中新社北京6月5日电(尹倩芸)刚过去的端午假期，"618"电商大促叠加"以旧换新"政策，中国消费市场迎 来新一波热潮。 与过往围绕粽子等传统元素展开节庆消费有所不同，今年端午期间适逢"六一"国际儿童节，"亲子"元素 成为节日消费热点。 （文章来源：中国新闻网） 新型消费呼之欲出。作为促进消费扩容和引领消费创新的重要支撑，布局新型消费成为多地发力方向。 如成都提出，2025年全市培育新消费品牌110个，开展健康消费专项行动；上海则表示，要丰富悦己消 费，支持健康养生、兴趣课程、解压疗愈、宠物陪伴等业态发展。 各界协力促消费。商务部近日启动2025年"服务消费季"活动，从6月开始持续至年底，以"乐享美好服务 共创美好生活"为主题，发挥部门、地方、协会、平台、企业、媒体作用，聚焦餐饮、住宿、家政、养 老、文娱、旅游、体育、健康等10多个重点领域，组织开展160余项民众喜闻乐见、商家积极参与的服 务消费促进活动。 开源证券策略首席分析师韦冀星指出，随着政策支持方向持续向消费维度倾斜，后续财政对消费的边际 支出会持续扩张，消费或将持续增长。 商务部新闻发言人何咏前此前提到，要加快实施提振消费专项行动，升级商品消费，实施 ...

Core Viewpoint - The launch of the 2025 National "Service Consumption Season" aims to stimulate consumer spending and economic growth through a series of coordinated activities across the country, with a focus on enhancing service consumption in various sectors [1][4]. Group 1: Event Overview - The event was held at the Jinling STYLE Romantic Center in Nanjing, featuring over 160 key activities nationwide, organized by the Ministry of Commerce and other central departments [1]. - Jiangsu Province initiated the "Su Xin Service · Enjoy Life" series, planning over 1,600 activities to promote service consumption [1]. Group 2: Innovative Consumption Scenarios - Jiangsu has contributed two national demonstration cases in service consumption innovation: Nanjing Hongshan Zoo, which attracts over 3 million visitors annually with a 25% revenue share from cultural and creative products, and Suzhou's 15-minute elderly care service model [2]. - The "Roaming Su Suitable Circle" interactive market at the launch showcased various innovative service consumption experiences, including food tasting and health monitoring [2]. Group 3: Community Engagement and Technology - The "Ningqing Yeah School" offers over 100 courses in traditional crafts and job skills, serving more than 60,000 youths, allowing them to create and sell handmade products [3]. - AI technology in health services, such as intelligent pulse diagnosis and tongue diagnosis, is gaining popularity, with thousands of medical institutions utilizing these innovations [3]. Group 4: Future Initiatives - Jiangsu's business system plans to enhance service consumption through policy support, activity coordination, and innovative consumption spaces, focusing on 20 key tasks in sectors like dining and tourism [4]. - The province aims to host over 1,000 promotional activities throughout the year, including themed events like the "Jiangsu Flavor" dining promotion [4]. Group 5: Integration of Services - Jiangsu is promoting deep integration of commerce, culture, tourism, and health, with plans to develop over 100 impactful consumption scenarios [5]. - The province is leveraging national platforms to enhance service quality and attract inbound consumption, aiming to elevate the influence of "Jiangsu Services" [5].

Group 1 - The core theme of the event is "Enjoying Quality Services, Creating a Happy Life," with a focus on enhancing service consumption quality and quantity [2][3] - The event features over 160 key activities nationwide and more than 1,600 activities at the provincial level, showcasing a collaborative effort to boost service consumption [2] - In 2024, service consumption expenditure in Jiangsu Province is projected to account for 46.3% of total consumption expenditure, surpassing the national average by 0.2 percentage points [2] Group 2 - The "Jiangsu Service Consumption Benefit Package" was launched, offering targeted measures in areas such as elderly care, catering, tourism, and film to benefit both citizens and businesses [3] - The event highlighted ten innovative practice cases in service consumption, with two from Jiangsu Province recognized for their excellence in service consumption innovation [3][4] - The "Roaming Su Suitable Circle" interactive market showcased new service consumption models and trends, integrating various consumer elements such as health, culture, and digital consumption [4] Group 3 - Jiangsu Province has implemented over 20 incremental measures to promote high-quality service consumption since August of the previous year, including initiatives for night economy and elderly care [5] - Future efforts will focus on key areas and groups, promoting a series of activities to enhance service consumption and support economic recovery [6] - Collaborative initiatives with various departments aim to create over 100 distinctive service consumption scenarios, enhancing the integration of culture, tourism, and sports [6]

Core Viewpoint - The expansion of service consumption is essential for driving economic growth and improving people's livelihoods, emphasizing the need for a balanced approach that integrates current and long-term goals, as well as supply and demand considerations [1][10]. Group 1: Importance of Service Consumption - Service consumption connects the economy and people's livelihoods, covering various sectors such as dining, accommodation, and healthcare, and is crucial for enhancing living standards and optimizing consumption structure [2][3]. - As China's GDP per capita exceeds $13,000, service consumption is rapidly growing, with a significant increase in residents' willingness to spend on services that meet their spiritual needs [2][7]. - In Q1 2024, service consumption accounted for 43.4% of total household consumption, reflecting its growing importance and potential [2][7]. Group 2: Economic and Employment Impact - Service consumption promotes economic quality improvement and supports multiple industries, creating a virtuous cycle of demand and supply [3][4]. - The service sector is the largest employment reservoir, with 48.1% of jobs in 2023, significantly higher than primary and secondary industries, thus broadening employment opportunities [4][9]. Group 3: Policy and Market Expansion - The National Development and Reform Commission has implemented policies to stimulate service consumption, focusing on innovation and digital transformation to meet consumer needs [6][10]. - By 2024, the service consumption market is projected to grow significantly, with per capita service spending increasing from 5,246 yuan in 2013 to 13,000 yuan in 2024, marking a 148% growth [7][8]. Group 4: Future Trends and Challenges - The demand for high-quality, diverse services in education, healthcare, and cultural tourism is rapidly increasing, with significant potential in sectors like elderly care and home services [8][9]. - Despite the positive trends, challenges such as insufficient quality service supply and a less favorable consumption environment remain, necessitating further efforts to enhance service quality and market openness [10][12].

Core Viewpoint - The 2025 National "Service Consumption Season" and "Su Xin Service · Enjoy Life" event was launched in Nanjing, aiming to enhance service consumption across various sectors and improve consumer experiences through over 160 key activities [1][2]. Group 1: Event Overview - The event was initiated with participation from 12 central departments, 13 national industry associations, and various local and leading platform enterprises [2]. - Jiangsu province introduced a "Service Consumption Benefit Package" focusing on sectors such as elderly care, catering, and tourism to enhance consumer welfare [2]. - Nanjing released the first edition of the "Ning Enjoy Service" consumption guide, covering 12 fields and featuring nearly 200 selected service points [2]. Group 2: Market Engagement - The "Wander Su Suitable Circle" themed market featured five interactive experience zones, showcasing elements like health consumption, cultural entertainment, and digital consumption [3]. - The market included various brands and activities, such as Michelin food stalls and outdoor camping experiences, promoting a vibrant service consumption atmosphere [3][4]. Group 3: Sustainability Initiatives - The event emphasized green and low-carbon development, with carbon emissions scientifically measured and offset to achieve carbon neutrality [4]. - A circular economy market was set up to promote sustainable consumption practices, featuring digital recycling and second-hand products [4]. Group 4: Innovation in Service Consumption - The International Business Daily highlighted ten innovative service consumption case studies, with Nanjing's Hongshan Forest Zoo recognized for its successful integration of experience, IP, and fusion economies [5]. - Nanjing's service consumption development is supported by a robust policy framework and a commitment to high-quality growth, positioning the city as a leader in service consumption innovation [5][6]. Group 5: Future Plans - Nanjing has outlined four strategic blueprints for service consumption, focusing on brand development, innovative scene creation, activity matrix construction, and enhancing digital service capabilities [6].

Group 1 - The core viewpoint of the article highlights the significant growth in Shenzhen's tourism during the recent Dragon Boat Festival holiday, with a total of 4.16 million visitors and a revenue of 2.29 billion yuan, marking a year-on-year increase of 20.3% and 21.8% respectively [1] - Shenzhen ranked among the top ten popular domestic tourist destinations and inbound travel destinations, as well as seventh in domestic family travel destinations [1] - The tourism performance during previous holidays, such as Qingming and May Day, also showed substantial growth, with visitor numbers increasing by 9.8% and 36.3%, and revenue growth of 11.4% and 40.8% respectively [1][2] Group 2 - The article emphasizes the importance of promoting service consumption, particularly in tourism, as it has greater growth potential compared to physical goods consumption, which tends to hit a ceiling [2] - Shenzhen is encouraged to explore ways to boost service consumption during non-holiday periods, drawing inspiration from successful local events like the "Su Chao" football league, which has engaged the community and increased attendance [2] - The city aims to become an internationally renowned sports city, with various high-profile sports events contributing to consumer activity and the need for both high-end and community-oriented sports events [2][3] Group 3 - International experience suggests that service consumption tends to grow rapidly once per capita income exceeds $10,000, and many cities in and around Shenzhen have reached this income level [3] - Collaborating with cities in the Greater Bay Area to enhance daily service consumption is seen as a viable strategy [3] - The combination of consistent daily consumption and spikes during holidays can significantly contribute to Shenzhen's overall consumption growth and enhance the quality of its economic development [3]

Core Viewpoint - Consumption is a crucial force driving sustainable economic development in China, with service consumption becoming a significant source of growth for residents. The focus is on enhancing service quality and optimizing the consumption environment to promote high-quality development in service consumption [1]. Group 1: Research and Investigation - A research team, commissioned by the Central Committee, conducted investigations in Sichuan and Hainan to explore policies and mechanisms that promote service consumption [1]. - The team visited various locations, including the Sichuan International Dinosaur Lantern Festival and digital cultural industry bases, to assess the operational and service conditions of these attractions [2][3]. - In Hainan, the team examined international duty-free cities and historical cultural districts to understand tourism consumption and the development of cross-border business data [2][3]. Group 2: Challenges and Recommendations - The research team identified challenges in the integration of education and industry, particularly in the context of vocational training for elderly care and rehabilitation services [4]. - Recommendations were made to enhance policy support, improve service quality, and cultivate new growth points in service consumption to bolster high-quality economic development [4][6]. - The team emphasized the importance of high-quality employment-oriented vocational training and the development of unique service consumption formats in Hainan [6]. Group 3: Policy and Strategic Insights - The team noted that service consumption is the sector that absorbs the most employment and suggested leveraging Hainan's aerospace industry advantages to promote service consumption and employment [6]. - Recent policies aimed at promoting service consumption and expanding domestic demand have been implemented, with a focus on supply-side structural reforms [7]. - The team highlighted the need to enhance the understanding of the importance of service consumption development and to create a higher quality consumption environment [7][8].

Core Viewpoint - The article discusses the recovery and trends in service consumption in China, highlighting the differences between service and goods consumption growth, as well as the performance of various sectors within service consumption. Group 1: Service Consumption Trends - Service consumption has shown a strong rebound for about a year, with a notable increase in growth rates for service retail compared to goods retail. In 2023, service retail grew by 20%, significantly outpacing the 5.8% growth in goods retail. In 2024, service retail is expected to grow by 6.2%, exceeding goods retail growth by 3 percentage points [2]. - The introduction of the "old-for-new" policy in 2024 has contributed to a sustained increase in goods consumption growth, with an estimated 1.5 percentage points increase in consumption driven by this policy [2]. Group 2: Sector-Specific Recovery - The fastest recovery within service consumption is observed in cultural entertainment and dining services, with 2023 year-on-year growth rates of 39.2% and 27.6%, respectively. Their share of cash consumption increased from 3% and 7.5% in 2022 to 3.7% and 8.7% in 2023 [5]. - In 2024, the growth rates for cultural entertainment and dining services are projected to be 10.6% and 8.4%, with their shares of cash consumption rising to 3.9% and 8.9% [5]. Group 3: Urban vs. Rural Consumption - Urban residents have shown a faster recovery in tourism consumption compared to rural residents, with tourism numbers and income recovering to 97.7% and 103.8% of 2019 levels, respectively, while rural residents lag at 81.4% and 84.7% [10]. - Rural residents are more inclined to spend on food, clothing, and daily necessities, with spending growth rates in these categories exceeding those of urban residents in 2024 [10]. Group 4: Seasonal Consumption Patterns - Tourism consumption exhibits a clear holiday concentration, with the proportion of total tourism numbers and income during major holidays like May Day and National Day remaining above pre-pandemic levels, despite a slight decrease from 2020 [11]. Group 5: Per Capita Spending Trends - Per capita tourism spending rapidly recovered to 90% of 2019 levels in 2023 but has since plateaued, indicating a stabilization phase in consumer spending patterns [12]. Group 6: Dining Consumption Insights - There is a notable disparity in growth rates between dining consumption in different market segments, with lower-tier dining establishments experiencing a 6.3% growth compared to just 3% for higher-tier establishments in 2024 [16]. - The performance of dining companies varies significantly based on their market focus, with those operating in lower-tier cities showing substantial profit growth, while those in higher-tier cities face declines [18].

Group 1 - The article highlights the increasing demand for financial support in the restaurant industry, particularly in the context of enhancing service quality and expanding local culinary offerings [1][4][5] - Financial institutions like Industrial Bank and Agricultural Bank are actively providing tailored loan products to support the growth and transformation of traditional restaurants and food businesses [1][4][5] - The trend of integrating digital payment systems and e-commerce into traditional food businesses is emphasized, showcasing how financial services can enhance consumer engagement and sales [1][3][4] Group 2 - The success of local delicacies, such as Chongqing's marinated goose and Shaanxi's Roujiamo, is driving the need for financial backing to scale production and meet rising demand [2][6] - Banks are innovating financial service models, such as "one chain three rings" and "specialty loans," to cater to the unique needs of food businesses along the supply chain [2][3][6] - The overall growth of the food industry is contributing to the revitalization of local economies, with banks playing a crucial role in facilitating this transformation through financial support [2][5][7]

Group 1 - The report from CITIC Securities indicates that concerns over tariffs have resurfaced, potentially suppressing market sentiment in the short term, but the market is gradually becoming desensitized to tariff issues [1] - In April, industrial enterprise profits improved, driven by the effective implementation of "new" consumption incentive policies, which boosted downstream consumption and supported the midstream equipment manufacturing sector [1][2] - The manufacturing PMI showed overall recovery in May, with a rebound in export orders, highlighting the resilience of China's economic fundamentals, which will provide bottom support for the market [1][2] Group 2 - The U.S. has issued renewed tariff threats, with recent announcements indicating an increase in steel and aluminum tariffs from 25% to 50%, suggesting the Trump administration is preparing a "Plan B" for tariffs [1] - Despite the tariff challenges, new momentum industries are experiencing accelerated profit growth, significantly contributing to the economy [2] - June is a critical month for A-share dividends, with a focus on tracking capital flows and changes in industry prosperity to identify high-dividend investment opportunities [2] Group 3 - The emphasis on internal circulation is crucial, with a focus on service consumption and new consumption as important new drivers of economic growth [3] - External uncertainties are accelerating the internal circulation, with policies aimed at expanding and enhancing consumption quality [3]