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乐刻私教,卷成“网约车司机”
盐财经· 2025-06-12 09:40
真问题,更商业 本文转载自真故研究室 以下文章来源于真故研究室 ,作者梁湘 真故研究室 . 值班编辑| 宝珠 视觉 | 顾芗 传统健身房平均四五百元一节的私教课,让许多健身爱好者肉疼。随着乐刻这类主张健身平权的健身房 出现,私教课的价格被拦腰横砍,更多健身小白们也被吸引来尝鲜。 但私教们从中获取的抽佣也在减半。低价潮下,在 健身房—健身教练—消费者 三方的利益分配中,健 身教练似乎成了那群最容易受伤的人。从"高价少人"转向"薄利多销"后,他们需要以更高的"综合评 分",跑赢平台推荐算法,才能获得更多客源。本质上,乐刻私教成了另一群陷在系统里的"网约车司 机"。 乐刻私教,低价卷市场 平均一节私教课只要177元。来自北京的90后小海动心了,这是他健身多年来,遇到的私教课新低价。 价格来自定位为平价的连锁健身房乐刻。私教课原价是220元/节,叠加"200元抵600元"的券,小海一次 性购买了50节,总额变成了8850元,比平日便宜了2150元。 图 | 小海的支付记录 这是平价健身房用"价格力",解构传统健身房价格体系的一幕。小海当初刚进传统健身房时,为了学习 标准动作,曾买过8节500元/小时的私教课。这是常规 ...
青岛英派斯健康科技股份有限公司 2024年年度权益分派实施公告
登录新浪财经APP 搜索【信披】查看更多考评等级 本公司及董事会全体成员保证信息披露的内容真实、准确、完整,没有虚假记载、误导性陈述或重大遗 漏。 特别提示: 1、根据《深圳证券交易所上市公司自律监管指引第9号-回购股份》的相关规定,青岛英派斯健康科技 股份有限公司(以下简称"公司")回购专用证券账户持有的公司股份1,256,700股不享有参与权益分派的 权利。公司根据"按照分配总额不变的原则对现金分红比例进行调整",以公司现有总股本147,796,976股 剔除已回购股份1,256,700股后的146,540,276股为基数,向全体股东每10股派0.75元(含税),合计派发 现金红利总额10,990,520.70元(含税),剩余未分配利润结转以后年度,不进行资本公积金转增股本, 不送红股。 2、本次权益分派实施后计算除权除息价格时,将按总股本(含回购股份)折算每股派发现金红利,每 股现金红利应以0.0743622元/股计算(每股现金红利=现金分红总额/公司总股本=10,990,520.70元 ÷147,796,976股=0.0743622元/股)。综上,在保证本次权益分派方案不变的前提下,2024年年度权益 ...
中国经济样本观察·一“业”成名丨足不出县!“链”出来的健身器材大产业
Xin Hua She· 2025-06-05 14:18
Core Insights - Ningjin County, with an area of less than 900 square kilometers, hosts 2,986 fitness equipment companies, accounting for 70% of China's commercial fitness equipment market and exporting to over 170 countries and regions [2] - The local fitness equipment industry has a localization rate of over 95%, allowing complete production processes from design to sales within the county, supported by advanced digital management and increased R&D investment [4][9] - The industry has evolved from "wild growth" to "meticulous cultivation," with local government initiatives enhancing brand building and market expansion, leading to significant participation in domestic and international exhibitions [11] Industry Development - In 2024, the annual output value of Ningjin's fitness equipment industry is expected to exceed 13.9 billion yuan, with nearly 10 billion yuan in export value, representing 70% of total output [13] - The industry showcases strong core competitiveness through continuous breakthroughs in R&D, production, and intelligent applications, enriching product lines and meeting diverse market demands [9] - The Ningjin Fitness Equipment Exhibition features over 300 companies and more than 1,000 product varieties, facilitating direct supply-demand connections with over 1,000 professional buyers [11]
“苏超”概念领涨龙头:未提供赞助或建立直接合作
news flash· 2025-06-05 13:42
智通财经6月5日电,"苏超"赛事带动"概念股"如金陵体育、共创草坪、康力源等股价大幅上涨。智通财 经记者从上述公司获悉,他们均未向"苏超"提供赞助或建立直接合作,但不少公司表达了考虑进行合作 的想法。"苏超"主要赞助商之一的今世缘表示,当初赞助属常规安排,意外收获巨大流量,正在跟进转 化价值的机会。从事文旅产业的天目湖也称,"苏超"对游客消费有明显的带动作用。(智通财经记者 武超 肖良华) "苏超"概念领涨龙头:未提供赞助或建立直接合作 ...
为什么力量训练又重新流行了?
3 6 Ke· 2025-06-05 02:54
Core Insights - Strength training is experiencing a resurgence in popularity, becoming a mainstream fitness trend rather than a niche activity [1][4][21] - The shift in fitness culture is evident as more individuals, including women, are engaging in strength training, with a notable increase in participation and acceptance [5][16][21] Industry Trends - Social media platforms are driving the popularity of strength training, with significant growth in related content, such as "female strength training" notes on Xiaohongshu increasing by over 150% in a year [1] - Fitness facilities are adapting to this trend, with more training studios opening and traditional gyms incorporating strength training equipment into their offerings [1][5] Brand Strategies - Major brands like lululemon, adidas, and Nike are expanding their product lines to include strength training apparel and equipment, indicating a shift towards making strength training a part of everyday life [4][10][19] - The introduction of specialized training programs and equipment, such as Nike's "Strength Training Studio" and adidas's redesigned footwear, reflects the growing emphasis on strength training as a key market segment [10][19] Consumer Behavior - The perception of strength training is evolving, with more individuals recognizing its benefits for overall health, emotional stability, and body control, moving beyond traditional views of it being solely for bodybuilders [14][16][21] - Home fitness is also adapting, with consumers increasingly investing in strength training equipment for personal use, such as dumbbells and kettlebells, as part of their home workout routines [7][8] Market Opportunities - The rise of strength training presents new opportunities for the fitness industry, with a focus on light strength training becoming a standard practice, particularly for beginners and women [22][26] - The global fitness trend rankings indicate that traditional strength training remains a core component, highlighting its sustained relevance in the market [22]
青岛英派斯健康科技股份有限公司 关于控股股东部分股份提前购回解除质押及再质押的公告
二、股东股份质押基本情况 ■ 本次质押股份不存在负担重大资产重组等业绩补偿义务。 三、股东股份累计质押情况 登录新浪财经APP 搜索【信披】查看更多考评等级 本公司及董事会全体成员保证信息披露的内容真实、准确、完整,没有虚假记载、误导性陈述或重大遗 漏。 青岛英派斯健康科技股份有限公司(以下简称"公司")近日接到公司控股股东海南江恒实业投资有限公 司(以下简称"海南江恒")通知,获悉海南江恒将所持有的本公司部分股份提前购回解除质押并再质 押,具体事项如下: 一、股东股份解除质押的基本情况 ■ 五、备查文件 1.中国证券登记结算有限责任公司证券质押及司法冻结明细表; 2.《联储证券股份质押式回购交易协议书(提前购回)》; 3.《股票质押式回购交易协议书(两方)》; 截至公告披露日,海南江恒所持质押股份情况如下: ■ 注:本公告中"持股比例"、"占公司总股本比例"均未剔除公司回购专用账户中的股份数。 四、其他情况说明 控股股东海南江恒质押的股份目前不存在平仓风险,不存在影响公司生产经营、公司治理的情形,也不 会导致其控制权发生变更。公司将持续关注控股股东的股份质押及质押风险情况,并按相关规定及时履 行信息披露义务 ...
银发消费不应有“年龄歧视”
Jing Ji Ri Bao· 2025-06-03 22:12
其次,要健全保护老年人合法权益的实施细则,明确责任边界,消除商家服务银发群体的后顾之忧。特 别是围绕经常出现的消费纠纷,要通过制度完善、判例警示等方式引导市场依规处理,避免责任推诿。 在部分日常消费领域,老年人正遭遇"年龄歧视":去健身房、游泳馆被拒,报名旅行团需家属陪同,租 房时因超龄被拒……不少商家和平台将年龄设为硬性门槛,将老年群体拒之门外。商家拒绝老年消费 者,归根结底是对服务风险的顾虑。相比年轻人,老年人身体机能下降,突发疾病或摔倒的概率更高, 商家担心引发纠纷担责,便以年龄为由拒绝服务。然而,这种"一刀切"的做法不仅忽视了老年群体个体 健康的差异性,还阻碍了银发经济的发展。 最后,要加大政策支持力度,提高全社会为老服务积极性。譬如,通过资金扶持、税收优惠鼓励企业布 局银发经济,充分释放消费活力;引导企业针对健身、租房、旅游等场景创新保险产品,化解和分散老 年消费的风险;加大公共场所急救体系和适老化改造,为银发族消费创造安心的外部环境。 "年龄歧视"对银发经济的伤害是显而易见的。一方面,"年龄歧视"忽视了规模庞大的活力老人的需求, 影响了消费潜力的释放。中低龄老人在体育健身、文旅休闲、教育学习等方面 ...
康力源换手率43.10%,4机构现身龙虎榜
(原标题:康力源换手率43.10%,4机构现身龙虎榜) 康力源今日上涨12.98%,全天换手率43.10%,成交额2.73亿元,振幅15.87%。龙虎榜数据显示,机构净买入1461.39万元,营业部席位合计净卖出 311.21万元。 深交所公开信息显示,当日该股因日换手率达43.10%上榜,机构专用席位净买入1461.39万元。 证券时报•数据宝统计显示,上榜的前五大买卖营业部合计成交6761.34万元,其中,买入成交额为3955.76万元,卖出成交额为2805.58万元,合计 净买入1150.18万元。 具体来看,今日上榜的营业部中,共有4家机构专用席位现身,即买一、买二、买三、买五、卖一、卖二、卖三,合计买入金额3430.31万元,卖 出金额1968.92万元,合计净买入1461.39万元。 近半年该股累计上榜龙虎榜6次,上榜次日股价平均跌3.86%,上榜后5日平均跌5.30%。 资金流向方面,今日该股主力资金净流入1118.72万元,其中,特大单净流入1204.96万元,大单资金净流出86.24万元。近5日主力资金净流入 165.17万元。(数据宝) 康力源6月3日交易公开信息 | 买/卖 | 会员营业 ...
“数字运动 主动健康”打造科学健身新模式
Ren Min Wang· 2025-05-30 07:20
"我们做健康管理的第一条是就是要'测'和'评',并有针对性地指导、训练,这样才能形成科学健身 的闭环。"张佳华说,"室外智能健身房"作为融合了新一代信息技术的主动健康数智基础设施,打造了 科学健身流程的闭环,让运动健身对健康的改善效果直接可见。同时,"室外智能健身房"每台设备都能 联网,跨地域跨时空跨人群进行比赛。通过社交娱乐健身的方式,让更多人形成"主动健康"意识,养成 运动健身习惯。 为加快推动专业运动科研成果向全民健身和全民健康领域的转化,更好地推动体育与健康事业高质 量发展,近日,人民体育与好家庭集团围绕"数智健身"项目签约合作。人民体育将发挥自身综合价值和 独特优势,融合好家庭集团的专业能力,助力推动数字化全民健身设施融入社会日常生活,助力体育强 国建设。 看似触手可及、功能强大的公共健身器材能否完全满足居民的科学健身需求?理想的健身基础设施 应该是什么样子?5月27日,在一场围绕全民健身的交流中,好家庭集团董事长张佳华表示,解决如 何"科学健身"的难题,需要以"数字运动"手段,打造"有效"而"有趣"的"主动健康"模式。 国家体育总局办公厅、国家发展改革委办公厅等部门印发的《全民健身场地设施提升行动 ...
24小时无人健身房爆火:“无推销”成核心竞争力
Qi Lu Wan Bao Wang· 2025-05-29 12:41
Core Insights - The rise of 24-hour self-service gyms, characterized by "no sales pressure" and "full self-service," is rapidly gaining popularity among fitness enthusiasts across China [1][2][5] - The number of such gyms has exceeded 12,000 by the end of 2023, marking an 85% increase since 2021, with 70% of new gyms located in first and second-tier cities [2][3] - The fitness market is transitioning from "wild growth" to "refined cultivation," with traditional gyms facing challenges due to prepayment models, while self-service gyms and monthly payment models are becoming more prevalent [2][3] Industry Trends - The appeal of "no sales pressure," "pay-per-use," and "flexible hours" particularly attracts the 20-35 age demographic [3] - In Jinan, the number of 24-hour self-service gyms has reached approximately 50, indicating a competitive and expanding market [3] - The emergence of self-service gyms has not diminished the value of fitness trainers; instead, it has created opportunities for trainers to offer services on-demand without sharing revenue with gyms [4] Future Projections - The fitness industry is expected to evolve towards greater intelligence and all-scenario services, with predictions indicating that the smart fitness equipment market in China will exceed 50 billion yuan by 2025, with an annual growth rate exceeding 20% [4]