今年是"十五五"开局之年，中国政府工作报告中明确提出要坚持"政策+活动"双轮驱动，深入实施提振消费专项行动。商务部创办的"共享大市场出口中 国"系列活动，再次展现了中国超大规模市场的活力和韧性。作为一家起源于泰国、并坚定将中国视为核心市场的跨国企业，天丝集团始终与中国的发展 脉搏同频共振。参与此次活动，不仅是企业对中国超大规模市场机遇的坚定看好，更是积极响应中国提振消费、推动高水平开放政策导向的务实之举。 多元产品矩阵亮相，一站式体验全球"能量" 天丝集团展位位于北京湾里王府井（600859）奥莱一层中庭。活动现场年味浓浓、红火喜庆，人头攒动，热闹非凡。天丝集团全球"伟大品牌之家"旗下多 元化产品组合齐登场，吸引了大量参观者驻足。面向中国市场的多款高品质红牛产品全面覆盖不同消费场景与需求，包括：以经典风味口味而广受欢迎的 金罐红牛维生素风味饮料；契合健康潮流的"0糖果味"红牛维生素能量饮料；以及国内首款瓶装红牛能量饮料，以便携包装与升级配方带来EXTRA加强型 能量补给。此外，天丝集团还为中国消费者带来了在泰国备受青睐的高端能量饮料Ready、泰国排名首位的电解质饮料Sponsor等特色产品。展位还特别设 置 ...

A F T T - T H - T - "十五五"规划建议围绕"大力提振消费",提出了"深 实施提振消费专项行动""扩大优质消费品和服务供给 "推动商品消费扩容升级"等一系列重大举措。中央乡 济工作会议也把提振消费作为建设强大国内市场的j 要内容作出部署。 提振消费怎么做? 提振消费,(供需适配是 什么是供需适配? 供需适配是供给和需求的"双向奔赴", 使生产供给端提供的产品和服务能够精 准匹配消费者的需求,并能够通过产品 和服务创新引领需求、创造需求。 传统商品: 近年来,我国产业前 水平显著提升,几乎 有领域能够提供充裕 统商品。 新产品新服务涌现 与此同时,在新一轮科技革 命和产业变革的强劲推动 下,生产供给端的创新创造 能力大幅度提升 供给能力越强 增强供给与需求的 电动艺节艺书记 电印 | 消费者的选择就越多 如何推动供需适配? 供需适配要准确把握当 前消费新特征。 商品+服务江 我国正处在消费结构快速升 段,文旅、医疗、康养等肌 费领域 8 需求全面积 服务性消费支出占居民人均消费 支出的比重从2013年的39.7% 提高到2025年的46.1%。 E 消费从满足基本生活需求 2 逐步转向追求品质 ...

Core Insights - The opening of the first Shanghai store of Kuaijiang, a popular spicy fish restaurant, reflects a significant transformation in contemporary consumer society, as evidenced by long queues and high customer engagement [1][3][5] Industry Overview - The Chinese restaurant industry is experiencing a paradox of growth and high closure rates, with a projected closure rate of 48.9% by 2025, indicating that one in two restaurants may face shutdown [5][6] - Despite the overall market growth, the restaurant sector is seeing a significant brand elimination, with a reported 3.2% year-on-year increase in national restaurant revenue, amounting to 605.7 billion yuan in November 2025 [5][6] Company Performance - Kuaijiang has opened 77 stores since its inception in 2013, becoming a well-known brand in the Sichuan region, with a strong reputation for its spicy fish dishes [6][10] - The restaurant has achieved remarkable queue lengths, with over 6,300 tables registered on the opening day in Shanghai and wait times reaching up to 15 hours [3][10] - Kuaijiang's average table turnover rate is significantly higher than industry standards, with rates of 10.07 in Beijing and 11.83 in Shanghai, far exceeding the average of 2-3 for typical brands [9][10] Consumer Engagement - The brand has a high customer retention rate, with a 22.33% overall repurchase rate in 2025, indicating strong customer loyalty [10][22] - Kuaijiang has successfully created a unique dining experience, including personalized birthday services and a cozy atmosphere, which resonates well with younger consumers [20][22][23] Strategic Insights - Kuaijiang's approach emphasizes quality over price competition, avoiding promotional pricing strategies that are common in the industry, thus establishing a strong market position [25][26] - The brand's focus on emotional connection and high-value experiences aligns with changing consumer expectations, suggesting a shift in the market towards brands that can deliver meaningful engagement [25][26]

中央纪委国家监委网站 瞿芃 自河北廊坊报道 廊坊国际年货节自1月26日开幕以来持续迎来参观购物热潮。图为近日，河北省廊坊开发区纪检监察干部现场 走访商户，了解职能部门服务保障情况。本报记者 瞿芃 摄 办好展会，离不开职能部门的现场值守和服务保障，这也是王涛此行关注的重点。通过观察和询问，王涛详 细了解公安、商务等部门履职情况，还与带队巡检的廊坊开发区市场监督管理局副局长高扬"撞个正着"。 "在审核参展商户经营资质的基础上，我们每天安排两组人员现场巡检，着重看食品安全和定量包装情况，处 理可能发生的消费纠纷，让消费者能够安心购物。"高扬介绍。 临近中午，河北廊坊国际会展中心入口处仍旧排着长队。在此举办的廊坊国际年货节，自1月26日开幕以来持 续迎来参观购物热潮。 从停车引导到人员疏导，从参展费用到物流成本，从值班值守到服务保障，从商家意见到顾客体验……在全 面了解情况的基础上，王涛和同事梳理出走访发现的个别区域人流拥挤、场外停车引导不足等问题，第一时 间反馈给职能部门，督促其及时有效解决。 人群中，来自廊坊开发区纪检监察工委的王涛和同事一边排队入场，一边留意车辆停放和人员疏导情况。长 期从事党风政风监督工作，王 ...

Core Viewpoint - The Chinese government is focusing on boosting consumption as a key economic goal for 2026, with significant measures such as the "National Subsidy" program for consumer goods being implemented to stimulate spending [4][8]. Group 1: Economic Indicators - In 2025, final consumption expenditure contributed over 52% to GDP, with retail sales of consumer goods exceeding 50 trillion yuan, and sales from the trade-in policy surpassing 2.6 trillion yuan [4][6]. - The final consumption expenditure as a percentage of GDP was 56.6% in 2024, and is expected to be between 55% and 57% in 2025, indicating a strong role of consumption in the economy [6]. Group 2: National Subsidy Policy - The "National Subsidy" program is set to be expanded, with suggestions to increase the funding scale to over 1 trillion yuan, which would provide approximately 1,000 yuan in subsidies per person [9][15]. - The current subsidy of 300 billion yuan is seen as insufficient compared to the total retail sales and GDP, indicating a need for a larger scale to have a noticeable impact [9][15]. Group 3: Service Consumption - Service consumption is identified as a shortfall in China's consumption landscape, with a significant gap compared to developed countries, where service consumption typically accounts for a larger share of GDP [11]. - The suggestion is made to include service consumption in the subsidy program to enhance overall consumer spending [10][11]. Group 4: Income and Employment - Increasing income is highlighted as a crucial factor for boosting consumption, with recommendations for direct cash or digital currency subsidies to individuals rather than targeting specific goods [13][15]. - The importance of social security spending and property income is emphasized as pathways to increase disposable income, which in turn would drive consumption [14][15].

上海市政协委员黄罗维在接受第一财经记者采访时表示，提振消费不仅依赖主动型收入，更需关注居民 的被动收入与财产性收入。他建议通过金融顾问团进驻社区，普及专业投资知识，帮助市民在资本市场 发展中获得实实在在的收益，从根本上提振消费信心，实现市场理性发展。 上海市政协委员黄罗维在接受第一财经记者采访时表示，提振消费不仅依赖主动型收入，更需关注居民 的被动收入与财产性收入。他建议通过金融顾问团进驻社区，普及专业投资知识，帮助市民在资本市场 发展中获得实实在在的收益，从根本上提振消费信心，实现市场理性发展。 ...

国家市场监督管理总局副局长 邓志勇：重点查处群众反映强烈的儿童玩具质量安全、非法改装电动自行车、电商领域商标侵权、"霸王条 款""幽灵外卖"等违法行为。大力查处羽绒服以次充好、制售伪劣燃器具，开展加油站计量作弊集中执法行动，查办相关案件7.2万起。聚焦减 少消费风险，召回消费品823.6万件、充电宝139.8万台。查办网络不正当竞争案件1932件。 在改善消费体验方面，市场监管总局联合发起"异地异店退换货倡议"，在"消费查"平台公示线下无理由退货单位21.4万家。修订出台《市 场监督管理投诉举报处理办法》，完善行政调解等程序，提升消费维权效能。全国12315投诉公示平台的公示率上升至98.4%，从源头减少消 费纠纷。 央视网消息：国务院新闻办公室5日上午举行新闻发布会，市场监管总局相关负责人介绍，当前我国正持续加力提振消费，2025年启动优 化消费环境三年行动以来，在激发消费潜能、破解消费痛点、改善消费体验等方面取得阶段性成效。 市场监管总局介绍，在激发消费潜能方面，发布家电、家具、服装等大宗消费品及体育健身、文化旅游、餐饮等服务消费国家标准210余 项。相关部门建成充电基础设施1932.5万个、县乡村商业物 ...

Core Insights - Jinshang Bank has been awarded the "Outstanding Contribution Award for Credit Card Business in 2025" by China UnionPay, highlighting its successful integration of credit card services into local consumption scenarios in Shanxi province, leading to continuous growth in transaction volume [1] Group 1: Credit Card Business Integration - Jinshang Bank has embedded its credit card services into high-frequency local consumption scenarios such as retail, dining, and tourism, providing tangible benefits to consumers [2] - The bank aims to make credit cards a daily consumption assistant for citizens, creating a positive cycle in the consumption market and activating regional consumption vitality [2] Group 2: Digitalization and Consumer Engagement - Jinshang Bank utilizes big data analytics to offer differentiated products and services tailored to consumer needs, particularly targeting the younger demographic engaged in online payments [3] - The shift from broad coverage to precise service positions the bank as a digital "consultant" for consumer spending, enhancing the convenience and appeal of financial services [3] Group 3: Commitment to Local Economy - The award reflects Jinshang Bank's commitment to supporting the real economy and improving people's livelihoods amid efforts to boost consumption [4] - The bank is focusing on a differentiated development path for its credit card business, emphasizing scenario integration, technological empowerment, and risk management to contribute to local economic and social development [4]

多元产品矩阵亮相，一站式体验全球"能量" 天丝集团展位位于北京湾里·王府井奥莱一层中庭。活动现场年味浓浓、红火喜庆，人头攒动，热闹非 凡。天丝集团全球"伟大品牌之家"旗下多元化产品组合齐登场，吸引了大量参观者驻足。面向中国市场 的多款高品质红牛产品全面覆盖不同消费场景与需求，包括：以经典风味口味而广受欢迎的金罐红牛® 维生素风味饮料；契合健康潮流的"0糖果味"红牛®维生素能量饮料；以及国内首款瓶装红牛®能量饮 料，以便携包装与升级配方带来EXTRA加强型能量补给。此外，天丝集团还为中国消费者带来了在泰 国备受青睐的高端能量饮料Ready、泰国排名首位的电解质饮料Sponsor等特色产品。展位还特别设置了 产品试饮区与丰富多彩的消费者互动环节，让中国消费者可以亲身体验各款产品，深入了解品牌文化， 在欢乐的节日氛围中感受"红牛能量"，一站式领略泰国特色风味。 迎新春、促消费、享全球 商务部部长王文涛、北京市市长殷勇、各驻华大使出席活动 (图源：商务部新闻办公室) 2026年2月4日，"共享大市场·出口中国"2026年首场活动在北京举行。商务部部长王文涛、北京市市长 殷勇出席并致辞。英国、哈萨克斯坦、葡萄牙、肯尼亚 ...

中经记者 郝亚娟 夏欣 上海 北京报道 2026年，扩大内需被明确列为经济工作的首要重点任务。近日，商务部、文化和旅游部、中国人民银行 等九部门联合印发《2026"乐购新春"春节特别活动方案》提出，多措并举刺激全民消费，助力扩大内 需、提振消费，推动节日消费实现开门红。 从促消费政策密集落地到"投资于人"持续加码，如何构建"能消费、敢消费、愿消费"的良性循环长效机 制，成为当下政策与市场共同关注的课题。 在此背景下，《中国经营报》记者专访复旦大学管理学院院长助理、市场营销学系系主任金立印。他指 出，提振消费不能仅停留在刺激需求层面，更需要通过购物形式与场景创新、收入结构优化以及公共服 务投入，重塑"能消费、敢消费、愿消费"的制度与环境基础。尤其是在养老、服务消费以及"时间供 给"维度，新的增长空间正在加速打开。 提振消费的"三道关口"：收入、信心与供给结构 《中国经营报》：你认为，我国消费市场的增长空间主要体现在哪些方面？ 金立印：在当前的消费环境中，企业要创造出新的消费增量，不仅需要在产品上的创新，也要重视购物 形式与购物场景的创新。 以上海"五五购物节"、天猫"双11"购物节等为例，这些由政府、企业、平台 ...