证券代码：002697 证券简称：红旗连锁 公告编号：2025-018 成都红旗连锁股份有限公司 2024 年年度股东会决议公告 2、本次股东会不涉及变更以往股东会决议。 一、会议召开和出席情况 1、会议召开情况 （1）会议召开时间： ①现场会议召开时间：2025 年 5 月 15 日（星期四）下午 14:30 时 ②网络投票时间：2025 年 5 月 15 日 其中，通过深圳证券交易所交易系统进行网络投票的具体时间为：2025 年 5 月 15 日上午 9:15—9:25、9:30—11:30，下午 13:00—15:00。 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 特别提示： 1、本次股东会无否决议案的情形。 通过深圳证券交易所互联网投票系统进行投票的具体时间为：2025 年 5 月 15 日上午 9:15 至下午 15:00 期间的任意时间。 （2）股权登记日：2025 年 5 月 12 日 会议的召集、召开与表决程序符合《公司法》《深圳证券交易所股票上市规则》 及《公司章程》等法律、法规及规范性文件的规定。 2、会议出席情况 出席本次股东会的股东 ...

北京金杜（成都）律师事务所 关于成都红旗连锁股份有限公司 2024 年年度股东会之法律意见书 致：成都红旗连锁股份有限公司 北京金杜（成都）律师事务所（以下简称本所）接受成都红旗连锁股份有限公 司（以下简称公司）委托，根据《中华人民共和国证券法》（以下简称《证券法》）、 《中华人民共和国公司法》（以下简称《公司法》）、中国证券监督管理委员会（以 下简称中国证监会）《上市公司股东会规则（2025 修订）》（以下简称《股东会规则》） 等中华人民共和国境内（以下简称中国境内，为本法律意见书之目的，不包括中国 香港特别行政区、中国澳门特别行政区和中国台湾地区）现行有效的法律、行政法 规、规章和规范性文件和现行有效的公司章程有关规定，指派律师出席了公司于 2025 年 5 月 15 日召开的 2024 年年度股东会（以下简称本次股东会），并就本次 股东会相关事项出具本法律意见书。 3. 公司 2025 年 4 月 19 日刊登于《证券时报》《证券日报》《中国证券报》《上 海证券报》、巨潮资讯网及深圳证券交易所网站的《成都红旗连锁股份有限公司第 五届监事会第十四次会议决议公告》； 4. 公司于 2025 年 4 月 19 ...

Group 1: Dairy Industry Insights - The brands Jindian and Anmuxi have recently gained significant attention due to their innovative marketing strategies, with Jindian focusing on "long-termism" and emotional storytelling through a documentary short film featuring a farmer's 20-year relationship with his cows [3] - Anmuxi employs a strategy centered on "emotional symbolism reconstruction," utilizing a popular figure to create a strong association between their product and positive emotional experiences, particularly targeting Gen Z consumers [3] Group 2: Beverage and Dining Sector Developments - The beverage brand Mixue Ice City has successfully gone public in Hong Kong, leveraging its mascot "Snow King" to enhance brand visibility and engage consumers during the listing ceremony, resulting in increased user discussions and product purchases [4] - Haidilao celebrated its 31st anniversary with a series of events themed around "happy socializing," including a brand film that connects the brand with social emotional relief, and interactive activities across over 1300 stores to foster user engagement and emotional resonance [4] Group 3: Consumer Index and Market Trends - The "Consumer Index Evaluation System" developed by Shiyan Index includes various rankings such as "Brand Consumption Hot Index" and "Industry Consumption Heat Index," aimed at objectively presenting trends in the consumer market to assist brands in tracking market dynamics [5]

Core Viewpoint - The supermarket industry is facing significant challenges in 2024, with many companies reporting declines in revenue and net profit, indicating a pressing need for transformation and adaptation [1][4]. Revenue and Profit Performance - Among 13 listed supermarket companies, 8 experienced a year-on-year decline in revenue, and 9 saw a drop in net profit, with only 2 companies achieving net profit growth while remaining profitable [1][4]. - Yonghui Supermarket reported the highest revenue at 67.574 billion yuan, down 14.07% year-on-year, with a net loss of 1.465 billion yuan, widening by 10.26% [2][4]. - Lianhua Supermarket's revenue fell by 9.7% to 19.71 billion yuan, with a net loss of 359 million yuan, despite closing underperforming stores [2][4]. - Renrenle Supermarket had the largest revenue decline of 49.86%, with revenue at 1.43 billion yuan due to store closures [2][4]. Strategic Adjustments and Transformations - Supermarket companies are implementing "self-rescue transformations" by closing inefficient stores and reducing loss-making operations to alleviate financial pressure [2][6]. - Companies are focusing on creating differentiated product offerings through optimizing product structures and enhancing product quality to meet diverse consumer demands [3][10]. - The trend of closing underperforming stores is common, with Lianhua Supermarket closing over 400 stores in 2024, while Yonghui Supermarket closed more than 200 [6][8]. Focus on Private Labels and Supply Chain - Developing private labels is a key strategy for supermarkets to differentiate themselves and reduce supply chain costs, with Yonghui aiming for private labels to account for 40% of its total sales in the next three to five years [10][11]. - A robust supply chain is essential for the success of private label strategies, enabling cost advantages and quality assurance through scale procurement and efficient logistics [11]. Future Outlook - The next 12 to 18 months are expected to be critical for supermarkets as they implement reforms and optimize their operations, with Yonghui targeting over 300 remodeled stores by early 2026 [7][8].

这是半佛仙人的第1800篇原创 1 这两天家里打扫，翻出了一个神奇的东西。 看到这张9年前的蜜雪冰城代金券的时候，我忽然有点恍惚。 它藏在一个抽屉的最深层，直到我无意中把它给翻了出来。 它实在太旧了，这个造型也太少见了，我认真想了一会儿这是啥时候的代金券。 然后时间的子弹呼啸而来，把回忆狠狠砸在了我的鼻梁上。 我想起来了，这是当年公司楼下那个蜜雪冰城送的代金券。 那是201 6年，已经是将近十年前的事情了。 十年前蜜雪冰城的子弹，击中了我。 2 那时候我有个习惯，下班路过蜜雪冰城的时候会顺手买一个冰淇淋，有时候他们做活动就会送我张代金券，我还会拿多的代金券和同 事换煮鸡蛋吃。 不管那一天过得有多糟糕，我的心情都会因为这个冰淇淋而好一点。 一方面因为蜜雪冰城的冰淇淋确实很便宜很有性价比，另一方面也因为那个时候我还很幼稚。 9年前的我情绪总是大起大落，激素水平丰沛得让现在的我嫉妒，无论是高兴还是不高兴都是因为一些很简单的事情，一个蜜雪冰城 的冰淇淋就能让我快乐起来。 现在的我每天只有无聊和累了两个念头，当然如果哪天忘记吃止痛药了，那么我连这两个念头都会消失，满脑子只剩下头和腰好疼啊 疼疼疼疼疼疼疼疼疼疼我特么要疼 ...

全球化战略的新一步。 目前，蜜雪冰城全球门店规模居于行业第一，全球总门店数超过4.6万家。从2018年海外首家门店在越南河内开业以来，蜜雪冰城 全球门店网络已覆盖海外12个国家，海外门店数超过5000家。 文 ｜ 钟艺璇 封面来源 ｜ 企业官网 雪王出海还在狂奔，下一站是巴西。 5月12日，蜜雪冰城与巴西出口投资促进局（ApexBrasil）在京签署《谅解备忘录》。巴西出口投资促进局是巴西联邦政府机构， 负责促进巴西出口和吸引外国直接投资。根据该备忘录，蜜雪冰城计划在其供应链中，进一步扩大巴西农产品的进口份额，包括 但不限于咖啡生豆、水果制品等巴西优势农产品，巴西出口投资促进局将为蜜雪冰城在巴西的业务主体和零售市场拓展提供必要 的协助。 据蜜雪冰城相关负责人介绍，计划未来3-5年将在巴西投资采购咖啡豆等农产品在内的总价值不低于40亿人民币的物资。预计未来 将提供25,000个工作岗位。 另外，该负责人还透露，蜜雪冰城今年将在巴西开出首家门店。接下来还将在巴西启动供应链工厂的建设，在当地实现本地化产 销闭环。 中国是巴西第一大贸易伙伴和第一大出口目的地。作为全球第一大咖啡生产国，咖啡在中巴贸易往来中扮演着重要角 ...

证券代码：002697 证券简称：红旗连锁 公告编号：2025-017 成都红旗连锁股份有限公司 关于独立董事取得独立董事资格证的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 成都红旗连锁股份有限公司（以下简称"公司"）于 2024 年 12 月 2 日召开 了 2024 年第一次临时股东大会，审议通过了《关于选举公司第五届董事会独立 董事的议案》，选举周涛先生为第五届董事会独立董事，任期自股东大会审议通 过之日起至第五届董事会届满之日止。 截至公司 2024 年第一次临时股东大会通知发出之日，周涛先生尚未取得独 立董事资格证书。根据深圳证券交易所的相关规定，周涛先生已书面承诺参加最 近一次独立董事资格证书培训并取得深圳证券交易所认可的独立董事资格证书。 近日，公司收到周涛先生的通知，其已按照相关规定参加了深圳证券交易所 举办的上市公司独立董事任前培训（线上），并取得了由深圳证券交易所创业企 业培训中心颁发的《上市公司独立董事培训证明》。 特此公告。 成都红旗连锁股份有限公司 董事会 二〇二五年五月十三日 ...

Core Insights - The rise of "scenic stores" has become a new path for brands to stand out, transforming beverage shops from standardized chains to destinations for unique experiences [3][5][7] Group 1: Scenic Store Concept - Scenic stores attract large crowds, exemplified by the success of the Mixue flagship store, which generated over 1 million in revenue during the Qingming Festival and achieved daily revenues exceeding 200,000 [3][5] - The concept of scenic stores is not new, with Starbucks' Roastery in Shanghai serving as a long-standing example of a "phenomenal landmark" in the beverage industry [3][5] - Scenic stores leverage local culture to create a unique brand experience, evolving from mere functional providers to meaning creators [5][9] Group 2: Cultural Integration - Successful scenic stores focus on local cultural connections, as demonstrated by the luxury hotel brand Songzan, which emphasizes understanding the local environment and community [11][14] - The essence of a scenic store lies in its ability to resonate with local culture, transforming cultural details into tangible products and services that engage customers [14][20] - Brands that can effectively tap into the cultural heartbeat of a city are more likely to succeed in creating memorable experiences for consumers [16][19] Group 3: Unique Positioning - Creating a unique label for a scenic store is crucial for attracting traffic, with examples including Mixue's flagship store and Starbucks' Roastery being positioned as the largest or first of their kind [19][20] - Scenic stores often feature distinctive elements that enhance the customer experience, such as themed decorations and exclusive products tied to the brand's identity [20][22] - The goal is to transform one-time visitors into repeat customers through a combination of material satisfaction and social sharing [22]

Core Insights - The beverage industry is witnessing a trend where stores are transforming into "scenic spots," significantly enhancing customer engagement and revenue potential [3][26][30] Group 1: Revenue Performance - The "去茶山" store in Foshan achieved a peak daily sales volume of over 4000 cups, with customers waiting up to 6 hours [4][6] - The "喜茶" store in Jiangmen recorded over 1000 orders within the first 12 minutes of opening during peak times [9][11] - The "蜜雪冰城" flagship store in Zhengzhou reported daily revenues exceeding 200,000, with a three-day revenue surpassing 1 million [19][21] - The "幸运咖" flagship store achieved a single-day revenue of over 60,000 shortly after opening [25][23] Group 2: Store Design and Experience - The "去茶山" store features a calm design with glass walls and traditional tea utensils, making it a popular photo spot [4][6] - The "洪都大拇指" store in Nanchang incorporates local culture and offers a unique combination of tea and snacks, enhancing the customer experience [8][6] - The "茶百道" flagship store in Chengdu combines modern design with traditional elements, attracting both local and foreign visitors [12][14] - The "星巴克" roasting workshop in Shanghai is designed to showcase the coffee-making process, creating an immersive experience for customers [15][17] Group 3: Cultural Significance - Scenic stores are becoming cultural symbols, attracting visitors beyond local customers and creating a "destination" effect [26][30] - The success of these stores demonstrates the potential for beverage brands to integrate local culture into their offerings, enhancing brand loyalty and customer experience [30][28] - The trend reflects a broader retail strategy where experiential and cultural elements are prioritized to create memorable customer interactions [26][30]

Group 1 - The core viewpoint emphasizes the need to optimize consumer supply and fully unleash domestic demand potential to enhance consumption's role in economic growth [2][3] - The government is implementing special actions to boost consumption, focusing on demand-driven and market-oriented strategies, particularly in the ready-to-drink beverage sector [2] - The government encourages companies like Mixue Ice City to improve R&D capabilities, introduce new popular products, and enhance digital oversight across the supply chain to ensure food safety [2] Group 2 - Urban commercial circles are identified as crucial platforms for consumer activity and city vitality, necessitating high-standard planning and development to attract flagship stores and cultivate new consumption scenarios [3] - The government aims to elevate consumption as a fundamental driver of economic growth, promoting policies that enhance consumer spending in major goods and services [3] - There is a focus on improving consumer capacity and conditions, protecting consumer rights, and creating an optimized consumption environment to stimulate demand and support sustained economic momentum [3]