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中产「大逃杀」,正在席卷全球
3 6 Ke· 2026-01-11 02:28
上个月还住在郊区洋房,下个月就被迫露宿街头。 这种极致的反差,很可能是美国中产的真实人生。根据美国住房与城市发展部(HUD)的官方报告,2024年美国约有77万人处于无家可归状态,其中大 量流浪汉曾有过体面工作。 他们曾是程序员、军人或者小企业主,可以说是典型的中产。 但他们和破产的距离,只隔着一次裁员、生病或者房子断供。在中国,我们习惯把这三者称为中产破产三件套。 体面工作、高额收入带来的稳固生活,其实非常脆弱。 想要持续拥有着一切,那么你就不能失业、不能生病、不能投资失败。 否则,你所拥有的一切将全部归零。 中产,全美国最「惨」的阶层? 人在美国,从拥有一切到一无所有,很可能只源于: 一次轻微的饭后腹痛。 一个光鲜的美国中产,午后在急诊被确诊为急性阑尾炎,只要进手术室,那么他就有负债的风险。 虽然保险可以报销80%的费用,但自费5000美元(约合人民币3.5万元)的手术账单,依然能让一个中产一朝破产。 在美国,它们有一个更残酷的名字——斩杀线。 斩杀线,原本是游戏中的术语,意为一击即杀。如今几乎成为形容美国中产阶级滑落的专有名词,也成为刺痛全球中产神经的敏感词汇。它意味着: 根据美国财经媒体的统计,全美只 ...
美国酒店大堂,正在划定中产斩杀线
3 6 Ke· 2026-01-04 03:10
最近,美国斩杀线这个话题在简中社交媒体上火了,一些网民用它描述那些看似体面的美国中产阶级,随时可能因一次意外或风险跌入深渊。 看着网上七嘴八舌的讨论,我却想起了数月前在洛杉矶住酒店的经历,那个深夜的遭遇,让我看到了美国社会一条更残酷的实物红线。 去年10月中旬,抵达洛杉矶前几天,我们住在圣莫尼卡海滩附近的一家连锁五星酒店,价格大概是含税400美元左右。 | 在线付 | ¥7997.56 | | --- | --- | | 10-18 | ¥2665.89 | | 10-19 3份早餐/间 | ¥2665.89 | | 10-20 3份早餐/间 | ¥2665.89 | | 10-21 3份早餐/间 | | | 支付优惠 | -¥0.11 | | 口今他信甜 ¥112/11 | | 虽然酒店距离海滩足足有1公里,但在今天通货膨胀极其严重的洛杉矶,已经属于性价比比较合适的酒店。 第一天晚上,我被时差折磨得毫无睡意,凌晨两点,怕打扰老婆孩子休息,便拎着电脑独自下楼去大堂写稿。电梯门打开的一瞬间,我立刻感觉到气氛有 些诡异,空气里没有五星级酒店惯用的香氛,反倒飘着一股焦糖烧焦的甜腻味道。 大堂吧角落里蜷缩着几个黑影, ...
悬崖之上的日本:M型社会大困局
凤凰网财经· 2025-11-26 12:56
Economic Overview - The Japanese government has approved a comprehensive economic stimulus plan amounting to 21.3 trillion yen, marking the largest economic intervention since the pandemic [1] - Despite this stimulus, Japan's real GDP is projected to decline at an annual rate of 1.8% in Q3 2025, indicating a return to negative growth since Q1 2024 [1] - Inflation in Japan has exceeded the central bank's 2% target for 43 consecutive months, while real wages have been declining for over two years, leading to a decrease in purchasing power [1][3] Structural Changes - The traditional "one hundred million middle class" structure in Japan is collapsing, giving way to a polarized society characterized by wealth disparity [1][4] - The increase in non-regular employment, widening income gaps, and the collapse of seniority-based wage systems are key factors contributing to the emergence of an "M-shaped society" [6][7] - By 2002, a significant portion of the population had shifted towards lower income brackets, with 80% of the population earning below 6 million yen annually [7] Societal Implications - The collapse of the seniority wage system has altered individual career expectations, making long-term financial planning difficult for families [8] - The phenomenon of "working poor" is prevalent, where employed individuals struggle financially, leading to intergenerational poverty [8] - The declining birth rate is exacerbated by the economic situation, with 2023 witnessing a record low of 758,600 newborns [7] Government Responsibility - The government is criticized for its failure to recognize the long-term recession and for implementing ineffective economic policies, resulting in a debt burden of 1,000 trillion yen [11] - Current fiscal policies are constrained, with the OECD downgrading Japan's GDP growth forecast for 2025 from 1.1% to 0.7% [12] Corporate Strategies - Companies must adapt their market strategies to cater to the expanding low-income demographic, as the middle class continues to shrink [15] - Successful examples include Uniqlo, which shifted focus from the middle class to serve the growing low-income segment, achieving sales of 300 billion yen [15] - Traditional retailers that maintain a middle-class focus are experiencing declining performance [16] Individual Adaptation - Individuals are encouraged to abandon the illusion of middle-class stability and to rethink their life strategies based on current economic realities [17] - Education is highlighted as a crucial pathway to breaking the cycle of the M-shaped society, with a focus on aligning educational choices with financial capabilities [18] - The labor market is experiencing a rare reversal, with a high employment rate of 98.1% for university graduates in 2024, reflecting a labor supply crisis [19][20]
学经营的高市早苗,算不清这本账
凤凰网财经· 2025-11-20 09:00
Core Viewpoint - The article discusses the structural economic challenges facing Japan, particularly under the leadership of Prime Minister Sanna Takashi, highlighting the dual pressures of external and internal demand leading to economic recession and increasing wealth disparity in society [1][2][4]. Economic Growth and Recession - Japan's GDP contracted at an annualized rate of 1.8% in Q3, marking a return to negative growth since Q1 2024 [1]. - External demand has been negatively impacted by U.S. tariffs, resulting in four consecutive months of declining exports [2]. - Private consumption, which constitutes over half of Japan's economy, slowed significantly from 0.4% in Q2 to 0.1% in Q3 due to rising living costs and stagnant real wages [2]. Inflation and Wage Stagnation - The core consumer price index in Tokyo rose by 2.8% year-on-year in October, exceeding the Bank of Japan's 2% inflation target [2]. - Real wages adjusted for inflation fell by 1.4% in August, marking the eighth consecutive month of decline [3]. M-shaped Society and Wealth Disparity - The article describes Japan's wealth distribution as an "M-shaped society," where the average savings of single individuals in their 20s, 30s, and 50s are significantly higher than the median savings, indicating severe wealth inequality [4][5]. - The disparity in wealth distribution is leading to a collapse of the middle class, as noted by management expert Kenichi Ohmae [5]. Intergenerational Poverty and Low Birth Rates - The M-shaped society is perpetuating intergenerational poverty, as low-income families struggle to provide quality education for their children, leading to a cycle of poverty [7]. - High-educated individuals are opting not to have children due to financial constraints, further exacerbating the low birth rate issue, which negatively impacts domestic demand [8]. Political Response and Limitations - Prime Minister Takashi's approach of "responsible active fiscal policy" aims to restore Abenomics and temporarily freeze fiscal surplus targets, but it risks exacerbating wealth inequality by primarily benefiting high-income earners and large corporations [10][11]. - The article critiques the government's failure to recognize the fundamental structural changes in society, suggesting that without addressing these issues, any policy measures may be ineffective [12].
高市早苗有实力“逞强“吗?深扒日本M型社会困局
Economic Context - Japan's economy is facing significant challenges, with the latest data showing a 1.8% decline in real GDP for Q3, marking a return to negative growth since Q1 2024 [1] - The decline is attributed to both external and internal pressures, including a four-month contraction in exports due to U.S. tariffs and a slowdown in private consumption growth from 0.4% to 0.1% [1] - Rising living costs have led to stagnant real wages, causing households to cut discretionary spending [1] Inflation and Wages - Tokyo's core consumer price index rose by 2.8% year-on-year in October, exceeding the Bank of Japan's 2% inflation target [2] - The price of rice has surged dramatically, with a 5 kg bag increasing from over 3,000 yen to 5,000 yen within a year [2] - Real wages adjusted for inflation fell by 1.4% in August, marking the eighth consecutive month of decline [2] Social Structure and Inequality - Japan is experiencing a pronounced wealth gap, with average savings for single individuals in their 20s, 30s, and 50s being 1.76 million, 4.94 million, and 10.48 million yen, respectively, while the median savings are significantly lower at 200,000, 750,000, and 530,000 yen [3] - This disparity illustrates the severe reality of wealth inequality in Japan, characterized as an "M-shaped society" where wealth distribution is polarized [4] Policy Responses and Critiques - The new Prime Minister, Sanna Takashi, is attempting to address these structural issues through "responsible active fiscal policy," which resembles the previous Abenomics approach, including quantitative easing and a temporary freeze on fiscal surplus targets [8] - Critics argue that such policies may exacerbate wealth inequality, primarily benefiting high-income earners and large corporations, while failing to address the root causes of economic stagnation [9] - The government's historical missteps in recognizing and addressing the long-term recession have led to a massive public debt of 1,000 trillion yen, which the populace ultimately bears the burden of [5] Societal Implications - The entrenched M-shaped society is leading to deeper social issues, including intergenerational poverty and a declining birth rate, as young people face economic pressures that discourage family formation [6][7] - The cycle of low wages and economic stagnation has created a "failed generation" among educated youth, who may opt out of the workforce or family life due to lack of financial security [6][7]
全球中产大败局?
首席商业评论· 2025-11-02 03:44
Group 1 - The article discusses the concept of the "middle class," highlighting its ambiguous definition and the various criteria used to categorize it, such as income, assets, and social status [6][7][8] - It notes that the perception of being middle class often exceeds objective standards during economic upturns and declines during downturns, with historical examples from Japan and South Korea illustrating this phenomenon [7][8][11] - The article emphasizes the increasing financial strain on the middle class, with reports indicating a decline in their share of national income and a growing disparity within the class itself [8][11] Group 2 - The article identifies economic growth and industrial development as key factors influencing the stability and anxiety of the middle class, with historical context provided on the rise and fall of middle-class jobs in the U.S. [13][15][16] - It discusses the emergence of a "dual labor market," where high-quality jobs are contrasted with low-quality, unstable employment, further complicating the middle class's ability to maintain its status [16][17] - The article highlights the volatility of assets that the middle class relies on for financial security, such as real estate and stocks, which have not provided the expected stability [17][20] Group 3 - The article points out that the middle class often falls into a consumption trap, where they aspire to lifestyles of the wealthy, leading to financial strain and anxiety [22][23] - It discusses the societal pressures that drive middle-class individuals to invest heavily in education and luxury goods, despite economic instability [23][24] - The article concludes with a call for a "conscious reform" among the middle class to reassess spending and investment habits, moving away from outdated notions of hard work leading to financial success [24]
全球中产大败局?
虎嗅APP· 2025-11-01 02:47
Group 1 - The article discusses the concept of the "middle class" and its ambiguous definition, which varies based on income, assets, education, and social status [6][8][9] - It highlights the increasing frequency of the term "middle class" in business news and its association with consumer behavior, particularly in the context of brands that cater to this demographic [6][9] - The article presents data showing a decline in the middle class's share of national income in various countries, such as the U.S. and France, indicating a long-term trend of "middle class shrinkage" [10][11][13] Group 2 - The article identifies the sources of anxiety for the middle class, including economic growth, job security, and the rising cost of living, which have led to a perception of instability [15][17] - It discusses the impact of globalization and technological advancements on job markets, resulting in a bifurcated labor market where "good jobs" are scarce [16][17] - The article emphasizes the need for diversified pathways to middle-class status, suggesting that vocational and technical education could help blue-collar workers ascend to middle-class positions [17][18] Group 3 - The article explores the internal factors contributing to middle-class anxiety, such as consumer behavior and the pursuit of a lifestyle that mimics wealthier classes [23][26] - It notes that many middle-class individuals engage in "status consumption," leading to financial strain and a distorted view of their economic standing [26][27] - The article concludes with a call for a "conscious reform" among the middle class to reassess spending habits and investment strategies, moving away from outdated notions of hard work leading to financial stability [28]
孟晓苏|以日鉴中:从《失去的二十年》到《低欲望社会》的警示与启示
Xin Lang Zheng Quan· 2025-10-22 05:54
Core Insights - The article emphasizes the deep-rooted issues stemming from Japan's "lost two decades," particularly the detrimental effects of stigmatizing real estate as a pillar of the economy [1][6] - It highlights the need for a balanced approach to real estate policy, avoiding both extreme bubbles and the complete denial of its economic significance [7] Group 1: Economic Policy and Structural Issues - Ikeda Nobuo's work "The Lost Two Decades" critiques Japan's economic policy failures, particularly the rigid industrial structure and repeated mistakes in housing policy, leading to a vicious cycle of risk aversion, investment suppression, and demand shrinkage [2] - The call for "creative destruction" is presented as a crucial reminder for China to avoid similar pitfalls in its economic development [2] Group 2: Social Impacts of Real Estate Collapse - The transition from an "olive-shaped society" to an "M-shaped society" illustrates the decline of the middle class in Japan, with significant implications for social stability [3] - The concept of a "downstream society" reflects not only income decline but also a broader deterioration in communication skills, work motivation, and consumer drive among the youth [3] Group 3: Psychological Effects of Economic Stagnation - The notion of a "low-desire society" indicates that prolonged real estate stagnation has led to a general apathy among young people, who are increasingly disengaged from traditional life milestones [4] - The idea of society as an "unbeatable game" highlights the despair felt by youth in the face of limited upward mobility, leading to extreme views such as advocating for the legalization of euthanasia [4] Group 4: Consequences of Real Estate Stigmatization - "The Age of Negative Real Estate" focuses on the micro-level consequences of real estate collapse, including the transformation of assets into liabilities and the generational conflicts exacerbated by aging and declining birth rates [5] - The book warns that extreme real estate policies not only destroy economic momentum but also undermine family foundations and social stability [5] Group 5: Lessons for China - The article suggests that China should learn from Japan's experiences by maintaining a healthy real estate market and avoiding the stigmatization of the sector [7] - Emphasis is placed on addressing the employment and living conditions of the youth to prevent a repeat of Japan's "downstream society" [7] - The need for innovative policy frameworks to drive economic growth and avoid stagnation is highlighted, echoing Ikeda Nobuo's call for institutional innovation [7]
山姆的好丽友,中产的道心破碎
Xin Lang Cai Jing· 2025-07-18 19:23
Core Viewpoint - The concept of "middle-class poverty" is misleading; instead, it is more accurate to describe it as "middle-class weight loss," indicating a loss of status and emotional value among the middle class [39]. Group 1: Economic Context - The middle class in China is experiencing a decline in their perceived status and emotional well-being due to economic challenges, including the withdrawal of foreign investment and difficulties in various industries such as internet, finance, and pharmaceuticals [12][15][39]. - The number of employees in foreign enterprises in China has decreased from approximately 30 million at its peak to 20 million in 2023, representing a one-third reduction [15]. Group 2: Consumer Behavior - The introduction of low-cost products, such as those from the brand "Hao Li You," in stores like Sam's Club has caused a significant backlash among the middle class, who feel their status is threatened by the presence of what they perceive as "common" goods [20][39]. - The emotional value previously derived from a sense of superiority over lower-income groups is diminishing, leading to a crisis of identity among the middle class [15][39]. Group 3: Market Dynamics - Sam's Club, originally positioned as a mid-range store in the U.S., has been rebranded in China as a symbol of quality living, attracting significant attention from the middle class [12][16]. - The perception of imported goods as superior is declining, with local products increasingly being accepted, reflecting a shift in consumer attitudes [31].
努力真的越来越贬值了?
Hu Xiu· 2025-07-17 01:52
Group 1 - The return on effort is decreasing over the years, leading to a sense of futility among individuals striving for success [2][19][44] - The shift from an "opening up" era to a "ranking" era has made it difficult for individuals to achieve upward mobility, as opportunities are increasingly limited [3][12][18] - The influence of lineage and social structures is becoming more pronounced, making it harder for individuals from less privileged backgrounds to succeed [4][27][39] Group 2 - Companies often prioritize organizational goals over individual aspirations, leading to a culture that stifles innovation and personal growth [7][10][11] - The overemphasis on performance metrics and short-term goals can hinder employees' long-term vision and cross-disciplinary thinking [8][9] - The rise of outsourcing has created a workforce that lacks a sense of belonging and clear career advancement paths, further complicating job security [13][15][16] Group 3 - The stagnation of technological advancement and the oversupply of certain job roles, such as programmers, contribute to the devaluation of effort in the job market [17][21] - The perception that education can change one's fate is diminishing as higher education becomes more accessible and societal structures become more rigid [19][20][22] - The current job market reflects a cycle where individuals feel increasingly like cogs in a machine, losing their drive and ambition [9][23][24] Group 4 - The dynamics of wealth distribution and business opportunities suggest that entrepreneurship remains a viable path for upward mobility, despite the challenges [29][30][38] - The future may favor those who can adapt to new technologies, such as AI, which can create opportunities for individuals with unique skills [30][31][45] - The social landscape is characterized by a duality where both inherited advantages and grassroots efforts coexist, leading to a complex societal structure [36][37][38]