变更募投资金的背后，是安井食品乃至整个冻品行业面临增长难题、急需寻找新的业绩增长点，押注冷冻烘焙是一个好的选择吗？ 变更资金用途 日前，冻品行业"一哥"安井食品发布了一则"变更非公开发行股票部分募投项目的公告"，计划将原规划用于四个速冻食品项目升级和扩建的部分资金，变 更到新烘焙项目的建设上。 未来，新项目能否取得预想中的收益暂未可知，但从安井食品变更募投项目背后的逻辑来看，传统速冻食品确实面临着较大的增长压力。 对于变更募投项目的具体原因，安井在公告中表示，原募投项目是公司基于当时速冻食品行业持续增长的态势、巩固市场主导地位的战略需求以及优化全 国"销地产"产能布局的考量而审慎制定的，旨在抓住速冻食品行业的增长机遇。但项目在推进过程中，宏观经济环境、产业政策以及消费市场均发生了变 化。与此同时，消费端的需求结构也在升级调整，消费者对健康、营养、便捷及多元化品类的追求日益凸显。 这些外部环境的变迁，改变了原募投项目所依赖的市场基础和行业情况。基于此，为了提高募集资金使用效率，安井拟进行本次变更，以拓展公司在在冷 冻烘焙领域的业务布局，为公司培育新的利润增长点。 具体来看，四个原项目分别为四川安井技术升级改造项 ...

Core Viewpoint - Anjiu Food Group Co., Ltd. has announced a change in its fundraising project, reallocating 361 million yuan from its original technology upgrade projects to a new baking project, reflecting a strategic shift in response to market changes [1][2]. Group 1: Fundraising and Project Changes - The company plans to redirect 361 million yuan of its previously raised funds to the Dingyifeng Baking Project, which involves the construction of a new baking facility [1][2]. - The original fundraising amount was approximately 5.67 billion yuan, with a net amount of about 5.63 billion yuan after expenses. As of September 23, 2025, the company has invested 4.34 billion yuan, achieving a progress rate of 76.99% [1][2]. Group 2: New Baking Project Details - The Dingyifeng Baking Project will produce various baked goods, with a designed daily capacity of 67.42 tons. The total investment for the project is 410 million yuan, with 361 million yuan sourced from the fundraising [2][3]. - The project is expected to generate annual revenue of approximately 613.39 million yuan and a profit of about 67.83 million yuan, with an internal rate of return of 10.38% and a payback period of 8.05 years [3]. Group 3: Market Context and Challenges - The frozen food industry is experiencing intense competition, with a significant increase in the number of enterprises in the prepared dish sector, leading to aggressive price wars [4]. - In the first half of 2025, the company reported revenue of 7.60 billion yuan, a slight increase of 0.8%, but a notable decline in net profit by 15.79%, marking the first negative growth in mid-year net profit since its listing [3][4].

Core Viewpoint - Anjiu Foods is focusing on expanding its frozen baking business as a new growth point, following the acquisition of Jiangsu Dingweitai Food Co., Ltd. and the establishment of a dedicated baking division [1][5][7]. Group 1: Business Performance - Anjiu Foods has experienced a slowdown in growth, with revenue growth of 7.7% in 2024, marking the end of eight consecutive years of double-digit growth [4]. - In the first half of 2025, the company reported revenue of 7.604 billion yuan, a slight increase of 0.8% year-on-year, while net profit decreased by 15.79% to 676 million yuan [4][9]. - The company's frozen dish products have seen a decline in growth rates, with expected growth rates of 29.84% and 10.76% for 2023 and 2024, respectively [3][4]. Group 2: Market Expansion and Strategy - The frozen baking market in China is projected to grow at a compound annual growth rate of over 25%, with an expected market size of 23 billion yuan by 2025 [6]. - Anjiu Foods has completed the acquisition of 70% of Dingweitai and 100% of Dingyifeng Food, enhancing its product offerings in high-end frozen products and filling channel gaps [5][6]. - The company aims to leverage its established supply chain, brand influence, and channel advantages to compete effectively in the increasingly competitive frozen baking sector [1][7]. Group 3: Internationalization Efforts - Anjiu Foods has been pursuing international expansion, having entered the European market through the acquisition of Kung Fu Foods in 2021 and establishing an import-export department in 2023 [9][10]. - The company is focusing on the Japanese and Southeast Asian markets, where it has signed contracts with local distributors to enhance brand recognition and market share [9][10]. - From 2021 to 2025, Anjiu Foods' overseas revenue has shown a gradual increase, reaching 72 million yuan in the first half of 2025, although it still represents less than 1% of total revenue [9].

Core Viewpoint - The significant decline in the market value of Lihigh Food, from a peak of 17.4 billion to 8.1 billion, has prompted shareholders to execute a coordinated sell-off, raising questions about the company's future prospects and the motivations behind these actions [1][2]. Company Performance - Lihigh Food reported a revenue of 2.07 billion in the first half of 2025, reflecting a year-on-year growth of 16.2%, and a net profit of 171 million, which is a 26.24% increase compared to the previous year [2]. - Despite the seemingly strong financial performance, shareholders have chosen to sell off their stakes around the time of these announcements, leading to skepticism about the sustainability of this growth [2][5]. Shareholder Actions - Major shareholders, including Bai Baokun and Chen Hejun, have executed significant sell-offs, with Bai cashing out 119 million and Chen selling 21,700 shares for 11.52 million [1]. - Employee shareholding platforms, which are typically aligned with the company, also participated in the sell-off, indicating a collective retreat from the stock [2]. Market Reactions - The market has shown a divided response, with some analysts maintaining a positive outlook on the baking industry and Lihigh's channel advantages, while shareholders are aggressively liquidating their positions [6]. - The trend of coordinated sell-offs among shareholders is not unique to Lihigh Food, as at least 111 companies in the A-share market have exhibited similar behavior since 2025, citing "personal funding needs" as the reason [3]. Historical Context - Lihigh Food's stock price has experienced significant volatility since its IPO, peaking at 80 and then declining sharply, with each rebound coinciding with large shareholder sell-offs [5]. - The company capitalized on the pandemic-driven demand for frozen baked goods but now faces uncertainty as the market dynamics shift [5]. Investor Implications - Investors who bought shares at the IPO price may have incurred losses exceeding 40%, while those who sold at the peak could have realized gains of up to 180% [7]. - The current market valuation of Lihigh Food stands at 8.1 billion with a price-to-earnings ratio of 30, raising concerns about the sustainability of this valuation given the lack of confidence from shareholders [7].

Core Viewpoint - The recent controversy surrounding Sam's Club's product selection adjustments highlights the shift from exclusive brands to more commonly found brands, raising questions about the perceived value of membership privileges [1][2]. Group 1: Product Selection and Branding - Sam's Club has faced criticism for introducing products with unfamiliar English names, such as "PANPAN" French puff, which are actually from well-known domestic brands [2][5]. - The "PANPAN" trademark was registered in 2017, indicating that it was not created specifically for Sam's Club [3][5]. - The "Sweet Hour" brand, associated with the product "益生元岩烧海苔," was registered by Guangdong Xizhilang Group in 2000, long before Sam's Club entered the Chinese market [5][6]. Group 2: Supplier Relationships and Product Quality - Sam's Club maintains high standards for its suppliers, requiring certifications for products, which limits the number of eligible suppliers [10]. - The self-branded products, such as Member's Mark, are primarily produced by well-known Chinese manufacturers, ensuring quality and local sourcing [10][11]. - The company relies heavily on local suppliers for popular items, such as frozen baked goods, which are produced by companies like Lihigh Foods [11]. Group 3: Market Positioning and Consumer Perception - The introduction of products with foreign-sounding names has led to consumer confusion regarding the origin of these products, prompting discussions about transparency in branding [15]. - Industry experts suggest that the quality of products should not be judged solely based on their branding, advocating for a better understanding of the value of domestic manufacturing [15].

Summary of Conference Call Industry and Company Involved - The conference call primarily focused on the **yellow wine** and **white wine** industries, with specific references to companies such as **Kuai Jie Shan** and **Shen Zhou** [1][2][4][9]. Key Points and Arguments Yellow Wine - The yellow wine sector has seen a continuous increase, with **Kuai Jie Shan** as a notable example of this trend [1]. - There is a consensus that while there may be some capital market divergences, the overall sentiment towards yellow wine stocks is relatively positive [1]. - The long-term logic for investment in yellow wine remains intact, with companies demonstrating strong brand management and industry understanding [2]. White Wine - Recent events in the white wine sector include shareholder meetings where companies like **Fen Jiu** and **Mao Tai** have ceased providing alcoholic beverages, raising concerns about public consumption and potential impacts on high-end consumption [4][5]. - The impact of anti-corruption measures on public consumption is acknowledged, but the actual effect on white wine consumption is deemed minimal [6]. - The white wine industry is currently experiencing a seasonal downturn, with business activities under pressure, leading to a general consumption slump [7]. - Companies are expected to adjust their supply to match demand, mitigating risks of significant price drops [8]. - Despite current challenges, the valuation of white wine stocks is considered reasonable, with high dividend yields suggesting potential investment opportunities [15]. Company-Specific Insights - **Shen Zhou** has maintained a positive outlook during its shareholder meeting, indicating confidence in market conditions and future growth [9][10]. - The company plans to introduce new products and maintain a balanced allocation of resources across different price segments [10][12]. - There is a focus on expanding market presence through a "nationalization 2.0" strategy, emphasizing local market growth and brand accumulation [13]. - The management is optimistic about achieving double-digit growth in the second quarter, particularly in local markets [13]. Additional Considerations - The overall sentiment in the white wine market is currently pessimistic, but the low valuations and high dividend yields present a potential for recovery [15]. - Companies are encouraged to focus on high-end products and maintain stable pricing strategies to navigate the current market environment [14]. Other Important but Overlooked Content - The discussion highlighted the importance of adapting to market conditions and consumer preferences, with companies actively exploring new product lines and marketing strategies [16][18]. - The impact of raw material costs on profit margins was noted, with a focus on cost control and efficiency improvements [17]. This summary encapsulates the key insights and developments discussed during the conference call, providing a comprehensive overview of the yellow and white wine industries and specific company strategies.

Group 1: Industry Overview - Moutai's batch price stabilizes and rebounds, indicating potential improvement in sentiment within the liquor sector [1][11] - Short-term demand fluctuations are expected to lead to a quarter-on-quarter slowdown in the liquor sector for Q2 2025, but leading liquor companies are working to maintain price stability [1][11] - The snack sector shows stability in traditional channels and rapid growth in membership supermarket channels, with new products expected to launch in the second half of 2025 [1][11] Group 2: Company-Specific Insights - Luzhou Laojiao is actively embracing new consumption trends, improving market inventory, and planning to expand its terminal count to 4 million over the next five years [2] - Yanghe's new leadership is expected to drive organizational adjustments and enhance operational dynamics, with new products launched to target younger consumers [3] - Jiu Gui Jiu is focusing on brand education and product strategies, including low-end and low-alcohol products, while optimizing its channel structure [4] - New Dairy is experiencing double-digit growth in low-temperature milk, with cost advantages expected to enhance profit release capabilities [5] - Jin Zai Foods is in a cautious operational phase, with stable performance in traditional and snack channels, while exploring new product launches [6] - Youyi Foods is seeing strong sales performance and successful new product launches, particularly in membership channels [7] - Zhongchong's self-owned brands are growing, with stable domestic market performance and increased overseas factory output [8] - Petty's domestic market is expanding into staple food areas, with a focus on low-sensitivity, high-nutrition products [9] - Anjiu Foods has successfully listed its H-shares, raising approximately 2.302 billion HKD from the global offering [10]

Investment Rating - The investment rating for the company is "Outperform" (maintained) [1] Core Views - The report highlights that revenue growth is driven by cream products, with efficiency improvements optimizing profitability. The company is expected to continue benefiting from the rapid growth phase of the frozen baking industry in China, leveraging its advantages in scale, capital, management, and R&D [6][8]. Financial Performance Summary - For 2024, the total revenue is projected at 38.35 billion yuan, with a year-on-year growth of 9.61%. The net profit attributable to the parent company is expected to be 2.68 billion yuan, reflecting a significant year-on-year increase of 266.94% [6]. - In Q1 2025, the company achieved a revenue of 10.46 billion yuan, up 14.13% year-on-year, and a net profit of 0.88 billion yuan, which is a 15.11% increase year-on-year [6]. - The company’s gross margin for 2024 is reported at 31.47%, with a net profit margin of 6.99%, showing a year-on-year increase of 4.9 percentage points [6]. Revenue Breakdown - In 2024, revenue from frozen baked goods and baking raw materials was 21.33 billion yuan and 16.75 billion yuan, respectively. The cream products within the baking raw materials segment saw a revenue increase of 61.75% [6]. - The sales channels for 2024 included 22.22 billion yuan from distribution, 15.86 billion yuan from direct sales, and 0.09 billion yuan from retail, with the growth primarily driven by the distribution channel [6]. Profitability and Cost Management - The report indicates that the company has optimized its expense ratios, with sales, management, and R&D expense ratios decreasing in 2024 compared to the previous year [6]. - The net profit margin for Q1 2025 is reported at 8.45%, showing a slight year-on-year increase [6]. Market Position and Growth Drivers - The company is expected to continue its growth trajectory, driven by the increasing demand for cream and sauce products, with rapid growth anticipated in the whipped cream segment [6]. - The competitive landscape is improving, which is seen as a catalyst for the stock price increase [6].

Investment Rating - The report maintains an "Accumulate" rating for the food and beverage industry [1] Core Views - The food and beverage sector is expected to gradually recover, with companies like Luzhou Laojiao and Wuliangye showing strong growth potential [3][4] - The report highlights structural opportunities within the industry, particularly in high-end and real estate liquor segments [16] Summary by Sections Weekly Insights and Investment Recommendations - Luzhou Laojiao's market scale reached a new high, with expectations for steady growth in 2024 [21] - Wuliangye announced a 2025 investment plan of 2.586 billion yuan across 19 projects, focusing on ecological brewing and smart logistics [22] - Jinshiyuan aims to expand its market share in the 100-500 yuan price range while maintaining operational quality [23] - Red Flower Liquor introduced a new promotional campaign to enhance consumer engagement [24] - Guizhou Zhenjiu launched a limited edition product to celebrate its 50th anniversary, emphasizing premium quality [25] Market Performance Review - The SW Food and Beverage Index rose by 0.74%, underperforming the CSI 300 by 0.65 percentage points [34] - The white liquor sector saw a 1.53% increase, while other liquor categories also performed positively [34] Industry Important Data Tracking - The report provides insights into the white liquor sector, noting a production decline of 7.6% year-on-year in December 2024 [47] - The beer sector experienced a 12.2% year-on-year increase in production in December 2024 [49] Investment Suggestions - Recommendations include focusing on high-demand segments and structural opportunities in white liquor, with specific companies highlighted such as Luzhou Laojiao and Jinshiyuan [16] - For beer, companies like Qingdao Beer and Chongqing Beer are suggested due to their clear product optimization trends [16] - In soft drinks, East Peng Beverage is noted for its steady national expansion [16] - The report also emphasizes the potential in frozen food and snack sectors, recommending companies like Anjixin and Qianwei Central Kitchen [16]

Investment Rating - The report maintains an "Overweight" rating for the food and beverage industry [1] Core Viewpoints - The food and beverage sector is expected to gradually recover, supported by resilient operations and structural opportunities within the industry [4][16] Summary by Sections Industry Overview - In 2024, Anhui's large-scale liquor enterprises achieved revenue of 37.58 billion yuan, a year-on-year increase of 9.2%, with total profits reaching 12.77 billion yuan, up 13.2% [4][21] - The liquor industry in Lüliang aims for a revenue target exceeding 70 billion yuan in 2025, with a focus on enhancing production capacity and quality [4][22] - The Sichuan liquor group targets a revenue of 40 billion yuan in 2025, emphasizing innovation and brand development [5][22] - Xishui aims for a liquor output value exceeding 30 billion yuan in 2025, continuing to strengthen its position as a major liquor production base [6][23] Key Company Performances - Qiaqia Food reported a revenue of 7.131 billion yuan in 2024, a growth of 4.79%, driven by high-end products [7][24] - Budweiser Asia Pacific's 2024 revenue was approximately 45.31 billion yuan, a decrease of 7.0%, with a notable decline in the Chinese market [10][25] - Dongpeng Beverage launched a new product "Fruit Tea" aimed at the lower-tier market, reflecting a growing demand for cost-effective, large-packaged beverages [11][26] Investment Recommendations - For liquor, focus on companies like Luzhou Laojiao, Jiuzi Liquor, and others that cater to both high-end and real estate segments [16][30] - In the beer sector, consider Qingdao Beer and Chongqing Beer for their product optimization and market expansion strategies [16][30] - For soft drinks, Dongpeng Beverage and Bai Run Co. are recommended for their national expansion and clear product matrix [16][30] - In the frozen food segment, companies like Anji Food and Qianwei Central Kitchen are highlighted for their potential growth [16][31] - For snacks, attention is drawn to Salted Fish and Qiaqia Food for their channel expansion and performance recovery [16][31]