhancing customer base and average transaction value [30][32]. Future Outlook - Despite concerns about market saturation and competition, Wancheng Group's growth potential remains significant, particularly in lower-tier cities where it holds a dominant market share [27][29]. - The company is positioned to benefit from government policies aimed at boosting consumption, with a focus on quality-price ratio and new consumption trends expected to perform well in the capital market [25][26]. - Wancheng Group's ability to innovate and adapt to market changes suggests that it will continue to be a key player in the retail sector, with potential for further recognition and valuation adjustments in 2025 [35][36].

Core Viewpoint - Meituan's Xiaoxiang Supermarket is re-entering the offline retail space, exploring new store formats similar to Hema's community store brand "Hema NB" and larger store models akin to "Hema Fresh" [4][6][11]. Summary by Sections Meituan's Offline Strategy - Meituan Xiaoxiang Supermarket has restarted its offline business after nearly eight years, initially benchmarking against Hema's community store brand and now considering larger store formats [4][6]. - The company is currently recruiting for various operational roles, indicating a serious commitment to this offline venture [4]. Historical Context - Meituan's initial foray into offline retail began in 2016 with the launch of "Zhangyu Fresh," which later evolved into "Xiaoxiang Fresh" with seven stores opened in 2018 [6][7]. - The company faced challenges, leading to the closure of five stores in 2019 due to a misjudgment of market demand for high-end fresh produce [7][8]. Market Environment and Competition - The current market landscape for offline retail is undergoing a reshuffle, with traditional supermarkets like Walmart and Carrefour either exiting or restructuring their operations [9]. - Competitors such as JD's "JD Seven Fresh" and Hema are expanding their store networks, indicating a trend towards integrating online and offline strategies [8][9]. Financial Performance and Growth - Xiaoxiang Supermarket has seen significant growth, with sales increasing 50 times over four years, and its annual GMV approaching 30 billion yuan [10]. - Despite this growth, the supermarket is currently at a breakeven point or slightly profitable, highlighting the challenges of profitability in the fresh produce sector [10]. Comparison with Hema - Hema has successfully achieved profitability and growth, with plans to open 72 new stores in 2024, focusing on its main business lines [11]. - Xiaoxiang Supermarket aims to differentiate itself from Hema by targeting different customer segments and leveraging its established supply chain [11].

去县城抢人 Fast Reading 盒马创始人侯毅花9年没能完成的目标，新任CEO严筱磊用9个月时间实现了。 2024年最后 天 盒马在 封全员信中披露 公司连续9个月整体盈利 且增长幅度达双位数 顾客 ■ 严筱磊上任后，盒马只聚焦于盒马鲜生和盒马NB两种店型，其他店型都进行了精简和调 整。 ■ 去年一年，盒马新开门店有三分之一开在二三线城市和县城，很多新店成了当地的"排队 王"。 ■ 今年盒马计划再开100家店，但在低线市场，它将面临与多个新零售品牌的竞争。 2024年最后一天，盒马在一封全员信中披露，公司连续9个月整体盈利，且增长幅度达双位数，顾客 数量增长超50%。 从去年3月前的上市计划搁浅、被传卖身，到今年以来大刀阔斧地开店，短短一年间，盒马命运逆 转。2月中旬，马云现身盒马长沙门店，阿里巴巴又在财报业绩会上明确表示，当前没有出售盒马的 计划。 卖身危机被化解的盒马，准备大干一场。 一家公司的成长历程往往呈现扩张探索与资源聚焦的交替循环，松开拳头是寻找新的方向，当明确 了下一阶段的业务重点时，就会握紧拳头。 作者丨高越 如今的盒马，到了重新握紧拳头的时刻。 在长三角区域，盒马新店像雨后春笋一样冒了 ...

以下文章来源于雷达Finance ，作者X编辑 雷达Finance . 遨游广袤的财富世界。 命运在此刻发生改变，在沈国军的精心经营下，银泰百货大获成功。 2007年，银泰百货成功登 陆港股。此后，在他的带领下，银泰集团的商业版图持续扩张，业务广泛覆盖商业零售、商业地 产运营与开发、股权投资等核心领域。 在沈国军的创业生涯中，挚友马云多次参与其中。他们 曾 携手组建菜鸟网络，阿里更是通过多 次增持将银泰百货纳入麾下。但商场风云变幻，马云 斥巨资拿下的银泰百货让阿里损失惨重。 去年 12月，阿里不惜亏损93亿 元 出售银泰百货股权。 值得注意的是，近年来，沈国军在资产处置方面动作频繁：银泰系陆续减持京投发展、南都物 业、汤姆猫的股份，并且清仓了银泰黄金股份。沈国军接连出售资产的举动，让外界对这位商界 大佬后续的商业规划充满好奇。 作者： 孟帅 来源： 雷达Finance （lD： leidaplus） 执掌着银泰商业帝国的沈国军，财富一年缩水 225亿元。 据胡润研究院最新公布的《 2025胡润全球富豪榜》显示，沈国军家族的财富从去年的620亿元 骤降至今年的395亿元，位列中国财富下降TOP5的第四名。 回顾 ...

以下文章来源于螺旋实验室 ，作者螺旋君 螺旋实验室 . 公众情绪瞭望者 将投中网设为"星标⭐"，第一时间收获最新推送 社区团购的兴衰只是"新商业"的其中一页。 作者丨 追命 编辑丨 坚果 来源丨螺旋实验室 曾几何时，社区团购作为一种新兴的零售模式 ，瞄准了 邻里社交与生鲜电商结合的 新机遇，成为 了各大 资本竞相追逐的热点 ， 堪比当年的 "百团大战"。 不过，社区团购的风口并没有维持太久。 2020年开始，一批社区团购创业公司陆续关停，仅剩下拼 多多、美团、阿里等大厂仍在坚持，但投入力度也大不如前。 近日， 阿里旗下 的 淘宝买菜 也 正式宣告退出社区团购赛道，转而聚焦 "直发到家"的快递电商模 式。至此，社区团购市场仅剩美团优选与拼多多旗下的多多买菜双雄对峙 。 大厂们 试图用资本与技术重塑生鲜消费链路， 最终 却 集体遗憾退场，如今的 社区团购 ，还是不 是一门 "好生意"？ 下沉市场的"探路棋" 2018年，社区团购生意迎来高峰，彼时 全国 有 超过 300家社区团购平台 ，一边是阿里、拼多多 等大厂阵营；另一边则是 以兴盛优选、十荟团 等为代表的 创业公司。 根据报道， 彼时真格基金、高榕资本等知名 ...

Core Insights - Community group buying, once a hot retail model, has seen a decline with major players like Alibaba's Taobao Mai Cai exiting the market, leaving only Meituan and Pinduoduo as the remaining competitors [1][3][14] - The initial boom in community group buying in 2018 saw over 300 platforms and significant investment, but the market has since contracted due to unsustainable business models and high operational costs [3][7] - Major companies initially invested heavily in community group buying to capture the lower-tier market, but the strategy has proven to be costly and ineffective in generating stable profits [5][6][8] Market Dynamics - In 2018, community group buying attracted 4 billion yuan in funding, with an average investment of 150 million yuan per company, indicating strong initial interest from investors [3] - The competition intensified as companies like Alibaba and Pinduoduo engaged in aggressive market capture strategies, leading to significant financial losses for many players [5][7] - By 2023, major companies began to scale back their community group buying operations, with Meituan's losses reaching 73 billion yuan over four years, highlighting the unsustainable nature of the business [8][12] Operational Challenges - Community group buying relies on "extreme low prices," but the cost structure, including sorting, delivery, and commissions, makes it difficult to maintain profitability without substantial subsidies [8][11] - The role of group leaders is critical, but their income has decreased significantly, leading to reduced service quality and customer engagement [11][12] - Companies like Meituan and Pinduoduo are adapting their strategies to enhance service quality and profitability, with Meituan focusing on a "husband-and-wife store + dedicated BD" model [12][13] Strategic Shifts - Alibaba's exit from community group buying does not signify a complete withdrawal from the retail space, as it continues to focus on direct delivery models to retain customer engagement [14] - The shift towards digital empowerment and supply chain efficiency reflects a broader trend among major companies to prioritize sustainable growth over aggressive market capture [17] - The evolution of community group buying illustrates a transition from rapid expansion to a more mature, collaborative approach within the internet ecosystem, emphasizing the importance of core competencies and synergies [17]