Core Insights - The article highlights the significant challenges faced by the snack food industry, particularly the braised food segment, as consumer preferences shift and competition intensifies [1][3][20] Group 1: Industry Performance - The revenue of major braised food companies has declined, with companies like Juewei reporting a 13.84% drop in revenue to 6.257 billion yuan and a 34.04% decrease in net profit to 227 million yuan in 2024 [3][7] - The overall market is experiencing a downturn, with consumer traffic visibly decreasing and price sensitivity increasing among customers [3][4] - The number of stores for major brands has significantly reduced, with Juewei closing over 5,000 stores from 2024, marking a 32% decrease [9][11] Group 2: Cost and Competition - Rising operational costs, including rent and labor, have pressured profit margins, with average monthly profits for small store owners dropping to around 3,000 yuan [4][22] - Intense competition has led to price wars, with some stores offering discounts that smaller franchisees cannot match [6][22] - The industry is facing severe homogenization, with over 70% similarity in product offerings, leading to a decline in profit margins [22] Group 3: Consumer Behavior - Consumer preferences are shifting towards more affordable options, with nearly 60% of consumers indicating they would reduce their purchase frequency due to high prices [20][24] - The perception of braised food as overpriced has become prevalent, with social media discussions highlighting the lack of value for money [12][14] - The trend of DIY cooking at home is gaining traction, as consumers seek to save money and control flavors, further impacting traditional sales [22][24] Group 4: Strategic Adjustments - Industry experts suggest that companies need to refocus on value for money to regain consumer trust and market share [24] - There is a call for innovation in product offerings to meet the evolving tastes of younger consumers while maintaining classic product advantages [24] - The future of the industry may depend on how well companies can redefine their relationship with consumers in a changing market landscape [24]

Core Insights - The industry is facing significant challenges, with rising costs and decreasing consumer demand leading to reduced profits for operators and major brands alike [1][4][10] Group 1: Industry Performance - The revenue of major brands like Juewei, Zhou Hei Ya, and Huang Shang Huang has declined, with Juewei's revenue dropping by 13.84% to 6.257 billion yuan in 2024, and net profit down 34.04% to 227 million yuan [4][12] - The overall market is experiencing a downturn, with many small operators like Wang Lei reporting a significant drop in daily sales and profit margins [5][7] - The number of stores for major brands is decreasing sharply, with Juewei closing 5,112 stores, a 32% reduction from its peak [16][19] Group 2: Consumer Behavior - Consumers are increasingly sensitive to prices, with 47.2% indicating they would reduce purchases if prices rise by over 10% [25] - There is a shift in consumer preference towards purchasing ready-to-eat products from supermarkets, which offer lower prices and guaranteed quality [8][9] - The perception of high prices has led to a decline in consumer interest, with many referring to the brands as "expensive" and "not worth it" [23][24][29] Group 3: Competitive Landscape - The industry is experiencing severe homogenization, with over 70% similarity in product offerings among competitors, leading to price wars and reduced profit margins [42] - Major brands are opting for high pricing strategies to maintain profit margins rather than competing on volume, which is causing a loss of consumer loyalty [21][30] - The competitive environment is intensifying, with many new entrants and local shops contributing to market saturation [5][6][39] Group 4: Cost Pressures - Rising operational costs, including rent and labor, are putting additional pressure on profit margins, with costs increasing by 8% to 10% annually [41] - The cost structure of these businesses is heavily influenced by raw material prices, which account for 70% to 80% of total costs [28][29] Group 5: Future Outlook - The industry is at a critical juncture, with a need for brands to adapt to changing consumer preferences and market conditions [46][47] - There is a call for brands to return to a value-driven approach, focusing on quality and affordability to regain consumer trust [45][47] - The potential for innovation and new product development is highlighted as essential for survival in a rapidly changing market [45][46]

Core Viewpoint - The company, Juewei Foods, faces a critical juncture regarding its brand survival rather than merely boosting performance, following severe penalties for information disclosure violations [1] Regulatory Issues - On September 19, Juewei Foods announced it received an administrative penalty notice from Hunan Securities Regulatory Bureau, resulting in a total fine of 8.5 million yuan for information disclosure violations [3] - Following the announcement, the company's stock was suspended for one day and resumed trading with a risk warning, leading to two consecutive days of trading halts [7] - The penalties include a warning and fines of 4 million yuan for the company, 2 million yuan for the former chairman, and additional fines for other executives [9] Financial Misconduct - Juewei Foods has been found to have concealed revenue from franchise store renovation services over five years, amounting to a total of 724 million yuan, which significantly impacted its reported earnings [8] - The company failed to properly manage and account for these revenues, leading to a series of violations of the Securities Law [8][9] Impact on Business Operations - The company has experienced a significant decline in its operational metrics, with a reported revenue drop of 15.57% in the first half of the year, totaling 2.82 billion yuan [16] - The core business of Juewei Foods, which accounts for 84.88% of its revenue, has also seen a decline, with sales dropping by 16.67% [16] - The number of stores has decreased sharply, with over 4,200 closures reported, indicating a significant contraction in its market presence [13][15] Market Position and Competitors - Despite being a leader in the Chinese snack food market, Juewei Foods has struggled to maintain its growth trajectory, with its stock price reflecting investor concerns [20] - Competitors like Zhou Hei Ya and Huang Shang Huang have managed to increase profits through strategic adjustments, contrasting with Juewei's reliance on a franchise model that has shown vulnerabilities [18][19]

Core Viewpoint - Several listed companies have received administrative penalty notices from local securities regulatory authorities due to various violations, indicating a continuous effort to purify the capital market ecosystem [1][3]. Group 1: Violations and Consequences - ST Chuangyi's violation involved revenue recognition, leading to an overstatement of revenue by 267.8464 million yuan in 2022 and 124.7034 million yuan in the first half of 2023 [3]. - ST Juewei failed to recognize revenue from franchise store renovations from 2017 to 2021, resulting in understated revenue by 5.48%, 3.79%, 2.20%, 2.39%, and 1.64% for the respective years [3]. - KJY's violation involved unauthorized guarantees totaling 150 million yuan provided by its wholly-owned subsidiary without proper board and shareholder approval [3]. - ST Fuhua was found to have false records in its annual reports for 2019, 2020, and 2023 [4]. - ST Sike Rui used three methods to commit financial fraud, resulting in an inflated revenue of 9.9604 million yuan in its 2022 annual report [5]. Group 2: Regulatory Actions - ST Sike Rui, ST Fuhua, ST Chuangyi, and ST Juewei will have their stocks subjected to risk warnings starting September 23, with trading limitations imposed [7]. - ST Chuangyi, being a ChiNext stock, will have a daily price fluctuation limit of 20%, while the other three companies will have a limit of 5% [7]. - KJY, while receiving a penalty notice, did not meet the criteria for ST designation as its violations did not involve financial data falsification [7]. Group 3: Investor Rights and Compensation - Investors affected by the violations can seek compensation through legal means, with specific buy-sell intervals established for each company to qualify for claims [8][9]. - The buy-sell intervals for KJY, ST Sike Rui, ST Fuhua, ST Chuangyi, and ST Juewei have been clearly defined, allowing eligible investors to pursue their rights [8][9].

Group 1 - The leisure food sector increased by 0.74% on September 25, with Yan Jin Pu Zi leading the gains [1] - The Shanghai Composite Index closed at 3853.3, down 0.01%, while the Shenzhen Component Index closed at 13445.9, up 0.67% [1] - Key stocks in the leisure food sector showed varied performance, with Yan Jin Pu Zi closing at 70.15, up 2.56% [1] Group 2 - The leisure food sector experienced a net outflow of 8.28 million yuan from main funds, while retail investors saw a net inflow of 22.61 million yuan [2] - Major stocks like Wan Chen Group had a net inflow of 34.23 million yuan from main funds, but a net outflow from retail and speculative funds [3] - The overall trend indicates a mixed sentiment among different types of investors within the leisure food sector [2][3]

Core Viewpoint - The company, ST Juewei, is currently under investigation by the China Securities Regulatory Commission (CSRC) for suspected violations of information disclosure laws, which has led to the implementation of "other risk warnings" [1] Group 1: Regulatory Issues - On August 15, 2024, the company received a "Notice of Investigation" from the CSRC due to alleged information disclosure violations [1] - On September 19, 2025, the company received a "Notice of Administrative Penalty" from the Hunan Regulatory Bureau of the CSRC [1] - The company is working to rectify the issues and aims to apply for the removal of the risk warning once conditions are met [1] Group 2: Business Operations - The company is making targeted adjustments to its store model, sales channels, and supply chain management in response to the changing external environment [1] - The company is actively exploring new store models and conducting pilot tests in specific regions [1] - There is a focus on accelerating product innovation and improving the quality and taste stability of core products [1] Group 3: Internal Controls and Compliance - The company is enhancing its internal control processes and compliance measures following the investigation [1] - It is committed to learning from the situation and implementing corrective actions to minimize the impact of the investigation [1] - The company is increasing its information technology capabilities to better capture customer demands and improve supply chain efficiency [1]

Investment Rating - The industry rating is maintained as "Outperform the Market" [7] Core Viewpoints - The pre-prepared food concept is driving short-term performance in the catering supply sector, with a focus on the upcoming double festival catalysis [5][16] - The overall food and beverage sector experienced a decline of 2.53% from September 15 to September 19, with specific segments like pre-processed foods and soft drinks showing positive performance [23][26] Summary by Sections Market Performance Review - From September 15 to September 19, the food and beverage sector declined by 2.53%, while the Shanghai Composite Index and CSI 300 Index fell by 1.30% and 0.44%, respectively [23] - Specific segment performances included: pre-processed foods (+0.32%), soft drinks (+0.07%), and health products (+0.05%), while snacks (-1.28%) and meat products (-3.64%) saw declines [23] Alcoholic Beverages - The liquor sector saw a decline of 2.95%, underperforming compared to the overall food and beverage sector and the CSI 300 [14] - Key brands like Jinhuijiu and Gujinggongjiu experienced significant drops, with the overall consumption environment remaining under pressure [14] - The current PE-TTM for the liquor index is 19X, indicating a relatively low valuation compared to the past decade [14] Beer Sector - The beer sector showed a slight increase of 0.03%, with brands like Qingdao Beer and Yanjing Beer performing well [15] - Cumulative beer production from January to August 2025 was 26.83 million kiloliters, a slight decrease of 0.2% year-on-year [15] Investment Recommendations - For the liquor sector, three main investment lines are recommended: strong beta stocks (e.g., Jiugui Jiu, Shui Jing Fang), value recovery stocks (e.g., Yingjia Gongjiu), and strong alpha stocks (e.g., Shanxi Fenjiu, Guizhou Moutai) [22] - In the beer sector, focus on companies with sustained growth potential and those benefiting from cost reductions [22] Key Data Tracking - The average price of fresh milk in major production areas was 3.03 yuan/kg as of September 18, 2025, with no year-on-year change [20] - The production capacity of Daizhou yellow wine increased from 18,000 tons to 130,000 tons over the past three years, with a reported output value of 263 million yuan in the first half of the year, up 14.3% year-on-year [14]

| 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 603517 | ST绝味 | 13.77 | -4.97% | 7730.0 | 1064.42万 | | 603777 | 来伊份 | 13.11 | -0.30% | 6.66万 | 8723.79万 | | 002956 | 西麦食品 | 20.74 | -0.10% | 2.46万 | 5103.40万 | | 603866 | 桃李面包 | 5.46 | 0.37% | 1 14.50万 | 7910.45万 | | 002557 | 治治食品 | 21.66 | 0.37% | 3.66万 | 7918.40万 | | 002820 | 桂发祥 | 12.21 | 0.41% | 5.95万 | 7249.64万 | | 603697 | XD有友食 | 11.45 | 0.53% | 4.43万 | 5089.65万 | | 002991 | 甘源食品 | 55.24 | 0.56% | 4242.6 | 2342.08万 | | ...

网 资料来源：绝味食品官 编者按：ESG年报解读为搜狐财经及价值公司100联合发起的针对各公司ESG报告披露情况的解读专 栏。 参考上交所《上市公司治理准则》、港交所《环境、社会及管治守则》等文件，搜狐财经迭代完善各行 业ESG测评体系标准，并以最新标准为依托，以2024年公司ESG报告为主要数据来源，对公司环境资 源、社会责任及公司管治进行了评价。 本文为"绝味食品"篇。 出品 | 搜狐财经 研究员 | 张子豪 9月19日，绝味食品公告称收到湖南证监局《行政处罚事先告知书》，因2017年至2021年期间未确认加 盟门店装修业务收入，导致各年度报告少计营业收入比例分别为5.48%、3.79%、2.20%、2.39%、 1.64%，五年累计少计收入达7.24亿元，构成信息披露违法违规。时任财务总监彭才刚安排员工出借个 人银行账户，接收装修款项，完全绕开上市公司核算体系。 资料来源：绝味食品官 方公告 湖南证监局对公司处以400万元罚款，对董事长戴文军、时任财务总监彭才刚等高管合计罚款450万元。 公司股票于9月22日停牌一天，9月23日复牌后简称变更为"ST绝味"，日涨跌幅限制调整为5%。这是继 2024年6月 ...

Core Viewpoint - ST Juewei has faced significant challenges due to regulatory issues and declining financial performance, leading to a sharp drop in stock price and market capitalization [3][5]. Regulatory Issues - ST Juewei was suspended from trading on September 22 and was subsequently placed under risk warning, with its stock name changed to "ST Juewei" [3]. - The China Securities Regulatory Commission (CSRC) initiated an investigation into Juewei for suspected violations of information disclosure laws, resulting in a warning and a fine of 4 million yuan [3]. - The CSRC's notice indicated that from 2017 to 2021, Juewei failed to recognize revenue from franchise store renovations, leading to understated annual revenue by 5.48%, 3.79%, 2.20%, 2.39%, and 1.64% for the respective years [3]. Financial Performance - In the first half of the year, ST Juewei reported approximately 2.82 billion yuan in revenue, a year-on-year decrease of 15.57%, and a net profit of about 175 million yuan, down 40.71% [5]. - The core marinated food segment, which accounts for 84.88% of revenue, saw a revenue decline of 16.67% to 2.34 billion yuan, reflecting weak consumer demand and declining store efficiency [5]. - Despite a 9.81% increase in supply chain logistics revenue to 263 million yuan, the overall contribution from non-core businesses was insufficient to offset the decline in the main business [5]. Industry Comparison - In contrast to ST Juewei's declining profits, competitors such as Huang Shang Huang and Zhou Hei Ya reported profit increases, with Huang Shang Huang's net profit rising by 26.90% to approximately 76.92 million yuan and Zhou Hei Ya's net profit soaring by 228% to 108 million yuan [6]. - The profit growth for these competitors was attributed to lower raw material prices and improvements in store operations, channel expansion, brand building, and supply chain optimization [6].