Core Insights - Recent significant drop in domestic flight prices across multiple regions in China, with some fares falling below 20% of their original prices, despite a slight rebound during the Dragon Boat Festival period [1] - The tourism market is returning to normalcy post the May Day holiday, with average hotel prices dropping by approximately 50% compared to the holiday period, and domestic flight prices decreasing by 30-40%, while international flights have seen a reduction of around 50% [1] - The concept of "off-peak travel" is gaining traction, offering high cost-performance and quality experiences, creating a win-win situation for tourists and destinations [1] Industry Trends - The period from the end of the May Day holiday to the end of June typically sees low prices for flights and hotels, significantly reducing travel costs and enhancing the experience by avoiding crowded attractions [2] - Companies are advised to tailor their offerings to different customer segments, such as developing leisure-focused products for the elderly and flexible travel options for younger demographics, while enhancing family-oriented services [2] - The shift towards off-peak travel is becoming a structural characteristic of the market, with consumers making more rational decisions regarding travel spending, prompting tourism companies to restructure their operational models and pricing strategies [3] Company Strategies - Companies like Zhongxin Tourism Group are introducing themed products that incorporate deeper experiential elements, such as city walking tours in France, to enhance customer satisfaction and destination experience [3] - The need for tourism enterprises to adopt dynamic pricing models using AI algorithms to match customer flow with resource pricing is emphasized, alongside the development of "micro-travel + deep experience" products [3]

【大河财立方 记者 陈薇】5月26日，由携程集团主办的Envision 2025全球合作伙伴大会在上海举办。携 程集团联合创始人、董事会主席梁建章表示，将设立10亿元旅游创新基金，旨在支持旅游领域的突破性 和创新性发展。 为推动旅游产业发展，促成多项产业合作，赋能创新生态，会上，携程集团宣布启动规模达10亿元人民 币的旅游创新基金。梁建章表示，基金的投入方向，一方面专注于对创新项目进行长期投资，重塑目的 地增长模式；另一方面则将促进跨行业合作，汇聚创新人才共同打造独特的旅行体验。在此基金下，携 程还特别设立旅游创新奖，每年颁发超过1000万元的奖金。 根据国家统计局数据，2024年我国国内旅游人次达56.15亿，创历史新高。入出境旅游市场持续快速复 苏。来自携程集团的数据显示，其2025年第一季度入境游订单量同比增长约100%。 携程持续为全球伙伴赋能，当日与泰国盛泰澜酒店度假村Centara Hotels & Resorts、马来西亚海丰有限 公司 Seafest Hotel Group (Seafest Sdn Bhd)和印尼Archipelago International 宣布战略合作，未来将通过联 ...

Core Viewpoint - The adjustment of fuel surcharge standards for domestic flights in China is expected to positively impact short-distance travel and the upcoming summer tourism market [1] Group 1: Policy Changes - Starting from June 5, 2025, domestic flights with a distance of 800 kilometers or less will be exempt from fuel surcharges, while flights over 800 kilometers will incur a charge of 10 yuan per passenger per segment [1] Group 2: Market Impact - The new fuel surcharge policy is anticipated to influence domestic ticket prices for short-distance flights and provide a boost for post-Duanwu Festival travel [1] - The adjustment is seen as a positive signal for the upcoming summer tourism market [1]

之前测试各类Agent产品的时候老是会用一些旅游方案生成的提示词去测试，但是基本上都是输出一些废话。 关于景点的详细信息，打卡点，最重要的机票、酒店路程消耗时间等详细信息基本没有。 听说飞猪上了一个旅行 Agent "问一问"，于是找朋友要了一个邀请码试了一下，确实厉害。 现在 Agent 产品最大的壁垒确实还是独家的上下文， 这是唯一一次 AI 给我生成的真正能用的旅行规划 。 刚好六月想跟朋友去一趟雨崩村，顺便去看看梅里雪山，但是我又不太想走比较困难的徒步游玩路线。 就让飞猪帮我规划一下丽江-梅里雪山-雨崩村的详细行程。 你可以在首页左上角找到问一问的入口，目前还需要邀请码，如果是飞猪 F5 和 F6 的会员可以直接使用。 提问之后模型会进行深度思考理解用户需求和进行任务拆分。 如果你的提问不是很细的话，比如只是规划行程，他会先生成几个简略的方案给你选择，列出每一天要去的地 方以及当前行程预计的花费。 在规划行程的时候也是有思考的，会根据难度、花销程度给出不同的选择。 当然不像其他的 Agent 只有文字， 飞猪还给出了对应的地图，你可以非常清晰直观的看到每个方案地点的距 离以及线路，还有对应景点的图片， ...

Core Insights - China has announced a visa-free policy for ordinary passport holders from Saudi Arabia, Oman, Kuwait, and Bahrain, achieving full visa exemption coverage for Gulf Cooperation Council (GCC) countries [1] - The number of travelers from the Middle East to China during the "May Day" holiday increased by over 60% year-on-year [1] Visa Policy Changes - The new visa-free policy includes Saudi Arabia, Oman, Kuwait, and Bahrain, in addition to the previously established visa exemptions for the UAE and Qatar since 2018 [1] - Direct flights are available from Riyadh to major Chinese cities such as Beijing, Shanghai, Guangzhou, and Shenzhen, with ticket prices ranging from 2000 to 2800 yuan [1] Travel Trends - The travel data from the Qunar platform indicates a significant increase in the number of travelers from the Middle East to China during the recent holiday period [1] - Ticket prices for direct flights from Bahrain to Shanghai and Guangzhou are approximately 3500 yuan, while flights from Kuwait to Guangzhou are around 2500 yuan [1]

年轻群体爱上"演出+旅游" "从北京出发一路向北，两个半小时车程，我要去邂逅河北版的阿勒泰。"在北京一家传媒公司工作的陈 莉端午出游早早锁定了河北崇礼的翠云山度假区。她告诉《环球时报》记者，"北京与新疆阿勒泰相距 遥远，端午3天远途旅游未免舟车劳顿。而近在眼前的河北张家口同样有蓝天白云、草地与白桦，无疑 是端午3天最好的选择。" 【环球时报报道 记者 倪浩 陈子帅】临近端午节，节日的氛围越来越浓。从粽叶飘香到龙舟竞渡，多样 的民俗活动不仅展现出中华文化的独特魅力，更成为拉动消费市场的新引擎。多家旅游平台发布端午出 游趋势预测，今年端午节中国旅游市场将延续"五一"热度，国内游、出境游、入境游齐头并进，同时呈 现出短途游主导、民俗体验升温、时令美食驱动等特点。 旅游平台飞猪向《环球时报》提供的数据显示，3天不调休的端午小长假，两小时高铁游和中短途自驾 游是出行主流。携程、同程、途牛等平台发布的2025年端午出游预测报告均显示，本地游或周边游将成 为端午旅游市场的主导。在携程平台上，本地游、周边游的比重达到50%，途牛平台上47%的用户同样 选择了短途旅游。 新时代文旅研究院院长吴若山告诉《环球时报》记者，考虑到端 ...

Core Insights - Ctrip (TCOM) experienced a 2.14% increase in stock price, reaching $63.07 per share, with a total market capitalization of $41.223 billion as of May 29 [1] - For the fiscal year ending March 31, 2025, Ctrip reported total revenue of 13.83 billion RMB, reflecting a year-on-year growth of 16.17%, while net profit attributable to shareholders decreased by 0.81% to 4.277 billion RMB [1] Group 1: Company Overview - Ctrip Group Limited is a leading one-stop travel platform globally, offering a comprehensive range of travel products, services, and differentiated travel content [1] - The company assists users in exploring travel options, providing inspiration and information for cost-effective travel bookings, along with in-trip services and encouraging users to share their travel experiences [1] - Established in 1999, Ctrip went public on NASDAQ in 2003 and was listed on the Hong Kong Stock Exchange in 2021, operating brands including Ctrip, Qunar, Trip.com, and Skyscanner [1] Group 2: Business Operations - Ctrip's accommodation services offer over 1.7 million lodging options worldwide, including hotels, motels, resorts, residences, apartments, homestays, inns, and other properties [1] - The company's flight services provide ticketing from over 600 airlines, covering more than 3,400 airports across over 220 countries and regions [2] - Trip.com and Skyscanner primarily serve non-Mainland China users, with Trip.com offering products and services in 24 languages and 35 local currencies [2] Group 3: Employee and Service Reach - As of December 31, 2023, the company employed 36,249 staff members [3] - Skyscanner's services and products are available in over 50 countries and regions, supporting more than 35 languages [3] - The company provides a mobile application, various mobile channels, multilingual websites, offline stores, and customer service centers to enhance user experience [3]

市场方面，平台联动工商银行、锦江、携程、美团等10余家市场主体，整合金融支持、宣传推广、商业 配套等价值超2.5亿元资源，形成覆盖"IP授权、金融服务、生活配套、旅游出行、内容创作、电商零 售"等六大领域的资源生态闭环，以市场化形式推动文旅商体展深度联动，为赛事活动能级提升提供更 多可能。 首批通过"尚嗨运动"联动资源库达成合作意向的双方，如携程集团与上海马拉松系列赛事共同开发马拉 松主题旅游产品，推动"跟着赛事去旅行"新业态。携程旅行体育赛事项目经理管垚在接受采访时表 示："我们一直通过'体育+旅游'的模式，激活城市活力，实现参赛、住宿和体验的联动，为境外用户入 境参赛提供多维度服务，助力赛事经济发展升级。" 美团平台整合本地生活服务资源，为MXGP世界摩托车越野锦标赛的观赛者和参赛选手提供休闲娱乐全 链路配套支持。和汇体育副总经理黄一豪表示："这次通过平台，和美团合作，借助他们的流量、酒店 和美食资源，为观赛者提供更完整的消费场景，一方面让赛事观众有更便捷的选择，另一方面也为美团 的庞大用户群提供了观赛信息，一举两得。" 新华网上海5月28日电（记者许东远）28日，2025年上海体育消费节资源推介会在上海 ...

Core Insights - The 2025 Tourism High-Quality Development Forum highlighted the role of AI in transforming the tourism industry, emphasizing the emergence of platforms with three key characteristics: model innovation, differentiated services, and intelligent agent empowerment [1][3]. Group 1: Model Innovation - The transition from "content + service" to "tool + service + community" is a significant shift in the tourism sector, with companies like Mafengwo upgrading traditional "official guides" to intelligent tools [3]. - Mafengwo enhances information accuracy through "slow thinking chain technology + vertical fine-tuning model" and has launched initiatives like "AI Travel Guizhou" to create a closed loop from content seeding to service conversion [3]. Group 2: Differentiated Services - The focus is on scaling to meet personalized demands, leveraging years of tourism content data and industry internet accumulation [3]. - The "small vehicle small group + guide" service model has been piloted in Guizhou, achieving a scale effect that retains customization while reducing user decision-making costs [3]. Group 3: Intelligent Agent Empowerment - AI intelligent agents are being integrated into hardware, such as robotic companions, to provide services like museum tours and translation in tourist areas [3]. - The collaboration with Singapore's Merlion IP aims to expand international scenarios, while intelligent agents empower both scenic spots and "small B" operators by organizing destination maps and facilitating resource integration [3]. Group 4: Core Competitiveness - The core competitiveness of AI tourism platforms lies in "technical warmth," which combines data and algorithmic support with a focus on the experiential essence of the cultural tourism industry [4]. - The threefold value of "tool convenience + service humanization + community belonging" is redefining the connection between tourists and destinations [4].

2025.05. 28 旅游从业人员招启彬表示，抓紧在暑假正式来临之前去旅游，这段时间人比较少，相当于只要以前一 半价格就可以出发了。 而对于即将到来的端午假期， 多家在线旅游平台预订数据显示，旅游消费主要以本地游和周边游为 主，相比"五一"和暑假档捡漏目的地选择较多。 微信编辑 | 七三 推荐阅读 澳大利亚出现针对中国公民的暴力行为，中方强烈谴责！ 本文字数：478，阅读时长大约1分钟 据央视财经报道，记者从多家在线旅游平台了解到， 近期全国多地机票价格明显下降，业内人士表 示，暑假前都是错峰出游的好时候。 近日，记者在一些旅游门店看到，不少市民正计划趁淡季错峰出游。未来一个月，从广州出发，飞往 昆明、上海、南京、武汉等多个旅游热门地，机票均价都在三百元左右。即便是端午小长假出发，价 格浮动也不大。 广东广州市民表示，这个时间段也是最便宜的，想着人少一点早点去。因为暑假人比较多，而且七八 月份太热了。 有业内人士指出，进入五月中下旬，旅游市场回归常态化。全国多地机票价格大幅下降，部分甚至低 于1.3折；此外，酒店的价格也比"五一"假期接近腰斩。同时，国内不少跟团游产品也趁机做起折扣 活动，吸引游客。 ...