Core Insights - Both Mixue Group and Guming reported strong interim results for the first half of 2025, marking their first mid-term performance since going public [2][5] Group 1: Mixue Group Performance - For the first half of 2025, Mixue Group achieved revenue of 14.87 billion RMB, a significant increase of 39.3% year-on-year [3] - Gross profit reached 4.71 billion RMB, up 38% from the previous year, with a gross margin of approximately 31.6% [4] - Net profit for the period was 2.72 billion RMB, reflecting a 44.1% increase year-on-year, indicating strong profitability despite competitive pressures [4] - The company's store count expanded to 53,014, with 9,796 new stores added compared to the same period last year, surpassing Starbucks in terms of store numbers [4] Group 2: Guming Performance - Guming reported revenue of 5.66 billion RMB for the first half of 2025, a year-on-year increase of 41.2% [5] - Gross profit was 1.79 billion RMB, up 41% year-on-year, with a gross margin of 31.5% [7] - The net profit for the period reached 1.63 billion RMB, a substantial increase of 119.8% year-on-year, indicating strong growth in profitability [7] - Guming's store network grew to 11,179, a 17.5% increase from the previous year, covering over 200 cities [6] Group 3: Market Reactions - Despite strong performance, both companies' stock prices fell post-announcement, with Mixue down 5.27% and Guming down 3.75% [8] - Market analysts suggest that the decline may be due to profit-taking by investors after significant stock price increases since their IPOs [8]

Core Viewpoint - The article highlights the significant growth and expansion of the company, Mixue Group, showcasing its impressive financial performance and strategic initiatives in both domestic and international markets [2][5]. Financial Performance - For the first half of 2025, Mixue Group reported a revenue of 14.87 billion RMB, a year-on-year increase of 39.3%. Gross profit reached 4.71 billion RMB, up 38.3%, while net profit was 2.72 billion RMB, reflecting a 44.1% growth [2]. - The company's cash and cash equivalents increased to 17.6 billion RMB, a 58.5% rise compared to the end of 2024 [3]. Store Expansion - As of June 30, 2025, Mixue Group's global store count reached 53,014, with an addition of 9,796 stores over the past year [5]. - The company has focused on expanding its presence in lower-tier cities, with 27,804 stores located in third-tier cities and below, accounting for 57.6% of its domestic store base [5]. Global Strategy - Mixue Group is actively pursuing globalization, with a focus on Southeast Asia and recent market entries in Indonesia and Vietnam. The company opened its first store in Kazakhstan in April 2025 [5][6]. - The brand Lucky Coffee, under Mixue Group, is also preparing for global expansion, having opened its first overseas store in Malaysia in August 2025 [6]. Supply Chain and Production - The company's procurement network spans 38 countries across six continents, enhancing its scale purchasing advantage. A significant procurement deal worth 4 billion RMB was signed with Brazil [8]. - Mixue Group has established five production bases in China and over 70 smart production lines, achieving 100% self-production of core beverage ingredients [9]. Operational Efficiency - The company has improved its logistics network, with 29 warehouses in China and a distribution network covering 33 provincial-level regions and over 300 cities [9]. - Smart dispensing machines have been tested in over 5,600 stores, enhancing operational efficiency and product standardization [9]. Product Innovation - In the first half of 2025, Mixue Group expanded its product offerings, with top-selling items including fresh lemon water and new product lines like the True Fruit Coffee series, which achieved over 100 million RMB in sales in its first month [11][13]. - The company is also focusing on brand IP development, with flagship stores attracting significant customer traffic and sales [12][14].

蜜雪集团（02097.HK）今日发布中期业绩，上半年蜜雪集团营业收入148.75亿元，同比增长39.3%，实 现净利润人民币27.18亿元，同比增幅达44.1%；每股基本盈利人民币7.23元，同比增长38.2%，公司全 球门店数量超过5.3万家。 品牌IP"雪王"运营出色。2018年推出的"雪王"卡通形象已成为行业超级IP，2025年5月，集团将动画作 品《雪王驾到》推出英语、法语及葡萄牙语版本并全球发行；同期在郑州东站附近开设"蜜雪冰城"旗舰 店，融合特色饮品与"雪王"IP文创场景，打造品牌展示与文化传播空间。线上线下（300959）营销协同 发力，截至2025年6月30日，抖音平台"#蜜雪冰城"话题累计播放量超542亿次，线下通过"雪王巡游""百 变雪王全球展"等活动拉近与消费者距离。 2025年上半年销售成本为人民币101.68亿元，较2024年同期的72.74亿元增长39.8%，主要因销售额同步 增加。毛利率方面，商品和设备销售毛利率从2024年同期的30.5%微降至30.3%，主要受部分原材料采 购成本上升及收入结构变化影响；加盟和相关服务毛利率则从81.7%提升至82.7%，得益于加盟门店规 模扩 ...

8月27日午间，蜜雪集团公布2025年中期业绩：营收为148.75亿元，同比增长39.3%；净利润为27.18亿元，同比增长44.1%。 | 中期業績摘要 | | | | | --- | --- | --- | --- | | | 截至6月30日止六個月 | | | | | (未經審核) (未經審核) | | | | | 2025年 | 2024年 | | | | 人民幣千元 人民幣千元 | | 同比變動 | | 收入 | 14,874,809 | 10.677.054 | 39.3% | | 毛利 | 4,706,373 | 3,402,695 | 38.3% | | 期內利潤 | 2,718,214 | 1,886,899 | 44.1% | | 每股基本盈利(人民幣元) | 7.23 | 5.23 | 38.2% | 不过，就毛利率指标而言，略有下降，由上年同期的31.87%降至31.64%。 对此，蜜雪集团称，主要原因在于若干原材料采购成本上升及收入结构变化。 目前，蜜雪集团旗下共有2个现制饮品品牌，分别是新茶饮品牌蜜雪冰城和现制咖啡品牌幸运咖。 记者注意到，2025年上半年，受原产地减产等因素影响， ...

中国经济网北京8月27日讯 蜜雪集团（02097.HK）今日收报460.40港元，跌幅5.27%。 智通财经今日报道《股价跌超5%！蜜雪冰城上半年营收同比增长38.3%，近期被两家投行下调评级》显 示，当天，蜜雪集团公布2025年中期业绩。得益于供应链能力、品牌IP建设和门店运营不断强化，上半 年蜜雪集团实现收入148.7亿元，同比增长39.3%；毛利47.1亿元，同比增长38.3%；净利润27.2亿元，同 比增长44.1%。 近日，据媒体报道，美银和瑞银两大投行在最新发布的研报中均下调了蜜雪冰城评级。瑞银最新研报将 蜜雪冰城评级从"中性"大幅下调至"卖出"；美银将蜜雪冰城评级从"中性"下调至"跑输大市"。 （责任编辑：徐自立） ...

8月27日，蜜雪集团（02097.HK）公布2025年中期业绩。上半年，蜜雪集团实现收入148.7亿元，同比增 长39.3%；毛利47.1亿元，同比增长38.3%；净利润27.2亿元，同比增长44.1%。核心财务指标均实现高 双位数增长。 这背后与公司产品矩阵不断丰富有关。2025年1-6月，冰鲜柠檬水、新鲜冰淇淋、茉莉奶绿、珍珠奶茶 及棒打鲜橙居于蜜雪冰城门店销量Top5；同期持续推出山楂系列饮品、香芋系列冰淇淋、龙井系列茶 饮及蓝莓系列饮品等多款新品。6月29日上线的新品青提肉多多，3天销量超700万杯。 旗下的现磨咖啡品牌幸运咖上半年相继推出草莓系列、荔枝系列及真果咖系列等产品。其中，5月9日推 出的真果咖系列共十余款产品，产品定价在6-8元，上市后单月销售额破1亿元。 在产品丰富的同时，蜜雪集团门店规模再创新高。截至2025年6月30日，全球门店数增至53014家，较去 年同期新增9796家门店，门店网络覆盖中国及12个海外国家。 海外市场方面，蜜雪集团持续深耕东南亚市场，8月，幸运咖海外首店亮相也马来西亚。4月，蜜雪冰城 哈萨克斯坦首店开业，海外门店版图扩大到中亚市场。 而为了保障产品在全球的稳定供 ...

Group 1 - The company reported a revenue of 14.875 billion RMB for the six months ending June 30, 2025, representing a year-on-year growth of 39.3% [1] - The profit for the same period was 2.718 billion RMB, showing a year-on-year increase of 44.1%, with basic earnings per share at 7.23 RMB [1] - The increase in revenue was primarily driven by higher sales from products and equipment, followed by income from franchising and related services [1] Group 2 - The company maintained steady growth in the first half of 2025, focusing on supply chain enhancement, brand IP development, and store operation optimization [2] - The number of franchise stores increased from 43,197 as of June 30, 2024, to 52,996 as of June 30, 2025, indicating high-quality expansion [2] - The number of franchisees also grew from 19,310 to 23,404 during the same period, reflecting the company's successful franchise model [2] Group 3 - As of June 30, 2025, the company has established a vast network of over 53,000 stores globally, providing high-quality and affordable products [3] - The store network in mainland China covers all provincial-level regions and over 300 cities, distinguishing the company from other beverage brands [3] - The company has initiated the testing and promotion of smart dispensing machines across its stores, with over 5,600 locations adopting this technology to enhance operational efficiency and consumer experience [3]

Group 1 - The core viewpoint of the article highlights that Mixue Group (02097.HK) reported significant financial growth in the first half of the year, with revenue reaching 14.875 billion yuan, representing a year-on-year increase of 39.3% [1] - The net profit for Mixue Group was 2.718 billion yuan, showing a year-on-year growth of 44.1% [1]

具体而言，商品和设备销售的毛利率由截至2024年6月30日止六个月的30.5%降低至截至2025年6月30日 止六个月的30.3%，这主要是由于若干原材料采购成本的上升及收入的结构变化。 集团的加盟和相关服务的毛利率由截至2024年6月30日止六个月的81.7%上升至截至2025年6月30日止六 个月的82.7%，这主要是由于集团的加盟门店网络持续扩张，从而增强了规模经济效益。 截至2025年6月30日，集团已构建起庞大门店网络，通过遍布全球的逾53,000家门店为消费者提供高质 平价的产品。其中，中国内地的门店网络已遍布31个省份、自治区及直辖市，超过300个地级市，覆盖 所有线级城市。集团门店网络的广度和深度将集团与中国内地其他现制饮品品牌区别开来。截至2025年 6月30日，集团在中国内地以外开设了约4,700家门店，通过持续深耕东南亚市场并适时开拓新市场，稳 步推进全球化布局。 蜜雪集团(02097)发布截至2025年6月30日止六个月中期业绩，收入148.75亿元(人民币，下同)，同比增 加39.32%;毛利47.06亿元，同比增加38.31%;股东应占溢利26.93亿元，同比增加42.9%;每股基 ...

集团的加盟和相关服务的毛利率由截至2024年6月30日止六个月的81.7%上升至截至2025年6月30日止六 个月的82.7%，这主要是由于集团的加盟门店网络持续扩张，从而增强了规模经济效益。 公告称，收入增加主要归因于商品和设备销售产生的收入增加，其次是加盟和相关服务产生的收入增 加。 具体而言，商品和设备销售的毛利率由截至2024年6月30日止六个月的30.5%降低至截至2025年6月30日 止六个月的30.3%，这主要是由于若干原材料采购成本的上升及收入的结构变化。 智通财经APP讯，蜜雪集团(02097)发布截至2025年6月30日止六个月中期业绩，收入148.75亿元(人民 币，下同)，同比增加39.32%;毛利47.06亿元，同比增加38.31%;股东应占溢利26.93亿元，同比增加 42.9%;每股基本盈利7.23元。 截至2025年6月30日，集团已构建起庞大门店网络，通过遍布全球的逾53,000家门店为消费者提供高质 平价的产品。其中，中国内地的门店网络已遍布31个省份、自治区及直辖市，超过300个地级市，覆盖 所有线级城市。集团门店网络的广度和深度将集团与中国内地其他现制饮品品牌区别开来。 ...