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贝壳支持店东间人才自由流转,完善培训体系助力科学留人
Xin Lang Cai Jing· 2026-02-05 12:24
Core Viewpoint - Beike will adjust its talent flow rules starting March 1, 2026, allowing agents to leave their original stores and join new ones based on their career development needs, without restrictions on time, location, brand, or fees [1][5] Group 1: Talent Flow and Market Efficiency - The free flow of talent is expected to enhance the efficiency of human resource allocation in the industry, promoting a market pricing mechanism based on professional capabilities rather than short-term interests [3][6] - Previous strict flow restrictions were effective in curbing chaotic competition but also solidified the boundaries of human capital, limiting the career development space for high-quality service providers [6] - With improved management capabilities among store owners and increased professional recognition among agents, the relaxation of flow restrictions will allow high-performing agents to join teams where they can better utilize their professional value, achieving a Pareto improvement in job matching [6] Group 2: Platform Governance and Role Evolution - The adjustment of rules signifies a shift in platform governance logic from a "control-type" to an "empowerment-type," reinforcing the platform's role as an ecological coordinator [3][7] - Initially, Beike imposed strict rules to combat malicious competition, which was necessary to address market disorder; the current shift reflects the platform's confidence in the maturity of the ecosystem [7] - By providing systematic training, digital tools, and standardized service processes, Beike is transitioning from a "rule maker" to a "capability co-builder," ensuring reasonable returns on investment in talent development while avoiding talent mismatches [7] Group 3: Service Standardization and Customer Experience - The "active talent" mechanism is expected to accelerate the unification of service standards and enhance customer experience, aiding the residential service sector in moving towards a more professional and trustworthy phase [4][6] - In the current market, consumers prioritize transaction safety, service continuity, and professional depth; past issues of non-standard personnel movement led to information gaps and broken commitments, damaging the industry's trust foundation [4] - Beike's reform is not about unrestricted movement but is based on the premise of transferring original store resources and platform rights, ensuring seamless customer rights transition [4][6]
贝壳(02423) - 截至二零二六年一月三十一日止月份之股份发行人的证券变动月报表
2026-02-05 10:55
股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 致:香港交易及結算所有限公司 公司名稱: 貝殼控股有限公司 呈交日期: 2026年2月5日 I. 法定/註冊股本變動 | 1. 股份分類 | 不同投票權架構公司普通股 | 股份類別 | A | | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02423 | 說明 | | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | | 法定/註冊股本 | | | 上月底結存 | | | 24,114,698,720 | USD | | 0.00002 | USD | | 482,293.97 | | 增加 / 減少 (-) | | | | | | | USD | | | | 本月底結存 | | | 24,114,698,720 | USD | | 0.00002 | USD | | 482,293.97 | 2. 股份分類 不同投票權架構公司普通股 股 ...
智通港股沽空统计|2月5日
智通财经网· 2026-02-05 00:24
Group 1 - JD.com (SWR 89618) has the highest short-selling ratio at 85.52%, followed by AIA Group (R 81299) at 77.11% and Lenovo Group (R 80992) at 67.79% [1][2] - Tencent Holdings (00700) leads in short-selling amount with 2.709 billion yuan, followed by Pop Mart (09992) at 974 million yuan and Xiaomi Group (W 01810) at 793 million yuan [1][2] - Huatai Securities (06886) has the highest deviation value at 40.23%, followed by Tong Ren Tang Technologies (01666) at 35.46% and China Ship Leasing (03877) at 26.75% [1][2] Group 2 - The top ten short-selling ratios include JD.com at 85.52%, AIA Group at 77.11%, and Lenovo Group at 67.79% [2] - The top ten short-selling amounts show Tencent Holdings at 2.709 billion yuan, Pop Mart at 974 million yuan, and Xiaomi Group at 793 million yuan [2] - The top ten deviation values are led by Huatai Securities at 40.23%, followed by Tong Ren Tang Technologies at 35.46% and China Ship Leasing at 26.75% [2]
贝壳将于2026年3月1日起调整平台人才流转规则
Xin Lang Cai Jing· 2026-02-04 04:02
Core Viewpoint - Beike announced adjustments to its platform talent transfer rules effective March 1, 2026, removing restrictions related to time, region, brand, and fees for agents [1] Summary by Categories Company Policy Changes - The adjustments will allow agents to leave their original stores and transfer to new stores based on their career development needs after handing over their job-related resources and platform rights [1]
贝壳3月1日起支持店东间人才自由流转
Xin Lang Cai Jing· 2026-02-04 03:24
Core Viewpoint - Beike will adjust its platform talent flow rules starting March 1, 2026, allowing agents to leave their original stores and join new ones without restrictions on time, location, brand, or fees [1][3]. Group 1: Industry Context - The real estate brokerage industry has historically been characterized by a highly fragmented and rough development state across most cities in the country, leading to chaotic competition such as poaching and client switching [1][3]. - Clients often face issues like "signing a contract only to have their agent change immediately," resulting in information gaps, delays in processes, and unmet promises [1][3]. Group 2: Company Strategy - Beike initially established rules to limit malicious poaching to protect the long-term investment of store owners in talent development and to stabilize service teams [1][3]. - As the market transitions into a stock era, consumer demands for transaction safety, service professionalism, and continuity of experience have significantly increased [1][3]. Group 3: Future Directions - Beike has been evaluating its existing rules since 2025 and has decided to remove the previous restrictions in light of enhanced management capabilities among store owners and a growing sense of professional identity among agents [1][3]. - The company emphasizes the importance of providing high-quality and trustworthy services, ensuring agents' rights, and respecting the choices of brand owners and store partners within a legal framework [4][5].
申万宏源证券晨会报告-20260204
Core Insights - The report discusses the implementation of the "Tax Law Principle" and its implications for service industries such as internet and finance, indicating that current tax arrangements are unlikely to change significantly in the short term [2][3][12] - The real estate sector is experiencing a favorable shift in financing policies, with REITs and private placements opening new equity financing channels to alleviate financial pressures on real estate companies [3][13] Tax Law Implementation - The State Council approved the "Implementation Regulations of the Value-Added Tax Law of the People's Republic of China" on December 19, 2025, and subsequent announcements have clarified tax details, suggesting stability in tax arrangements for service industries [2][3][12] - The definition of "basic services" in telecommunications is evolving, with mobile data and internet broadband still classified as "value-added services" subject to a 6% VAT rate, while traditional voice services are recognized as "basic services" with a 9% VAT rate [2][3][12] Real Estate Sector Analysis - The financing environment for the real estate industry is improving, with a shift from debt financing to equity financing, including the introduction of REITs and private placements [3][13] - Recent regulatory changes, such as the gradual retreat from the "three red lines" policy, indicate a more supportive financing environment for real estate companies [13] - The report maintains a "positive" rating for the real estate sector, highlighting the potential for recovery in the industry as financing policies become more favorable [3][13] Investment Recommendations - The report recommends several quality real estate companies for investment, including China Jinmao, Poly Developments, and China Resources Land, among others, due to their potential for recovery and attractive valuations [13] - The report emphasizes the importance of monitoring the evolving financing landscape and the impact of government policies on the real estate market [3][13]
贝壳中介被曝“一房两卖”:购房者付百万房款后,经纪人还带客看房议价
Sou Hu Cai Jing· 2026-02-03 15:40
Core Viewpoint - The article highlights a case of potential fraud in the real estate market, where a real estate agent continued to market a property after it was already sold, leading to a situation known as "double selling" [2][10]. Group 1: Incident Overview - A buyer, Mr. Li, signed a contract and paid over 1 million yuan for a property but discovered that the same agent was still promoting the property to other potential buyers [3][9]. - The property in question was a 160.11 square meter four-bedroom apartment, initially listed at 260 million yuan but sold for 146 million yuan [3][9]. Group 2: Buyer Experience - Mr. Li's friend, Mr. Xue, found the same property listed by the same agent, raising suspicions about the agent's practices [7][10]. - Mr. Li and his family took measures to protect the property during the waiting period for the transfer, including having family members stay at the property to deter further viewings [8][9]. Group 3: Agent's Conduct - The agent, Mr. Xie, attempted to delay the transfer date, which Mr. Li refused, suspecting the agent was trying to facilitate another sale at a higher price [9][14]. - The agent's actions were reported to be in violation of real estate regulations, as they continued to show the property after a contract was signed [14]. Group 4: Company Response - The real estate platform, Beike, confirmed that the agent was registered and that their actions were against company policy, stating that a property can only be signed once [13][14]. - Beike has initiated an investigation into the matter and is collecting information from the buyer for further action [13].
行业投资策略周报:新房二手房成交同比提升,“三道红线”政策放松-20260203
CAITONG SECURITIES· 2026-02-03 07:17
Core Insights - The real estate sector has shown a decline of 2.1% over the past week, ranking 17th among 29 sectors in the market, while the Shanghai and Shenzhen 300 index and the Wind All A index experienced changes of 0.1% and -1.6% respectively [5][38]. - New home sales in 36 cities reached 1.425 million square meters last week, reflecting a week-on-week increase of 14.2% and a year-on-year increase of 146.5%. However, cumulative sales from January 1 to January 30 totaled 5.398 million square meters, down 30.3% year-on-year [5][10]. - The second-hand housing market saw a total transaction area of 1.706 million square meters across 15 cities last week, with a slight week-on-week decrease of 0.7% but a significant year-on-year increase of 744.4%. Cumulative sales for the same period reached 6.739 million square meters, up 15.8% year-on-year [5][16]. Real Estate Market Conditions - The inventory of new homes in 13 cities stands at 7.7738 million square meters, showing a slight decrease of 0.2% week-on-week and a year-on-year decrease of 3.8%. The average de-stocking period is 23.0 months, which is stable compared to the previous week but has increased by 6.7 months year-on-year [5][24]. - In terms of land transactions, the total area sold in 100 cities from January 26 to February 1 was 1.7955 million square meters, marking a week-on-week increase of 49.2% and a year-on-year increase of 419.7%. The average land price was 979 yuan per square meter, down 28.0% week-on-week and down 74.4% year-on-year [5][32]. Investment Recommendations - For mainland developers, the report recommends companies such as Binjiang Group and China Merchants Shekou in A-shares, and China Overseas Development and Greentown China in Hong Kong stocks, highlighting that sales growth expectations post-market recovery will drive valuation improvements [5][9]. - Light asset operation companies are also recommended, as they are expected to maintain stable fundamentals during the downturn. Suggested companies include Greentown Service for property management and China Resources Mixc Lifestyle for commercial management [5][9]. - For Hong Kong developers, the report suggests focusing on companies like Sun Hung Kai Properties and Henderson Land Development, which are expected to benefit from a recovering residential sales market [5][9]. Financing Conditions - In the realm of domestic credit bonds, real estate companies issued a total of 8 bonds last week, amounting to 4.96 billion yuan, which is a decrease of 42.9% week-on-week but an increase of 346.3% year-on-year. The net financing amount was -3.97 billion yuan due to repayments totaling 8.93 billion yuan [5][36].
智通港股通持股解析|2月3日
智通财经网· 2026-02-03 00:32
Core Insights - The top three companies by Hong Kong Stock Connect holding ratios are China Telecom (00728) at 70.97%, Green Power Environmental (01330) at 68.68%, and Haotian International Construction Investment (01341) at 66.96% [1] - Tencent Holdings (00700), Pop Mart (09992), and Yangtze Optical Fibre and Cable (06869) saw the largest increases in holding amounts over the last five trading days, with increases of +2.954 billion, +1.333 billion, and +1.183 billion respectively [1] - Conversely, China Mobile (00941), Zijin Mining (02899), and Alibaba-W (09988) experienced the largest decreases in holding amounts, with reductions of -2.026 billion, -1.856 billion, and -1.609 billion respectively [2] Group 1: Top Holding Ratios - China Telecom (00728) has a holding of 9.851 billion shares, representing 70.97% [1] - Green Power Environmental (01330) has a holding of 0.278 billion shares, representing 68.68% [1] - Haotian International Construction Investment (01341) has a holding of 7.430 billion shares, representing 66.96% [1] Group 2: Recent Increases in Holdings - Tencent Holdings (00700) increased by +2.954 billion, with a change of +4.9354 million shares [1] - Pop Mart (09992) increased by +1.333 billion, with a change of +5.8896 million shares [1] - Yangtze Optical Fibre and Cable (06869) increased by +1.183 billion, with a change of +13.9887 million shares [1] Group 3: Recent Decreases in Holdings - China Mobile (00941) decreased by -2.026 billion, with a change of -2.5982 million shares [2] - Zijin Mining (02899) decreased by -1.856 billion, with a change of -4.69103 million shares [2] - Alibaba-W (09988) decreased by -1.609 billion, with a change of -0.98507 million shares [2]
房地产开发与服务26年第5周:坚定看好地产行情,商业不动产REITs首批挂牌
GF SECURITIES· 2026-02-02 06:53
Core Insights - The report maintains a bullish outlook on the real estate market, highlighting the significant debut of commercial real estate REITs, with the first batch of applications exceeding 32.1 billion RMB, accounting for 14% of the existing C-REITs market [5] - The cancellation of the "three red lines" policy marks a pivotal shift, indicating a return to orderly market development and improved financing channels for real estate companies [16][20] - The report notes a strong year-on-year increase in transaction volumes for both new and second-hand homes, with new home transactions in 50 cities up 3.3% week-on-week and 37.2% year-on-year [5][9] Group 1: Central Policies - The cancellation of the "three red lines" policy allows for a more market-oriented development of the real estate sector, which had previously constrained financing for weaker firms [16] - The central government is actively managing expectations and stabilizing the policy environment to facilitate a turning point in the real estate cycle [16] Group 2: Transaction Performance - New home transactions saw a week-on-week increase of 3.3% and a year-on-year increase of 37.2%, reflecting a recovery from last year's low base due to the Spring Festival [5][9] - Second-hand home transactions also showed significant growth, with a year-on-year increase of 154.9%, driven by a favorable comparison to last year's figures [9] Group 3: Market Dynamics - The report indicates that the new home supply has improved, with a week-on-week increase of 34.5%, which is unusual before the Spring Festival, suggesting increased developer confidence [5] - The second-hand market remains robust, with a year-on-year increase in visits and transactions, indicating sustained demand [5] Group 4: Land Market Performance - The land market showed weaker performance, with total land sales in 300 cities amounting to 12.7 billion RMB, down 20% week-on-week and 69% year-on-year [5] - The report highlights a supply of 7.93 million square meters, with a land absorption rate of 51%, indicating a dual weakness in supply and demand [5] Group 5: Company Performance and Recommendations - The report suggests that companies with strong investment fundamentals and low valuations, such as China Jinmao and China Overseas, are leading the sector [5] - The property management sector also performed well, with a 2.6% increase, outperforming the Hang Seng Index [5] Group 6: C-REITs Overview - The C-REITs composite return index rose by 0.36%, with 41 out of 78 REITs showing gains, particularly in the renewable energy and highway sectors [5]