Core Insights - The beauty industry is undergoing a significant transformation as consumers prioritize product ingredients and efficacy over marketing narratives and brand stories [1][2] - The competition among companies is shifting from traditional marketing to a focus on scientific validation and technical authority, particularly regarding core ingredients [1][3] Group 1: Industry Dynamics - The battle for defining the "ingredient king" is exemplified by the prolonged conflict between Huaxi Biological and Juzhi Biological over recombinant collagen, highlighting the industry's shift towards scientific discourse [1][2] - Companies are increasingly engaged in disputes over intellectual property and scientific narratives, as seen in the conflict between medical company Aierfu and skincare brand Zhanmeiya, which revolves around the storytelling of scientific advancements [3] Group 2: Market Competition - The competition for established, cash-generating scientific products is illustrated by the dispute between Shuiyang Co. and Ruoyu Chen over the agency rights for the Spanish brand "Mestique," which has shown remarkable growth in the Chinese market [5][6] - The financial performance of companies varies significantly, with some experiencing revenue growth alongside increased R&D spending, while others face declining revenues despite high R&D investments [6][7] Group 3: Consumer Behavior - A significant shift in consumer preferences is noted, with 58.8% of consumers prioritizing product ingredients in their purchasing decisions, indicating a growing demand for transparency and efficacy [15][21] - The rise of the "ingredient party" has led to increased scrutiny of product claims, pushing companies to provide credible testing reports and validate their ingredients [15][21] Group 4: Future Trends - The beauty industry's future is marked by a "scientific arms race," with brands striving to establish their authority in scientific research and ingredient validation [8][16] - Companies are exploring unique natural ingredients and integrating skincare with makeup, reflecting a trend towards holistic beauty solutions [20][21]

Group 1 - The China Securities Regulatory Commission (CSRC) has issued four inquiries to Proya regarding its upcoming secondary listing in Hong Kong, focusing on the use of raised funds, user information collection, advertising business operations, and foreign investment access [2][3] - Proya aims to enhance its international market presence and financing capabilities through this secondary listing, with plans for overseas acquisitions, particularly in the baby care, fragrance, and men's skincare sectors [3] - The CSRC has requested Proya to clarify whether its fundraising involves overseas investments and if it has completed the necessary approval processes [2][4] Group 2 - Proya's latest Q3 2025 report indicates a revenue of 7.098 billion yuan, a year-on-year increase of 1.89%, and a net profit attributable to shareholders of 1.026 billion yuan, up 2.65% [4] - The gross profit margin for the first three quarters reached 73.69%, an increase of 3.62 percentage points compared to the same period in 2024 [4] - The CSRC is also examining Proya's compliance with foreign investment regulations, particularly concerning its subsidiaries' business scopes that may intersect with restricted areas in the "Negative List for Foreign Investment Access (2024 Edition)" [3][4]

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Viewpoints - The report highlights the successful IPO of Shaanxi Tourism, which leverages its rich tourism resources and strong operational experience to build competitive advantages through a combination of performance-driven tourism, cable car operations, and dining services [22][24][34] - The report emphasizes the resilience of the cultural tourism industry amid ongoing trends to expand domestic demand and promote consumption, suggesting that Shaanxi Tourism's future growth will be supported by new performance projects and cable car capacity upgrades [36] Summary by Sections Retail and Social Services Market Review - The retail and social services indices rose by 4.23% and 4.71% respectively during the week of January 5 to January 9, 2026, with the Shanghai Composite Index increasing by 3.82% [12][14] - Among the sub-sectors, the supermarket segment showed the highest growth, with an increase of 8.18% year-to-date [15][17] Industry Dynamics: Shaanxi Tourism - Shaanxi Tourism, a leading regional tourism company, successfully listed on the Shanghai Stock Exchange on January 6, 2026, becoming the first A-share listed company of the year [22] - The company reported significant revenue contributions from its tourism performance and cable car operations, with a net profit margin and gross profit margin remaining high post-pandemic [24][27] - Revenue breakdown for the first half of 2025 shows that tourism performance accounted for 60.2%, cable car operations for 35.8%, and dining services for 4.0% [24] Investment Recommendations - The report recommends focusing on high-end gold and fashion jewelry brands, highlighting companies like Chow Tai Fook and Chao Hong Ji, which are expected to benefit from market trends [39] - It also suggests monitoring offline retail companies adapting to market changes and AI-enabled cross-border e-commerce leaders, with specific recommendations for Yonghui Supermarket and Aiying Room [39] - In the cosmetics sector, the report emphasizes brands that capture emotional value and innovate with safe ingredients, recommending companies like Mao Ge Ping and Proya [40]

Market Overview - The cosmetics sector increased by 1.29% on January 9, with Shuiyang Co., Ltd. leading the gains [1] - The Shanghai Composite Index closed at 4120.43, up 0.92%, while the Shenzhen Component Index closed at 14120.15, up 1.15% [1] Individual Stock Performance - Shuiyang Co., Ltd. (300740) closed at 25.65, up 5.90% with a trading volume of 223,500 shares and a transaction value of 561 million yuan [1] - Qingsong Co., Ltd. (300132) closed at 8.70, up 2.47% with a trading volume of 253,700 shares [1] - Beitaini (300957) closed at 41.20, up 1.85% with a trading volume of 163,500 shares and a transaction value of 261 million yuan [1] - Other notable stocks include Furuida (600223) at 7.53 (+1.76%), Jiaheng Jiahua (300955) at 39.89 (+1.68%), and Huaye Fragrance (300886) at 26.64 (+1.06%) [1] Capital Flow Analysis - The cosmetics sector experienced a net outflow of 31.72 million yuan from institutional investors and 34.45 million yuan from speculative funds, while retail investors saw a net inflow of 66.18 million yuan [2] - Individual stock capital flows indicate that Qindao Jinwang (002094) had a net inflow of 13.96 million yuan from institutional investors, while it faced a net outflow of 1.23 million yuan from speculative funds [3] - Other stocks like Qingsong Co., Ltd. (300132) and Beitaini (300957) also showed mixed capital flows, with varying levels of net inflows and outflows from different investor categories [3]

Core Viewpoint - The company emphasizes its commitment to considering investor interests and returns in decision-making processes, including governance and daily operations [1] Group 1: Dividend Policy - The company plans to complete the implementation of the 2025 semi-annual equity distribution by October 2025, aiming to increase both the frequency and proportion of dividends [1] Group 2: Share Buyback - In December 2025, the company intends to use its own funds to conduct a share buyback through centralized bidding, reflecting confidence in its future development and recognition of its value [1] Group 3: Operational Strategy - The company aims to enhance its core competitiveness and profitability through effective management, thereby increasing investment value and shareholder return capabilities [1] - The company is focused on improving investor return levels and overall satisfaction [1]

Core Viewpoint - The company emphasizes that the appointment of its directors and senior management strictly adheres to relevant laws and regulations, ensuring a qualified and experienced leadership team [1] Group 1 - The company follows the provisions of the Company Law and the Shanghai Stock Exchange Listing Rules in appointing its management [1] - The management team has diverse backgrounds in finance, accounting, and supply chain, indicating a well-rounded expertise [1] - The leadership possesses rich industry experience and an international perspective, aligning core competencies with their respective positions [1]

Core Viewpoint - The company is focusing on digital transformation to support its multi-brand and multi-channel global strategy, enhancing operational efficiency through data-driven and AI-enabled approaches [1] Group 1: Digital Transformation - The company is building a unified data and process governance system to create an efficient digital foundation [1] - Key systems are being selected and developed across various business domains, including product research and development, marketing, production, and supply chain [1] Group 2: Innovation and Collaboration - The company has initiated an AI formula large model project in collaboration with external technology partners to explore intelligent research and development paths [1] - The aim is to facilitate product innovation and the accumulation of experiential assets [1] Group 3: Decision-Making Efficiency - The company is actively leveraging data and AI to enhance decision-making efficiency and innovate business models [1]

Group 1 - The company acknowledges that its stock price is influenced by multiple factors including market sentiment, industry changes, company circumstances, and macroeconomic factors [2] - The company emphasizes its commitment to the interests of all shareholders, ensuring that investor interests and returns are considered in decision-making related to corporate governance and daily operations [2] - The company aims to enhance the level of investor returns and their sense of gain [2]

Group 1 - The company, Proya, stated that all products and raw materials under its brands undergo strict evaluation and safety testing, complying with national standards [2]

Core Viewpoint - The company, Proya (603605), is actively engaging in diverse brand and product marketing activities to enhance brand awareness and product strength through various marketing strategies, including celebrity endorsements and event marketing [1] Group 1 - The company is leveraging its various brands and product lines to align marketing efforts with key events and promotions [1] - Proya is focusing on deepening brand perception and reinforcing both brand and product capabilities [1] - The marketing strategies include a mix of announcements from brand ambassadors and diverse promotional activities [1]