流量经济助力"吉字号"云端出圈。利用多个电商平台，在农博会、丰收节等重要活动期间，通过设置搜 索关键词、话题种草、现场直播带货、产地溯源直播、拍摄短视频等方式，多维度、多形式推介"吉字 号"农产品。农博会期间，邀请淘宝吃货、罗凤魁、东北小王支书等10余名百万、千万级粉丝达人现场 直播，销售额达5200万元，曝光次数过亿；组织省内100名知名主播联合发起"主播助农、数商兴农"倡 议，打造流量经济助农新生态。邀请全国三农达人贺娇龙为"吉字号"农产品助力，销售额突破8800万 元，冲击全平台带货榜TOP1，同步登顶滋补养生和食品饮料类目榜首；启动淘宝天猫·寻味山河亿级产 地优选计划-吉林站活动。流量经济赋能，推动"吉字号"农产品"云端"出圈。2025年上半年，吉林农村 电商零售额311.58亿元，增速14.51%，销售数据和增速指标均位列东北三省一区首位。 全方位、多角度投放"吉字号"品牌宣传广告。利用中省直等多家媒体，以海报、视频、新闻、直播、报 纸等形式对"吉字号"品牌和产销对接进行全方位、多角度、立体式宣传报道，不断提高人们对"吉字 号"品牌的辨识度和认可度。 作者：农民日报全媒体记者 阎红玉 品牌影响力不断 ...

15日，山东省"服务消费新品牌"发布仪式在济南隆重举行，首批66家"服务消费新品牌"企业正式亮相。此次由山东省商务厅支持指导的服务消费新品牌培 育行动，是山东在国家大力推动服务消费发展的政策东风下，立足自身经济地位开展的全国首创性实践，为服务消费高质量发展注入了强劲动能。 政策引领，筑牢服务消费发展坚实框架 服务消费作为国民经济的核心增长极，已成为国家战略布局的重要领域。党的二十届四中全会明确提出"以放宽准入、业态融合为重点扩大服务消费"，为 行业发展锚定方向。今年商务部等9部门联合印发《关于扩大服务消费的若干政策措施》，从5个方面部署19项具体任务，为服务消费发展绘就清晰蓝图。 一系列顶层设计与政策部署，充分彰显了服务消费在经济发展中的重要作用，也为地方实践提供了根本遵循。 作为经济大省、人口大省与消费大省，山东始终将服务消费高质量发展摆在突出位置，构建起"政策引领、活动赋能、品牌支撑"的完整工作体系。在政策 保障上，山东连续出台重磅举措：今年1月，省政府办公厅印发《关于进一步促进服务消费高质量发展的若干措施》，推出30条针对性举措；9月再 推"1+3"稳经济政策包，其中《关于推动服务业高质量发展的若干措施 ...

Core Viewpoint - Anhui Chuzhou is advancing a quality empowerment project to synchronize quality improvement with economic development, achieving significant milestones in standardization, brand cultivation, and service enhancement [1][2][3]. Group 1: Quality Foundation and Support System - Chuzhou's market supervision bureau is focusing on four key quality foundation aspects: standards, measurement, certification, and inspection, aiming to build a "one-stop" service system [2]. - The city has participated in the revision of 404 national standards and has established 14 national standardization pilot projects, with 30 innovative standard enterprises cultivated [2][3]. - A total of 121 inspection and testing institutions and 1 registered certification body are operational, with 3,582 certified organizations and 14,169 various certification documents issued [1]. Group 2: Talent and Technical Support - The implementation of the chief quality officer system has resulted in 2,432 chief quality officers across enterprises, ensuring comprehensive coverage among regulated enterprises [4]. - The city has conducted 10 key projects this year, addressing 18 quality bottlenecks, with notable achievements in technology recognized by international awards [4]. Group 3: Brand Cultivation and Economic Value - The market supervision bureau is systematically promoting brand cultivation to transform quality into brand recognition and economic value [5]. - Over 150 regulated enterprises have adopted excellence performance management models, and 61 enterprises have been nurtured for the mayor's quality award [6]. Group 4: Innovative Services and Financial Support - Chuzhou has launched the "Chuzhou Quality Loan" service, benefiting 1,534 enterprises with a total application amount of 3.2 billion and actual loans of 2.467 billion [7]. - The city has established a new media matrix to enhance quality service awareness through short video accounts and regular updates on quality service dynamics [7].

Core Viewpoint - The company is committed to developing and nurturing the "Duo Lei Mi" brand of personal care products and will adjust production capacity based on market conditions [2] Group 1 - The company is actively engaging with investors through interactive platforms [2] - The company emphasizes its strategic focus on the personal care product category [2] - The company plans to rationally arrange production capacity in response to market dynamics [2]

Core Viewpoint - The development of the Chenpi industry in Xinhui, Guangdong, is entering a new phase with the establishment of a comprehensive industrial park aimed at modernizing and standardizing the industry, enhancing its competitiveness in both domestic and international markets [1][8]. Group 1: Investment and Infrastructure - Guangdong Asia-Pacific Health Industry Co., Ltd. plans to invest 800 million yuan to build the first full-chain Chenpi industrial park in Xinhui, covering an area of 53,000 square meters with a construction area exceeding 150,000 square meters [3][5]. - The industrial park will integrate planting, processing, storage, sales, and cultural tourism experiences, creating a complete industry chain from farm to table [3][5]. Group 2: Industry Impact and Employment - The total output value of the Xinhui Chenpi industry has surpassed 26.1 billion yuan, creating employment for over 78,000 people, with an average annual income increase of approximately 26,000 yuan per person [5][10]. - The establishment of the industrial park is expected to significantly enhance the scale and modernization of the Chenpi industry, moving it away from a fragmented and weak structure [8][10]. Group 3: Quality Control and Standardization - The industrial park will feature six functional platforms, including a full-chain processing center, smart storage service center, and a research academy, aimed at standardization, technological innovation, and brand cultivation [7][8]. - Collaborations with various organizations will establish a comprehensive quality control standard system and facilitate cross-border transactions, enhancing the transparency and regulation of the industry [7][8]. Group 4: Future Projections - The market outlook for the Xinhui Chenpi industry is optimistic, with projections indicating that the total output value could exceed 28 billion yuan by 2025, moving towards a target of 100 billion yuan [10]. - The introduction of digital technologies such as blockchain and IoT in management processes aims to create a quality firewall from farm to table, positioning Xinhui Chenpi as a model for the protection of traditional Chinese medicinal materials [8][10].

Core Viewpoint - The report from CICC indicates that Jiangnan Buyi achieved a revenue of 5.55 billion yuan for the fiscal year ending June 2025, representing a year-on-year increase of 4.6%, and a net profit attributable to shareholders of 890 million yuan, up 5.3%, aligning with expectations [1] Group 1: Financial Performance - Jiangnan Buyi's revenue for the fiscal year ending June 2025 reached 5.55 billion yuan, marking a 4.6% increase year-on-year [1] - The company's net profit attributable to shareholders was 890 million yuan, reflecting a year-on-year growth of 5.3% [1] Group 2: Future Outlook - The company reiterated its retail target of 10 billion yuan for the fiscal year 2026 [1] - CICC anticipates that the company's terminal cash flow in July and August will outperform peers, driven by strong member loyalty and multi-brand cultivation capabilities [1] Group 3: Strategic Initiatives - Jiangnan Buyi plans to establish its own logistics center, which is expected to reduce financial income net of capital occupation, leading to a faster revenue growth rate compared to profit growth in fiscal year 2026 [1] Group 4: Valuation and Rating - CICC raised the target price for Jiangnan Buyi by 18% to 23.7 HKD, corresponding to a price-to-earnings ratio of 12 times for this year and 11.6 times for next year, indicating a 19% upside potential from the current price [1] - The rating of "outperforming the industry" is maintained [1]

Core Viewpoint - The "Liaofu Daijia" brand cultivation series event aims to enhance the professionalization of home service, improve the quality and effectiveness of training for practitioners, and further increase employment absorption capacity in the home care and elderly care sectors [1] Group 1: Brand and Services - "Liaofu Daijia" is a distinctive home service project brand in Liaoning, covering areas such as home care, nursing, childcare, and health care [1] - The initiative gathers industry training and employment resources to enhance the scale and skill level of home service practitioners, meeting public demand for home services while providing employment and training opportunities for those interested in the industry [1] Group 2: Implementation and Future Plans - The event marks the comprehensive launch of the "Liaofu Daijia" brand cultivation work, following the issuance of the "Implementation Plan for the Brand Cultivation Action" by the Provincial Human Resources and Social Security Department in May [1] - Future plans include innovating the "Liaofu Daijia" brand, implementing special actions for improving vocational skills in home services, building a high-skill talent training platform in the home service sector, and developing standardized training and evaluation norms [1]

Group 1 - The event showcased four Shandong enterprises as examples of transitioning from a "manufacturing province" to a "brand strong province" [1][3] - The companies emphasized "chain development" to enhance industrial competitiveness, with Furuida Bio focusing on a full industry chain in the beauty sector, holding over 170 patents and participating in over 30 national standards [3][4] - Hisense Group is expanding from home appliances to high-end industries like semiconductors and smart energy, planning to drive investment or expansion in 25 related enterprises by 2024 [3][4] Group 2 - Furuida Bio aims to create a dual beauty ecosystem through its brand matrix, with a planned output value of 5 billion yuan for its innovation park in 2024 [4] - Hisense is innovating for overseas markets, exemplified by a custom black mirror refrigerator for South Africa, and has maintained the second position in global TV shipments for three consecutive years [4] - Shandong has cultivated 427 brands through systematic initiatives, with 80% of major technology projects in 2024 being undertaken by enterprises in collaboration with universities [4]

Group 1 - The core viewpoint emphasizes that Henan province has established itself as a crucial player in national food security, producing over 130 billion kilograms of grain annually and contributing significantly to various food products [1][2] - Henan's agricultural strategy focuses on extending the grain industry chain and enhancing value chains, aiming to create a modern food industry cluster worth over 1 trillion yuan [1][2][4] - The province has developed a comprehensive modern grain industry system, producing half of the country's ham sausages, a third of instant noodles, and a quarter of steamed buns [1][2] Group 2 - The wheat industry in Henan, particularly in Yan Jin County, is thriving with a focus on high-quality wheat varieties, leading to stable income for farmers through order-based planting [3][4] - Yan Jin County has established a wheat industry technology innovation alliance, attracting food processing companies and forming a collaborative industrial cluster [3][4] - The county's wheat processing capacity exceeds 700,000 tons annually, with significant production of noodles and frozen foods, recognized as a model agricultural industrialization cluster by the provincial government [4] Group 3 - Henan province is working on brand development to enhance market presence for its agricultural products, with initiatives to promote local specialties and well-known food brands [6][8] - The province has recognized numerous agricultural brands, including 2,548 green food products and 163 geographical indication products, contributing to increased agricultural efficiency and farmer income [8][9] Group 4 - The province's strategy includes creating mechanisms for farmers to share in the profits of the agricultural value chain, emphasizing collaboration between enterprises and farmers [10][11] - The establishment of cooperative models has led to increased income for farmers, with significant financial benefits reported from order-based agriculture and land management [11][12] Group 5 - The food industry in Henan is diversifying, with a growing number of brands emerging, contributing to the integration of agriculture with food processing and market distribution [12]

Core Insights - The Chinese fruit industry is transitioning from a focus on quantity to quality, with an increasing variety of high-quality domestic fruits available to consumers [1] - The industry is moving towards precision agriculture and ecological farming practices to enhance fruit quality and sustainability [3][4] - Brand cultivation and market expansion are essential for the future growth of the domestic fruit industry, with a focus on quality and standardized production [5][6] Group 1: Industry Transformation - China's fruit industry is the largest in the world, but it has historically been characterized by a lack of strength despite high production [1] - The shift from traditional farming methods to precision agriculture is driven by consumer demand for higher quality and diverse fruit varieties [3] - The introduction of ecological farming techniques has improved soil health, leading to better fruit quality and stable production [4] Group 2: Brand Development - The domestic fruit industry has developed a mature system covering various stages from breeding to cold chain logistics, allowing for the successful "domestication" of imported fruits [4][5] - The blueberry market in China has seen significant growth, with total production surpassing that of the United States in 2020, and cultivation area increasing by 44.38% by 2024 [5] - Strengthening brand recognition and quality assurance is crucial for the industry to navigate challenges posed by small-scale farmers following market trends [5][6] Group 3: International Market Expansion - The recognition of Chinese fruits in international markets has improved, with exports reaching $8.54 billion in 2024, a 20.9% increase year-on-year [8] - The "Yishu Jia" cherry brand successfully entered high-end markets in Hong Kong and Singapore, demonstrating the potential for premium domestic fruit brands [6][8] - The industry is leveraging trade events and regional advantages to expand its international footprint, with the number of export destinations increasing significantly [8]