（来源：南京晨报） 转自：南京晨报 "厨神·新春团圆宴"。 南京市商务局供图 作为本次活动的核心消费体验区，市集以"回家路"为动线设计，集结超200家商户，展销全省各地及来 自湖南永州市的特色年味美食、优质年货及绿色农产品，营造浓厚的"来宁赶集""热闹过年"氛围。活动 首天，场馆人流量超1.5万人次，预计首日销售额破60万元。 通讯员 宁商轩 南京晨报/爱南京记者 黄益 金磊 记者从南京市商务局获悉，南京厨神战队由金陵饭店夏万峰、古南都饭店刘家祥、小厨娘集团刘峰、寻 魏·金陵十二菜魏学林、大惠企业许宁5位名厨组成，分别带来南京盐水鸭、素什锦、炖生敲、蟹粉虾仁 年年高以及秦淮八绝等参赛菜品。大赛比拼现场，精菜馆主厨许宁端上他的作品"琥珀酥骨龙池鲫鱼 冻"，一眼惊艳。鱼肉被封在琥珀般的皮冻里，宛如还在水里游，许师傅讲解说，用鱼冻来包裹鱼肉， 就像是包裹住了时光和新鲜，好吃好看。 "我是厨神·新春团圆宴"发布仪式回顾了"我是厨神"系列赛事活动，发布了"十大美食街区""百道菜""厨 神·新春团圆宴"等成果，邀请"苏超"球员和南京都市圈为江苏美食打Call，开展了"团圆宴"大礼包及 2026年"苏超"观赛资格抽奖发布等 ...

Core Viewpoint - The 2026 Meijiang Urban New Year Goods Fair aims to provide a comprehensive and reliable one-stop shopping platform for consumers as the New Year approaches [1]. Group 1: Event Overview - The Meijiang New Year Goods Fair will last for 10 days, starting from January 25 [1]. - The fair features a wide range of products from over a hundred classic brands, including traditional Chinese time-honored brands and local specialties [3]. Group 2: Product Offerings - The fair includes a newly established section for green agricultural products, showcasing nearly 20 companies offering organic and geographical indication products [5]. - Consumers can enjoy a variety of local delicacies, such as Sichuan cured meat, Dalian sea cucumber, and Taiwanese specialty foods like pineapple cakes [5]. Group 3: Cultural and Interactive Elements - A special area for intangible cultural heritage and folk customs will display traditional crafts like paper-cutting and clay sculpture [5]. - The event allows consumers to not only purchase New Year ingredients and gifts but also to engage in immersive cultural experiences [5].

Core Viewpoint - The 2026 Tianjin Meijiang Urban New Year Goods Exhibition (New Year Festival) has opened, providing a one-stop shopping platform for citizens to purchase various products, including agricultural products, specialty snacks, and daily necessities [1] Group 1: Event Overview - The New Year Festival is being held at the Meijiang Convention Center and will last until February 3 [1] - The event features a wide range of local delicacies such as Sichuan cured meat, Dalian sea cucumber, Dezhou braised chicken, and Nanjing salted duck [1] Group 2: Special Features - This year's festival includes a new section for green agricultural products, showcasing nearly 20 enterprises with green, organic, and geographical indication products [1] - The intangible cultural heritage and folk customs area displays traditional handicrafts like paper-cutting and clay sculpture, allowing citizens to interact and experience the festive atmosphere [1]

Core Viewpoint - The opening of the new Yonghui Supermarket in Yancheng marks a significant step in the company's strategy to enhance its market presence and consumer experience through the "Fat Donglai Model," aiming to provide high-quality, one-stop shopping experiences for local residents [1][11]. Group 1: Store Opening and Performance - The newly opened Dayaojing store is the third location in Yancheng to implement the "Fat Donglai Model," indicating a dual-store synergy in the Yannan High-tech Zone [1][3]. - The previous store at Baolong Plaza saw a first-week sales increase of over 250% and a nearly 180% rise in foot traffic, demonstrating strong consumer demand for the new model [3]. Group 2: Product Offering and Quality - The store underwent a comprehensive product revamp, reducing the number of items from 12,286 to 9,457, with a new product addition rate of 44.3% [5]. - The product structure now aligns with 80% of the Fat Donglai model, with imported goods making up 9.91% and fresh food items increasing from 5% to 20% [5]. Group 3: Culinary Experience and Local Integration - The bakery and deli sections aim to create a "food destination," featuring popular items from various regions and local specialties, enhancing the culinary experience for customers [7]. - The store collaborates with local suppliers to offer beloved regional dishes, ensuring a diverse and appealing food selection [7]. Group 4: Seasonal Promotions and Thematic Marketing - The store is currently running a "New Year Goods Festival," providing high-quality ingredients for family gatherings, with a focus on affordability and quality [9][11]. - The "Have Material Hot Pot" theme event showcases a variety of premium hot pot ingredients, catering to the seasonal demand for communal dining experiences [9]. Group 5: Store Environment and Customer Service - The store has undergone a systematic redesign to enhance the shopping environment, including wider aisles and a more open layout to improve customer comfort [12]. - Customer service enhancements include free processing at meat counters and specialized services in the seafood section, reflecting a commitment to customer satisfaction [12]. Group 6: Employee Welfare and Operational Efficiency - Post-renovation, the store increased its staff from 107 to 140, with improved average salaries and benefits, fostering a supportive work environment [14]. - The store's focus on employee welfare is expected to translate into better customer service, enhancing the overall shopping experience [14].

Core Insights - Yonghui Supermarket is set to open its first store in Nanjing adopting the "Fat Donglai model" on December 29, featuring a spacious layout and a variety of products including local specialties and high-quality goods [1] Group 1: Store Features - The new store will offer over 60 popular products and 80% of the product structure from Fat Donglai, including craft beer, orange juice, Korean fried chicken, and aesthetically pleasing desserts [3] - The store emphasizes "fusion innovation," combining Henan specialties with Nanjing flavors, allowing customers to enjoy both Fat Donglai's offerings and local delicacies like Nanjing saltwater duck and Liuhe pig's head meat [3] Group 2: Customer Experience - The store design includes lower shelves (1.6 meters) for better visibility, wider aisles for easier navigation, and enhanced customer service such as free meat cutting and fish preparation [5] - Facilities include a rest area with drinking water, microwaves, and charging stations, aiming to create a comfortable shopping environment akin to a home living room [5] - Positioned as a "community life center," the store will feature freshly baked bread, diverse ready-to-eat meals, and a selection of seasonal fruits, enhancing the overall shopping experience [5] Group 3: Community Engagement - On the opening day, the supermarket will host various activities and surprise benefits for the surrounding 400,000 residents, promoting a new shopping experience that emphasizes warmth and quality [5]

Core Viewpoint - The event "Taste Local Products, Seek New Year Flavor" marks the launch of consumption promotion activities for the New Year and Spring Festival, emphasizing the importance of expanding consumption as per Xi Jinping's directives and the 20th Central Committee's requirements, while also supporting rural revitalization through the promotion of high-quality local products from poverty-stricken areas [1][7]. Group 1: Event Overview - The event serves as a bridge connecting policy, market, and emotional engagement, allowing high-quality local products to reach consumers in Beijing [1]. - Various "New Year Flavor Ambassadors" showcased local specialties, blending cultural performances with product promotion to enhance consumer experience [1][7]. Group 2: Featured Local Products - Sichuan Morel Mushrooms were introduced with a cultural performance, highlighting the combination of traditional arts and agricultural products, enhancing their market value [1]. - Tiger Forest Linden Honey was presented in a unique tasting experience, emphasizing its distinct flavor profile developed in extreme cold conditions [2]. - Changping Strawberries were promoted using advanced agricultural technology, showcasing a variety of strawberry breeds and linking them to consumer experiences [2]. - Fengjie Navel Oranges were highlighted for their historical significance and quality, representing a blend of cultural heritage and agricultural success [3]. - Tianjin's local products, including Xiaozhan Rice, Shawo Radishes, and Qili Hai Crabs, were presented through traditional performance art, emphasizing their quality and regional pride [4]. - Nanjing Salted Duck was showcased through traditional cooking methods, illustrating the deep-rooted culinary culture of the region [5]. - Honghu Lotus Root was presented with a narrative that connects its agricultural value to historical significance, showcasing its brand value of 25.861 billion yuan [6]. - Guangxi Liubao Tea was introduced with two distinct offerings, symbolizing rural revitalization and cultural blessings [6]. - Xinjiang Akesu Apples and Keping Lamb were promoted through a lively live-streaming event, demonstrating the integration of modern technology in promoting local products [6]. Group 3: Cultural and Economic Impact - The event illustrates the fusion of intangible cultural heritage with local agricultural products, enhancing their market appeal and cultural significance [7]. - Each product presentation not only showcases the items but also serves as a medium for cultural transmission and emotional connection, contributing to a vibrant economic landscape [7].

Core Insights - The 2025 Third Rural Leisure Industry Expo and Rural Revitalization Expo commenced in Nanjing, showcasing over 300 enterprises from more than 20 provinces, addressing the challenges of the rural leisure industry [1] Group 1: Event Overview - The expo spans 30,000 square meters and serves as a concentrated display window for the rural leisure industry, aiming to tackle the "small, scattered, and weak" issues in rural industries [1] - The event is positioned as a collaborative platform for government, industry, academia, and research, facilitating resource complementarity between eastern and western regions and promoting cross-sector innovation [1] Group 2: Exhibits and Local Products - Eight distinctive exhibition areas were meticulously arranged, featuring products that cover the entire rural leisure industry chain [1] - The Nanjing pavilion highlighted local specialties such as Gaocun Lake crabs, Nanjing salted duck, and various agricultural products, with over 30 booths presenting nearly 100 local goods [1] Group 3: Professional Forums and Training - During the expo, multiple professional forums and training sessions were conducted, led by universities, research institutions, and industry associations [1] - A training session on enhancing leisure agriculture and rural tourism capabilities was held in Nanjing, bringing together experts and representatives to share successful cases and integrate cross-sector resources for high-quality development in the Nanjing metropolitan area [1]

Group 1 - The "2025 Digital Commerce Promotes Agriculture Harvest Celebration" event was held in Yancheng, Funing, Jiangsu Province, focusing on the theme of "Digital Commerce Promotes Agriculture" [2] - Key participants included officials from Jiangsu Provincial Department of Commerce, local government, and representatives from major e-commerce platforms and agricultural enterprises [2] - The event featured three live broadcast exhibition areas showcasing local specialties and allowed over 40 companies to present their products through live streaming, enhancing consumer engagement [2] Group 2 - The Jiangsu Provincial Department of Commerce announced the fourth batch of county-level e-commerce industrial clusters, including eight new areas focused on various industries such as electric vehicles and health products [4] - The department plans to continue implementing the "Digital Commerce Promotes Agriculture" initiative, aiming to enhance the e-commerce service system and promote digital marketing of agricultural products [4] - The initiative seeks to improve the digitalization and networking of rural e-commerce, ultimately supporting farmers' income growth and rural revitalization [4]

Core Insights - The event "Digital Commerce Promotes Agriculture and Celebrates Harvest" was successfully held in Yancheng, Jiangsu, showcasing nearly a hundred enterprises from various cities in the province, covering multiple agricultural categories [1][2] - The integration of digital commerce with the agricultural industry is expected to enhance the sales channels for Jiangsu's agricultural products, increase brand value, and promote agricultural efficiency and farmers' income [2] Group 1 - The event featured over 30 national geographical indication agricultural product exhibitors and time-honored brands, with live streaming sessions showcasing local specialties such as Nanjing salted duck and Suzhou pastries [1] - The use of e-commerce has allowed traditional brands like Yilin Soy Sauce to expand their market reach beyond local areas, gaining popularity in Jiangsu, Zhejiang, and Shanghai [1] - The event facilitated partnerships between participating enterprises and e-commerce platforms, trade circulation companies, and MCN organizations, indicating a collaborative approach to enhancing agricultural product sales [2] Group 2 - The Jiangsu Provincial Department of Commerce announced new provincial-level county e-commerce industrial clusters, highlighting the government's support for digital commerce in agriculture [2] - The event included experience sharing on e-commerce operations and facilitated connections between production and sales, emphasizing the importance of collaboration in the digital marketplace [2] - Representatives from various sectors, including e-commerce associations and agricultural supply chain companies, gathered to discuss trends and opportunities in live-streaming e-commerce and digital empowerment for industries [2]

Core Insights - The event "Digital Commerce Promotes Agriculture and Celebrates Harvest" was successfully held in Yancheng, Jiangsu Province, showcasing nearly a hundred enterprises from various cities in the province, covering multiple categories such as grains, fruits, vegetables, livestock, and aquatic products [1] Group 1 - Over 30 national geographical indication agricultural product vendors and time-honored enterprises set up outdoor live streaming rooms to promote local specialties like Nanjing Salted Duck and Suzhou Pastries, enhancing brand awareness through live demonstrations and tastings [2] - The event emphasized the integration of digital commerce with the agricultural industry, providing strong momentum for expanding the sales channels of Jiangsu agricultural products and enhancing brand value [2] - The event also announced new provincial-level e-commerce industrial clusters and facilitated multiple cooperation intentions between participating enterprises and e-commerce platforms, enhancing industry collaboration [4] Group 2 - Participants shared experiences on e-commerce operations and engaged in discussions about the development trends and new opportunities in live-streaming e-commerce, focusing on digital empowerment for the industry [4] - The event attracted representatives from various sectors, including e-commerce associations, key platform enterprises, and agricultural supply chain companies, fostering a collaborative environment for product selection and partnerships [4]