Group 1 - The core viewpoint of the article highlights the emergence of a new supermarket brand "Hamike" in Zhengzhou, focusing on fresh food and ready-to-eat sections, but facing challenges in product variety, price-quality ratio, and service details [2][5][19] - Hamike supermarket has opened a total of 9 stores, with 7 located in the northwest of Zhengzhou, indicating a strategic focus on this area [4] - The supermarket emphasizes the concept of "freshness" in its offerings, particularly in the fresh food and ready-to-eat sections, which occupy a significant portion of the store [6][8][14] Group 2 - Hamike's fresh food section includes items like freshly made noodles and seafood, with a focus on same-day production and consumption [8][13] - The bakery section operates on a "freshly baked, sold within a day" model, featuring a variety of both traditional and innovative baked goods [20][22] - Despite efforts to enhance product freshness and variety, Hamike's self-branded products still require improvement in quality and competitiveness compared to established brands [19][24][31] Group 3 - The supermarket has recently begun to expand its business model, with new store openings and upgrades to existing locations, indicating a response to competitive pressures from other local supermarkets [32] - Customer feedback suggests that service quality and product freshness need further enhancement, as some consumers reported issues with product quality [36][40] - Hamike's branding emphasizes a philosophy of enjoying life and convenience, which aligns with modern consumer expectations in the retail sector [42][43]

Core Viewpoint - The article discusses the challenges and competitive landscape faced by Dennis Group, a long-established retail entity in Zhengzhou, as it navigates a changing market with emerging competitors and evolving consumer preferences [4][5][52]. Group 1: Company Overview - Dennis Group has grown into a multi-format retail giant in Zhengzhou, operating 551 department stores and achieving a sales revenue of 26.26 billion yuan, ranking 29th in the 2024 China Chain Top 100 [4][5]. - The company has maintained its position as the top retail chain in Henan province for several consecutive years, despite facing declining sales and a drop in ranking [5][4]. Group 2: Market Challenges - Dennis Group's ranking in the China Chain Top 100 has reached its lowest point from 2020 to 2024, with a year-on-year sales decline of approximately 2% [5]. - New competitors such as Pang Donglai and Sam's Club are entering the Zhengzhou market, posing significant challenges to Dennis Group's market share and growth potential [6][52]. Group 3: Operational Insights - The company operates a diverse range of formats, including department stores, supermarkets, convenience stores, and hotels, with a total of over 500 convenience stores in Henan [9][46]. - Dennis Group's operational details, such as store lighting and product display, reflect a more traditional retail approach compared to newer competitors, which may impact customer experience [10][12][30]. Group 4: Product Offering and Pricing Strategy - Dennis Group has been influenced by the recent success of innovative product offerings in the market, leading to a shift towards "novel" products in its selection [32]. - Despite having a larger scale, Dennis Group's pricing on certain self-branded products does not consistently outperform competitors, indicating a need for improvement in procurement and product development [36][44]. Group 5: Consumer Engagement and Market Position - The extensive network of over 500 stores and the popularity of Dennis shopping cards have solidified the company's presence in the consumer market, making it a staple for daily shopping in Zhengzhou [51]. - The company is also expanding its logistics capabilities and home delivery services to enhance customer convenience and maintain competitiveness in the evolving retail landscape [51].

Core Viewpoint - Dong Yuhui is transitioning towards self-operated products, aligning with his former company, Dongfang Zhenxuan, which has successfully launched its own sanitary napkins and achieved significant sales in a short time [1][3][6]. Group 1: Self-Operated Product Development - Dong Yuhui's self-operated products, such as the canvas bags, have shown promising sales, with the latest product generating sales between 1 million to 2.5 million yuan within hours of launch [1][6]. - The establishment of "Lanzhichunxu (Xi'an) Technology Co., Ltd." in December 2024 marks a strategic move for Dong Yuhui to control the supply chain and develop self-operated products [4][9]. - The self-operated product strategy is crucial for Dong Yuhui's business exploration and maximizing personal commercial value [3][12]. Group 2: Market Position and Financial Implications - Dongfang Zhenxuan's latest financial report indicates that self-operated products account for 37% of total GMV, highlighting their importance to the company's revenue [3][16]. - The self-operated product model allows for better quality control and higher profit margins compared to third-party sales, as seen in the financial performance of Dongfang Zhenxuan [16][17]. - Dong Yuhui's approach to self-operated products is a response to declining viewer engagement and a need for business transformation [15][23]. Group 3: Future Prospects and Challenges - The business model of self-operated products is expected to expand beyond canvas bags to include other categories, such as food items, although this expansion is approached cautiously [10][12]. - While self-operated products present opportunities, they also come with risks such as inventory pressure and the need for significant capital investment [20][22]. - Dong Yuhui's gradual exploration of self-operated products is seen as a practical choice given the high stakes involved in building a brand and supply chain [23].

Core Insights - The rapid expansion of self-owned brands by leading live-streaming companies is evident, with 美ONE优选 reporting significant sales figures in its first year of operation [1][2] Group 1: Company Performance - 美ONE优选 has achieved over 2.5 million units sold across 72 self-owned products within its first year, serving more than 1.5 million users [1] - The company focuses on high-quality and cost-effective products, with top-selling items including garbage bags and various food and household products [1] - 东方甄选 has over 400 self-owned products with total sales exceeding 210 million units, accounting for 46% of the company's total sales in 2024 [2][3] Group 2: Market Trends - The trend of live-streaming companies developing their own brands is growing, with notable players like 辛选集团 and 东方甄选 reporting rapid sales growth [2][3] - The self-owned brand "锋味派," co-founded by 谢霆锋, has achieved cumulative sales of over 3 billion yuan and is expanding internationally [3] - 辛选集团 has launched around 20 self-owned brands, with "尖锋食客" generating over 113 million yuan in GMV during its debut on "双11" [3]