央视网消息：记者从商务部了解到，今年"五一"假期，全国消费市场繁荣活跃。据商务部商务大数据监测，假期全国重点零售和餐饮企业 销售额同比增长6.3%。 假期期间，商务部重点监测零售企业家电、汽车、通讯器材销售额同比分别增长15.5%、13.7%和10.5%。商务部重点监测电商平台智能家 居产品销售额同比增长超20%。服务消费持续升温，餐饮文旅市场红火。据商务大数据监测，假期全国重点监测餐饮企业销售额同比增长 8.7%。 北京：数字消费新场景 交互体验聚人气 这个"五一"假期，北京的文化消费市场持续火热，一批首次投入市场的文化演出、数字文化消费新场景，激发了消费活力。 位于北京朝阳区的798文化园区内，全新推出的复合式VR院线，吸引了不少年轻消费者前来体验。实景搭建的VR沉浸展、炫酷的视觉艺 术、环绕式立体声音响效果，让不少消费者有了耳目一新的感觉。 得益于"五一"假期推出的首店、首展等首发经济效应，整个"五一"期间，园区接待游客量持续上升，日均入园量约6万人次。 上海："五一"假期线上线下消费同比增长13.1% 以旧换新备受欢迎。2025年初至5月5日0时，汽车以旧换新补贴申请量突破300万份；消费者购买12大 ...

Core Viewpoint - The meeting focused on "Boosting Consumption and Serving People's Good Life," aiming to transform work styles, conduct in-depth research, and promote high-quality development in the light industry sector. Group 1: Light Industry Development - The China Light Industry Federation emphasizes the need for in-depth industry research to understand new market demands and trends, aiming to innovate and cultivate consumption growth points [1][2] - The China Sewing Machinery Association plans to implement seven major initiatives in 2024 to promote high-quality development, including policy advocacy, skill training, and international market expansion [1] - The China Household Electrical Appliances Association is actively promoting the "old for new" appliance replacement program, leveraging the AWE exhibition to stimulate consumer demand [3] Group 2: Challenges and Solutions - The China Toy and Juvenile Products Association is addressing industry challenges such as tariffs and standards, advocating for the inclusion of certain products in the "old for new" policy [5][6] - The China Sugar Association is focusing on technological empowerment and sustainable practices, with a projected sugar production increase to 11 million tons in the 2024/25 period [7][8] - The China Food Additives and Ingredients Association reported a stable growth in the food additives sector, with a production increase of 3.5% and sales growth of 2.0% in 2024 [9][10] Group 3: Consumer Trends and Innovations - The China Beverage Association reported a record beverage production of 188 million tons in 2024, with a focus on enhancing consumer experience and expanding market reach [15][16] - The China Biochemical Fermentation Industry Association is implementing six practical measures to support industry growth, emphasizing technology and safety [17][18] - The China Industrial Design Association is promoting design innovation to enhance product value and stimulate consumer demand [22][23] Group 4: Sector-Specific Insights - The China Musical Instruments Association identified trends such as the rise of electronic instruments and a growing interest in music among middle-class consumers [28][29] - The China Bicycle Association noted a stable production environment with a significant increase in electric bicycle sales due to the "old for new" policy [30][31]

Group 1 - The core viewpoint emphasizes the importance of developing night economy and cultural tourism as a means to stimulate consumption and economic growth, enhancing urban vitality and improving quality of life [3] - The government aims to integrate historical cultural resources into urban renewal, promoting innovative protection and utilization of historical buildings, and fostering unique local brands and cultural products [1][3] - The focus is on enhancing the consumer environment and infrastructure in key financial districts, leveraging financial advantages to attract global investment and develop landmark commercial areas [2] Group 2 - The government stresses the need for a comprehensive approach to promote the integration of domestic and foreign trade, creating more vibrant markets and enhancing cultural tourism [3] - There is a commitment to ensuring safety in commercial operations, with a focus on implementing safety management measures and emergency preparedness [2] - The initiative aims to meet the high-quality, experiential consumption demands of the youth, promoting new products and business models in the night economy [2]

拉萨王府井购物中心锚定"拉萨24小时不夜城"定位，围绕社交娱乐聚合时尚中心、品质生活一站式体验 中心、圈层社群汇集中心、品牌汇集中心四大核心功能布局，充分利用可持续发展技术，通过沉浸式主 题场景及立体化生态景观，为消费者营造兼具自然绿色气息、松弛感的度假环境与社交空间。项目聚焦 首发经济，首进拉萨品牌占比近30%，科学匹配商业业态，旨在为消费者提供品牌好货的同时，满足消 费者餐娱一体的新型微度假需求。公司致力于将项目打造为多元化社交互动及品质生活优选平台，为当 地消费者提供全时段消费场景，有效激活全国海拔最高的商业市场消费潜力。 截至本公告出具之日，公司在全国范围内共运营79家大型综合零售门店。 特此公告。 王府井购物中心对外营业的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗漏，并对其内容 的真实性、准确性和完整性承担法律责任。 2025年5月1日，王府井集团股份有限公司（以下简称"公司"）旗下拉萨王府井购物中心对外营业。 拉萨王府井购物中心位于西藏自治区拉萨市柳梧新区北京大道10号，由公司旗下北京王府井购物中心管 理有限责任公司管理运营，项目总建筑面积约22万平方米，租 ...

Core Insights - The consumption market in China is experiencing vibrant growth during the "May Day" holiday, with a focus on new consumption scenarios centered around "first exhibitions, first launches, and first stores" [1][2][3] Group 1: New Consumption Scenarios - New consumption scenarios are attracting consumers due to their innovation, experiential quality, and scarcity, leading to a surge in new store openings in Beijing [2] - In the first four months of this year, nearly 300 new stores across various sectors, including retail and dining, have been established in Beijing [2] Group 2: Cultural and Technological Integration - Cultural IP and technology-driven first exhibitions and events are enhancing consumer engagement, as seen in the multiple exhibitions at the Tianjin Museum during the holiday [3] - Chengdu's Huai Zhou Airport is innovating with low-altitude cultural tourism events, attracting over 4,000 visitors during the holiday period [3] Group 3: Policy Support - Local governments are actively supporting the emergence of new consumption scenarios, as evidenced by Chengdu's three-year action plan aiming for 6,500 new stores and over 1,000 first events by 2027 [3] - Shanghai has implemented measures to promote high-quality first launches, including financial incentives for brands opening flagship stores [4]

Core Insights - Nanjing's business departments actively promoted consumption during the May Day holiday, launching diverse promotional activities that significantly boosted consumer enthusiasm and market activity [1][3][5] Group 1: Sales Performance - Over 100 monitored commercial enterprises in Nanjing achieved a sales revenue of 2.57 billion yuan during the holiday, marking a year-on-year increase of 6.3% [1] - More than 30 monitored department stores and complexes generated a total sales revenue of 940 million yuan over five days, reflecting a 6.4% year-on-year growth [3] Group 2: Promotional Activities - Nearly 100 promotional events were organized across various districts and commercial areas, including the launch of the "Foreign Trade Quality Products" exhibition, which generated nearly 170,000 yuan in sales [3] - The "2025 HOCH Hamburger Festival" attracted numerous consumers, showcasing over 30 hamburger brands from 12 provinces, enhancing local tourism and consumption [3] Group 3: New Commercial Formats - New commercial complexes like Jinling Central and Suning MAX Super Experience Store opened during the holiday, attracting significant foot traffic and sales [5] - The opening of the first Suning MAX store in Nanjing achieved sales exceeding 50 million yuan on its first day, indicating strong consumer interest in innovative shopping experiences [5] Group 4: Cross-Industry Integration - The integration of commerce, culture, and sports created immersive consumption experiences, with events like the 13th Mido Music Festival drawing 80,000 attendees and boosting local business [7] - Local businesses offered special packages and discounts to concert-goers, enhancing the synergy between cultural events and retail [7] Group 5: Green Consumption Initiatives - Nanjing's government launched a second round of automobile consumption subsidies, with individual consumers eligible for up to 4,000 yuan, stimulating the automotive market [9] - The city's initiatives in promoting the replacement of old appliances and vehicles contributed to over 400 million yuan in sales during the holiday [9] Group 6: Market Stability - Daily vegetable supply during the holiday reached 3,063.6 tons, a 2.1% increase compared to regular supply levels, while pork supply decreased by 33.8% compared to the previous period [10] - Wholesale prices for vegetables averaged 5.46 yuan per kilogram, showing a decline of 2% from the previous period, indicating stable market conditions [10]

各类展览联动首发产品也成为商圈吸客的利器。据手机信令数据，"五一"假期重点监测的万德福商圈、前门大栅栏商圈、万柳商圈客流量同比分别增长 95.3%、84%、78.3%。 北京商报记者看到，在朝阳大悦城中庭，"名创优品X明日方舟绒梦畅享会华北首站"带来超100款联动新品独家首发，现场排队长龙不断；"原神芙宁娜印象 主题快闪·北京首站"带来新主题印象服饰及毛绒新品，与原神周边同步发售；"豚个方子·卡皮巴拉养生主题快闪"首发养生主题北京限定商品。 "五一"假期，北京消费市场焕发新活力。5月5日，"五一"假期收官，北京商报记者走访看到，朝外、三里屯、西单等商圈依旧人头攒动，各大商场在整体小 长假期间推出个性化、多样化的定制服务及产品，首发、首秀、首展增添新热度。假日期间，北京市商务局重点监测的百货、超市、专业专卖店、餐饮和电 商等业态企业实现销售额53.4亿元。全市60个重点商圈客流量3882.6万人次，同比增长8.3%。未来，随着消费者需求的不断变化，北京商业企业还将创新举 措，为消费者带来更加优质、多元的消费体验。 各大商场提供的数据显示，朝阳大悦城在"五一"期间客流同比提升10%；中粮·祥云小镇"五一"假日前四 ...

Core Insights - The article highlights the innovative approaches in Beijing's cultural tourism sector during the "May Day" holiday, focusing on unique experiences that cater to diverse consumer needs, thus driving tourism consumption and promoting consumption upgrades. Group 1: Unique Tourism Experiences - The "Beijing Olympic City Street" opened on May 1, becoming a key attraction in the city's cultural tourism offerings, blending sports culture, tourism experiences, and diverse consumption [1][3] - The street features Olympic-themed stores and cultural elements, attracting over 10,000 visitors daily during the holiday, with plans to integrate nearby landmarks for a full-day consumption model [5] Group 2: First-Store Economy - The "first-store economy" significantly boosted holiday consumption in Beijing, with multiple first stores and venues opening, creating a unique draw for tourists [7] - The first "Beijing Gift" coffee social concept store opened, merging cultural experiences with social interaction, enhancing consumer engagement [7] Group 3: Cultural and Culinary Heritage - The "Beijing Yanjing Eight Wonders Museum" showcased traditional arts and crafts, attracting high visitor numbers and offering limited access to enhance exclusivity [9] - Non-heritage food items became popular souvenirs, with traditional delicacies being creatively presented, contributing to the cultural experience of tourists [11]

Group 1 - The core viewpoint of the articles highlights the significant growth in consumer spending during the "May Day" holiday period in Nanjing, with key commercial enterprises achieving a sales revenue of 1.52 billion yuan, representing an 8.7% year-on-year increase [1] - Various promotional activities were organized by the city's business departments, focusing on areas such as trade-in programs, foreign trade product exhibitions, and the integration of commerce with culture and tourism, effectively stimulating consumer enthusiasm [1] - Major shopping districts and commercial streets in Nanjing launched a series of consumer promotion activities, creating differentiated shopping experiences, with notable events such as a robot experience exhibition and a nationwide hamburger festival [1] Group 2 - The city is focusing on new carriers, spaces, brands, and products to further develop a high-energy launch economy ecosystem, with new commercial complexes like Jinling Central and Suning MAX Super Experience Store becoming popular destinations during the holiday [2] - Jinling Central introduced over 50 first stores, attracting more than 50,000 visitors on its opening day, while Suning MAX achieved sales exceeding 50 million yuan on its first day [2] - The overall sales in the Nanjing region's JD Electronics stores saw over 60% growth during the holiday, with significant increases in smart home products, including a 553% rise in smart home categories [2][3]

Core Viewpoint - The 2025 China (Chongqing) International Consumption Festival aims to enhance the city's status as an international consumption center through various innovative activities and consumer benefits [1][3]. Group 1: Event Overview - The festival is organized by multiple government departments and will run from April 29 to May 31, featuring a series of themed activities to promote quality consumption [1]. - New projects and consumer policies were launched during the event, showcasing the "Yuyue Consumption" trend [3]. Group 2: New Projects and Initiatives - Several commercial areas, including Jiefangbei and Guanyinqiao, were recognized as the first batch of "first-release economic" gathering areas [3]. - New projects include the construction of international luxury consumption centers and various shopping parks across different districts [3]. Group 3: Consumer Policies and Promotions - The event features significant consumer policies, such as the "Jiaoyin Huidai" personal loan brand by the Bank of Communications, aimed at enhancing consumer experience [5]. - Various platforms, including Vipshop and Alipay, are offering substantial discounts and promotional activities, with a total investment exceeding 100 million yuan in promotional resources [5]. Group 4: Thematic Exhibitions and Activities - Five thematic exhibition areas were set up, including the "Chongqing Taste" and "Chongqing Art Creation" zones, to attract tourists and promote local products [10]. - International brands from countries like Italy and Uruguay participated, showcasing their products and offering tasting experiences [12]. Group 5: Interactive Experiences - The festival includes interactive experiences such as the "teamLab FuturePark" digital art exhibition and various product launches, enhancing consumer engagement [15][16]. - Numerous first-release events are scheduled throughout May, allowing consumers to experience new products and brands in various city locations [16].