2 025年，新能源重卡在传统销售淡季的7月份和8月份同比分别暴涨了185%和169%，其 中7月份创造了史上最高月销量纪录。 淡季都如此之旺，进入真正的销售旺季呢？ 当然是更火爆了。 请看第一商用车网带来的新能源重卡市场观察。 解放/徐工/三一超3000辆争冠，联合重卡暴涨9.5倍 根据北斗入网新增统计，2025年9月份，有13家企业新能源重卡销量超百辆，其中有11家 企业销量超过300辆，月销量破千的企业都有7家（与上月持平）。排名前三位的企业销量 均超过3000辆，解放斩获月榜销冠，销量达到3832辆；排名月榜第2、3位的徐工、三一 销量分别达到3492辆和3171辆；排名月榜4、5位的重汽和陕汽销量也双双超过2000辆， 分别达到2444辆和2355辆；福田和东风排名月榜第6、7位，分别销售1830辆和1243 辆；远程销售943辆排名第8位；联合重卡和江淮分列9、10位，9月份分别销售412辆和 366辆。 9月新能源重卡新增2.16万辆，同比大涨252% 根据第一商用车网掌握的最新数据，2025年9月份，全国共新增新能源重卡2.16万辆（本 文数据来源为重型货车北斗营运证入网销量口径，非交强险销量 ...

Core Insights - The article discusses the significant changes in the new energy vehicle (NEV) market in September 2025, highlighting the competitive landscape among various brands and their delivery volumes [2][34]. - It emphasizes the rise of brands like Leap Motor and Xiaomi, while traditional automakers face challenges in the NEV segment [34][35]. Delivery Rankings - Leap Motor leads with 66,657 units delivered, a 97% year-on-year increase, followed by XPeng with 41,581 units (95% increase) and AITO with 40,619 units (14% increase) [3][4]. - Xiaomi's delivery surpasses 40,000 units for the first time, marking a 300% year-on-year increase, indicating improved production capacity [5][20]. - NIO ranks fifth with 34,749 units delivered, showing a 64% year-on-year growth, while Li Auto ranks sixth with 33,951 units, down 37% year-on-year [6][29]. Brand Strategies - Leap Motor's strategy focuses on offering high-value features at competitive prices, appealing to cost-conscious consumers [11][15]. - XPeng's growth is attributed to aggressive promotional financing policies, although concerns about profitability remain due to high discounting [15][35]. - AITO maintains a strong position in the high-end market, with its models contributing significantly to its sales [16][19]. Market Dynamics - The article notes that traditional automakers' NEV brands are growing but struggle to compete with the top new energy players [8][34]. - The monthly delivery threshold for leading brands has risen to 40,000 units, creating a competitive barrier for those unable to meet this volume [8][34]. Future Trends - The article identifies key trends such as the mainstream adoption of range-extended technology and the increasing competitiveness of traditional luxury brands in the NEV market [35][36]. - It suggests that the future winners in the NEV market will be those who can balance cost control through scale while offering differentiated technological experiences [36][37].

Core Viewpoint - The fuel vehicle market remains a sector with potential for exploration, with domestic brands like Jietu aggressively competing against joint venture brands to capture market share [1][6]. Group 1: Market Performance - As of August, traditional fuel passenger vehicle sales in China reached 902,000 units, an increase of 1.07 million units year-on-year, with a month-on-month growth of 10.9% and a year-on-year increase of 13.5% [2][6]. - From January to August, domestic passenger vehicle sales totaled 14.747 million units, reflecting a year-on-year growth of 13.6%. Traditional fuel vehicle sales accounted for 7.14 million units, representing a year-on-year increase of 7.5% [6]. - Despite the rise of new energy vehicles, traditional fuel vehicles still showed resilience, with a slight year-on-year decline of 0.3% in sales during the first eight months of the year [6]. Group 2: Competitive Landscape - The market for fuel vehicles is characterized by intense competition between domestic and joint venture brands, with Jietu and other domestic brands aiming to increase their competitiveness and market share [1][6]. - In the fuel SUV segment, four out of the top ten best-selling models from January to July were from domestic brands, indicating a shift in market dynamics [6]. - In August, several domestic fuel vehicles, including Jietu X70, achieved monthly sales exceeding 10,000 units, capturing one-third of the top 30 fuel vehicle sales [7]. Group 3: Product Strategy - Jietu's new model, the X70L, was launched with a starting price of 99,900 yuan, emphasizing the need for innovation in the fuel vehicle market amidst the electric wave [2][9]. - The X70L offers competitive advantages such as spaciousness and high-end configurations, with a wheelbase of 2820mm and various seating arrangements [9]. - Jietu is expanding its product range to include diverse powertrain options, including fuel, hybrid, and pure electric vehicles, to cater to a broader consumer base [9].

Core Viewpoint - The public transportation sector in Chongqing is moving forward with the procurement of operational buses, with Foton Motor being the leading candidate for the contract valued at approximately 15.96 million yuan [1][3]. Group 1: Procurement Details - The procurement is for the 2025 operational bus purchase (second batch), specifically segment three [1][3]. - The winning candidates are ranked as follows: Foton Motor, Hengtong Bus, and Xiamen Jinlv [1][3]. - The proposed winning bid amount is 15,964,160 yuan [1][3]. Group 2: Industry Context - The commercial vehicle industry is experiencing significant changes, including major investments and new vehicle launches, indicating a dynamic market environment [7]. - The bus sector is witnessing substantial bidding activities, with a recent tender amounting to 200 million yuan [7].

Group 1 - The core viewpoint of the article highlights that BAIC Group achieved a total vehicle sales of 157,000 units in September, marking a year-on-year increase of 1.3% and a month-on-month increase of 15% [1] - Cumulatively, from January to September, BAIC Group's total vehicle sales reached 1.228 million units, reflecting a year-on-year growth of 4.9% [1]

Core Insights - The commercial vehicle sector experienced a 0.81% increase on September 30, with Dongfeng Motor leading the gains [1] - The Shanghai Composite Index closed at 3882.78, up 0.52%, while the Shenzhen Component Index closed at 13526.51, up 0.35% [1] Commercial Vehicle Sector Performance - Dongfeng Motor (600006) closed at 8.06, with a rise of 6.05% and a trading volume of 1.23 million shares, amounting to a transaction value of 972 million [1] - Other notable performers included: - Zhongjun Vehicles (301039) at 9.61, up 1.69% [1] - Shuguang Co. (600303) at 3.91, up 1.56% [1] - Jianghuai Automobile (600418) at 53.90, up 1.51% [1] - The sector saw a net inflow of 248 million in main funds, while retail investors experienced a net outflow of 206 million [3][4] Fund Flow Analysis - Main funds showed significant net inflows in several companies: - Dongfeng Motor: 218 million, accounting for 22.41% of the total [4] - Yutong Bus (600066): 93.02 million, 17.44% [4] - Jianghuai Automobile: 58.23 million, 1.77% [4] - Retail investors showed net outflows in various companies, with notable outflows from: - Yutong Bus: 6.89 million, -12.93% [4] - Jiangling Motors: 14.95 million, -11.50% [4] - China National Heavy Duty Truck (000951): 15.97 million, -9.42% [4]

Investment Rating - The report maintains an "Overweight" rating for the automotive industry [4][18]. Core Insights - The humanoid robot sector is gaining attention, particularly showcased at the 2025 Shanghai Industrial Expo, indicating a growing demand for innovative technologies [2][16]. - The report emphasizes the importance of identifying high-cost performance technology routes similar to lithium iron phosphate batteries in the electric vehicle sector, and companies with inherent advantages like CATL [18][17]. - The domestic passenger car market is facing increased competition as the effects of vehicle replacement programs diminish, leading to a recommendation for companies that focus on differentiated competition [18][15]. Summary by Sections 1. Industry Weekly Market Review - The automotive index remained flat over the past week, while the new energy vehicle index fell by 2%. The commercial vehicle index decreased by 3% [2][7]. - Over the past month, the automotive index increased by 5%, while the new energy vehicle index decreased by 2% [8][9]. 2. Investment Strategy and Recommendations - The report suggests focusing on companies like Dechang Motor Holdings and Haoneng Co., which are positioned to benefit from the humanoid robot supply chain [18][19]. - It highlights the potential of companies like Great Wall Motors, SAIC Motor, and JAC Motors in the competitive passenger car market [18][19]. - Recommendations for the heavy truck market include China National Heavy Duty Truck Group, Foton Motor, and Weichai Power, which are expected to benefit from industry upgrades [18][19]. - In the automotive parts sector, companies like Nexteer Automotive and Asia-Pacific Holdings are recommended due to their growth potential [18][19]. 3. Passenger Car Weekly Sales - From September 1 to 21, 2025, retail sales of passenger cars reached 1.191 million units, a year-on-year increase of 1% [15]. - The retail penetration rate for new energy vehicles reached 58.5%, with cumulative retail sales of 8.267 million units this year, reflecting a 24% year-on-year growth [15][18]. 4. Humanoid Robots at the Expo - The report notes the participation of several humanoid robot manufacturers at the Shanghai Industrial Expo, showcasing advancements in robotics technology [16][17]. - Companies like Xynova Future are highlighted for their comprehensive production capabilities in the humanoid robot sector, indicating a trend towards innovation and cost efficiency [17][18].

Core Viewpoint - The commercial vehicle sector experienced a rise of 1.22% on September 29, with Hanma Technology leading the gains. The Shanghai Composite Index closed at 3862.53, up 0.9%, while the Shenzhen Component Index closed at 13479.43, up 2.05% [1]. Group 1: Market Performance - The commercial vehicle sector saw significant individual stock movements, with Hanma Technology closing at 8.05, up 5.23%, and a trading volume of 963,600 shares, amounting to 773 million yuan [1]. - Other notable performers included Zhongshun Vehicles, which rose 5.00% to 9.45, and Jianghuai Automobile, which increased by 2.85% to 53.10 [1]. - The overall trading volume for the commercial vehicle sector was substantial, with Jianghuai Automobile achieving a transaction value of 3.016 billion yuan [1]. Group 2: Fund Flow Analysis - The commercial vehicle sector experienced a net inflow of 239 million yuan from institutional investors, while retail investors saw a net outflow of 38.64 million yuan [3][4]. - Jianghuai Automobile attracted the highest net inflow from institutional investors at 185 million yuan, while Zhongshun Vehicles had a net inflow of 22.17 million yuan [4]. - Conversely, Yutong Bus faced a net outflow of 35.65 million yuan from retail investors, indicating a shift in investor sentiment [4].

随着新一代年轻用户涌进汽车消费市场，个性化和差异化诉求促使主机厂不断开拓新的营销 思路和模式。而与同样充斥着热情与年轻气息的体育运动开展跨界营销，不失为一个精准又 有新意的方向。作为"新能源轻客第一品牌"，福田图雅诺也正在以独特的方式贴近年轻用 户，为品牌注入全新生机与活力。 这种合作不仅是简单的跨界，更是一种精神层面的深度融合。雷蒙在篮球场上展现出的拼 搏、坚韧和追求卓越的精神，与福田汽车"敢闯、敢试、敢赢"的企业文化高度契合。这种 精神共鸣能够引发消费者情感上的强烈认同，让消费者在潜意识里将福田图雅诺与积极向上 的体育精神联系在一起。当消费者在选择车辆时，这种情感认同就可能转化为实际的购买行 为，从而有效促进产品的销售。 实力过硬 雷蒙为福田图雅诺品质背书 为迎合更多新生代用户，福田图雅诺从产品布局开始，年轻化就贯穿于产品研发设计、产品 制造、产品销售、产品服务的全价值链。 以此次活动展出的图雅诺X5和风景i为例，均为旗下"年轻化"代表车型。这两款轻客具有品 质卓越、可靠性高等多方面优势。图雅诺X5凭借其智慧美学设计，为全场景客运升级注入 新动力，从而重铸轻客市场的价值标杆。风景i则以其超凡的续航能力、无 ...

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