丨证券研究报告丨 [Table_scodeMsg1] 公司研究丨点评报告丨海信家电（000921.SZ） [Table_Title] 营收小幅增长，盈利能力略有回落 报告要点 [Table_Summary] 2025 年前三季度公司实现营业收入 715.33 亿元，同比增长 1.35%，实现归母净利润 28.12 亿 元，同比增长 0.67%，实现扣非归母净利润 23.27 亿元，同比增长 1.65%；其中，2025Q3 公 司实现营业收入 221.92 亿元，同比增长 1.16%，实现归母净利润 7.35 亿元，同比下滑 5.40%， 实现扣非归母净利润 5.09 亿元，同比下滑 13.08%。 分析师及联系人 [Table_Author] 陈亮 SAC：S0490517070017 SFC：BUW408 请阅读最后评级说明和重要声明 %% %% %% %% research.95579.com 1 [Table_scodeMsg2] 海信家电（000921.SZ） cjzqdt11111 [Table_Title2] 营收小幅增长，盈利能力略有回落 1、宏观经济波动带来收入兑现度降低的风险； 2、贸易保护 ...

Core Viewpoint - The company has experienced relatively high overseas growth in the past two years, primarily due to a low base from previous years, and the overall industry landscape has not fundamentally changed [1] Group 1: Overseas Growth - The company's overseas growth is significantly influenced by indirect exports, benefiting from the expansion of Chinese transformer manufacturers abroad, while direct export growth remains limited [1] - The current level of overseas revenue growth is affected by demand changes, base effects, and market share, and does not necessarily reflect the overall development level of the industry [1] - As the base changes, the current growth rate is not sustainable in the long term, but an increase in the proportion of overseas revenue can still support the company's overall performance despite a slowdown in growth [1] Group 2: Market Position - The company has seen a slight increase in market share, although competitors may have lower growth rates, their absolute revenue increments are higher than that of the company [1]

Core Viewpoint - The company indicates that its products in the power equipment or transformer sector are among the weakest links in terms of elasticity, primarily serving the demand from large infrastructure and industrial development cycles [1] Company Performance - The company’s products are mainly applied in transformers rated at 35kV and above, with demand growth historically driven by the Chinese market [1] - Since last year, the Chinese market has remained stable, and overseas market growth is not expected to cause disruptive demand changes in the short term [1] - The company has experienced relatively high overseas growth in the past two years, primarily due to a low base from previous periods [1] - Despite competitors having lower growth rates, their absolute revenue increments are higher than that of the company [1] - The company has seen a slight increase in market share [1] Overseas Market Dynamics - The significant overseas growth for the company since last year has been attributed to indirect exports, benefiting from the expansion of Chinese transformer manufacturers abroad, while direct export growth remains limited [1] - The current growth level of overseas revenue is influenced by a combination of demand changes, base effects, and market share, and does not necessarily reflect the overall development level of the industry [1] - The sustainability of the current growth rate is questionable as it is unlikely to persist long-term due to base changes; however, an increase in the proportion of overseas revenue can still support the company's overall performance [1]

Group 1: Company Overview and Market Position - Huaming Power Equipment Co., Ltd. is primarily engaged in the transformer sector, focusing on products applicable to 35kV and above transformers [3][39]. - The company has a high market share in domestic sales volume, but its sales revenue share is lower due to a significant presence of imported products in high-end markets [38]. - The company has seen an increase in overseas revenue, primarily due to a low base in previous years, but this growth is not expected to be sustainable in the long term [3][4]. Group 2: Overseas Market Dynamics - The company has limited channels and understanding of overseas markets, but recent growth has led to increased confidence in international expansion [4]. - Key regions contributing to overseas growth include Europe, Southeast Asia, and South America, with multiple countries contributing to overall revenue growth [5][6]. - The U.S. market is a significant focus due to high demand for power equipment driven by energy transition and infrastructure upgrades, but rapid progress is challenging [11]. Group 3: Product and Revenue Insights - The company’s product demand is closely tied to large infrastructure projects, making it sensitive to macroeconomic factors [40]. - The average price of products has increased due to a shift in product structure and a higher proportion of overseas revenue [18]. - The company has been focusing on improving production efficiency and reducing fluctuations in financial performance by exiting engineering business [29][34]. Group 4: Challenges and Strategic Considerations - Key challenges include ensuring product reliability across different international standards, talent acquisition in manufacturing, and brand building in new markets [44]. - The company aims to maintain a cash dividend of no less than 60% of distributable profits as part of its shareholder return plan [45]. - Future growth targets are ambitious, considering the long growth cycle experienced in recent years [46].

Core Insights - The company participated in the 2026 Investment Summit, highlighting strong resilience in domestic excavator sales due to the replacement cycle of existing equipment and the commencement of large infrastructure projects, which are driving demand in the domestic construction machinery industry [1] - The company is leading in global operations, with overseas revenue continuing to grow robustly, supported by high demand for mining equipment in regions like Indonesia and Africa [3] Domestic Market Performance - Domestic excavator sales show strong resilience, with September sales growth rates for small, medium, and large excavators at 29%, 6%, and -5% year-on-year respectively [2] - The recovery in domestic demand is primarily due to the replacement cycle of existing equipment, with the previous upcycle from 2015 to 2023 leading to a concentrated replacement period now [2] - Major projects such as the Yarlung Tsangpo River hydropower station and the New Tibet Railway are expected to enhance overall demand for construction machinery [2] Overseas Market Expansion - The company’s overseas layout is advanced, with export sales growth rates for small, medium, and large excavators at 29%, 2%, and 94% year-on-year respectively in September [3] - The company reported overseas revenue of 26.302 billion yuan in the first half of 2025, a year-on-year increase of 11.72%, accounting for 58.7% of total revenue [3] - Key regions such as North America and Africa are experiencing strong growth, with the company being the largest construction machinery enterprise in China and the third largest globally from 2020 to 2024 [3] Electric and Mining Equipment Development - The company is committed to advancing electric vehicle research and development, with significant results expected from its electric strategy upgrade in 2025 [4] - The fifth generation of electric loaders was launched globally in March 2025, with models covering various operational needs [4] - The mining machinery segment is being strengthened to meet the growing overseas demand, with the first 400-ton hydraulic excavator set to roll off the production line in December 2024 [4] Profit Forecast and Valuation - The company maintains its profit forecast, expecting net profits of 8.944 billion, 11.975 billion, and 15.591 billion yuan for 2025-2027, with corresponding EPS of 0.98, 1.32, and 1.71 yuan [5] - The target price is set at 33 yuan, based on a 25 times PE ratio for 2026, reflecting the company's leadership in the industry and potential benefits from the domestic construction machinery upcycle [5]

Core Insights - The company reported a significant increase in revenue and net profit for the first three quarters of 2025, with revenue reaching 18.346 billion yuan, a year-on-year growth of 68.97%, and net profit attributable to shareholders at 1.076 billion yuan, up 41.4% [1] - However, the third quarter showed a decline in net profit despite a strong revenue increase, indicating pressure on profitability [1] Financial Performance - For the first three quarters of 2025, the gross margin was 13.52%, down 3.78 percentage points year-on-year, while the net profit margin was 5.87%, a decrease of 1.14 percentage points [1] - In Q3 2025, the gross margin fell to 12.44%, down 3.83 percentage points year-on-year, with a net profit margin of 2.61%, down 3.21 percentage points [1] Expansion Plans - The company plans to invest approximately 4.416 billion yuan in a new two-piece can production line in Thailand, with an expected annual capacity of 700 million cans and production capabilities by September 2026 [2] - Additionally, a project in Kazakhstan is set for an investment of about 6.4652 billion yuan, targeting an annual capacity of 900 million cans and expected to be operational by Q1 2027 [2] - These investments aim to enhance the company's overseas market presence and improve the supply structure domestically [2] Investment Outlook - The company is positioned as a leader in the metal packaging industry, with strong revenue growth driven by the successful acquisition of COFCO Packaging and an improved market share [3] - Revenue projections for 2025-2027 are set at 23.860 billion, 25.497 billion, and 26.765 billion yuan, with corresponding net profits of 1.234 billion, 1.399 billion, and 1.533 billion yuan, indicating robust growth [3] - The company maintains a "buy" rating based on its growth potential and market position [3]

Core Viewpoint - The company Seres is experiencing a complex financial situation, with revenue growth juxtaposed against a decline in net profit, indicating potential challenges in sustaining its growth trajectory [1][3]. Financial Performance - In Q3, Seres reported a revenue increase of 15.75% year-on-year, amounting to approximately 48.13 billion yuan, while net profit decreased by 1.74% [1][3]. - The first quarter saw a significant revenue drop of 27.91% year-on-year, attributed to product replacement cycles and structural adjustments within the AITO product line [3]. - Total profit for the reporting period was approximately 2.97 billion yuan, reflecting a 31.29% increase [5]. Product and Market Dynamics - The AITO product line is undergoing changes, with the M8 becoming a key sales driver, while the M9's high-margin share is being diluted [3]. - Increased competition from brands utilizing Huawei's technology is intensifying market pressures, necessitating a strategic response from Seres [3]. - The company has made a strategic investment of 3.45 billion yuan to acquire a 10% stake in a partner, reinforcing its supply chain relationships [3]. Research and Development - R&D expenditures surged to approximately 51.98 billion yuan in the first half of the year, a 154.9% increase, indicating a strong commitment to innovation [5]. - The company holds 6,826 authorized patents and employs 6,984 R&D personnel, reflecting its focus on technological advancement [5]. Sales and Marketing - Sales expenses reached approximately 159.9 billion yuan in the first three quarters, a nearly 15% increase, highlighting the company's investment in brand building [5]. - The AITO brand achieved the highest confidence index in the first half of the year, with the M9 receiving a net promoter score (NPS) of 85.2 [5]. International Expansion - The company plans to allocate 70% of its IPO proceeds to R&D and 20% to overseas expansion and charging network development [7]. - Seres has established a presence in various international markets, with the SERES5 already delivered in Europe at a retail price exceeding $60,000 [7]. - The company faces challenges in brand recognition abroad, requiring strategic pricing, channel development, and service improvements to build market trust [7]. Operational Achievements - Cumulative deliveries of the AITO series have surpassed 800,000 units, with the M9 achieving 250,000 deliveries in 21 months [8]. - The company is focusing on localizing its offerings for different markets, as evidenced by the multilingual features showcased at the Munich Auto Show [7]. Strategic Outlook - The path ahead for Seres involves balancing technological capabilities with the need to establish brand strength in international markets, indicating a long-term strategic endeavor [10]. - Investors and consumers are advised to monitor upcoming sales trends, overseas channel developments, and potential profit improvements in the fourth quarter for clearer insights into the company's trajectory [10].

Core Insights - The company reported a decline in Q3 revenue and net profit, with Q3 revenue at 194.99 billion yuan, down 3.05% year-on-year and 2.95% quarter-on-quarter, and net profit at 7.82 billion yuan, down 32.60% year-on-year but up 23.08% quarter-on-quarter [1] - For the first three quarters of 2025, the company achieved a revenue of 566.27 billion yuan, an increase of 12.75% year-on-year, while net profit decreased by 7.55% year-on-year [1] Sales Performance - In Q3, the company sold 1.114 million vehicles, a decrease of 1.8% year-on-year and 2.7% quarter-on-quarter, with an average selling price (ASP) of 136,700 yuan, showing stability [2] - The company's single-vehicle net profit (excluding BYD Electronics) was 540 yuan, up 11.9% quarter-on-quarter, benefiting from a slowdown in industry price wars and breakthroughs in high-end products [2] Cost Management and Efficiency - The company's gross margin in Q3 was 17.61%, an increase of 1.35 percentage points quarter-on-quarter, indicating effective cost reduction and efficiency improvement [3] - The financial expense ratio was 0.16%, up 0.83 percentage points quarter-on-quarter, primarily due to exchange rate fluctuations [3] Technological Advancements - The company sold 788,000 assisted driving vehicles in Q3, accounting for 71.2% of passenger car sales, with significant R&D investment of 43.75 billion yuan, up 31.3% year-on-year [4] - The launch of the new high-end product Tengshi N8L, priced between 299,800 yuan and 329,800 yuan, is expected to further enhance the company's high-end product matrix [4] International Expansion - The company showcased its K-EV BYD RACCO at the 2025 Japan Mobility Show, marking its entry into the Japanese market with a dual strategy of "pure electric + hybrid" [5] - In Q3, overseas passenger car sales reached 233,000 units, a year-on-year increase of 155.9%, indicating strong growth momentum in international markets [5] Future Projections - The company is projected to achieve revenues of 864.03 billion yuan, 1,007.22 billion yuan, and 1,137.67 billion yuan from 2025 to 2027, with net profits of 38.12 billion yuan, 47.57 billion yuan, and 59.64 billion yuan respectively [6]

Group 1: Order and Market Overview - In the first nine months of 2025, the company secured new orders totaling 18,131.12 MW, bringing the cumulative orders on hand to 46,868.05 MW by the end of September 2025 [2] - The order breakdown includes: - 993.70 MW for wind turbines between 2 MW and 4 MW - 8,366.02 MW for wind turbines between 4 MW and 6 MW - 37,508.33 MW for wind turbines of 6 MW and above [2] Group 2: Pricing and Competitive Landscape - Wind turbine prices are influenced by product type, market conditions, and project specifications, with a slight increase in prices observed due to heightened focus on quality and reliability [3] - The industry has signed a self-regulatory agreement to address issues of unfair competition and contract terms, aiming to stabilize pricing [3] Group 3: Cost Reduction and Profitability Improvement - The company is enhancing profitability through: - Technological advancements in product performance and new competitive products - Optimizing key parameters of wind turbine products and applying new technologies to improve cost competitiveness [3] - Developing core components in-house to increase gross margins [3] Group 4: Offshore Wind Power Development - The company is focusing on offshore wind power with plans to establish bases in Dalian and Wenzhou, aiming for industry leadership and brand advantage [4] - It is leveraging local resources and state-owned enterprise advantages to implement several near and far offshore wind projects [4] Group 5: International Expansion - The company’s international competitiveness is growing, with a more than 100% year-on-year increase in overseas bidding capacity in 2024, marking a continuous doubling growth for two consecutive years [4] - The company has made breakthroughs in markets such as the Middle East and North Africa, securing project orders for the first time [4]

Core Viewpoint - The company emphasizes the importance of developing its overseas market, particularly in Southeast Asia, and plans to advance its international business in phases [1] Group 1: Overseas Market Development - The company has conducted in-depth market research in Southeast Asia to understand local cultures, consumer preferences, and popular snack products [1] - To better meet local market demands, the company is localizing its products through its product managers [1] - The company aims to leverage its automated production processes and differentiated innovation to strengthen its core bean product offerings while actively introducing new products based on local market needs [1] Group 2: Cultural and Regulatory Considerations - The company respects the cultural and regulatory requirements of Southeast Asian countries, with multiple products already receiving internationally recognized halal certification [1] - The company plans to establish local teams, develop products that cater to local needs, and integrate into local supply chains to gradually build its brand in overseas markets [1] Group 3: Long-term Strategy - The company is committed to a long-term approach, focusing on patience in establishing its overseas business and ensuring sustainable development [1]