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“十五五”:我们将更愿意为什么买单?
Xin Lang Cai Jing· 2026-01-01 07:31
(来源:中国经济导报) 转自:中国经济导报 为了满足旅游旺季和研学旅游、亲子旅游、冰雪旅游、银发旅游等季节性旅游出行的需求,2025年底, 文旅部、中国民航局印发《文化和旅游与民航业融合发展行动方案》,提出要增加相应航班,还要重点 培育打造一批入境游精品航线。 此外,"跟着赛事去旅行"这一文体旅融合的现象级热点则在2025年成为了"爆款"。场均超2.8万人观 赛、线上直播观看人次超20亿,2025年被称为"苏超"的江苏省城市足球联赛作为"家门口的赛事",让体 育故事迸发出炽热的情感感召力,市民从赛事的"旁观者"变成"参与者"。赛后,人们不急于离开,而是 沿着票根延伸的路径继续体验所在城市。这种"票根经济"利用需求价格弹性激活交通、零售、住宿等多 个链条,放大了消费总量。抖音生活数据显示,2025年第十五届全运会开幕首周,广州、深圳餐饮消费 同比均增长140%以上。 为搭上"票根经济"的"快车",各地加强空间联动、业态融合、区域协同:广州、深圳等城市实现了"凭 全运会票证享公交、景区、餐饮联动";"川超"期间,广元市积极探索"体育+"融合发展新路径;上海探 索在演出、活动期间延长部分餐厅、商店运营时间,推出限时 ...
“科研赋能国潮·创新正向传播”网络传播专委会主题活动在上海举行
Zhong Guo Xin Wen Wang· 2025-12-15 23:08
本次活动的一个重要共识是:国潮品牌要实现高质量发展,必须构建完善的品牌防护体系。 图为走访上海缙嘉研发中心 主办方供图 走访活动结束后,召开"科研赋能国潮·创新正向传播"交流会。参会企业代表、媒体代表、平台代表、 行业专家围绕"科研如何赋能国潮品牌""媒体如何赋能国潮品牌""国潮品牌如何做好创新正向传播""如 何为国潮品牌的健康发展保驾护航"等议题展开交流分享。 图为走访哔哩哔哩 主办方供图 中新网12月15日电 12月12日,中网联网络传播专委会(以下简称:专委会)"科研赋能国潮·创新正向传 播"主题活动在上海顺利举行,专委会秘书处、专委会成员单位代表、中央新闻单位和中央重点新闻网 站代表、行业专家、企业代表等二十余人参加。 本次活动中,人民日报社新媒体中心、新华社新媒体中心、新华网、央视网、中国日报网、中国青年 网、光明网、央广网、中国新闻网、法治网等十家中央媒体单位,共同走访哔哩哔哩、上海缙嘉集团等 企业。 在交流环节,网络不实信息对国货品牌的侵害成为焦点议题。缙嘉集团代表坦言,遭遇网络不实信息困 扰,网络谣言不仅影响企业声誉,也动摇企业健康经营的根基。 相关媒体代表提出专业建议:"企业应当善用民营经济 ...
中国绿发旗下“华美胜地”打造世界一流旅游度假目的地
Di Yi Cai Jing· 2025-12-11 07:43
11月3日,在第八届中国企业论坛"强化价值引领 打造卓著品牌"平行论坛上,国务院国资委发布中央企 业品牌引领行动第二批品牌创建成果,中国绿发旗下"华美胜地"品牌成功入选。本次评选自2025年3月 启动,经多轮严格评审,华美胜地在品牌调性、市场反馈、品牌传播等多个维度表现突出,获评文旅领 域标杆案例。 华美胜地高标准建设世界一流文旅产品、品牌、运营、管理体系。在管理提升方面,对标国际一流企 业,构建覆盖文旅产业全业务链的标准化管理体系,累计制定制度流程18项、SOP手册2套,形成服务 标准925项、标准表单119个,并在各华美胜地度假区全面推行。同时,通过搭建"华美胜地数字平台", 引入AI智能导览系统,提升运营效率与游客体验。 近年来,中国绿发华美胜地品牌影响力不断彰显,2021-2024年经营收入年均增幅约50%,2024年游客 接待量达182.59万人次。先后获《人民日报》刊载报道,入选中国旅游研究院范例。长白山、九寨、文 安、千岛湖华美胜地分获国家级、省级度假区称号,千岛湖华美胜地获评联合国生物多样性100+全球 典型案例、国家级体育旅游精品景区及浙江省"两山"实践标杆等荣誉。成功承办杭州亚运会、世界机 ...
在“青睐”之地圆桌论坛 听青年共话文旅发展
11月26日,北京,青年国潮品牌共创周"青睐"之地文旅主题交流会座谈交流环节,广东省佛山市禅城区 委宣传部常务副部长、区文广旅体局局长杨涛(中)发言。中青报·中青网记者 孔斯琪/摄 11月26日,北京,青年国潮品牌共创周"青睐"之地文旅主题交流会座谈交流环节,携程签约旅行家王星 辰(右)发言。作为一名年轻的旅行博主,他观察到现在年轻人更追求旅行的品质和个性化。中青报· 中青网记者 孔斯琪/摄 11月26日,北京,青年国潮品牌共创周"青睐"之地文旅主题交流会座谈交流环节,绥芬河团市委书记姚 迪,重庆市酉阳县桃花源文旅集团团委书记、营销副总监李念,亲子旅行家及作家陆春,抖音旅行博主 李洪涛就"城市如何增强青年吸引力"等话题展开对谈。中青报·中青网记者 孔斯琪/摄 11月26日,北京,青年国潮品牌共创周"青睐"之地文旅主题交流会座谈交流环节,重庆市酉阳县桃花源 文旅集团团委书记、营销副总监李念(中)发言。作为一名95后,2015年从大学的旅游管理专业毕业 后,李念选择回到家乡,为家乡的旅游发展贡献自己的力量。中青报·中青网记者 孔斯琪/摄 11月26日,北京,青年国潮品牌共创周"青睐"之地文旅主题交流会座谈交流环节 ...
贵州茅台控股股东增持;AI新标准实施……盘前重要消息还有这些
证券时报· 2025-09-02 00:05
Group 1 - The National Standardization Administration and the Ministry of Industry and Information Technology issued a plan to establish a high-quality standard system for industrial mother machines by 2026, aiming to enhance product quality and equipment upgrades, with at least 300 standards to be revised or formulated [2] - The Shanghai Futures Exchange announced the expansion of trading varieties for qualified foreign institutional investors starting September 10, 2025, including new futures and options contracts for petroleum asphalt and fuel oil [2] - The National Medical Insurance Administration is promoting the direct issuance of maternity allowances to individuals, with 20 provinces implementing this system, covering nearly 80% of the coordinated areas [3] - From September 1, new national standards for AI-generated content identification, network attack event determination, and safety of electric bicycles will be implemented to support the healthy development of emerging industries [5] Group 2 - Guizhou Moutai's controlling shareholder increased holdings by 67,821 shares on September 1 [4] - BYD's new energy vehicle sales reached 373,600 units in August [4] - Chengdu Huami launched a high-precision RF ADC chip [4] - JD Group made a voluntary public acquisition offer to CECONOMY [4] - Sichuan Jinding's subsidiary obtained a mining license [4] - Su Da Weige plans to acquire up to 51% of Changzhou Weipu [4] Group 3 - Guotai Junan Securities expects a balanced market expansion, with a focus on new technology trends and consumer demand, recommending sectors like financials and high-dividend stocks [6] - Dongwu Securities highlights the role of policies in supporting AI applications, suggesting a focus on downstream applications with long-term certainty [7] -招商证券 notes marginal improvements in revenue, recommending attention to midstream manufacturing and healthcare sectors [8]
毕马威中国经济研究院院长蔡伟:消费市场的积极变化将利好消费板块的估值修复
Zheng Quan Ri Bao Wang· 2025-08-13 11:05
Group 1 - The positive changes in the consumption market will benefit the valuation recovery of the consumption sector, enhancing performance growth expectations for companies supported by policy and market demand [1] - The investment attractiveness of the consumption sector is expected to increase further, boosting investor confidence and attracting more capital inflow [1] Group 2 - In July, the PPI decline in industries such as coal, steel, cement, photovoltaic, and lithium batteries has narrowed, while CPI for fuel and new energy vehicles has stabilized after several months of decline [2] - To consolidate the foundation for moderate price recovery, it is necessary to strengthen policy coordination on both supply and demand sides, promoting industrial upgrades and demand creation [2] - On the supply side, improving standards for technology, energy consumption, and emissions is essential to phase out outdated capacity and replace it with high-quality capacity [2] Group 3 - The new consumption sector is expected to further contribute to domestic demand, particularly through the acceleration of service consumption potential, innovation in consumption scenarios and channels, and the emergence of the emotional economy [3] - The "self-care economy" trend is driving growth in new sectors such as light luxury, trendy toys, pet care, and fitness, becoming new engines for industrial upgrades and economic growth [3] Group 4 - The implementation of policies like "old for new" has led to positive changes in the consumption market, with suggestions to expand subsidy coverage to essential goods and services [4] - The focus should also be on balancing the pace of subsidy distribution to ensure policy continuity and optimize financial support and tax incentives [4] - The emotional economy-related sectors in the A-share market have shown active performance, indicating high market recognition of their growth potential [4] Group 5 - The younger consumer group increasingly values "emotional value" and "cultural identity," making "emotional price ratio" a significant factor in their purchasing decisions [5] - The rise of national brands and cultural exports is driving high growth in sectors like trendy toys and IP derivatives, with companies that possess brand advantages and innovation capabilities standing out [5]
国潮品牌引领潮流、首店首发火热集聚 北京时尚消费升级
Bei Jing Shang Bao· 2025-06-09 12:35
Core Insights - The article discusses the implementation of the "Beijing Fashion Consumption Expansion Action Plan," which aims to enhance fashion consumption through various initiatives, focusing on the introduction of domestic brands and the creation of a vibrant fashion scene in Beijing [1][6]. Group 1: Fashion Consumption Initiatives - The plan emphasizes the development of first stores, exhibitions, and launches, particularly focusing on introducing domestic brands this year [1][3]. - The initiative aims to optimize the fashion consumption ecosystem, enhancing demand through urban renovations, event introductions, and technological empowerment [1][6]. - The plan includes support for various districts in Beijing to establish fashion launch centers and simplify approval processes to attract high-profile brand events [3][6]. Group 2: Domestic Brand Promotion - Domestic brands are increasingly prominent in the first store and launch initiatives, with the plan encouraging collaborations between traditional brands and well-known IPs [6][7]. - The plan supports the entry of quality domestic products into duty-free stores and promotes the "Beijing Gift" initiative to enhance the variety of fashion and beauty products [6][7]. - The rise of domestic brands is seen as a significant trend, with many brands opening their first stores in Beijing to leverage its consumer influence [6][7]. Group 3: Diverse Fashion Experiences - The plan aims to create diverse fashion experiences by integrating various business models and enhancing the urban landscape [8][9]. - The introduction of high-profile events, such as fashion weeks and international festivals, is expected to enhance the shopping experience and promote local brands [9][10]. - The strategy includes a focus on the integration of dining and entertainment, with plans for themed dining streets and events to attract international restaurant brands [3][8]. Group 4: Market Dynamics and Future Outlook - The fashion consumption market in Beijing is anticipated to capture a larger market share, driven by specialized supply chains and innovative management practices [9][10]. - The competitive landscape is evolving, with consumer demands and brand perceptions changing rapidly, necessitating timely adjustments and innovations from companies [9][10]. - The article highlights the potential for Beijing to become a global fashion hub, leveraging its rich cultural heritage and diverse consumer base [7][9].
市内免税店端午被“扫货”,荆楚传统工艺品是游客首选纪念品
Chang Jiang Ri Bao· 2025-06-03 03:02
Core Insights - The newly opened duty-free store in Wuhan has seen high customer traffic during the Dragon Boat Festival, with popular products including panda ornaments and enamel gourd pendants sold out [1][3] - The store has sold over 1,500 products by the evening of June 2, with over 200 traditional crafts from Hubei province being particularly favored by both domestic and international tourists [3] - The store offers a variety of products, including international brands and domestic cultural creations, enhancing the shopping experience for visitors [3][8] Group 1 - The duty-free store provides a more comfortable shopping environment compared to airport duty-free shops, allowing tourists leaving within 60 days to shop and pick up their purchases at the airport [8] - The introduction of the "Shenshan Market" brand, featuring original silver jewelry and textile products from Guizhou, aims to attract foreign tourists and promote Chinese stories [8] - The store plans to regularly introduce new products developed in collaboration with local universities, enhancing the diversity of offerings and showcasing Wuhan's vibrancy [8]
谢霆锋,香港的下一位商业大佬
凤凰网财经· 2025-05-31 12:01
Core Viewpoint - The article highlights the dual identity of Nicholas Tse as both an entertainment star and a successful entrepreneur, emphasizing his journey of self-discovery and dedication to excellence in both fields [1][2]. Group 1: Culinary Journey - Nicholas Tse entered the culinary world in 2011, finding solace and self-reflection through cooking, which he describes as a healing process [2][5]. - He launched the culinary show "12 Flavors of Chef Nic" in 2014, aiming to promote food culture while establishing his brand in the food industry [5][6]. - By 2025, his brand "Fengwei" achieved significant milestones, including a cumulative sales of 1.5 billion yuan for its signature products, with a presence in over 160 cities and 15,000+ stores [7]. Group 2: Entrepreneurial Ventures - Tse began his entrepreneurial journey at 19, investing in real estate and later founding his first company, PO Chao Ting, which focused on digital post-production [9][10]. - PO Chao Ting quickly became a leading post-production company in Hong Kong, achieving profitability within two years and expanding to over a hundred employees by 2010 [12][13]. - In 2016, he sold PO Chao Ting for over 100 million HKD, marking a successful exit from the post-production industry [13]. Group 3: Cultural Impact and Brand Development - Tse's efforts extend beyond business; he aims to promote Chinese cuisine globally, viewing food as a cultural symbol [14][15]. - He has been a long-time supporter of domestic brands, investing in Xtep and contributing to its growth from 1.3 billion to 13.6 billion RMB in revenue over 16 years [15][17]. - His commitment to Chinese identity is evident in his decision to renounce Canadian citizenship, reinforcing his dedication to his roots and cultural representation [17].
谢霆锋,香港的下一位商业大佬
创业家· 2025-05-27 10:02
Core Viewpoint - The article highlights the entrepreneurial journey of Nicholas Tse, emphasizing his dedication to self-identity and excellence in both the entertainment and culinary industries, particularly through his brand "Feng Wei" [3][4]. Group 1: Culinary Ventures - In 2014, Nicholas Tse launched the culinary show "12 Flavors of Feng," aiming to promote food culture and share personal stories through culinary experiences [9]. - The "Feng Wei" brand has achieved significant success, with cumulative sales of its signature products reaching 1.5 billion yuan, and it has become a household name in over 160 cities with more than 15,000 stores [12]. - The brand's products, such as the juicy sausages and pasta, have become top-selling items, with 65% of consumers making repeat purchases within three months [12]. Group 2: Entrepreneurial Journey - Tse began his entrepreneurial journey at the age of 19, investing his earnings from acting and music into real estate, and later founded his first company, PO Chao Ting, which specialized in digital post-production [15][16]. - The company quickly gained traction, becoming a leading post-production house in Asia, and Tse maintained a low profile during its early years to focus on quality and results [20]. - By 2010, PO Chao Ting had grown significantly, handling major projects and achieving profitability, eventually selling the company for over 100 million HKD [21]. Group 3: Cultural Impact and Brand Philosophy - Tse's motivation for establishing PO Chao Ting was to elevate Hong Kong's film industry and create a sustainable business that adds social value [16][23]. - He aims to promote Chinese cuisine globally, viewing food as a cultural symbol that connects people and represents national identity [24]. - Tse has also invested in domestic brands like Xtep, demonstrating his commitment to supporting local enterprises and the "Guochao" movement [26].