MIXUE GROUP(02097)

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DeepSeek走红三个月,第一批想靠它赚钱的怎么样了丨南财号联播
2 1 Shi Ji Jing Ji Bao Dao· 2025-04-23 09:27
Group 1: Gold Market - Gold prices have adjusted significantly, with spot gold dropping over $200 to below $3300 per ounce, leading to a 4.55% decline in Shanghai gold futures [1] - A-share gold stocks have seen substantial declines, with companies like Mingpai Jewelry and Chifeng Gold hitting the daily limit down, while others like Laishen Tongling and Sichuan Gold fell over 9% [1] - Domestic gold jewelry prices have also decreased, with the price of 24K gold jewelry dropping from 1082 RMB per gram to 1055 RMB, a reduction of 27 RMB per gram [1] Group 2: Financial Sector in Shenzhen - As of the end of Q1 2025, Shenzhen's total deposits reached 13.97 trillion RMB, with both deposits and loans increasing by over 300 billion RMB in the first quarter [1] - Household deposits and non-financial enterprise deposits have shown significant year-on-year growth, while household loans increased by 430.55 billion RMB, outpacing the overall loan growth rate by 1.2 percentage points [1] Group 3: Payment Industry - The payment industry is undergoing significant consolidation, with five payment licenses being revoked this year, including Shandong Feiyin Payment Technology Co., marking the fifth cancellation [1] - The total number of revoked third-party payment licenses has reached 101, reducing the number of licensed payment institutions to 170 [1] Group 4: AI and Content Creation - The rise of AI tools like DeepSeek has created a competitive landscape for content creators, where quality is more important than quantity for monetization [2] - The market is witnessing a shift where many individuals attempting to profit from AI-generated content may find themselves at a disadvantage, with the real beneficiaries being those who provide educational content rather than original creators [2] Group 5: Robotics Industry - The recent humanoid robot half marathon showcased advancements in robotics, with the Tian Gong team winning the event, indicating a shift towards industrialization of humanoid robots [3] - The Tian Gong 2.0 robot is set for small-scale production and application, with a collaborative network involving several key A-share listed companies in technology development and component supply [3] Group 6: Card Game Industry - The card game company, leveraging popular IPs like Ultraman and Nezha, is making a second attempt to go public in Hong Kong, with significant revenue growth reported [4] - The company achieved revenues of 41.31 billion RMB, 26.62 billion RMB, and 100.57 billion RMB from 2022 to 2024, with adjusted net profits showing a similar upward trend [4] - The card game market is experiencing a boom driven by blind box economics, but concerns about youth addiction to spending remain prevalent [4]
蜜雪集团(02097):从IP角度看蜜雪冰城情感壁垒
HUAXI Securities· 2025-04-22 11:27
Investment Rating - The report assigns an "Accumulate" rating to the company, indicating a positive outlook for its stock performance [3][40]. Core Insights - The company demonstrates brand dominance in the affordable ready-to-drink beverage sector, supported by an efficient supply chain and the emotional barrier created by the "Snow King" IP [3][40]. - The "Snow King" IP has become a top-tier brand in the IP space, enhancing emotional connections with consumers and improving marketing efficiency [2][34]. - The company is expected to achieve significant revenue growth, with projected revenues of 29.58 billion, 33.37 billion, and 36.35 billion CNY for 2025, 2026, and 2027 respectively, alongside net profits of 5.32 billion, 6.08 billion, and 6.70 billion CNY [3][39]. Summary by Sections 1. Introduction - The report discusses a recent incident involving a store using overnight lemons and oranges, highlighting the consumer's leniency towards the brand due to its efficient supply chain and emotional connection through the "Snow King" IP [1][13]. 2. Brand Dominance in Affordable Ready-to-Drink Beverages - The affordable ready-to-drink beverage market in China is growing rapidly, with a CAGR of 25.6% from 2021 to 2023. The company holds a market share of 32.7% in this segment, significantly leading over competitors [14][22]. 3. Emotional Barrier from "Snow King" IP - The "Snow King" IP was created in 2018 and has been developed through various marketing strategies, enhancing its emotional connection with consumers. The IP has gained high recognition and popularity, contributing to lower customer acquisition costs [2][27][34]. 4. Profit Forecast and Investment Recommendations - The company is expected to open 9,000, 8,500, and 8,000 new franchise stores from 2025 to 2027, with a stable closure rate of 4.3%. Revenue and net profit are projected to grow significantly during this period [39][40].
蜜雪集团(02097):1美元传奇:供应链革新成就全球现饮龙头
HTSC· 2025-04-21 08:13
Investment Rating - The report initiates coverage on the company with a "Buy" rating and sets a target price of 565.67 HKD, corresponding to a 31X PE for 2026 [8][22]. Core Insights - The company is the largest player in the global fresh beverage market, focusing on providing high-quality, affordable drinks around 1 USD. It operates two major brands: "Mixue Ice City" for tea and "Lucky Coffee" for coffee, with a total of 46,500 stores expected by 2024. The company leverages an efficient end-to-end supply chain to create a vast infrastructure network that meets consumer demand for affordable, high-quality beverages, establishing significant competitive barriers [1][22]. - The business model is centered on "supply chain economies of scale," which disrupts traditional franchise strategies. The company maximizes demand through high-quality, affordable products, with a cup price in 2024 being only 5.7% of the average disposable income in China. The vertical integration of the supply chain reduces costs, enhancing efficiency and profitability [2][22]. - Future growth drivers include market penetration in lower-tier cities, international expansion in Southeast Asia, and the cross-brand synergy between "Lucky Coffee" and "Mixue," which is expected to create a non-symmetric competitive advantage [3][22]. Summary by Sections Company Overview - The company is positioned as a leader in the fresh beverage sector, with a focus on providing affordable drinks globally. It has established a robust store network and aims to expand further in both domestic and international markets [1][22]. Business Model - The company employs a unique business model that emphasizes supply chain efficiency and cost control, allowing it to offer high-quality products at competitive prices. This model is supported by a strong franchise system that enhances market reach [2][22]. Growth Potential - The company has significant growth potential, with opportunities for expansion in lower-tier cities and international markets. The report estimates that the domestic store count could reach between 69,000 to 80,000, while international stores could reach 19,000 in the medium term [3][22]. Financial Projections - The report forecasts a compound annual growth rate (CAGR) of 20% for net profit from 2025 to 2027, with expected net profits of 5.29 billion, 6.44 billion, and 7.68 billion RMB for those years, respectively. The earnings per share (EPS) is projected to grow from 13.93 RMB in 2025 to 20.23 RMB in 2027 [5][7][13].
研判2025!中国现制饮品行业产业链图谱、市场现状、竞争格局及未来前景分析:Z世代消费者群体已建立起较为稳定消费习惯,行业处于高速扩容阶段[图]
Chan Ye Xin Xi Wang· 2025-04-18 01:17
Industry Overview - The ready-to-drink beverage industry in China is experiencing rapid expansion, driven by product characteristics and consumption upgrades, with market size growing from 187.8 billion yuan in 2018 to 627.9 billion yuan in 2024, and expected to reach 746.4 billion yuan by 2025 [1][12] - The proportion of ready-to-drink beverages in the overall beverage market has increased from 20.6% to 39.4% from 2018 to 2024, with projections indicating it will exceed 40% by 2025 [1][12] - The industry is characterized by fresh, customizable, and convenient products, including various types of tea, coffee, and fresh juices, sold through both offline and online channels [1][5] Market Dynamics - The competition in the ready-to-drink beverage sector has intensified, with brands engaging in price wars and rapid franchise expansions, leading to market saturation [9][14] - In 2024, a total of 2,681 new products were launched by 96 representative brands, with tea beverages accounting for 70.7% and coffee beverages 29.3% of new product launches [9][10] - The average monthly new product launches for tea brands (157.9) outpaced coffee brands (65.5), with seasonal trends influencing product introductions [10] Consumer Behavior - 72.6% of Generation Z consumers in China purchase ready-to-drink beverages weekly, with a notable increase in the frequency of coffee purchases compared to tea [7] - The per capita annual consumption of ready-to-drink beverages in China has risen from 8 cups in 2018 to 22 cups in 2023, but remains significantly lower than in developed markets [22] Competitive Landscape - The market is concentrated, with the top five brands (Mizuki Ice City, Luckin Coffee, Starbucks, Guming, and Chabaidao) holding a combined market share of 35%, indicating a strong head effect [14][16] - Mizuki Ice City leads the market with an 11.3% share, followed by Luckin Coffee (8.3%) and Starbucks (6.3%) [16] Future Trends - The ready-to-drink beverage market is expected to continue growing, with projections indicating that the market size could exceed 1 trillion yuan by 2028 [12] - The increasing consumer focus on product quality and experience is driving supply chain upgrades and innovation in product offerings [23][24] - The chain rate for ready-to-drink tea and coffee shops is anticipated to rise significantly, enhancing market growth potential [24]
投中统计:一季度纳斯达克中企IPO数量最多 A股IPO周期重启
投中研究院· 2025-04-15 00:45
Investment Rating - The report indicates a positive investment outlook for the IPO market, with a notable increase in the number of IPOs and total fundraising amounts compared to previous periods [11][34]. Core Insights - In Q1 2025, a total of 63 Chinese companies successfully completed IPOs across A-shares, Hong Kong, and US markets, representing an 18.87% year-on-year increase in IPO numbers and a 13.57% increase in total fundraising to 31.8 billion yuan [11][20][34]. - The report highlights that the advanced manufacturing sector performed the best in terms of IPO fundraising, with a total of 63.04 billion yuan raised, accounting for 55.91% of the total fundraising across all sectors [84][88]. - The report notes that the VC/PE institutions had a penetration rate of 52.38% in the IPO market, with 33 companies having VC/PE backgrounds successfully listed [12][64][73]. Summary by Sections IPO Market Overview - In Q1 2025, the total fundraising from IPOs reached 31.8 billion yuan, with the highest fundraising amounts coming from the Hong Kong market, which raised 13.5 billion yuan [11][20][54]. - The number of IPOs in the US market remained stable, with 22 companies going public, marking an 83.33% year-on-year increase [60][62]. Sector Analysis - The advanced manufacturing sector led the IPO market with 14 companies listed, followed by the electronic information sector with 11 companies [84][88]. - The electronic information sector reported a significant exit return of 102.83 billion yuan, the highest among all sectors [68][71]. Regional Analysis - Zhejiang province topped the list with 13 IPOs, raising 69.54 billion yuan, which accounted for 21.87% of the total fundraising in Q1 2025 [94][99]. - The report indicates that the IPO performance in Zhejiang has doubled compared to the same period last year [99]. Notable IPO Cases - The top five fundraising companies included Mixue Group, Chifeng Gold, and Gu Ming, with Mixue Group raising 3.187 billion yuan, the highest in the quarter [106][110]. - The report emphasizes that the first-day performance of IPOs was strong, with 25.4% of companies seeing their closing prices more than double on the first day [42][60]. Policy and Market Trends - The report discusses the resumption of the A-share IPO cycle and the approval of new liquidity regulations in the US market, which are expected to enhance the IPO environment [34][30]. - It also highlights ongoing support for traditional industries in the Hong Kong market, which continues to attract consumer brand listings [54][60].
中金公司:首予蜜雪集团“跑赢大市”评级 目标价470港元
Zhi Tong Cai Jing· 2025-04-09 02:41
Core Viewpoint - CICC initiates coverage on Mixue Group (02097) with an "outperform" rating and a target price of HKD 470.00, based on a P/E valuation method corresponding to a 2025 P/E of 33x. The company is the largest fresh beverage company in China and the fourth largest globally, with over 46,000 stores worldwide by the end of 2024 [1]. Group 1: Market Dynamics - The fresh beverage market in China and Southeast Asia is large and growing rapidly, with a market size of CNY 658.2 billion in 2023 and a CAGR of 21% over the past five years. The sub-10 CNY price segment is stable and concentrated, driven by consumer demand for affordable and convenient options [2]. - Mixue has established a "flywheel effect" by focusing on high-quality, affordable products, which has led to brand recognition and an extensive store network, enhancing its competitive advantage [2]. Group 2: Operational Efficiency - The company offers high-quality, affordable products (ASP of CNY 6-7), supported by a broad store network and the popular "Xue Wang" IP, contributing to its national brand influence [3]. - Mixue's integrated supply chain, covering R&D, procurement, production, and logistics, ensures stable supply while significantly reducing costs. The procurement costs for key raw materials are over 10% lower than competitors, and the company has a production capacity of approximately 1.65 million tons [3]. - The company's strict franchise management system and shared values with franchisees support high-quality store expansion, with an average franchisee operating about 2.2 stores, and a low closure rate of 3-4% since 2021 [3]. Group 3: Growth Potential - The company is expected to have domestic store expansion potential of at least 65,000 to 68,000 stores, with overseas expansion potential of at least 14,000 stores, driven by the growth of the overseas fresh beverage market and its competitive advantages [4]. - CICC remains optimistic about the company's long-term growth potential overseas, supported by its pricing strategy, supply chain capabilities, and management strength [4]. Group 4: Competitive Advantage - CICC highlights the company's unique pricing strategy and strong supply chain and brand power as key factors supporting its competitive advantage. The company is expected to achieve sustained store expansion and performance growth, with potential catalysts including better-than-expected same-store sales and store openings domestically, as well as overseas adjustments [5].
蜜雪冰城股份有限公司(02097) - 修订公司章程
2025-04-02 11:05
香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責,對其準確性 或完整性亦不發表任何聲明,並明確表示,概不對因本公告全部或任何部份內容而產生或因倚 賴該等內容而引致的任何損失承擔任何責任。 MIXUE Group 蜜雪冰城股份有限公司 (於中華人民共和國註冊成立的股份有限公司) (股份代號:2097) 修訂公司章程 修訂如下: 「公司於2025年1月6日經中國證券監督管理委員會(以下簡稱「中國證監會」)備 案,於2025年3月3日在香港聯合交易所有限公司(以下簡稱「香港聯交所」)主板 掛牌上市,在香港發行17,059,900股境外上市外資股(悉數行使超額配售權前)(以 下簡稱「H股」)。」 第六條,原文為: 於悉數行使超額配股權完成後,本公司的註冊股本及股份總數將分別變更為人民 幣379,618,800元及379,618,800股。為反映本公司註冊股本及股本結構的有關變 更,現對本公司之公司章程(「公司章程」)作出相應修訂。 根據2023年12月29日舉行的2023年第四次臨時股東大會作出的授權,以及本公司 董事會(「董事會」)作出的進一步授權,董事會授權人士已批准根據全球發售的完 成情況 ...
蜜雪冰城股份有限公司(02097) - 翌日披露报表
2025-04-02 10:58
FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別: 股票 狀態: 新提交 公司名稱: 蜜雪冰城股份有限公司 呈交日期: 2025年4月2日 FF305 確認 根據《主板上市規則》第13.25C條 / 《GEM上市規則》第17.27C條,我們在此確認,據我們所知所信,第一章節所述的每項股份發行或庫存股份出售或轉讓已獲發行人董事會正式授權批准,並遵 照所有適用上市規則、法律及其他監管規定進行,並在適用的情況下: 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司(「香港聯交所」)證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露,必須填妥第一章節 。 | 第一章節 | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 普通股 | 股份類別 | H | | 於香港聯交所上市 | 是 | | | | 證券代 ...
蜜雪冰城股份有限公司(02097) - 悉数行使超额配股权、稳定价格行动及稳定价格期间结束
2025-03-28 12:12
香港交易及結算所有限公司、香港聯合交易所有限公司(「聯交所」)及香港中央結算有限公司對 本公告的內容概不負責,對其準確性或完整性亦不發表任何聲明,並明確表示概不會就本公告 全部或任何部分內容而產生或因倚賴該等內容而引致的任何損失承擔任何責任。 本公告不會直接或間接於或向美國(包括美國的領土及屬地、美國任何州以及哥倫比亞特區)發 佈、刊發或派發。本公告並不構成亦不屬於在美國境內或於任何其他司法管轄區購買或認購證 券的任何要約或招攬的一部分。本公告所述證券並無亦不會根據《1933年美國證券法》(經不時 修訂)(「美國證券法」)或美國任何州或其他司法管轄區的證券法登記。證券不得在美國境內提 呈發售、出售、質押或以其他方式轉讓,惟獲豁免遵守美國證券法登記規定及符合任何適用的 州證券法則另作別論,或(1)獲豁免遵守美國證券法的登記規定僅向合資格機構買家(定義見美 國證券法第144A條)提呈發售或出售,及(2)除非符合美國證券法S規例,否則不得在美國境外 提呈發售或出售。證券不會在美國公開發售。 本公告僅作說明用途,並不構成收購、購買或認購證券的邀請或要約。本公告並非招股章程。 有意投資者於決定是否投資所提呈發售的H股前 ...
蜜雪集团:门店数量超4.6万家,开店势能延续
Tai Ping Yang· 2025-03-28 00:23
Investment Rating - The report maintains an "Add" rating for the company with a target price of 435 HKD, compared to the last closing price of 410.40 HKD [1][3]. Core Insights - The company, Mixue Group, reported a total revenue of 24.829 billion CNY for 2024, reflecting a year-on-year growth of 22.3%, and a net profit of 4.437 billion CNY, which is a 41.4% increase year-on-year [1][3]. - The company has over 46,479 stores, with a significant expansion in lower-tier cities, indicating strong store opening momentum [2][3]. - The gross margin improved to 32.46% in 2024, up by 2.9 percentage points, driven by enhanced supply chain efficiency and reduced raw material costs [3][5]. Summary by Sections Financial Performance - For 2024, the company achieved total revenue of 24.829 billion CNY, with a growth rate of 22% [5]. - The net profit for 2024 was 4.437 billion CNY, showing a growth rate of 41% [5]. - The average revenue per store was 591,000 CNY, a decrease of 3.2% year-on-year [1][2]. Store Expansion - As of the end of 2024, the company had 46,479 stores, with a net increase of 8,350 stores year-on-year [2]. - The company opened 10,555 new franchise stores in 2024, with a closure rate of 3.8% [2]. Profitability and Margins - The gross margin for 2024 was 32.46%, an increase of 2.9 percentage points from the previous year [3]. - The net profit margin rose significantly to 19.94%, up by 2.2 percentage points [3]. Future Projections - Revenue growth is projected at 20% for 2025, 18% for 2026, and 16% for 2027 [3][5]. - Net profit growth is expected to be 15% in 2025, 19% in 2026, and 17% in 2027 [3][5].