BEKE(02423)
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上市至今研发投入超140亿元 贝壳能让服务者效率“十倍高”吗?
Mei Ri Jing Ji Xin Wen· 2025-11-13 08:43
Core Insights - The company is leveraging AI, VR, and AR technologies to enhance customer decision-making and operational efficiency in the real estate sector [1][2] - Significant investments in R&D have been made, with a total of 18.65 billion RMB in the first three quarters of 2025, reflecting a 13.2% year-on-year increase in Q3 [1] - The company has implemented AI-driven solutions across its core business areas, particularly in rental services, leading to substantial efficiency gains [1][6] R&D Investment - Since its IPO in 2020, the company has invested over 14 billion RMB in R&D, with continuous positive growth in R&D spending for eight consecutive quarters from Q4 2023 to Q3 2025 [2] - The focus on technology innovation stems from a deep understanding of the industry, emphasizing trust in residential services and the enhancement of service providers' capabilities through AI [2] Rental Business Innovations - The rental business has achieved full-process intelligent operations, with AI optimizing various stages such as pricing, negotiation, and auditing, resulting in a 13% increase in efficiency and a 96% reduction in audit time [1][6] - The company has introduced the "Lai Ke" assistant for agents, which has reached 414,000 agents, improving customer engagement and conversion rates [4] Home Decoration Strategy - In the home decoration sector, the company has launched a comprehensive service strategy focusing on quality products, services, and technology, with a 50% higher customer conversion rate in newly established showrooms compared to traditional stores [5] - The company has developed a digital platform, HomeSaaS, and various tech applications to enhance the home decoration process [5] Market Positioning - The company is positioning itself in a buyer's market by utilizing data-driven models to analyze market dynamics and customer preferences, aiming to provide tailored housing solutions [6] - The rental market in China is projected to grow from approximately 1.7 trillion RMB to 1.8 trillion RMB by 2026, indicating ongoing market expansion [7]
第一上海:维持贝壳-W(02423)“买入”评级 目标价60港元
Zhi Tong Cai Jing· 2025-11-13 07:52
Core Viewpoint - The report from First Shanghai remains optimistic about Beike-W (02423, BEKE.US) due to its robust development in the "one body" business model and the improvement in industry penetration, as well as the resilience of its "three wings" business in navigating the post-real estate cycle [1] Financial Projections - The company is expected to achieve adjusted net profits of 5.76 billion, 7.68 billion, and 9.67 billion yuan over the next three years, respectively [1] - A target price of 60.0 HKD / 22.8 USD is set for 2026, based on a 16x PE ratio and the company's broad cash holdings [1] Share Buyback and Cash Reserves - The company has increased its share buyback efforts, spending approximately 280 million USD in Q3 2025, which is a 38.3% year-on-year increase [1] - Since September 2022, the total amount spent on share buybacks has reached about 2.3 billion USD, with the repurchased shares accounting for approximately 11.5% of the total [1] - The company's broad cash balance remains solid at around 70 billion yuan, indicating strong cash reserves [1]
第一上海:维持贝壳-W“买入”评级 目标价60港元
Zhi Tong Cai Jing· 2025-11-13 07:47
Core Viewpoint - The report from First Shanghai expresses a positive outlook on Beike-W (02423, BEKE.US) due to its robust development in the "one body" business model and the increase in industry penetration, as well as the resilience of its "three wings" business in navigating the post-real estate cycle [1] Financial Projections - The company is expected to achieve adjusted net profits of 5.76 billion, 7.68 billion, and 9.67 billion yuan over the next three years, respectively [1] - A target price of 60.0 HKD / 22.8 USD is set for 2026, based on a 16x PE ratio and the company's broad cash holdings [1] Share Buyback and Cash Reserves - In Q3 2025, the company increased its share buyback efforts, spending approximately 280 million USD, which is a 38.3% year-on-year increase [1] - Since September 2022, the total amount spent on share buybacks has reached about 2.3 billion USD, with the repurchased shares accounting for approximately 11.5% of the total [1] - The company's broad cash balance remains solid at around 70 billion yuan, indicating strong cash reserves [1]
贝壳-W(02423):降本增效成果显现,“两翼”业务实现盈利
First Shanghai Securities· 2025-11-13 06:52
Investment Rating - The report maintains a "Buy" rating with a target price of HKD 60.00 / USD 22.80, representing a potential upside of 36.2% / 36.8% from the current price [2][4]. Core Insights - The company has demonstrated significant cost reduction and efficiency improvements, leading to profitability in its "two wings" business segments [4]. - The adjusted net profit for Q3 2025 was CNY 1.29 billion, a year-on-year decrease of 27.8%, while total transaction volume remained stable at CNY 736.7 billion [4]. - The company is focusing on enhancing quality, scale, and efficiency, with a solid cash reserve of approximately CNY 70 billion, which supports its stock buyback initiatives [4]. Financial Summary - Revenue projections for 2023 to 2027 show a growth trajectory, with expected revenues of CNY 77.78 billion in 2023, increasing to CNY 113.32 billion by 2027, reflecting a compound annual growth rate (CAGR) of 16.4% [3][5]. - The net profit is projected to decline from CNY 5.89 billion in 2023 to CNY 3.60 billion in 2025, before rebounding to CNY 8.88 billion in 2027, indicating a recovery phase [3][5]. - The adjusted net profit is expected to follow a similar trend, with estimates of CNY 9.80 billion in 2023, dropping to CNY 5.76 billion in 2025, and then rising to CNY 9.67 billion in 2027 [3][5]. Business Performance - The company's existing home transaction volume reached CNY 5,056 billion in Q3 2025, a year-on-year increase of 5.8%, while new home transaction volume was CNY 1,963 billion, down 13.7% [4]. - Non-property transaction services have increased their revenue contribution to 45%, with a profit contribution of 39.7%, indicating a diversification in revenue streams [4]. - The home decoration and rental businesses achieved profitability at the city level, contributing positively to the overall financial performance [4].
贝壳-W(02423.HK):经纪业务保持稳健 新兴业务利润率改善
Ge Long Hui· 2025-11-13 06:01
Core Insights - The company reported a total transaction value (GTV) of 736.7 billion yuan in Q3 2025, remaining flat year-on-year, with net revenue of 23.05 billion yuan, up 2.1% year-on-year, and a net profit attributable to shareholders of 750 million yuan, down 36% year-on-year [1][3] Financial Performance - In Q3 2025, the company's GTV for existing homes was 505.6 billion yuan, up 5.8% year-on-year, while new home GTV was 196.3 billion yuan, down 13.7% year-on-year [2] - The company achieved a gross margin of 21.4% in Q3 2025, a decrease of 1.3 percentage points year-on-year, with total sales, management, and R&D expense ratio at 18.4%, down 1.1 percentage points year-on-year [1] - The cash and cash equivalents, restricted funds, and short-term investments totaled 55.7 billion yuan at the end of Q3 2025, down 6.4% year-on-year [1] Business Segments - The company’s second-hand housing revenue was 6 billion yuan in Q3 2025, down 3.6% year-on-year, with a contribution profit of 2.33 billion yuan, down 8.4% year-on-year [2] - The home decoration and rental business saw significant growth, with home decoration revenue at 4.3 billion yuan, up 2.1% year-on-year, and rental income at 5.73 billion yuan, up 45.3% year-on-year [2] Market Position and Outlook - The company maintains a strong market position with a stable brokerage business and improving profit margins in emerging sectors, leading to a "buy" rating [3] - The company has adjusted its revenue forecasts downward due to declining transaction volumes in the real estate market, with expected net profits for 2025-2027 revised to 3.6 billion, 5.4 billion, and 6.4 billion yuan respectively [3]
贝壳-W(02423.HK)季报点评:AI赋能提质增效 单季回购金额创两年新高
Ge Long Hui· 2025-11-13 06:01
Core Insights - The company reported a total revenue of 23.1 billion yuan for Q3 2025, reflecting a year-on-year increase of 2.1%, while adjusted net profit decreased by 12.8% to 1.286 billion yuan [1] - Total transaction volume remained stable at 736.7 billion yuan, with a decline in profit margins leading to a drop in net profit [1] - The company's gross margin fell to 21.4% from 22.7% year-on-year, and net margin decreased to 3.2% from 5.2% [1] Revenue and Profit Analysis - Home decoration and rental services achieved profitability at the city level for two consecutive quarters, with home decoration revenue reaching 4.3 billion yuan and a profit margin of 32.0%, up 0.8 percentage points year-on-year [1] - The rental service managed over 660,000 units, generating revenue of 5.73 billion yuan, a year-on-year increase of 45.3%, with a profit margin of 8.7%, up 4.3 percentage points [1] AI Integration - AI has enhanced the efficiency of rental services through smart pricing negotiations and resource allocation, resulting in a 13% increase in efficiency for property acquisition [1] - AI-driven management and targeted marketing in the rental sector have led to annual savings exceeding 100 million yuan [1] Shareholder Returns - The company repurchased approximately 280 million USD worth of shares in Q3, a year-on-year increase of 38.3%, marking a two-year high [2] - Total repurchase for the year reached about 680 million USD, up 15.7% year-on-year, representing around 3% of the total shares outstanding as of the end of 2024 [2] Investment Outlook - As a leading real estate brokerage, the company benefits from scale and management advantages while actively expanding into diversified businesses like home decoration [2] - However, the company faces short-term pressure on performance due to a sluggish real estate market, prompting a revision of profit forecasts for 2025-2027 [2]
星展:降贝壳-W(02423)目标价至52.09港元 重申“买入”评级
Zhi Tong Cai Jing· 2025-11-13 06:01
Core Viewpoint - DBS has downgraded the earnings forecast for Beike-W (02423) for the fiscal years 2025 to 2026 by 17% to 19% based on adjusted transaction volume and cost assumptions [1] Group 1: Earnings Forecast and Ratings - Beike is considered a preferred stock indicator for the housing market recovery, maintaining a "Buy" rating despite the downgrade [1] - The target price for Beike has been reduced from HKD 62.25 to HKD 52.09, while the US stock target price has decreased from USD 23.41 to USD 19.36 [1] Group 2: Performance Insights - Beike's Q3 2025 performance met expectations, but a decline in residential transaction volume weakened operational leverage, contributing to a lackluster performance for the quarter [1] - The guidance for Q4 2025 did not meet expectations, with net revenue and profit margin forecasts appearing conservative [1]
星展:降贝壳-W目标价至52.09港元 重申“买入”评级
Zhi Tong Cai Jing· 2025-11-13 05:55
星展发布研报称,基于调整后交易总额及成本假设,下调贝壳-W(02423)2025至2026财年盈利预测17至 19%。贝壳为房市复苏指标股首选,重申"买入"评级,目标价由62.25港元下调至52.09港元。贝壳 (BEKE.US)美股目标价由23.41美元降至19.36美元。 该行称,贝壳2025年第三季度业绩符合预期。住宅交易总额下滑导致营运杠杆减弱,是本季表现平平的 主因。公司2025年第四季度指引未达预期,净收入与利润率预测偏保守。 ...
光大证券:维持贝壳-W(02423)“买入”评级 Q3收入降速 着眼效率提升
智通财经网· 2025-11-13 02:54
Core Viewpoint - The report from Everbright Securities indicates that due to ongoing pressures in the real estate industry, the profit forecasts for Beike-W (02423) have been revised downwards for 2025-2027, with expected net profits of 3.718 billion, 4.774 billion, and 5.820 billion yuan, representing decreases of 11%, 8%, and 4% respectively. The company, being a leader in real estate brokerage, is expected to benefit from a recovery in the real estate market, with significant growth potential in home decoration and rental sectors, maintaining a "Buy" rating [1]. Group 1 - In Q3 2025, the company reported revenues of 23.1 billion yuan, net profit of 750 million yuan, and Non-GAAP net profit of 1.29 billion yuan, showing year-on-year changes of +2.1%, -36.1%, and -27.8% respectively [2]. - The company's revenue growth is slowing down throughout the year, with Q3 showing a 2.1% increase year-on-year. The second-hand housing GTV was 505.6 billion yuan, with revenue of 6 billion yuan, reflecting a year-on-year change of +5.8% and -3.6% respectively [3]. - The new housing GTV in Q3 was 196.3 billion yuan, with revenue of 6.6 billion yuan, showing year-on-year declines of -13.8% and -14.1% respectively [3]. Group 2 - The home decoration and rental businesses achieved revenues of 4.3 billion and 5.7 billion yuan in Q3, with year-on-year growth of +2.1% and +45.3% respectively. Both segments have shown a gradual decline in revenue growth over the past two years [4]. - The gross profit margin for Q3 was 21.4%, down by 1.3 percentage points year-on-year, primarily due to a decrease in the revenue share from the higher-margin new housing business [5]. - The company has been enhancing shareholder returns, with a share buyback amounting to 280 million USD in Q3, marking the highest quarterly buyback in nearly two years [5].
光大证券:维持贝壳-W“买入”评级 Q3收入降速 着眼效率提升
Zhi Tong Cai Jing· 2025-11-13 02:53
Core Viewpoint - The report from Everbright Securities indicates that due to ongoing pressures in the real estate sector, the profit forecasts for Beike-W (02423) have been revised downwards for 2025-2027, with expected net profits of 3.718 billion, 4.774 billion, and 5.820 billion yuan, representing decreases of 11%, 8%, and 4% respectively. The company, being a leader in real estate brokerage, is expected to benefit from a recovery in the real estate market, with significant growth potential in home decoration and rental sectors, maintaining a "Buy" rating [1]. Group 1: Q3 Performance - In Q3, the company reported revenues, net profits, and Non-GAAP net profits of 23.1 billion, 750 million, and 1.29 billion yuan respectively, showing year-on-year changes of +2.1%, -36.1%, and -27.8% [1]. - The company's revenue growth has been declining throughout the year, with the second-hand housing GTV and revenue for Q3 at 505.6 billion and 6 billion yuan, reflecting year-on-year changes of +5.8% and -3.6% [2]. - The new housing GTV and revenue for Q3 were 196.3 billion and 6.6 billion yuan, showing year-on-year declines of -13.8% and -14.1% [2]. Group 2: Business Segments - The home decoration and rental businesses achieved revenues of 4.3 billion and 5.7 billion yuan in Q3, with year-on-year growth rates of +2.1% and +45.3% respectively [2]. - The profit margin for home decoration was 32.0%, an increase of 0.8 percentage points year-on-year, attributed to improved procurement costs and efficiency [2]. - The rental business achieved a profit margin of 8.7%, up 4.3 percentage points year-on-year, mainly due to improved gross margins in the "Worry-Free Rental" service [2]. Group 3: Financial Metrics - The company's gross margin in Q3 was 21.4%, a decrease of 1.3 percentage points year-on-year, primarily due to a lower proportion of high-margin new housing revenue [3]. - The sales, management, and R&D expense ratios were 7.5%, 8.1%, and 2.8%, showing year-on-year changes of -1.1, -0.3, and +0.3 percentage points respectively [3]. - The Non-GAAP net profit margin for Q3 was 5.6%, down 2.3 percentage points year-on-year, while the company continued to enhance shareholder returns with a buyback amounting to 280 million USD, the highest quarterly buyback in nearly two years [3].