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茶乙己创始人张小秋:新茶饮的最大趋势是健康化 | 2025 新观茶
Nan Fang Nong Cun Bao· 2025-08-28 03:31
Group 1 - The core trend in the new tea beverage industry is health-oriented products, with a focus on reducing sugar and carbohydrates while enhancing nutritional value [9][17][56] - The company has introduced a new brand image "Yue Ji," inspired by traditional culture, to align with its health-focused philosophy [12][17] - The use of dietary fiber sugar and 997L - Arabinose is a key innovation, which can suppress 80% of sugar absorption, making the beverages healthier [13][17][21] Group 2 - The overseas market shows a higher consumer awareness of health, with different preferences compared to the domestic market, such as the acceptance of certain ingredients like plant-based creamers [14][25][56] - The company has successfully established a presence in Southeast Asia, the US, and the Middle East, with significant sales figures and a focus on local consumer preferences [31][33][39] - Challenges in the US market include high operational costs and stringent food safety standards, requiring careful management of supply chains and local regulations [36][38] Group 3 - Cost control in the supply chain is crucial, with a focus on minimizing waste and establishing long-term relationships with suppliers to ensure quality and pricing [45][49] - The current state of the new tea beverage supply chain in China is relatively mature but faces issues of over-concentration in certain product categories and severe homogenization among brands [53][54][56] - The future of the industry may involve a shift towards more specialized products and a need for rational pricing strategies to ensure sustainable growth [54][56] Group 4 - The company observes that regions like Guizhou and Yunnan have strong potential for becoming core sources for the new tea beverage supply chain due to their quality raw materials and supportive government policies [62][63]
打工人“卷”音乐,闯一片海阔天空
Nan Fang Nong Cun Bao· 2025-08-28 03:05
Core Viewpoint - The article highlights the emergence of the "Working People Band," composed of nine members who are all workers in the Pearl River Delta region, showcasing their passion for music amidst their busy work lives [3][14][70]. Group 1: Band Composition and Background - The band consists of nine members, all of whom are long-term workers residing in Foshan, with backgrounds in various industries including e-commerce, education, and state-owned enterprises [15][19]. - The band was initially formed by colleagues from Midea Group, and over time, members have transitioned to different careers while maintaining their musical pursuits [15][19][70]. Group 2: Musical Themes and Performances - The band's original songs reflect the realities of working life, addressing themes such as fatigue from overtime, struggles in a foreign land, and the camaraderie among colleagues [9][24][34]. - Their song "Lighthouse" conveys the message of dreams guiding life directions, while "Yannan Fei 6424" expresses nostalgia for lost family members [24][26]. Group 3: Band Activities and Development - The band practices every Thursday evening, although members often arrive late due to work commitments, demonstrating their dedication to balancing work and music [36][40]. - The band has evolved from performing covers to hosting themed performances featuring popular artists, gradually building a fan base of nearly 100,000 across platforms [66][70]. Group 4: Management and Goals - The band operates with a structured approach, setting clear goals for original compositions and performance quality, akin to a small company [52][54]. - The band aims to break stereotypes associated with workers and convey a more nuanced representation of their lives through music [69][70].
南农晨读丨浮水莲花
Nan Fang Nong Cun Bao· 2025-08-28 03:05
Group 1 - Guangdong is recognized as the "national first economic province," with the longest coastline and leading total aquatic product and aquaculture output in China, emphasizing the importance of marine development for high-quality growth [5][7][8] - The construction of "Marine New Guangdong" is presented as a crucial task for the province, aiming to enhance its maritime capabilities and explore new opportunities [8] - A recent conference showcased achievements in marine ranching across 11 cities, innovative results from 8 research institutions and enterprises, and highlighted various agricultural products, indicating a strong push towards modern agricultural development [13][15][16] Group 2 - The Guangdong Provincial Committee for Comprehensive Deepening Reform recently discussed promoting a new batch of grassroots reform case studies, aiming to encourage innovation and share successful experiences across the province [21][24] - The focus is on enhancing grassroots engagement in reform initiatives, with a clear directive to strengthen guidance and showcase exemplary cases to inspire further reforms [22][24] Group 3 - In Maoming, significant progress has been made in managing pesticide residues in lychee production, achieving a 100% compliance rate in recent national monitoring efforts [33][36] - This success is recognized as a major achievement in addressing the challenges of pesticide residue management, which is critical for the quality of agricultural products [35][36] Group 4 - A promotional event for Guizhou's tea brands was held in Hangzhou, aimed at increasing the visibility and influence of local agricultural brands, showcasing the province's efforts in agricultural brand enhancement [38][40] - The event highlighted the achievements in industrial revitalization and aimed to elevate the overall image of Guizhou's agricultural products [39][40] Group 5 - A training session on pig farming and waste resource utilization was conducted in Yingde, focusing on improving waste management and promoting sustainable practices in livestock farming [43][45] - The training aimed to facilitate the transformation and upgrading of the pig farming industry while ensuring ecological balance [44][45]
罗明忠:典型村片区要打造为乡村振兴增长极|典型村片区云客厅①
Nan Fang Nong Cun Bao· 2025-08-28 03:05
Core Viewpoint - The article discusses the strategic initiative in Guangdong to develop "typical village clusters" as a means to address urban-rural development imbalances and promote high-quality rural revitalization [4][28]. Group 1: Typical Village Clusters - Typical village clusters are defined as multiple administrative villages that are geographically adjacent, share similar industries, and have cultural similarities, aimed at achieving coordinated development [5][12]. - The cultivation of typical village clusters is expected to enhance the overall appearance of these villages, strengthen their economic capabilities, and explore new mechanisms for high-quality rural development [7][8]. Group 2: Policy and Implementation - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" was initiated to transform development shortcomings into potential growth areas, promoting balanced urban-rural development [29][30]. - The project has already seen three batches of typical village cultivation, covering nearly one-third of administrative villages in Guangdong [31]. Group 3: Development Strategy - The development strategy emphasizes integrated, systematic, and cluster-based approaches to overcome the limitations of single-point development, facilitating resource integration and coordinated growth [36][38]. - Key measures include unified planning, establishing benefit-sharing mechanisms, and ensuring that development efforts are farmer-centric, focusing on their needs and rights [21][62]. Group 4: Community Involvement - Engaging local communities is crucial for the success of the typical village cluster initiative, requiring a consensus among stakeholders and active participation from farmers [43][56]. - The article highlights the importance of listening to the community's voice and ensuring that farmers see tangible benefits from the development initiatives [61][66]. Group 5: Challenges and Solutions - Potential challenges include the need for unified thinking, scientific planning, and the willingness to sacrifice short-term interests for long-term benefits [47][48]. - Solutions proposed include leveraging comprehensive land management practices, optimizing implementation mechanisms, and fostering community support to ensure sustainable development [69][81].
“农行杯”清远市第二届退役军人创业创新大赛赛前辅导收官 专业导师团赋能军创梦想
Nan Fang Nong Cun Bao· 2025-08-28 02:45
Core Viewpoint - The event aims to stimulate the entrepreneurial enthusiasm of veterans in Qingyuan City by providing comprehensive support and training for their innovative projects through a competition format [1][16]. Group 1: Event Overview - The "Agricultural Bank Cup" Qingyuan City Second Veteran Entrepreneurship Innovation Competition has attracted 54 military entrepreneurial enterprises for training [1]. - The competition features a combination of online guidance and offline training to provide comprehensive professional support for participants [1][4]. - A special roadshow segment is included in the competition to showcase participants' project ideas and core strengths [1]. Group 2: Mentorship and Guidance - A team of industry experts with extensive entrepreneurial guidance experience has been invited to provide multi-dimensional support to the participating projects [3]. - Core mentor Zhang Bangjian focuses on optimizing business plan structures and improving presentation skills to help teams avoid common pitfalls [3]. Group 3: Online and Customized Training - Online guidance sessions are organized to ensure participation from veterans across all districts, covering essential topics like business plan writing and market analysis [4]. - A customized mentoring approach is adopted, matching mentors with projects based on their industry expertise, ensuring tailored advice for various sectors [7]. Group 4: Simulation and Practical Training - A simulated defense session is set up to help participants adapt to competition rhythms, with mentors acting as judges to challenge teams on key project aspects [11]. - Following the simulation, a debriefing session allows teams to review their performance and receive targeted improvement suggestions [11]. Group 5: Participant Engagement and Project Diversity - The competition has received widespread participation from veteran entrepreneurs across eight counties, showcasing a diverse range of project types from traditional industry upgrades to modern agriculture and e-commerce [16]. - Participants express that the training has significantly enhanced their entrepreneurial skills and confidence in facing competition challenges [18]. Group 6: Future Support and Development - The Qingyuan City Veterans Affairs Bureau plans to continue providing policy support, resource connections, and skills training to assist veterans in their entrepreneurial journeys [18].
广东南海获全国“村BA”南部赛区亚军!将直通10月全国总决赛
Nan Fang Nong Cun Bao· 2025-08-27 15:04
Core Points - Guangdong Nanhai team achieved the runner-up position in the Southern Division of the National "Village BA" basketball tournament, securing a spot in the national finals in October [4][24] - The team faced a tough match against Fujian Jinjiang, losing 78 to 92 after a competitive game [3][10] - Nanhai's performance reflects the spirit of rural revitalization and community engagement in sports [6][15] Summary by Sections - **Match Performance** - Guangdong Nanhai team showed resilience, with players like Deng Lehong scoring the highest at 23 points [11] - The team initially trailed by double digits but adjusted their strategy to close the gap in the third quarter [9][10] - Despite a strong effort, the team struggled with free throw accuracy and faced significant challenges against Fujian's inside game [10][8] - **Historical Context** - Nanhai is recognized as a newcomer in the "Village BA" but demonstrated competitive maturity by defeating two-time national champions [14] - The region has a rich history in rural development, being a pioneer in agricultural reforms and economic growth [15][16] - **Community Engagement** - Basketball is a significant part of daily life in Nanhai, with local tournaments attracting widespread participation and interest [19][20] - The Nanhai District Men's Basketball Tournament has been a long-standing community event, recognized as a model for grassroots sports [20] - **Future Prospects** - The Guangdong Nanhai team is set to compete in the national finals in October, where they will face top teams from across the country [24][25]
火力全开!“媒体+”百千万工程,云浮市县已全覆盖
Nan Fang Nong Cun Bao· 2025-08-27 15:04
Core Viewpoint - The article discusses the implementation of the "Media+" initiative in Yunfu City, aimed at enhancing the agricultural market system and promoting rural revitalization through various media and industry integrations [2][83]. Group 1: Action Plan Overview - Yunfu City has officially issued the "Media+ Empowerment 'Hundred Million Project' Agricultural Market System Construction Action Plan (2025-2027)" [2][3]. - The action plan aligns with provincial directives and focuses on increasing agricultural efficiency, rural vitality, and farmers' income [5][84]. - It outlines eight key tasks and three specific support measures, targeting market, industry, culture, agriculture-tourism, branding, technology, talent, and resources [6][8]. Group 2: Key Tasks and Goals - The initiative aims to achieve five main goals: promoting urban-rural consumption, developing agriculture-tourism, facilitating market access, increasing farmers' income, and transforming media [6][8]. - The plan emphasizes the role of media in market expansion, resource integration, brand building, and public opinion guidance to support the "Hundred Million Project" [8][9]. Group 3: Media and Market Integration - The strategy includes innovative "Media+Market" approaches to promote agricultural products through various cultural events and festivals [13][15]. - It aims to expand market reach to regions such as RCEP, Guangdong-Hong Kong-Macao Greater Bay Area, Beijing-Tianjin-Hebei, and Yangtze River Delta [15][18]. - The plan encourages the establishment of large agricultural enterprises that integrate planting, processing, and sales to enhance the agricultural value chain [18]. Group 4: Cultural Branding and Promotion - The initiative seeks to leverage local cultural resources to create unique cultural IPs and effectively tell the stories of agricultural brands [22][27]. - It promotes the development of "Media+Culture" to enhance the influence of regional public brands like "Yun Agricultural Products" and "Green Nourishment in Yunan" [27][80]. Group 5: Technology and Talent Development - The action plan emphasizes the integration of technology, such as AI and IoT, into agricultural production to strengthen the data foundation for "Media+Technology" [37][81]. - It includes training programs for new farmers to enhance their skills in production, market understanding, media, and operations [39][46]. Group 6: Local Implementation and Collaboration - Each county in Yunfu is actively responding to the action plan by developing specific implementation strategies and launching various initiatives [51][54]. - The collaboration among different media levels and local governments aims to create a comprehensive support system for the agricultural sector [75][78].
生态守护牵手乡村振兴:淇澳-担杆岛探索绿美珠海新路径
Nan Fang Nong Cun Bao· 2025-08-27 15:04
Core Viewpoint - The article discusses the integration of ecological protection and rural revitalization in the Qi'ao-Dangan Island Nature Reserve in Zhuhai, Guangdong, emphasizing the importance of community collaboration and natural education in promoting sustainable development [3][4][34]. Group 1: Ecological Protection Initiatives - The Qi'ao-Dangan Island Nature Reserve focuses on natural education and ecological protection, creating a harmonious coexistence between humans and nature [3][4]. - The reserve has implemented a "Green Beautiful Zhuhai" initiative, which has been supported by continuous community engagement and volunteer programs [4][19]. - Over the past five years, the reserve has welcomed more than 1 million visitors and conducted approximately 420 natural education courses, benefiting around 34,000 participants [26][31]. Group 2: Community Collaboration and Education - The reserve has established a comprehensive natural education model, including one natural school, nine community science classrooms, and a 5-kilometer natural education trail [26][28]. - Activities such as the "Green Beautiful Zhuhai: Youth Action" nature study camp have engaged over 80 young participants in exploring ecological knowledge and responsibilities [11][17]. - The reserve promotes local economic development through nature education, exemplified by the hands-on experiences offered in traditional practices like sugar-making [22][24]. Group 3: Long-term Goals and Impact - By 2025, the Qi'ao-Dangan Island Nature Reserve aims to solidify its natural education framework, contributing to the long-term ecological and economic sustainability of the region [26][34]. - The initiatives not only enhance the ecological value of mangroves but also foster emotional connections and commitments to environmental protection among participants [32][34].
向海而兴!解码广东重塑海洋经济版图的三大新动能|海上新广东系列报道①
Nan Fang Nong Cun Bao· 2025-08-27 11:02
Core Viewpoint - Guangdong is reshaping its marine economy through three new driving forces, focusing on marine engineering equipment, offshore wind power, and marine pharmaceuticals, which are becoming key contributors to the province's economic growth [5][12][90]. Group 1: Marine Engineering Equipment - The "Bay Area Lingding" is the world's first deep-sea aquaculture vessel utilizing natural water exchange, showcasing Guangdong's advancements in marine engineering [3][20]. - Jiangmen is rapidly developing into the largest marine engineering manufacturing base in the province, with a complete industrial chain from research and development to manufacturing [24]. - The shipbuilding industry in Jiangmen has seen a remarkable increase in added value, with a growth rate of 59.7% in 2024, and ship exports have risen by 23.1% [25][26]. Group 2: Offshore Wind Power - Guangdong's offshore wind power projects are expected to provide approximately 54 million kilowatt-hours of green electricity annually, sufficient to meet the needs of 30,000 households [50]. - As of June 2025, Guangdong's installed offshore wind power capacity has surpassed 12.51 million kilowatts, ranking first in the country [80]. - The province has established a comprehensive industrial chain for offshore wind power, including research, manufacturing, installation, and maintenance [76]. Group 3: Marine Pharmaceuticals - Guangdong's marine pharmaceutical sector is witnessing significant breakthroughs, with new drugs derived from marine microorganisms entering clinical trials [100][114]. - The province has established over 100 marine-related laboratories and engineering research centers, leading to a 21.3% increase in patent publications in marine pharmaceuticals and biotechnology in 2024 [115][137]. - The development of marine pharmaceuticals is expected to provide effective treatment options for millions of patients with cardiovascular diseases and other conditions [101][112]. Group 4: Economic Impact - Since 2018, Guangdong has allocated nearly 2 billion yuan in special funds for marine economic development, supporting 315 marine projects and driving an industrial output value of 25.2 billion yuan [10][138]. - The marine economy's contribution to Guangdong's GDP is significant, with the marine manufacturing industry expected to reach an added value of 501.24 billion yuan in 2024, reflecting a nominal growth of 4.9% [130]. - The province's marine oil production is projected to reach 20.68 million tons in 2024, marking a 3.5% increase year-on-year [133].
疏附开心果:坚果界的ENFP,热情引领致富路 | 疆品性格图鉴
Nan Fang Nong Cun Bao· 2025-08-27 11:02
Core Viewpoint - The article highlights the significance of Shufu pistachios as a vital contributor to local economic development and rural revitalization in Xinjiang, portraying them as a symbol of enthusiasm and social connectivity in the nut industry [6][10][12]. Group 1: Characteristics of Shufu Pistachios - Shufu pistachios are characterized as ENFP in personality type, being enthusiastic, outgoing, and socially engaging, which makes them popular among consumers [6][13][14]. - The pistachios possess a strong internal core, having overcome challenges to thrive in a harsh environment, thus symbolizing resilience [8][24]. - They are rich in nutrients, making them a favored choice for leisure and gifting, enhancing their market appeal [16][17]. Group 2: Economic Impact and Development - The pistachio industry connects various stakeholders, from farmers to consumers, creating significant socio-economic value for Shufu County [20][22]. - The cultivation area for Shufu pistachios has expanded to over 3,000 acres, with each acre yielding approximately 500 kilograms of fresh fruit during the harvest season [36][37]. - Local government and enterprises are actively promoting the brand through e-commerce and agricultural exhibitions, aiming to enhance the market presence of Shufu pistachios nationally and globally [41][42].