Zhong Guo Qi Che Bao Wang
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押注内燃机“回血”,保时捷重大转向
Zhong Guo Qi Che Bao Wang· 2025-09-24 01:17
Core Viewpoint - Porsche is making significant adjustments to its product strategy in response to long-term sales decline and increasing profitability pressures, shifting focus back to internal combustion engine models, including hybrids, while pausing the launch of upcoming electric vehicle models [2][3]. Group 1: Product Strategy Adjustments - Porsche has finalized steps to adjust its product strategy, aiming to meet customer demands with excellent products and deliver solid financial performance [3]. - The company plans to introduce new fuel models, including a new SUV series originally intended to be fully electric, which will now offer only fuel and hybrid versions at launch [3]. - The lifecycle of existing models like Panamera and Cayenne will be extended, with internal combustion and hybrid versions available until the mid-2030s [3]. - Due to a slowdown in electric vehicle adoption, the launch of some pure electric models will be delayed, and a new electric vehicle platform planned for the 2030s will be rescheduled [3]. Group 2: Financial Performance and Challenges - Porsche's net profit for 2024 is projected at €3.595 billion, a 30.3% decline year-on-year, with a sales return rate of 14.1%, down from 18% in 2023 [6]. - In the first half of the year, net profit dropped to €718 million, a 66.6% decrease, with a sales return rate plummeting to 5.5% from 15.7% year-on-year [6]. - The high costs of electric vehicles and lower profit margins compared to fuel vehicles, along with U.S. tariffs, have led Porsche to lower its financial forecasts multiple times [6]. Group 3: Strategic Repercussions and Market Trends - The restructuring is expected to result in an €1.8 billion loss in operating profit for 2025, prompting a further reduction in profit expectations [7]. - The anticipated special expenses related to the strategic adjustments are around €3.1 billion, including costs for battery business investments and organizational changes [7]. - The parent company, Volkswagen Group, expects a €5.1 billion loss in operating profit due to Porsche's reforms, leading to a downward revision of its profit expectations as well [7].
2025世界智能网联汽车大会新闻发布会在京举办
Zhong Guo Qi Che Bao Wang· 2025-09-24 01:02
当前,智能网联汽车已从技术探索阶段迈入规模化发展的关键期。作为新能源与人工智能深度融合的核心载体,这一产业正以技术迭代与生态重构的双 轮驱动,重塑全球汽车产业格局与未来出行形态。 中国作为核心增长引擎,不仅在政策支持、基础设施建设方面走在前列,更在自动驾驶技术、车路协同等关键领域取得了突破性进展。此次大会的举 办,旨在搭建一个全球性的交流平台,汇聚行业智慧,推动智能网联汽车技术的创新与应用,促进产业链上下游的深度合作与协同发展。 智能网联汽车是汽车与人工智能、信息通信、云计算、大数据等技术融合发展的关键载体,已成为全球汽车转型升级的重要战略方向。工业和信息化部 装备工业一司副司长、一级巡视员郭守刚表示,工业和信息化部高度重视智能网联汽车产业发展,着力推进技术攻关、标准研制、应用推广,推动产业发展 取得积极成效。一是产业规模快速提升。2025年1-7月,我国具备组合驾驶辅助功能(L2级)的乘用车新车累计销量775.99万辆,渗透率达62.58%,5G和C- V2X装配量超过300万辆。二是关键技术取得突破。我国已建成涵盖智能座舱、自动驾驶、网联云控等在内的完整产业链体系,人工智能大模型实现批量上 车,感知设备、 ...
观车 · 论势 || 新能源汽车动力电池弹射技术:创新突破还是安全隐忧?
Zhong Guo Qi Che Bao Wang· 2025-09-23 09:10
从目前的舆论反应来看,这项技术被公众质疑的核心集中在两个层面:弹射的决策权是系统决定还 是人为决定,以及动力电池弹射对环境判断的精度。现行技术方案已部分回应这些关切——电池弹射之 前会经过双重检测,从而确保弹射时机的必要性和准确性,但不可否认的是,对比汽车气囊通过千万次 测试优化出的触发算法,电池弹射技术显然还需要更多场景下的模拟验证,尤其是对周围高风险物(如 危险品运输车)、行人等位置关系的判断,以及如何在弹射前几秒之内完成声光报警等一系列动作,仍 是未完全攻克的技术难点。而如果该功能可通过人为控制,那么更关键的是伦理困境在于,绝大多数人 在遭遇危机时会优先考虑自身安全而非公众安全,正如一位网友留言:"死道友不死贫道,不能成为技 术设计的逻辑起点。" 虽然2026年7月起将实施的国家强制标准《电动汽车用动力蓄电池安全要求》(GB38031-2025)明 确规定,动力电池热失控后必须做到"不起火、不爆炸",但这并不意味着行业对电池安全的探索就此止 步了——在极端情况下,当事人绝不会放弃任何一种逃生方式的可能。更重要的是,这项技术的探索本 身传递出行业对电池安全的深层思考:强制标准划定了安全底线,但用户需求与实 ...
“镂绘奔驰・京彩同行”联名艺术展在京开幕,中西文化共谱新章
Zhong Guo Qi Che Bao Wang· 2025-09-23 08:02
Core Viewpoint - The exhibition "Carved Mercedes: Colorful Journey in Beijing" merges traditional Chinese art with modern automotive design, showcasing a cultural dialogue inspired by the ancient text "Shan Hai Jing" [1][3]. Group 1: Exhibition Overview - The exhibition is inspired by the ancient Chinese text "Shan Hai Jing" and features works by renowned contemporary artist Lu Xue, who is the president of the Chinese Paper-Cutting Association [3]. - It marks the first time that carved art has been applied to the body of a Mercedes vehicle, breaking traditional artistic presentation forms [3]. - The exhibition includes three thematic series: "Mythical Beasts," "Plants," and "Mountains," inviting legendary creatures from "Shan Hai Jing" to engage with contemporary audiences [3]. Group 2: Cultural Significance - The collaboration represents an important attempt by Mercedes to localize its brand culture and deepen emotional connections with the audience [4]. - The exhibition has received positive feedback from cultural figures, highlighting the fusion of Chinese craftsmanship and Western industrial civilization as a significant cultural exchange [9]. - It serves as an innovative model for the living inheritance of intangible cultural heritage and the localization of international brands [9]. Group 3: Artistic Experience - The exhibition features a special recitation of the poem "Shui Diao Ge Tou," enhancing the Eastern aesthetic experience [12]. - Attendees can experience the dynamic representation of mythical beasts on the vehicle surfaces and the harmonious integration of plant patterns with automotive curves [12]. - The exhibition aims to convey a cultural message that tradition is never far away and can resonate with contemporary times through modern mediums [12].
这家跨国车企为何重回燃油路线,战略转向表明了怎样的态势?
Zhong Guo Qi Che Bao Wang· 2025-09-23 07:46
Core Insights - Porsche has made a significant strategic shift by deciding to launch a new crossover vehicle with fuel and plug-in hybrid systems instead of the previously planned all-electric version, indicating a response to changing market conditions [2][3][4] Market Environment - The decision to pivot is attributed to "changes in the market environment," as Porsche reassesses its electric vehicle strategy amid declining sales of its electric model, Taycan, and a slowdown in demand in the electric vehicle market [3][5][6] - Porsche's previous goal was to have over 80% of new vehicles be all-electric by 2030, but the company is now facing challenges in achieving this target [5][6] Product Strategy - Porsche plans to continue offering fuel and hybrid versions of its popular models, including the Cayenne and Panamera, while also adjusting the development of its new electric vehicle platform in collaboration with other brands under the Volkswagen Group [3][4][6] - The company aims to enhance its product lineup to meet diverse consumer needs, balancing fuel, hybrid, and electric options [4][6][7] Consumer Preferences - Market research indicates that 70% of high-end customers prefer fuel or hybrid options when purchasing vehicles, highlighting the ongoing demand for traditional powertrains in the luxury car market [7][8] - The customization project, Porsche Sonderwunsch, will be expanded to cater to the strong demand for personalized vehicles, particularly in fuel models [6][7] Financial Implications - The strategic shift may lead to significant short-term financial impacts, including an estimated $6 billion loss for the Volkswagen Group due to Porsche's deep product strategy adjustments [4][6] - The company is expected to face additional depreciation and reserves as it navigates this transition [4][6] Industry Insights - The automotive industry's shift towards electrification requires substantial investment and poses various challenges, including high R&D costs and supply chain restructuring [8][9] - Porsche's strategic adjustment reflects a broader industry trend where companies must balance technological advancements with consumer demands and market realities [10]
溯源一汽-大众3000万辆体系力:面面俱到才能出众向新
Zhong Guo Qi Che Bao Wang· 2025-09-23 07:32
Core Viewpoint - The company is set to become the first automaker in China to achieve a production and sales milestone of 30 million vehicles, with a promotional journey across three cities to celebrate this achievement [1][3][20] Group 1: Historical Significance - FAW-Volkswagen has played an irreplaceable role in the Chinese automotive landscape, introducing iconic models like the Jetta and Golf, which significantly contributed to the popularization of automobiles in China [3] - Since the first Jetta A2 rolled off the production line in 1991, the company has seen rapid growth, reaching 10 million units in 2014, 20 million in 2020, and is projected to hit 30 million by 2025 [3] Group 2: Quality Assurance and Safety - The company emphasizes high safety standards, as demonstrated by a recent incident where an Audi A4L survived a severe accident due to its robust structural design [7][9] - FAW-Volkswagen's vehicles average a C-NCAP score close to 90%, with over 90% of models achieving a five-star rating, significantly surpassing industry averages [9] - The company has invested 320 million yuan in its quality assurance center, which spans 16,000 square meters and houses 1,780 testing devices, capable of conducting over 400 testing projects [12] Group 3: Technological Advancements - The company employs advanced technologies such as AI and machine vision to enhance production quality, ensuring precise monitoring of critical assembly processes [11][15] - A comprehensive digital monitoring system covers every production station, allowing real-time quality checks and parameter adjustments to prevent deviations [13] Group 4: Marketing and Customer Engagement - FAW-Volkswagen has initiated a marketing transformation called the "1511" strategy, focusing on collaboration between product teams and enhancing customer engagement through a new customer operations department [16][19] - The new marketing approach integrates various functions from market analysis to after-sales service, aiming to improve response efficiency and customer satisfaction [19] Group 5: Future Outlook - The company is poised for further growth and innovation as it approaches the 30 million vehicle milestone, with expectations for new stories and developments in the automotive sector [20]
云栖大会|斑马智行全球首发全模态端侧大模型解决方案
Zhong Guo Qi Che Bao Wang· 2025-09-23 07:15
Core Insights - Alibaba Cloud has launched Qwen3-Omni, the industry's first native end-to-end multimodal AI model, ahead of the Yunqi Conference [1] - Zhibra Zhixing announced the integration of Auto Omni, a multimodal end-side model solution, which will be showcased at the Yunqi Conference [1] Group 1: Product Launch and Features - On September 26, Zhibra Zhixing will officially release Auto Omni in collaboration with Alibaba Cloud and Qualcomm, featuring an end-to-end technology architecture [3] - The Auto Omni solution is built on Alibaba Cloud's Qwen Omni and Qualcomm's Snapdragon 8397 chip platform, offering three main features: proactive intelligence, offline usability, and privacy assurance [3] - The Snapdragon 8397 platform boasts a significant computational power increase to 320 TOPS, making it a preferred choice for high-end smart vehicles and one of the best platforms for deploying end-side large models [3] Group 2: Industry Trends and Future Outlook - The year 2025 is anticipated to be the "Year of End Models on Vehicles," as mainstream cockpit SoC chip computational power significantly increases, allowing 7B parameter multimodal models to run smoothly on the end side [3] - The first vehicles equipped with the Snapdragon 8397 chip are expected to be mass-produced in 2026, marking the official launch of the next generation of AI smart cockpits utilizing the Auto Omni multimodal end-side model solution [3]
联友科技AI Factory创新模式,赋能“十五五”汽车数智化发展
Zhong Guo Qi Che Bao Wang· 2025-09-23 07:00
Core Insights - The integration of AI and the automotive industry is accelerating, with a focus on digital transformation across the entire value chain [1][3] - The launch of the "Zhi Yan Plan" by Lianyou Technology aims to enhance AI capabilities in the automotive sector, supporting the "15th Five-Year Plan" for high-quality development [3][4] Group 1: AI and Automotive Integration - The "15th Five-Year Plan" predicts a shift in the passenger car market in China, with a ratio of gasoline to electric vehicles expected to be 3:7, and a similar ratio for joint venture to domestic brands [3] - Lianyou Technology is committed to digital transformation in the automotive sector, providing comprehensive services across the entire industry chain [3][4] Group 2: Zhi Yan Plan Details - The Zhi Yan Plan includes the creation of an application scenario library for AI in the automotive value chain, with an initial launch of over 100 scenarios and a goal of 1,000 scenarios [3][4] - An investment of 120 million is planned to promote the successful application of AI across the automotive value chain [3] Group 3: AI Factory Innovation Model - Lianyou Technology has introduced the AI Factory innovation model to address opportunities and challenges in the automotive industry, focusing on scenario-driven methods and open collaboration [5] - The model aims to shorten profit cycles by 67%, increase user satisfaction by 35%, and reduce costs by 60% through a four-dimensional evaluation method [5] Group 4: Long-term Partnerships and Collaborations - Lianyou Technology has established long-term partnerships with over 70 automotive manufacturers and provides services to thousands of dealers [5] - Collaborations with major tech companies like Huawei, Tencent, and JD.com are aimed at building a robust industry ecosystem [5] Group 5: Global Supply Chain Resilience - The company emphasizes the importance of supply chain resilience for global competitiveness in the automotive industry [6] - The G-LES platform developed by Lianyou Technology offers a flexible and visible supply chain system to enhance stability and competitiveness for Chinese automotive companies in global markets [6][7]
进击新能源第一阵营,“增程豪华轿车新标杆”别克至境L7全国首秀
Zhong Guo Qi Che Bao Wang· 2025-09-23 05:51
Core Insights - The Buick Zhijing L7, a luxury electric sedan, has been unveiled as the flagship model of Buick's high-end electric sub-brand, showcasing advanced technology and luxury features [1][3][21] Group 1: Product Features - The Zhijing L7 is built on the new Buick "Xiaoyao" super fusion architecture, integrating top technologies in driving, assisted driving, and luxury comfort [3][5] - It features the "Zhenlong" range extender system, which offers a maximum power output of 252 kW, equivalent to a 3.0T V6 engine, with a 0-100 km/h acceleration time of just 5.9 seconds [5][8] - The vehicle boasts a pure electric range of 302 km and a total range of 1420 km, addressing common concerns about electric vehicle range [5][8] - The Zhijing L7 is equipped with a high-performance battery that supports a lifespan of 640,000 km with low degradation, ensuring safety and longevity [8] Group 2: Intelligent Features - The Zhijing L7 introduces the "Xiaoyao Zhixing" assisted driving system, featuring the Momenta R6 flywheel model based on end-to-end reinforcement learning, providing comprehensive driving assistance [9][11] - It includes a 50-inch panoramic AR-HUD head-up display and a 15.6-inch smart central control screen, enhancing user interaction and information display [11][16] - The vehicle's intelligent cockpit is powered by Qualcomm's latest SA8775P chip, delivering high computational power for various smart driving scenarios [13][11] Group 3: Luxury and Comfort - The Zhijing L7 features a spacious interior with dimensions of 5032mm x 1952mm x 1500mm and a wheelbase of 3000mm, reflecting its status as a luxury sedan [14][19] - The interior design incorporates high-quality materials and advanced sound insulation, creating a serene and luxurious atmosphere [15][19] - It offers unique seating configurations, including the industry's first dual 120° zero-gravity seats for enhanced comfort [19][21] Group 4: Market Positioning - The Zhijing L7 aims to redefine luxury standards in the electric vehicle market, combining advanced range extender technology with top-tier intelligent features and luxury experiences [21] - The vehicle is positioned to compete in the high-end electric vehicle segment, leveraging Buick's heritage and innovative capabilities to attract consumers [21]
新版《汽车租赁服务规范》对平台要求更严格,为何如此规定?
Zhong Guo Qi Che Bao Wang· 2025-09-23 03:36
Core Viewpoint - The new national standard for car rental services, effective from November 1, aims to enhance consumer protection and industry regulation by establishing strict verification processes for rental operators and vehicles, thereby addressing existing market chaos and ensuring safety for consumers [4][5][9]. Summary by Sections New Regulations Highlights - The revised standard introduces a dual verification mechanism for rental operators and vehicles, ensuring that only qualified businesses can operate in the market [5][10]. - It emphasizes the platform's responsibility to prevent malicious competition and false advertising through the use of advanced technology [6][11]. Safety and Consumer Protection - The new regulations establish a comprehensive safety protection network, including a "prevention-response-compensation" mechanism to address consumer issues promptly [6][10]. - A first-response compensation system is introduced, allowing rental companies to compensate consumers immediately in case of disputes, thus expediting resolution [6][10]. User Experience Improvements - The regulations mandate clear disclosure of fees and insurance responsibilities in rental agreements, enhancing transparency and reducing hidden charges [7][10]. - Customizable rental services are encouraged to meet diverse consumer needs, reflecting the growing demand for personalized rental solutions [7][10]. Industry Challenges and Opportunities - The car rental market in China is expanding, driven by tourism and business travel, but faces challenges such as lack of standardization and regulatory oversight [9][10]. - The new standard aims to unify industry practices, improve service quality, and enhance consumer trust, paving the way for sustainable growth [9][10]. Technological Advancements - The incorporation of information technology in the new regulations is expected to accelerate the digital transformation of the industry, improving vehicle management and service efficiency [11][12]. - The use of blockchain technology for credit assessment is anticipated to enhance the reliability of consumer data and enable personalized services [11][12]. International Standards Alignment - The revised standard aligns with international rental service standards, providing a framework for Chinese rental companies to expand into global markets [12]. - This alignment is expected to boost the international competitiveness of Chinese rental firms and establish a globally recognized service standard [12].