一趟列车，如何串联美景、带火文旅、拉动消费？ "随手一拍就是大片，根本不需要滤镜！"Y432/3次旅游专列上，旅客崔思行挑选了10多张照片，配上简短的文案在社交媒体发布，不一会儿就收到几十个点 赞。今年读大二的崔思行，喜欢用镜头记录旅行点滴，全网各平台累计拥有十几万粉丝，"这条线路景点多、风景美，出片还不累"。 这趟江西上饶始发开往黑龙江塔河的旅游专列，一线多点、一站一停，14天的旅程将河北、内蒙古、黑龙江等5个省份30多个景点串联起来，全程"车随人 走、昼游夜行"，备受旅客青睐。 8月2日，旅客在哈尔滨火车站有序出站。新华社发（原勇 摄） 地处大兴安岭山脉中段的内蒙古阿尔山国家森林公园集原始森林、火山地貌、温泉冰雪和高山湿地于一体，是深受游客喜爱的生态旅游目的地。 "旅游专列对阿尔山景区的游客带动作用明显。"阿尔山国家森林公园营销部副部长刘宇介绍，由于阿尔山常规交通运力有限，旅游专列实现了从南方多个重 要客源城市到景区的直达连接，对长三角等远端市场形成了积极辐射，有效填补了游客输送的短板，为阿尔山带来了大量南方客源。 今年以来，阿尔山景区共接待各类旅游专列85列，接待专列游客约2.3万人次，带动景区内民宿、 ...

"随手一拍就是大片，根本不需要滤镜！"Y432/3次旅游专列上，旅客崔思行挑选了10多张照片，配上简 短的文案在社交媒体发布，不一会儿就收到几十个点赞。今年读大二的崔思行，喜欢用镜头记录旅行点 滴，全网各平台累计拥有十几万粉丝，"这条线路景点多、风景美，出片还不累"。 这趟江西上饶始发开往黑龙江塔河的旅游专列，一线多点、一站一停，14天的旅程将河北、内蒙古、黑 龙江等5个省份30多个景点串联起来，全程"车随人走、昼游夜行"，备受旅客青睐。 "8月份以来，我们平均每周开行一列到塔河的列车，后期将根据市场需求动态调节开行方案，让更多游 客搭乘我们的旅游专列饱览北国风光。"南昌铁路旅游有限公司专列中心总监廖磊说，暑运以来，赣闽 两省累计始发直通旅游专列12列，运送旅客8982人次。 今年暑运，万千旅客坐着火车去感受"诗和远方"。来自中国国家铁路集团有限公司的数据显示，暑运以 来，全国铁路已累计开行旅游列车500余列。 国铁集团客运部主任朱文忠表示，旅游列车可根据旅游团体行程需要，专门定制开行方案，具有路线灵 活、多点串连、在途观光等特点和优势，其中银发旅游列车是主要针对老年客户开发、满足老年客户特 定需求、以老年客 ...

一趟列车，如何串联美景、带火文旅、拉动消费？ "随手一拍就是大片，根本不需要滤镜！"Y432/3次旅游专列上，旅客崔思行挑选了10多张照片，配上简短的文案在社交媒体发布，不一会 儿就收到几十个点赞。今年读大二的崔思行，喜欢用镜头记录旅行点滴，全网各平台累计拥有十几万粉丝，"这条线路景点多、风景美，出片还 不累"。 这趟江西上饶始发开往黑龙江塔河的旅游专列，一线多点、一站一停，14天的旅程将河北、内蒙古、黑龙江等5个省份30多个景点串联起 来，全程"车随人走、昼游夜行"，备受旅客青睐。 "8月份以来，我们平均每周开行一列到塔河的列车，后期将根据市场需求动态调节开行方案，让更多游客搭乘我们的旅游专列饱览北国风 光。"南昌铁路旅游有限公司专列中心总监廖磊说，暑运以来，赣闽两省累计始发直通旅游专列12列，运送旅客8982人次。 今年暑运，万千旅客坐着火车去感受"诗和远方"。来自中国国家铁路集团有限公司的数据显示，暑运以来，全国铁路已累计开行旅游列车 500余列。 国铁集团客运部主任朱文忠表示，旅游列车可根据旅游团体行程需要，专门定制开行方案，具有路线灵活、多点串连、在途观光等特点和 优势，其中银发旅游列车是主要针对老 ...

Core Insights - The summer transportation period has seen over 450 million train passengers, indicating a strong demand for travel during this season [1] - The increase in passenger flow is attributed to enhanced capacity and the introduction of new train services [1] Group 1: Passenger Statistics - From July 1 to August 1, a total of 456 million passengers were transported, representing a year-on-year increase of 3.6% [1] - The average daily operation of passenger trains reached 11,416, marking a 9.3% increase compared to the previous year [1] Group 2: Capacity Enhancements - The implementation of the third quarter train operation schedule and the summer temporary train operation schedule has contributed to increased capacity [1] - High-speed rail lines such as the Beijing-Harbin and Shanghai-Kunming have been operating at speeds of 350 km/h, further boosting capacity [1] Group 3: Tourism and Special Services - There has been a strong demand for tourism-related travel, with 266 special tourist trains operated in July [1] - New services such as "taking cars on trains" and luggage transportation have been introduced, expanding consumer options and convenience [1]

Group 1: Railway Passenger Transport - The summer transportation period started on July 1, with a total of 441 million passengers transported by rail by July 31, representing a year-on-year increase of 4.3%, with an average daily passenger volume of 14.21 million [1] - The average daily operation of passenger trains increased to 11,416, a year-on-year growth of 9.3%, facilitated by the implementation of a special summer train schedule [1] - A total of 266 tourist trains have been operated during the summer transport period, enhancing tourism and senior travel markets [1] Group 2: Key Material Transportation - The railway system effectively supported the transportation of key materials, particularly coal, with a total of 120 million tons of electric coal sent in July [2] - The coal supply for power plants remained stable, with an average of over 25 days of coal supply available for 371 railway-direct supply power plants [2]

Group 1 - The retail market is experiencing a surge in new business models and formats, with the food delivery market seeing daily order volumes rise from 100 million to over 200 million between May and early July [1] - The cultural and tourism sectors are thriving, with new travel trends emerging, such as traveling to events and concerts, contributing to a vibrant consumption landscape [1] - The dining market is witnessing increased foot traffic, with nighttime restaurant revenues in popular areas exceeding daytime revenues by over 50%, leading to extended operating hours [1] Group 2 - The hot summer consumption is supported by ongoing policy incentives and accelerated innovation in business formats, with various regions launching numerous promotional activities [2] - Events like Shanghai's "66 Night Life Festival" and Guangxi's "Trendy Summer Benefits" initiative are examples of local governments promoting diverse consumption activities [2] - The integration of online and offline consumption, along with cultural and sports activities, is enhancing summer consumption [2] Group 3 - The summer consumption boom is driven by a simultaneous upgrade in demand and optimization in supply, with consumers shifting from functional to value-based consumption [3] - Innovative experiences, such as themed performances and unique dining environments, are catering to the desire for personalized and diverse consumer experiences [3] - The summer economy is injecting new momentum into the consumption market, laying a solid foundation for stable economic growth throughout the year [3]

Group 1: Tourism and Economic Activity - The summer tourism boom has led to an influx of visitors in regions like Gansu and Guangdong, stimulating local consumption and economic activity [1] - Gansu's Linxia City has simplified loan approval processes for small businesses, addressing financing challenges for micro-enterprises in the tourism sector [1] - In Guangdong's Tongtang Town, innovative financial services have been introduced to support rural tourism businesses, with over 14 million yuan in loans issued by local banks [3] Group 2: Youth Activities and Education - Various summer activities for youth have been organized in Chongqing, Hainan, and Zhejiang, promoting educational and recreational experiences [4] - Hainan's summer research tours are gaining popularity, with parents viewing them as a means to enhance children's education through experiential learning [6] - In Ningbo, Zhejiang, sports activities such as football and swimming are becoming popular choices for children during the summer [8] Group 3: Travel and Transportation Trends - The travel market is experiencing significant growth, with family and student travel being the primary demographics, and long-distance travel accounting for over 60% of bookings [9] - Domestic flight bookings have surpassed 25.61 million as of July 7, with international flight bookings also showing a 7% year-on-year increase [9] - The national railway is expected to transport 953 million passengers during the summer travel season, reflecting a 5.8% increase compared to the previous year [13]

Core Insights - The summer transportation season in China officially began on July 1, lasting for 62 days, coinciding with the launch of the 2025 National Summer Cultural and Tourism Consumption Season by the Ministry of Culture and Tourism to stimulate summer consumption [1] Group 1: Transportation and Tourism Initiatives - The China National Railway Group is enhancing passenger transport capacity during the summer by utilizing new railway lines and stations, including the Chongqing East to Qianjiang section of the Yuxia High-speed Railway and the high-standard operation results of the Beijing-Harbin and Shanghai-Kunming high-speed railways [1] - Special tourist trains focusing on family travel, educational tours, red tourism, and wellness tourism are being introduced, with additional routes in Northeast and Southwest China, as well as Xinjiang, to connect scenic spots and promote tourism consumption [1][2] Group 2: Market Trends and Consumer Behavior - There is a significant increase in demand for family travel and educational tours during the summer, indicating a vibrant tourism market [2] - The rise of niche markets such as red tourism and wellness tourism reflects the diversification of tourist demands, with the introduction of tourist trains and senior-specific trains enhancing market coverage [2] Group 3: Recommendations for Enhancing Tourism Consumption - To further activate summer tourism consumption potential, it is suggested to innovate tourism products and improve service quality, such as developing more themed trains and customized travel routes [3] - Policy guidance and promotional activities, such as issuing tourism vouchers and summer discounts, are recommended to stimulate family travel [3] - Strengthening inter-regional tourism cooperation and organizing events like music festivals and cultural festivals can enhance destination attractiveness and stimulate tourism consumption [3]

Core Viewpoint - The China National Railway Group (China Railway) is set to launch the 2025 national railway summer transportation from July 1 to August 31, expecting to send 953 million passengers, a year-on-year increase of 5.8%, with an average of 15.37 million passengers daily [1] Group 1: Passenger Transportation - The railway department will implement a summer temporary train operation plan, adding 402 temporary passenger trains, with a daily average of over 11,500 passenger trains planned, a year-on-year increase of 5.5% [1] - The use of new lines and stations, such as the Chongqing East to Qianjiang section of the Yuxia High-speed Railway, will enhance regional passenger transport capacity [1] - Dynamic analysis of ticket sales data will allow for flexible adjustments in ticketing strategies, including adding temporary trains and increasing capacity on popular routes [1] Group 2: Tourism Promotion - The railway will launch various themed tourist trains to meet summer tourism demand, including family tours, educational tours, and wellness tours, enhancing travel experiences [2] - New tourist trains will be added in regions like Northeast and Southwest China, connecting scenic spots and promoting tourism consumption [2] - The optimization of train schedules will facilitate better connections with tourist site operating hours, improving overall travel experience [2] Group 3: Cargo Transportation - The railway will strengthen cargo transport guarantees, utilizing major coal transport channels and increasing the operation of large freight trains to support summer demand [3] - The focus will be on optimizing freight product supply and enhancing logistics service quality to reduce overall logistics costs [3] - International freight operations will be improved, including the operation of China-Europe freight trains and other international routes to ensure supply chain stability [3]

图为"大河之南号"旅游列车。 王 玮摄（影像中国） 与普通列车相比，旅游列车有何不同？ 制图：汪哲平 端午假期将至，坐旅游列车能去哪儿玩？ 国铁集团数据显示：今年全国铁路已开行旅游列车600余列，同比增长超20%。端午假期，铁路部门开 行跨铁路局旅游专列15趟，包括从黑龙江哈尔滨、辽宁大连、广东广州出发至新疆乌鲁木齐、喀什，湖 北武昌、四川成都出发至黑龙江哈尔滨、内蒙古海拉尔，江西上饶出发至河北山海关、黑龙江塔河等线 路。 旅游列车如何搭乘？ 记者梳理发现，有的旅游列车依托现有铁路运行区间，在热门城市间开行，消费者在铁路12306平台上 购买相应车次的车票即可。以"齐鲁1号"旅游列车为例，其每天发行一组，从山东济南至枣庄、威海再 返回济南，整体行程两天，停靠22个站点，执行全国统一的普通旅客列车定价标准。消费者可在铁路 12306平台上购买该车次任意区间的车票。 有的旅游列车则为旅游专列，例如"熊猫专列""伊春号""大河之南号"等品牌列车，开行线路一般根据季 节变化、旅客需求进行调整，可串联多个旅游点。列车在景点车站停留等待，实现"车随人走"的灵活安 排。消费者可通过铁路12306平台的"门票·旅游"专区查询 ...