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国常会部署:加速供需适配 AI与新场景联手促消费
Xin Lang Cai Jing· 2025-11-18 02:26
Core Viewpoint - The Chinese government is shifting its consumption policy from merely stimulating demand to optimizing supply structures, emphasizing the importance of enhancing supply quality to unlock consumer potential [1][2]. Group 1: Consumption Policy Changes - The recent State Council meeting highlighted the transition from "stimulating purchases" to "providing products that better meet consumer needs," indicating a shift from quantity expansion to structural optimization in consumption governance [1][2]. - The meeting emphasized the need for consumption upgrades to lead industrial upgrades, focusing on quality supply to better meet diverse consumer demands and achieve a higher level of dynamic balance between supply and demand [2][5]. Group 2: New Consumption Scenarios and Business Models - The government aims to support enterprises in expanding the supply of high-quality and specialized consumer goods, accelerate the updating of safety and performance standards, and develop flexible manufacturing capabilities to meet personalized consumer needs [2][3]. - The Ministry of Commerce and the Ministry of Finance have initiated pilot projects to support new consumption scenarios, encouraging innovation in business models and the application of digital technologies in various sectors [3][4]. Group 3: Role of Artificial Intelligence - The State Council meeting underscored the importance of new technologies, particularly artificial intelligence (AI), in transforming supply from "extensive" to "precise" and enabling personalized manufacturing [6][7]. - AI is expected to enhance consumer experience by providing customized products and services, optimizing interaction efficiency, and driving the digital transformation of industries, thus creating new consumption growth points [6][7]. Group 4: Progress and Future Directions - Progress has been made in developing new consumption scenarios, with national demonstration pedestrian streets achieving over 4 billion visitors and generating over 500 billion yuan in revenue [4]. - Future efforts will focus on improving standards, product segmentation, and digital transformation to better match diverse consumer needs and expand high-quality consumption [5][6].
国常会部署:加速供需适配,AI与新场景联手促消费
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-17 11:53
Core Viewpoint - The Chinese government is shifting its consumption policy focus from merely stimulating demand to optimizing supply structures, emphasizing the importance of enhancing supply quality to unlock consumer potential [1][3]. Group 1: Consumption Policy Changes - The State Council meeting highlighted the transition from "stimulating purchases" to "providing products that better meet consumer needs," indicating a shift in consumption governance [1]. - The meeting emphasized the need for consumption upgrades to lead industrial upgrades, aiming for a higher level of dynamic balance between supply and demand [3]. Group 2: Current Consumption Trends - From January to October, the total retail sales of consumer goods reached 41.2169 trillion yuan, growing by 4.3%, with October's sales at 462.91 billion yuan, reflecting a year-on-year increase of 2.9% [3]. - Experts noted that the slowdown in retail sales growth in October indicates insufficient momentum in traditional bulk consumption, while niche, quality, and personalized consumption have yet to be fully realized [3]. Group 3: New Consumption Scenarios and Business Models - The development of new consumption scenarios and business models is driven by digitalization, cross-industry collaboration, and personalized services, which are expected to adapt to upgraded consumption demands [4]. - The Ministry of Commerce and the Ministry of Finance issued a notice in September to support the innovation of new business formats and models, promoting the application of digital technologies in various sectors [4]. Group 4: Progress and Future Directions - As of 2024, national demonstration pedestrian streets achieved over 400 billion visits and over 500 billion yuan in revenue, creating more than 800,000 jobs [5]. - Future efforts will focus on enhancing standards, product segmentation, and flexible manufacturing to better match diverse consumer needs [5]. Group 5: Role of Artificial Intelligence - Artificial intelligence is transforming supply from "extensive" to "precise," enabling personalized manufacturing and enhancing understanding of consumer trends [6]. - AI's integration into consumption is expected to create new growth points by facilitating the development of new products and services [6][7]. Group 6: Trends in AI and Consumption - The integration of AI in consumption is anticipated to lead to the rise of emotional economy, seamless interconnectivity across various scenarios, and accelerated cross-industry fusion [8].
安徽:向新向智,打造更多元消费场景
Sou Hu Cai Jing· 2025-11-17 01:20
Core Insights - Consumption remains a key driver of economic growth, with a high contribution rate to GDP growth in recent years [1] - The focus on expanding domestic demand is essential, which includes increasing disposable income, stabilizing employment, and enhancing public service supply [1] - The current economic environment faces challenges of local supply surplus and relatively insufficient consumption [1] Group 1: Economic Strategy - The "14th Five-Year Plan" emphasizes the mutual traction between supply and demand, aiming for a higher level of dynamic adaptation [1] - The commercial circulation industry is crucial in connecting supply and demand, needing to guide manufacturing to optimize supply structure [1] Group 2: Regional Development - Anhui Province has seen significant improvements in its commercial circulation system, with plans to cultivate over 50 large commercial circles and establish 79 provincial-level characteristic commercial streets [1] - The province aims to attract over 200 brand flagship stores annually [1] Group 3: Innovation and Digitalization - Emphasis on innovation across various sectors, including product, technology, culture, and integration innovation [2] - The integration of digitalization and artificial intelligence in retail is highlighted as a key development direction for the commercial circulation system [2] Group 4: Green Development - The importance of green development, environmental protection, and circular economy is stressed, with suggestions for enhancing green consumption incentives and improving the recycling system [2] - The shift in commercial focus from merely selling products to providing services is noted, with considerations for enhancing community living circles and services for specific demographics [2] Group 5: Rural Economic Growth - The rapid growth of the county economy in Anhui Province presents significant opportunities for further development in the retail sector, particularly in rural areas [2]
增强供需适配性 进一步释放消费潜力
Zheng Quan Ri Bao· 2025-11-16 16:46
Core Insights - The State Council meeting on November 14 emphasized enhancing the adaptability of supply and demand as a means to unleash consumption potential and facilitate economic circulation [1][3] - The focus is on aligning supply with diverse and personalized consumer demands through high-quality offerings, creating a virtuous cycle of "demand driving supply and supply creating demand" [1][2] Group 1: Policy Measures - The meeting proposed leading industrial upgrades through consumption upgrades, aiming for a dynamic balance between supply and demand at a higher level [1] - There is a strong emphasis on innovation in new technologies and models, particularly the integration of artificial intelligence to develop new products and value-added services [1][2] - Support for enterprises to expand the supply of high-quality consumer goods, with an emphasis on updating safety, performance, and environmental standards [1][2] Group 2: Market Dynamics - The policies reflect a shift from "incremental pull" to "structural adaptation," focusing on precise matching of diverse consumer needs rather than broad-based support [3] - The current phase of consumption structure upgrade presents significant opportunities in sectors like cultural tourism and healthcare, with emerging trends such as the silver economy and first-time economy injecting new momentum into consumption [2] - The transformation aims to reposition consumers at the center of the production chain, allowing for personalized responses to consumer demands and enabling companies to achieve higher profits through premium pricing [2][3]
新一轮扩内需政策将出!国常会重磅部署
Shang Hai Zheng Quan Bao· 2025-11-14 14:51
Group 1 - The State Council's meeting on November 14 discussed the implementation of "two重" construction, indicating ongoing support and funding for this initiative during the "14th Five-Year Plan" period [2][3] - The "two重" construction is expected to be a key driver for effective investment and the cultivation of new productive forces, serving as a significant point of focus for proactive fiscal policy [2][3] - The meeting emphasized the importance of aligning project construction with funding disbursement, leveraging long-term loans and policy financing to attract more private capital [2][3] Group 2 - The meeting highlighted the need to enhance supply-demand adaptability to unleash consumption potential and facilitate economic circulation [4][5] - The focus on supply-side precision to respond to consumption upgrades aims to create a virtuous cycle of "demand driving supply and supply creating demand," injecting endogenous momentum into economic growth [4][5] - The integration of artificial intelligence in various consumer experiences is seen as a critical lever for addressing decision-making pain points and supply challenges [4][5][6] Group 3 - The meeting called for support for enterprises to expand the supply of high-quality consumer goods, updating safety and performance standards, and improving certification systems [5][6] - The development of flexible manufacturing factories to meet personalized consumer needs and the cultivation of new consumption scenarios and business formats are essential for enhancing the consumption environment [5][6] - This comprehensive policy deployment aims to shift consumption from scale expansion to quality improvement, reinforcing its role as a stabilizing force for economic growth [5][6]
国务院常务会议解读丨增强消费品供需适配性 国务院作出系列部署
Xin Hua Wang· 2025-11-14 14:31
Core Points - The State Council meeting on November 14 emphasized enhancing the adaptability of supply and demand to further promote consumption policies [1][2] - The shift in consumer behavior from quantity to quality highlights the need for industry and consumption upgrades to create a positive interaction between consumption and investment [1][2] Group 1 - The meeting identified that enhancing supply-demand adaptability is an effective measure to release consumption potential and facilitate economic circulation [1] - The Director of the Market Circulation Research Office at the Development Research Center of the State Council noted that consumers are willing to pay a premium for products and experiences that fulfill emotional value [1][2] - The concept of supply-demand adaptability aims to address the mismatch between excess low-end supply and insufficient high-quality supply, thereby unlocking consumption potential [1][2] Group 2 - The meeting outlined a series of measures to adapt supply and demand, including leading industrial upgrades through consumption upgrades and accelerating the application of new technologies [2] - It was emphasized that businesses should identify new directions for supply based on emerging consumer trends, focusing on quality service and innovative business models [2] - The meeting aimed to shift the supply system from "producing more" to "producing better," thereby stimulating and releasing consumption potential for sustainable economic growth [2]
四川出台推进贸易与产业融合发展方案 促进供需精准适配
Xin Hua Cai Jing· 2025-09-29 06:55
Core Viewpoint - Sichuan Province has introduced the "Implementation Plan for Promoting Trade-Industry Integration Development" to enhance the synergy between trade and industry, addressing bottlenecks in trade and industrial adaptation [1][2]. Group 1: Trade-Industry Integration - The plan focuses on four main areas: precise alignment of "Sichuan-made" products with domestic and international market demands, enhancing the trade's role in driving industry, promoting innovation in trade models, and solidifying the development framework for trade-industry integration [1][2]. Group 2: Market Expansion Strategies - For international market expansion, the plan emphasizes identifying target countries, exploring suitable trade products, and improving international marketing networks. For domestic market integration, it focuses on strengthening cooperation in key regions, integrating into essential domestic supply chains, and enhancing regional modern commercial circulation systems [1][2]. Group 3: Enhancing Trade's Role - The plan proposes measures to enhance trade's role in industry by expanding the import of key technologies and goods, promoting supply-demand matching driven by market needs, internationalizing Sichuan standards and brands, and strengthening the trade entity workforce [1][2]. Group 4: Innovation in Trade Models - To foster trade model innovation, the plan suggests accelerating the integration of "cross-border e-commerce + industrial belts," extending the industrial value chain to activate new service trade dynamics, and leveraging the green transformation of industries to create new competitive advantages in trade [2]. Group 5: Development Framework - The plan aims to solidify the development framework for trade-industry integration by utilizing free trade pilot zones for comprehensive innovation, cultivating benchmark trade-industry integration parks, and enhancing the professionalism and effectiveness of trade-related exhibitions [2]. Group 6: Addressing Capacity and Order Issues - As the first province in the country to systematically plan trade-industry integration and issue a specialized plan, Sichuan will establish a regular information exchange mechanism between trade platforms and production enterprises to improve market trend forecasting, personalized customization, small batch quick returns, and convenient delivery capabilities [2].
石化化工行业稳增长方案落地 今明两年年均增长5%以上
Di Yi Cai Jing· 2025-09-26 15:03
Core Viewpoint - The new "Work Plan for Stable Growth in the Petrochemical Industry (2025-2026)" aims to address challenges and promote high-quality development in the petrochemical sector through innovation, efficiency improvement, demand expansion, and collaboration among various stakeholders [1][2]. Group 1: Industry Overview - The petrochemical industry is a crucial pillar of the national economy, with significant economic volume and high industrial correlation, impacting industrial stability and economic operation [1][5]. - China has become the world's largest producer and consumer of petrochemical products, with the industry's added value expected to account for 14.9% of industrial output in 2024, growing at a rate of 6.6%, which is 0.8 percentage points higher than the industrial average [1]. Group 2: Current Challenges - The industry faces intensified competition in basic organic raw materials, insufficient supply of high-end fine chemicals, slowing domestic demand growth, and increasing external uncertainties [2][5]. - Current domestic chemical product price indices, profit margins, and industry valuations are at low levels, while global demand for chemical products remains weak [2]. Group 3: Strategic Goals - The Work Plan sets a target for the petrochemical industry's added value to grow by over 5% annually from 2025 to 2026, with a focus on stabilizing economic benefits and enhancing technological innovation capabilities [2][7]. - Emphasis will be placed on improving the quality and safety of production, reducing pollution and carbon emissions, and transitioning chemical parks from standard construction to high-quality development [2][7]. Group 4: Key Initiatives - The plan includes supporting key product breakthroughs in electronic chemicals and high-end polyolefins, and promoting the upgrade of bulk products like coatings and pesticides [3][8]. - It aims to expand market demand by organizing supply-demand matching activities and exploring consumption potential in traditional sectors like construction and automotive, as well as emerging fields such as new energy and robotics [3][15]. Group 5: Investment and Policy Support - The plan calls for scientific control of major project construction, particularly in refining and ethylene production, and emphasizes the need for safety upgrades in aging facilities [11][12]. - It encourages the use of long-term special bonds and other policy channels to support technological innovation and equipment upgrades in the petrochemical sector [19].
经济日报金观平:供需适配才能更好提振消费
news flash· 2025-06-11 23:31
Core Viewpoint - The popularity of the "Super League" has significantly impacted the tourism market, with companies like Pop Mart experiencing stock price surges due to the success of their LABUBU toy line, indicating a broader trend in consumer spending towards quality and experience rather than just quantity [1] Group 1: Market Trends - There is a shift in consumer behavior from focusing on quantity to pursuing quality in consumption [1] - The consumption pattern is evolving from primarily goods-based to a balanced emphasis on both goods and services [1] Group 2: Business Opportunities - Companies need to be adept at capturing emerging trends to enhance their supply-side adjustments [1] - The ability to provide higher quality services, innovative business models, and diverse scenarios is essential to meet new consumer demands [1]
消博会卖酒火爆背后:茅台的“守正”与“出新”之道
Sou Hu Cai Jing· 2025-04-27 04:07
Core Insights - Guizhou Moutai has gained significant attention at the China International Consumer Products Expo by not only showcasing its full range of products but also selling Moutai liquor for the first time at the event, achieving sales of over 10 million yuan [1][3] - The company's strategy reflects a response to the current market conditions, focusing on addressing the mismatch between supply and demand while maintaining its high-quality brand image [3][10] Group 1: Changes in Strategy - Moutai is actively engaging with consumers through various channels to address the "supply-demand mismatch," aiming to reach consumers where they are [3][5] - The company has initiated a transformation focusing on customer segments, consumption scenarios, and service improvements, which began in mid-2022 [5][6] - Moutai is collaborating with emerging tech companies like BYD and Huawei to tap into new customer bases and enhance its market presence [5][6] Group 2: Consumer Engagement - Moutai is creating new consumption scenarios by emphasizing emotional value and integrating its products into consumers' lifestyles [6][10] - The company has implemented flexible distribution strategies to cater to regional market demands and is actively promoting events to connect with consumers [6][12] - Moutai is enhancing its direct marketing efforts through self-operated stores and digital platforms to better understand consumer needs [6][9] Group 3: Brand Consistency - Despite changes, Moutai's core values of high quality and strong brand recognition remain unchanged, allowing it to maintain its position as a top choice for premium liquor [10][11] - The company has consistently adapted to market changes, successfully navigating previous industry downturns and maintaining a strong demand for its products [11][12] - Moutai's commitment to quality management and cultural value continues to underpin its market strategy, reinforcing its resilience in the face of industry challenges [12]