来源：中国新闻网 通过拍摄短视频来创业，靠谱吗？抖音给出了答案。近日，抖音精选青年创作者成长计划(下称"青创计 划")交出亮眼成绩单。计划上线仅半年，就有1.4万名青年创作者获得超8亿元现金收入，作品累计播放 量突破5000亿次，260位作者跻身"百万粉丝俱乐部"，1590人粉丝量破十万，为年轻人就业的路径选择 提供了新范式。 就业是最大的民生，创业是就业的源泉。青年最具创新热情、创新动力，是创新创业的生力军。他们有 韧劲、思路广阔，善于捕捉新的趋势，无论是开网店、做餐饮、当网红，还是返乡做"新农人"，借助互 联网电商或社交平台进行创业的年轻人越来越多，成为创业市场中的一股清流，也让不少年轻人看到了 就业方面更多的可能性。但另一方面，年轻人创业也处处面临着挑战。"95后"乃至"00后"们思路活、胆 子大、创造力强，但也由于缺乏人生历练，社会经验不足，还未饱尝风风雨雨，创业之路不可能一帆风 顺，或许更为艰难。这就需要社会加强帮扶、大力支持，更好提升青年创新创业能力、成功机率。 近年来，全国各地各级政府为鼓励年轻人创业也给出了不少优惠政策和鼓励措施，并且都不是简单把高 校毕业生推向市场，多是精心设计、用心培训。有 ...

在抖音网购，如何用返利平台省下每一分钱？ 一个链接跳转，一笔隐藏佣金，用户购物后在不知不觉中获得返现，这个过程正成为抖音电商购物的新常态。 2025年6月，字节跳动创始人张一鸣回归公司核心管理层，推动抖音战略升级。最新数据显示，抖音（含TikTok）全球月活跃用户首次突破10亿大关，成为 全球首个达成这一里程碑的短视频社交平台。 2025年3月，抖音月人均使用时长已增长至46.54小时，这意味着平均每人每天刷抖音超过1.5小时。 01 抖音电商版图：从兴趣内容到万亿商业帝国 抖音电商的发展历程可以用"飞速"来形容。自推出电商功能以来，抖音仅用短短数年时间，就从一个纯粹的内容娱乐平台转变为重要的电商阵地。 为了应对这一挑战，抖音电商在2025年开启了一场全域革命。货架场景发生了关键蜕变，抖音商城从直播间的补充变为真正的"第二战场"。 2025年第一季度财报显示，抖音货架场景GMV占比已跃升至42%，搜索成交额同比暴涨了150%。 02 返利本质：商家营销预算的再分配 要理解像惠利星球这类的返利平台的运作机制，首先需要明白电商交易背后的成本结构。当消费者在抖音平台下单时，商家除了支付商品成本和物流费用 外，还需要 ...

Core Viewpoint - The article discusses a significant cyber attack on Kuaishou's live streaming feature, which occurred on December 22, 2025, leading to the dissemination of inappropriate content and raising concerns about the platform's security measures and response capabilities [1][10][12]. Incident Overview - Kuaishou's live streaming function was attacked around 22:00 on December 22, 2025, resulting in a temporary disruption of services, although other functionalities remained unaffected [1]. - The attack involved the posting of a large amount of pornographic content in multiple live streams, with one stream reportedly reaching an audience of 100,000 viewers before being shut down [4][5]. Response and Investigation - Kuaishou has initiated an emergency response plan, reported the incident to law enforcement, and is taking legal measures to protect its interests and those of its shareholders [1]. - Experts suggest that the attack was likely organized and may have exploited vulnerabilities in Kuaishou's system, particularly in the live streaming interface [10][12]. - The incident has been classified as a P0-level accident, indicating a severe impact on core business functions, necessitating immediate and high-level intervention [11]. Security Implications - The attack highlights the shift towards automated attacks by cybercriminals, which can overwhelm traditional manual content moderation systems [12]. - Experts emphasize the need for Kuaishou to enhance its security protocols, including the establishment of automated response mechanisms to quickly identify and mitigate such threats [11][12]. Financial Context - Kuaishou reported a revenue increase of 14.2% year-on-year to 35.6 billion yuan in Q3, with significant growth in operating profit and adjusted net profit [14]. - Following the incident, there was a notable reaction in the A-share cybersecurity sector, with several stocks experiencing gains [14].

12月23日，快手App以一种不同寻常的方式，突然冲上苹果App Store第二名。 "我正准备看关注的主播带货，突然刷到几个不堪入目的直播间，当时还有家人在，退出来后整个直播广场就全是这类内容了。"12月22日晚，快手用户张 强拥有了一次别样的观看体验。 当晚，快手直播板块短时间内涌入大量低俗、暴力等违规内容，其中既有直播间播放的录像视频，也有部分真人大尺度直播。多家媒体报道，安全漏洞持 续了超过1.5小时，部分违规直播间的单场观看量甚至逼近10万人次，严重破坏了平台生态。甚至有网友调侃，快手直接变成"快播"。 直到12月23日0点后，有网友才发现App内的"直播"板块已无任何内容显示。为了紧急遏止违规内容传播，快手不得不临时全盘下架直播功能。受此影 响，快手港股23日股价下跌3.52%，市值蒸发101.52亿港元。 行业普遍认为，日活用户4.16亿的快手此次遭遇的，可能是近年来最大的基础设施级别的安全事故。 12月22日晚，《中国企业家》就此事询问快手，快手方面回复称："12月22日22时左右，平台遭到黑灰产攻击，目前正紧急处理修复中，平台坚决抵制违 规内容，相应情况已上报给相关部门，并向公安机关报警。" ...

现实关系一塌糊涂，电子关系欣欣向荣。 文 ｜ 刘小土 编辑 ｜ 李春晖 来源｜ 娱乐硬糖（ID：yuleyingtang） 封面来源 ｜ IC Photo 嚷嚷着 "断亲"的人们很快又意识到，孤独的人或许还是可耻的。这种心理转向在最新的短视频流行文案里一览无余。 以下文章来源于娱乐硬糖 ，作者刘小土 娱乐硬糖 . 有温度的泛娱乐产业自媒体。娱乐人物的商业解读，资本客厅的莎士比亚。 群居博主的多重宇宙 大概是年底让人多愁善感，网友们纷纷翻开了社交账簿： "朋友这一页，应是兰芝同芳、管鲍同契"，"家人这一页，应是椿萱并茂、棠棣同馨"，再到恋 人、夫妻、亲戚……各种关系被围裹上精美修辞，与之搭配的视频则往往是"人山人海"。 在影视领域，群像剧一直很热门，也出过不少爆款。现在，这种概念被平移到短视频创作里，且变成了网友的口头用语。如今描述 "人多热闹"，常用的说 法就是"伟大群像"。 而当越来越多人相信，一群人的故事比一个人的故事更有魅力，群居型创作也就成为一条冉冉升起的赛道，并且快速细分为不同流派。 这其中，新博主快 乐合租正在弯道超车，老网红自制 "综艺"一直江山稳固，同性拼团生活则堪称中年减速带。 评论区的围观 ...

攻击事件震惊了众人——没想到这么大的公司在网络安全方面这么脆弱，在防线失守后的应对这么迟 缓，造成的负面影响这么严重。尽管快手的事后解释看起来他们"已经尽力"，并且自我感觉做得不错， 然而，一切解释在残酷的事实面前变得苍白无力。在众目睽睽之下，快手像是被扒光衣服"裸奔"了至少 3小时。这一幕不仅让快手蒙羞受损，也给整个互联网行业、用户以及监管部门，上了一堂深刻的网络 安全教育课。 12月22日晚，国内短视频巨头快手遭遇了一场史无前例的大规模黑客攻击，导致大量直播间出现违规内 容，混乱局面持续数小时之久，平台被迫采取强制关闭直播功能、封禁部分账号的处理措施。次日，快 手港股股价大跌，公司形象比股价面临更长时间的修复。 此次事件教育平台企业，无论规模多大、估值多高，在数字世界的攻防战中，任何一个薄弱环节都可能 导致一场灾难。安全不是成本中心，而是企业生存的基石；不是可选项，而是必须持续加固的核心能 力。企业必须重新审视自身的安全防护水平，将安全思维融入产品设计、开发运营的全过程，切实强化 安全防护能力。 其次，事件教育了广大互联网平台用户。在日常使用中，用户往往习惯于享受免费、便捷的服务，却容 易忽略自己让渡了哪 ...

Group 1 - The core issue for Kuaishou is the sudden appearance of inappropriate content in its live streaming section, leading to a significant operational disruption and the temporary suspension of its live streaming feature [1][21][23] - Kuaishou announced that the live streaming function was attacked on December 22, 2025, and they activated an emergency response plan to restore services [3][23] - The incident reflects broader operational challenges faced by Kuaishou, including slow user growth and increased competition from rivals like Douyin and WeChat Video [5][26] Group 2 - Kuaishou's user growth has stagnated, with average daily active users (DAU) reaching 416.2 million, a mere 1.7% increase year-on-year, and monthly active users (MAU) at 731.1 million, up 2.2% [8][29][30] - The company has transitioned from a phase of rapid expansion to a period of slow growth, facing intense competition from Douyin and WeChat Video [8][29] - Kuaishou's DAU growth rate was 5.4% in 2024, while Douyin's DAU grew by approximately 5% in 2025, indicating a widening gap [10][29] Group 3 - Kuaishou's strategic direction appears unclear, with a history of diversifying into various sectors, leading to resource dilution and a lack of focus on core competencies [12][33] - The company has attempted to expand into high-value user segments while neglecting its foundational "Lao Tie" economy, resulting in a decline in content quality and user engagement [13][36] - Kuaishou's investment in AI has not yielded proportional returns, with R&D expenses reaching 3.4 billion RMB but AI revenue only at 300 million RMB, indicating a significant imbalance [16][37] Group 4 - The content ecosystem on Kuaishou has deteriorated, with increasing issues of low-quality, vulgar, and misleading content, leading to a negative cycle of user trust and platform integrity [18][39] - The platform has faced legal challenges, including a 120 million RMB compensation for copyright infringement, highlighting ongoing issues with content regulation and compliance [20][41] - Kuaishou is advised to focus on improving content quality and strategically streamline operations to foster a healthier platform environment [40][41]

Core Viewpoint - Kuaishou has faced significant operational challenges, highlighted by a recent incident involving a large-scale attack that led to the suspension of its live streaming feature, reflecting deeper issues within the company's growth and content quality [5][8]. Group 1: User Growth and Competitive Landscape - Kuaishou's user growth has slowed, with average daily active users (DAU) reaching 416.2 million, a mere 1.7% increase year-on-year, and monthly active users (MAU) at 731.1 million, up 2.2% [12][13]. - The company is experiencing intense competition from Douyin and WeChat's video accounts, which are significantly impacting Kuaishou's growth momentum [12][14]. - Kuaishou's DAU growth rate was 5.4% in 2024, while Douyin's was approximately 5%, and MAU for Douyin exceeded 1 billion, indicating a widening gap [13][14]. Group 2: Strategic and Operational Challenges - Kuaishou's strategic direction appears unclear, with a lack of focus compared to competitors like Douyin and WeChat, which have clearer strategies for user engagement and market penetration [16][17]. - The company's expansion into various sectors post-IPO has led to resource dilution, impacting its core strengths, particularly in the "Lao Tie" economy, which targets lower-tier markets [17][21]. - Kuaishou's investment in AI has not yielded proportional returns, with R&D expenses reaching 3.4 billion yuan against AI revenue of only 300 million yuan, resulting in a poor return on investment [18][21]. Group 3: Content Quality and Ecosystem Issues - The recent attack on Kuaishou's platform is indicative of a broader decline in content quality, with issues of vulgarity, infringement, and misinformation becoming prevalent [22][23]. - The platform has faced penalties for inadequate content moderation, with a notable incident in November where it was warned for failing to manage illegal content effectively [23][25]. - Kuaishou has also been involved in legal disputes over copyright infringement, with a compensation ruling exceeding 120 million yuan, highlighting ongoing challenges in maintaining content integrity [25].

Core Viewpoint - Kuaishou Technology, one of China's largest short video platforms, experienced a significant cyber attack on December 22, leading to the broadcast of inappropriate content on its live streaming channels, marking one of the largest security incidents in the Chinese internet sector in recent years [2][11]. Group 1: Incident Details - The cyber attack resulted in a peak of nearly 100,000 viewers in some live streaming rooms, prompting Kuaishou to temporarily suspend its live streaming services [2]. - Following the attack, Kuaishou's stock price fell nearly 6% at the opening of the Hong Kong stock market, closing with a decline of 3.52% [2]. - Kuaishou reported that the platform was targeted by black and gray market attacks, and they have since implemented emergency measures to restore normal service [2][11]. Group 2: User Impact and Response - The incident led to a surge in Kuaishou's visibility on social media, with the app climbing to the second position in the Apple App Store download rankings in China, surpassing other competitors [4]. - There were rumors regarding potential security breaches affecting WeChat accounts, which were later debunked by WeChat officials [4]. - Kuaishou is reportedly intensifying its recruitment for security positions, although some job postings predate the attack [6]. Group 3: Security Analysis - Experts suggest that the attack was likely a well-organized external hacking effort, exploiting vulnerabilities in the live streaming interface and bypassing Kuaishou's content review processes [8]. - The incident highlights significant vulnerabilities in Kuaishou's risk control and security defense systems, as traditional manual defenses are inadequate against automated attacks [8][9]. - The complexity of live content moderation poses unique challenges, making it more susceptible to attacks compared to static content [9]. Group 4: Financial Implications - Kuaishou's live streaming business, which accounted for 26.9% of total revenue in Q3 2025, is under scrutiny due to the potential impact of this incident on its operations [11]. - The company has issued a warning to investors regarding the potential risks associated with trading its securities following the attack [11].

同时，事件还有望成为平台用户的数据权利启蒙课。用户应当意识到，自己有权利要求平台采取充分的 安全保障措施，并在发生数据泄露或损失时，依法寻求问责与赔偿。用户不能再是沉默的数据提供者， 而应成为积极的安全监督者和权利主张者。专家认为，此次事件可能会促使一部分用户重新评估对平台 的依赖，也可能推动更大范围的公众讨论，关注数据隐私与安全立法、公益诉讼等议题，从而在消费者 端形成推动行业改进的压力。 再次，事件教育了网络空间的监管者。随着网络技术的飞速发展，网络攻击手段也在不断升级，传统的 监管模式和法律法规可能难以完全适应新的形势。监管部门需要进一步完善法律法规，明确网络攻击的 量刑标准，加大对网络犯罪的打击力度，对黑产团伙的组织者、参与者依法从重处罚。鉴于互联网的跨 国属性，应建立跨区域、跨境的执法协作机制，加强国际合作。此外，监管部门还应加强对互联网平台 的日常监管，督促平台切实履行网络安全主体责任，建立健全安全防护体系和应急响应机制。 12月22日晚，国内短视频巨头快手遭遇了一场史无前例的大规模黑客攻击，导致大量直播间出现违规内 容，混乱局面持续数小时之久，平台被迫采取强制关闭直播功能、封禁部分账号的处理措施 ...