证券代码：603517 证券简称：ST 绝味 公告编号：2025-086 绝味食品股份有限公司 关于使用闲置募集资金进行现金管理的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： 已履行的审议程序：绝味食品股份有限公司（以下简称"公司"）于 2025 年 4 月 9 日召开第六届董事会第二次会议和第五届监事会第二十三次会议，2025 年 5 月 9 日召开公司 2024 年度股东会，审议通过了《关于使用部分暂时闲置募 集资金进行现金管理的议案》，同意公司全资子公司合计使用最高额度不超过人 民币 7 亿元（含 7 亿元）的暂时闲置募集资金进行现金管理，用于购买安全性高、 流动性好的结构化存款或稳健型短期理财产品，投资期限为自公司 2024 年度股 东会审议通过之日起 12 个月，在上述额度及期限内，可滚动使用。公司监事会 和保荐机构对该议案发表了同意意见。具体内容详见公司于 2025 年 4 月 10 日披 露的《绝味食品关于使用部分暂时闲置募集资金进行现金管理的公告》（公告编 号：2025-030）。 特别 ...

Core Viewpoint - Juewei Foods is actively expanding its business model by launching new restaurant concepts to alleviate performance pressure, as evidenced by a significant decline in revenue and net profit in the third quarter [1][5][7]. Group 1: Business Expansion - Juewei Foods has opened a new restaurant brand called "Juewei Bao Bao" in Shenzhen, which focuses on a fast-food and snack model, moving beyond its traditional "duck neck" offerings [3][5]. - The new restaurant features a different branding style, with a green theme and a menu that includes various dishes such as "Juewei Spicy Duck Pot" and other snacks, aiming to attract a broader customer base [3][5]. - The average spending per customer at the new restaurant is reported to be 26 yuan, with the signature dish priced at 29.9 yuan [3]. Group 2: Financial Performance - In the third quarter, Juewei Foods reported a revenue of 1.441 billion yuan, a year-on-year decline of 13.98%, and a net profit of 105 million yuan, down 26.46% [5][7]. - For the first three quarters of the year, the total revenue was 4.260 billion yuan, reflecting a 15.04% decrease, while net profit fell by 36.07% to 280 million yuan [5][7]. Group 3: Market Challenges - The restaurant industry is highly competitive, particularly in the fast-food and snack segments, which are crowded with numerous brands [1][8]. - Juewei Foods faces additional pressure from regulatory bodies, having received warnings and penalties for information disclosure violations, which has led to its designation as "ST Juewei" [7][8]. - Experts suggest that while Juewei Foods has brand recognition and supply chain advantages, it still needs to build operational expertise in the restaurant sector to succeed [8][9]. Group 4: Strategic Recommendations - It is recommended that Juewei Foods focus on precise market positioning to avoid conflicts with existing business lines and to enhance product development and quality control [9]. - The company should prioritize consolidating its core marinated food business while cautiously exploring new ventures through small-scale pilot projects to validate business models before expansion [9].

证券代码：603517 证券简称：ST 绝味 公告编号：2025-084 绝味食品股份有限公司 关于使用闲置募集资金进行现金管理的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 已履行的审议程序：绝味食品股份有限公司（以下简称"公司"）于 2025 年 4 月 9 日召开第六届董事会第二次会议和第五届监事会第二十三次会议，2025 年 5 月 9 日召开公司 2024 年度股东会，审议通过了《关于使用部分暂时闲置募 集资金进行现金管理的议案》，同意公司全资子公司合计使用最高额度不超过人 民币 7 亿元（含 7 亿元）的暂时闲置募集资金进行现金管理，用于购买安全性高、 流动性好的结构化存款或稳健型短期理财产品，投资期限为自公司 2024 年度股 东会审议通过之日起 12 个月，在上述额度及期限内，可滚动使用。公司监事会 和保荐机构对该议案发表了同意意见。具体内容详见公司于 2025 年 4 月 10 日披 露的《绝味食品关于使用部分暂时闲置募集资金进行现金管理的公告》（公告编 号：2025-030）。 特别风险提示：公司购 ...

Core Viewpoint - The article discusses the decline of the brand "Juewei Duck Neck," highlighting consumer dissatisfaction due to rising prices, safety concerns, and increased competition from local shops and new brands, leading to a significant drop in sales and store closures [6][10][12]. Group 1: Consumer Sentiment - Consumers are increasingly choosing to ignore Juewei Duck Neck, with many feeling that the price does not match the value offered, leading to a decline in visits to the stores [6][8]. - A survey indicated that over 80% of respondents have reduced their frequency of purchasing from chain brands, with 86.67% citing price increases as the primary reason [8]. - Complaints regarding food safety have surged, with over 1,500 complaints logged against Juewei Duck Neck, raising concerns about product quality and safety [8][10]. Group 2: Financial Performance - Juewei Foods reported a revenue of approximately 62.57 billion yuan in 2024, a year-on-year decline of 13.84%, with net profit dropping by 34.04% [10]. - The core duck neck business saw a revenue decrease of about 7 billion yuan, from 42.23 billion yuan to 35.27 billion yuan [10]. - The number of stores has also decreased significantly, with over 4,000 closures reported by October 2025 [10][12]. Group 3: Franchisee Challenges - Franchisees are facing severe challenges, with daily sales dropping significantly and profit margins being squeezed due to rising costs [14][15]. - The franchise model has inherent contradictions, leading to a situation where the headquarters profits while franchisees struggle [15][21]. - Franchise management revenue fell from approximately 83.05 million yuan in 2023 to 61.22 million yuan in 2024, a decline of 26.28% [14]. Group 4: Industry Context - The entire snack food industry, particularly the duck neck segment, is experiencing a downturn, with major brands like Zhou Hei Ya and Huang Shang Huang also reporting declines in revenue and store closures [17][18]. - The industry growth rate has slowed, with a compound annual growth rate of only 6.42% from 2018 to 2023, leading to increased competition and market saturation [17][18]. Group 5: Strategic Responses - Juewei Foods is attempting to revitalize its brand through increased marketing efforts, including hiring a celebrity spokesperson and investing in AI technology for supply chain management [18][19]. - Despite these efforts, the increase in marketing expenses has not translated into revenue growth, with a 13.95% decline in main business income reported in 2024 [18]. - The company is also exploring product diversification, such as introducing milk tea, but faces challenges due to existing competition and operational constraints [18][19]. Group 6: Underlying Issues - The brand's challenges stem from a failure in its business model, particularly an over-reliance on franchise expansion and a disconnect between pricing strategies and consumer expectations [22][24]. - There is a lack of product innovation, making it difficult for the brand to adapt to changing consumer preferences and competition from alternative snack options [25]. - Ongoing food safety issues have severely damaged consumer trust, compounding the brand's difficulties in regaining market share [26][27].

Market Overview - The leisure food sector experienced a decline of 1.9% on November 18, with Wancheng Group leading the drop [1] - The Shanghai Composite Index closed at 3939.81, down 0.81%, while the Shenzhen Component Index closed at 13080.49, down 0.92% [1] Individual Stock Performance - Wancheng Group (300972) closed at 174.91, down 3.24% with a trading volume of 13,800 [1] - Lihai Food (300973) closed at 41.91, down 3.19% with a trading volume of 29,500 [1] - Yanjinpuzi (002847) closed at 74.60, down 2.89% with a trading volume of 27,500 [1] - Maiqu'er (002719) closed at 10.05, down 2.62% with a trading volume of 82,600 [1] - Ximai Food (002956) closed at 25.20, down 2.36% with a trading volume of 44,000 [1] - Nanjiao Food (605339) closed at 19.11, down 2.25% with a trading volume of 86,000 [1] - Huangshanghuang (002695) closed at 12.51, down 2.04% with a trading volume of 50,500 [1] - ST Juewei (603517) closed at 13.96, down 1.76% with a trading volume of 85,000 [1] - Guifaxiang (002820) closed at 13.85, down 1.63% with a trading volume of 113,400 [1] - Hezhima (000716) closed at 6.47, down 1.52% with a trading volume of 201,600 [1] Capital Flow Analysis - The leisure food sector saw a net outflow of 222 million yuan from main funds, while retail investors had a net inflow of 254 million yuan [1] - The table of capital flow indicates varying levels of net inflow and outflow among individual stocks, with notable movements in stocks like Huangshanghuang and Guifaxiang [2]

Core Viewpoint - The leisure food sector experienced a rise of 0.79% on November 17, with Nanqiao Food leading the gains, while the overall market indices showed a decline [1] Group 1: Market Performance - The Shanghai Composite Index closed at 3972.03, down 0.46% [1] - The Shenzhen Component Index closed at 13202.0, down 0.11% [1] Group 2: Individual Stock Performance - Nanqiao Food (605339) closed at 19.55, up 4.38% with a trading volume of 143,200 shares and a turnover of 277 million yuan [1] - Ximai Food (002956) closed at 25.81, up 3.41% with a trading volume of 57,900 shares and a turnover of 146 million yuan [1] - Wancheng Group (300972) closed at 180.77, up 1.58% with a trading volume of 14,400 shares and a turnover of 259 million yuan [1] - ST Juewei (603517) closed at 14.21, up 1.57% with a trading volume of 96,700 shares and a turnover of 137 million yuan [1] - Yuanzu Co. (603886) closed at 13.28, up 1.30% with a trading volume of 105,300 shares and a turnover of 141 million yuan [1] Group 3: Capital Flow Analysis - The leisure food sector saw a net outflow of 140 million yuan from institutional investors, while retail investors had a net inflow of 197 million yuan [2] - The main stocks with significant capital flow include ST Juewei with a net inflow of 19.94 million yuan from institutional investors [3] - Other notable stocks include Ximai Food with a net outflow of 2.98 million yuan from institutional investors and a net inflow of 7.07 million yuan from retail investors [3]

Core Insights - Juewei Foods reported a net profit of 280 million yuan in the first three quarters of 2025, showcasing its strong and stable leadership in the industry, supported by an advanced supply chain system centered around cold chain logistics [1][2] Supply Chain and Logistics - Juewei has established a nationwide digital cold chain and logistics system, setting a new benchmark for the industry with its transparent and standardized management [1] - The supply chain system is built around a "24-hour freshness commitment," ensuring product quality from raw material processing to store shelving through a fully integrated digital system [1] - The supply chain processes over a million orders daily, maintaining a product defect rate of below 0.03%, demonstrating its operational excellence [1] Production Efficiency - The central factory has introduced multiple intelligent devices that significantly enhance efficiency and quality, including automated storage and customized intelligent equipment [2] - The automated marinating equipment increases labor efficiency by 300%, while continuous marinating devices maintain precise temperature control within ±1℃, overcoming traditional industry bottlenecks [2] - Juewei's electronic batch management system provides traceability for each product, allowing consumers to access complete production information through QR codes, thereby enhancing consumer trust [2] Competitive Advantage - In a market characterized by severe homogenization, Juewei's combination of "cold chain + factory + digitalization" creates a closed-loop capability that is difficult for competitors to replicate in the short term, establishing a unique brand moat [2] - The company is expected to further enhance the value of its supply system, expanding product categories through cold chain and factory developments, and promoting diversified growth in the marinated food sector [2]

绝味食品与腾讯企点营销云的合作是"AI智能体驱动营销"的创新之作，绝味食品通过结合自身业务流程和会员数据，构建了涵盖用户洞察、商品推荐、权益管理与内容生成等多类智能体，这些 在用户运营环节，AI可精准识别不同群体的消费习惯与偏好，实现更精细的分层触达，让每一位消费者都能感受到品牌温度；在商品推荐方面，系统会根据实时数据动态调整组合方案，提高商品 目前，AI在绝味食品营销中的价值得到了充分验证，与人工组相比，AI营销组的运营效率提升了两到三倍；在数百万用户的测试中，AI生成的推送内容点击率比人工方案高出近一倍半，支付转 在零售行业中，AI不仅是一项冰冷的技术，它更像是品牌的一个得力助手，通过了解其喜好，提前预判出消费者的需求，在提升消费体验的同时，为他们提供了一定的情绪价值。随着科技的不断 特别声明：以上内容仅代表作者本人的观点或立场，不代表新浪财经头条的观点或立场。如因作品内容、版权或其他问题需要与新浪财经头条联系的，请于上述内容发布后的30天内进行。 来源：金综科技 都说发展数字经济是把握新一轮科技革命和产业变革新机遇的战略选择，零售行业也是如此。卤味行业品牌绝味，凭借敏锐的市场洞察力，精准捕捉到时代发展趋 ...

Market Overview - The leisure food sector increased by 0.21% on November 13, with Yuanzi Co. leading the gains [1] - The Shanghai Composite Index closed at 4029.5, up 0.73%, while the Shenzhen Component Index closed at 13476.52, up 1.78% [1] Individual Stock Performance - Yuanzi Co. (603886) closed at 13.58, up 3.98% with a trading volume of 132,500 shares and a turnover of 179 million yuan [1] - Ximai Food (002956) closed at 24.80, up 3.16% with a trading volume of 54,600 shares and a turnover of 134 million yuan [1] - Other notable performers include: - Liangpinpuzi (603719) at 12.91, up 1.25% [1] - Nanjiao Food (605339) at 17.69, up 1.20% [1] - Laiyifen (603777) at 13.94, up 1.16% [1] Capital Flow Analysis - The leisure food sector experienced a net outflow of 154 million yuan from institutional investors, while retail investors saw a net inflow of 248 million yuan [2] - The capital flow for individual stocks shows: - Yuanzi Co. had a net inflow of 16.71 million yuan from institutional investors [3] - Salted Fish (002847) had a net inflow of 7.79 million yuan from institutional investors [3] - Purple Onion Food (603057) had a net inflow of 5.88 million yuan from institutional investors [3] Summary of Trading Data - The trading data for the leisure food sector indicates varied performance among stocks, with some experiencing significant gains while others faced declines [1][2] - The overall market sentiment appears positive, as indicated by the rise in major indices and the performance of leading stocks in the leisure food sector [1]

Core Viewpoint - The company has announced the use of idle raised funds for cash management, specifically investing in structured deposits to enhance fund efficiency and returns while ensuring that it does not affect ongoing projects or normal operations [2][3][12]. Investment Overview - **Investment Purpose**: The aim is to improve the efficiency and returns of raised funds while ensuring that the investment does not impact the construction of projects funded by these funds [3]. - **Investment Amount**: The cash management investment amounts to RMB 180 million [4]. - **Source of Funds**: The funds are sourced from the temporarily idle raised funds from the company's non-public stock issuance in 2022, which raised a net amount of approximately RMB 1.16 billion [5]. - **Investment Method**: The company has signed a contract to invest RMB 180 million in a structured deposit product with a term of 47 days, maturing on December 30, 2025 [7]. Recent Cash Management Situation - The cash management activities are within the authorized limits and terms, with no product term exceeding 12 months [8]. Approval Process - The investment proposal was approved during the board and supervisory meetings held on April 9, 2025, and at the annual shareholders' meeting on May 9, 2025 [2][8]. Impact on the Company - The cash management will not affect the normal operation of the company or the progress of funded projects, and it is expected to enhance fund efficiency and increase returns for shareholders [12]. Opinions from Intermediaries - The sponsor institution has confirmed that the use of idle raised funds for cash management has been properly approved and complies with relevant regulations, ensuring no detriment to the company or shareholders [13].