文/分众传媒创始人、董事长 江南春 2025年我走访了1089个客户，被问到最多的问题就是"价格越卷越低怎么办""销量压力越来越大怎么 办""站内流量瓶颈怎么办""新技术新算法我们都学了，为什么生意做得越来越艰难""新的流量洼地在哪 里""新的增长曲线在哪儿"，各种"内卷"焦虑增长焦虑经久不散。 2026年元旦我总结了关于品牌"反内卷"最重要的26个关键词，希望能为企业2026年的品牌增长提供一些 思路！ 1.降价焦虑升维解 降价的焦虑，降价是解决不了的，因为降价在中国过剩的供应链能力之下是没有底的。你的降价只会迎 来竞争对手更大一轮降价。 品质升维：比如白象高汤面用一年以上老母鸡六小时熬制真高汤代替粉包酱包，成本有限上升但消费者 感知价值大幅上升，开创了一个数十亿大单品。 所以品牌是因，销售是个果。因缘果报，因是选择你而不选择别人的理由，缘是深度分销和流量运营的 能力，销售就是个果，报就是回报率。管理不是管理结果，而是管理因果。你把因做好了，缘做得不 差，果就出来了，报就出来了。 痛点升维：泰兰尼斯稳稳鞋采用鞋底分区支撑，BV MARK全球防滑认证，解决了孩子在学步期如何能 走得稳少摔跤的痛点，卖598元且 ...

结合产业基础和资源禀赋，加快打造"一园三区两中心" 屯昌：精准布局推动产业补链延链 海南日报全媒体记者 林书喜 曾毓慧 特约记者 邓积钊 1月3日，在屯昌大同产业园，阳春啤酒(海南)精酿工厂(一期)项目现场一派繁忙，生产线等设备安 装几近完工。在2025年12月25日，该项目二期工程刚刚完成签约，将利用海南自贸港加工增值免关税政 策，引进国外优质大麦及特色精酿辅料等，进行精酿啤酒麦芽和威士忌生产加工，满足国内外市场需 求。 与其相邻的福成木材加工厂里，从澳大利亚进口的相思原木经过加工后，制作成家具将销往内地。 该木材加工厂不远处，一个现代化综合型畜禽屠宰场已于2025年4月试运营。这两个业务毫无关联的项 目来自同一个投资业主——总部位于河北的福成投资集团。该集团在屯昌注资成立福成实业(海南)有限 公司(以下简称福成海南公司)，并计划为上述两个项目投资5亿元。 为何选择屯昌?"是屯昌的产业布局和区位优势吸引了我们。"福成海南公司总经理张雨如是说。 近年来，屯昌结合产业基础和资源禀赋，加快推进"一园三区两中心"产业空间布局，即大同产业 园、绿色低碳循环经济产业区、新型石材建材产业区、林木精深加工产业区、特色农产品 ...

Core Viewpoint - The A-share market in 2025 exhibited a clear structural bull market, with significant performance disparities among active equity funds, highlighted by the top-performing fund achieving a record annual return of 233.29% while others faced substantial losses, including the worst performer with a -19.65% return [1][4]. Group 1: Market Performance - The Shanghai Composite Index, Shenzhen Component Index, ChiNext Index, and Sci-Tech Innovation 50 Index rose by 18.41%, 29.87%, 49.57%, and 35.92% respectively in 2025 [1]. - A total of 4888 active equity products from 160 public fund institutions reported positive returns, while 144 products from 68 institutions experienced losses [1][9]. Group 2: Fund Performance Disparities - The top-performing fund, Yongying Technology Smart Selection, achieved a record annual return of 233.29%, surpassing the previous record set by Wang Yawei in 2007 [1]. - The worst-performing fund, Xinyuan Consumption Selection, recorded a -19.65% return, marking a significant gap of 252.94% from the top performer [2][4]. Group 3: Xinyuan Consumption Selection Analysis - Xinyuan Consumption Selection's poor performance is attributed to aggressive trading strategies, frequent personnel changes, and scale challenges, leading to a lack of coherent investment logic [3][5]. - The fund's industry allocation showed erratic shifts, moving from heavy investments in pharmaceuticals to technology and later to media, missing key market trends [5][6]. Group 4: Fund Manager Insights - Notable fund managers, including Wang Mingxu and Han Weijun, saw their products listed among the worst performers, with their total managed assets shrinking by over 70% compared to previous peaks [3][9][12]. - Xinyuan Consumption Selection faced a critical challenge to meet its scale assessment, needing to grow from 0.29 billion to 2 billion within three months [7][8]. Group 5: Institutional Investment Trends - Institutional ownership in Xinyuan Consumption Selection dropped from over 95% to 42.94% by mid-2025, indicating a significant withdrawal of institutional funds [7]. - The trend of multiple products from the same fund manager appearing on the loss list highlights a broader issue within the industry, affecting even previously successful managers [9][10].

Core Viewpoint - Chengdu is actively promoting the elimination of outdated production capacity, with a target of completing the exit of 72 enterprises by 2025, covering various industries and regions [1][2] Group 1: Elimination of Outdated Capacity - By 2025, Chengdu will complete the elimination of outdated production capacity from 72 enterprises across nine districts and counties, including Jin Niu District, Pi Du District, and Da Yi County [1] - The industries affected include machinery manufacturing, casting, furniture, automotive parts, rubber, building materials, paper, biopharmaceuticals, and food and beverage [1] - The methods of exit include the elimination of process equipment and the closure of facilities [1] Group 2: Industrial Structure Adjustment - Chengdu is accelerating industrial structure adjustment by fostering advanced production capacity while eliminating outdated capacity [1] - The city aims to build a modern industrial system, consolidating its advantageous industries and nurturing emerging sectors [1] - Efforts are being made to enhance energy efficiency in key industries and encourage the upgrade of inefficient energy-consuming equipment [1] Group 3: Achievements During the 14th Five-Year Plan - During the 14th Five-Year Plan period, Chengdu has successfully facilitated the orderly exit of 163 enterprises with outdated capacity and cleaned up 16,000 "scattered, chaotic, and polluting" industrial enterprises [2] - These actions have significantly contributed to the improvement of the ecological environment and provided necessary resources and environmental capacity for the construction of a new industrialization system [2] - From January to November last year, the industrial added value of Chengdu's large-scale industries grew by 7.2% year-on-year, while the energy consumption per unit of industrial added value decreased by 7.2% during the same period [2]

元旦当天的龙泉驿洛带古镇，仿佛一锅沸腾的汤——古镇街道上人流如织，叫卖声、谈笑声、戏台锣鼓声此起彼伏。2026年元旦（1月1日至3日），"村糖 minmin甜·好物样样鲜"龙泉驿区首届"村糖会"就在这里甜蜜开场。 图据龙泉驿发布 在五凤楼广场主展销区，龙泉驿最地道的风物悉数登场：白家粉丝、棒棒娃牛肉干、柏合豆腐皮、洛带油烫鹅，山泉镇蜂蜜等吸引游客频频驻足。宝胜村 展位的大头菜、烧椒酱等产品十分热销。"礼盒装卖得最好，适合过年送礼。"工作人员笑着说，"从开摊到现在没停过，连午饭时间都在排队。" 这样的热闹场景也在新津区天府农博岛上演。走进G2馆，50余个特色展位迎面展开，新春赶集氛围扑面而来。"纯手工粽子，甜糯饱满哟！"美食区香气 四溢，蕃薯藤Tina面包、张牛肉等吸引食客驻足；本地好物区，菊乐酸奶、桃李面包等产品被不断装入购物袋；非遗文创区内，画鼻烟壶、竹编手工等更 是吸引着游客的目光。 转自：成都发布 元旦佳节，成都街头巷尾洋溢着节日的欢腾。锣鼓声、欢笑声、叫卖声交织成一片——一场名为"村糖会"的盛宴，正在这座城市火热上演。 热气腾腾的6米菌汤巨锅边围满尝鲜的市民，非遗打铁花洒下漫天金雨，青梅酒香弥漫在熙攘 ...

阿通社12月29日消息，阿拉伯投资与出口信贷担保公司(Dhaman)报告显示，2003—2024年阿拉伯食品 饮料行业吸引外资约220亿美元，创造9.3万个就业岗位。预计2025年行业销售额将达4300亿美元，2029 年将超5600亿美元。阿联酋、沙特和埃及占区域对外贸易额的70%，阿联酋在跨阿拉伯投资中居首。 ...

河南日报客户端记者 刘梦珂 通讯员 吕忠箱 为传承弘扬中华优秀传统文化，1月1日至3日，宁陵县首届食品展销会（促消费活动）在万悦广场一楼 盛大开幕。 本次活动由县商务和工业信息化局、县文化广电旅游局、县市场监督管理局、县电商和物流产业发展服 务中心、县融媒体中心联合主办，以老字号、非遗商品推介宣传为核心，充分发挥本土特色品牌在扩内 需、促消费中的积极作用。 展销会现场，人员熙熙攘攘，产品琳琅满目，集中展示展销路老大、小梨妹、张弓酒、张弓老酒等30余 家宁陵县老字号、非遗产品及特色商品，吸引了众多市民驻足选购，整个元旦消费市场红红火火，使市 民不出城，就可以近距离品尝和购买非遗老字号食品。 活动现场，参展商家详细介绍产品质量特色，让群众免费品尝。此次展销会不仅为宁陵特色品牌搭建了 展示推广的优质平台，更助力老字号、非遗企业守正创新，秉承匠心，进一步推动宁陵特色品牌市场繁 荣发展，为县域经济高质量发展注入强劲动力。 ...

如果要评一个"2025年抽象产品排行榜"，九阳豆浆在"双11"当日正式推出的"哈基米南北绿豆浆"一定榜 上有名。 据官网介绍，"哈基米南北绿豆浆"是一款莲子百合绿豆沙饮品，包装共有4种，每袋价格2元左右。产品 包装上印有一只猫头，并搭配着"臣本哈基，躬耕于九阳""既见哈基，为何不咪"等改编名言名句、流行 语的二创语句。 该产品上线首日即售罄，预售订单一度发货时间延长至45天。甚至还引发了前母公司九阳股份连续两日 涨停，使得九阳股份不得不公开声明"公司及其下属公司均不涉及食品、饮品类产品。" 在"哈基米南北绿豆浆"之外，一个规模庞大，但往往被主流视为边缘的"抽象经济"市场正在崛起。 什么是抽象经济？你可以简单理解为，微博热搜、B站热梗的实物化，就是把一些转瞬即逝的网络情 绪、集体记忆和社群共鸣，快速封装成一个可以购买、持有和展示的实体符号。 用几十块的零花钱买一个开心，年轻人的账，算得很精明。 年轻人为热"梗"买单 普通消费者可能无法理解，为什么这么多人会去追捧一款印着猫头、写着一些热梗的豆浆，也无法理解 那些售价十几块钱的"梗图"闪卡。 这些被定义为"抽象经济"的产品，本质上是将互联网时代的注意力流和情绪波动 ...

Market Overview - The total trading volume in 2025 exceeded 420 trillion yuan, averaging over 17 trillion yuan daily, indicating a highly active market [1] - The Shanghai Composite Index rose by 18.41% throughout the year, with six instances of surpassing the 4000-point mark, closing at 3968.84 points [1] - The ChiNext Index surged by 49.57%, reflecting a strong growth in the technology sector [1] Sector Performance - The non-ferrous metals sector experienced a remarkable increase of 94.73%, followed by the telecommunications sector with an 84.75% rise [1] - Other sectors such as electronics, power equipment, and machinery also saw gains exceeding 40% [1] - Conversely, the food and beverage sector declined by 9.69%, and the coal sector fell by 5.27% [1] Market Dynamics - The market is transitioning from a reliance on financial and real estate sectors to a focus on technology and high-end manufacturing, driven by a "technology revolution" and "resource revaluation" [1] - The driving forces behind the market include the AI industry chain explosion, improved corporate earnings, and stable investments from state-owned funds and insurance companies [1] 2026 Market Outlook - The market is expected to maintain a "slow bull" trend in 2026, with a shift in focus from "expectations" and "valuations" to "performance" and "profitability" [2] - A projected earnings growth rate for all A-share listed companies is anticipated to rebound to 5%-8% [2] - Key drivers for this growth include a potential global manufacturing cycle recovery and the maturation of emerging industries like AI and commercial aerospace [2] Valuation and Funding - The overall market valuation is around 22 times earnings, which is not considered cheap but is not viewed as a bubble in the context of historical and economic transformation [3] - Continuous inflow of funds is expected as residents shift investments from real estate and savings to the stock market, supported by significant insurance fund allocation and ETF purchases [3] Investment Strategy for 2026 - The market is expected to experience distinct phases throughout 2026, with a focus on technology growth sectors like AI and semiconductors in Q1, followed by performance verification in Q2 [4] - Q3 may see a balanced market style, with stable performance in consumer sectors, while Q4 will likely focus on high dividend stocks and stable earnings [4] Sector Opportunities - Structural opportunities exist in the consumer sector, particularly in essential consumption, which remains stable and offers high dividends [5] - The performance of discretionary consumption sectors will largely depend on supportive policies for real estate [5] Key Investment Themes - The primary investment themes for 2026 include: 1. Technology-driven opportunities, particularly in AI and commercial aerospace [6] 2. High-end manufacturing with a focus on robotics and global expansion [6] 3. Cyclical sectors benefiting from new demand, such as industrial metals and chemicals [6]

Core Viewpoint - The article reflects on Warren Buffett's investment philosophy and legacy, emphasizing the importance of his investment principles and the implications of his retirement for investors and the market [1][9][20]. Group 1: Buffett's Investment Principles - Principle One: Avoid blindly copying Buffett's stock-picking strategy; instead, invest 90% in S&P 500 index funds and 10% in short-term government bonds for stability [11][14]. - Principle Two: If choosing stocks independently, focus on a few high-quality companies rather than diversifying too much; Buffett's portfolio is heavily weighted in a few key stocks [15]. - Principle Three: Maintain a long-term perspective and be prepared to endure market fluctuations; successful investors often hold stocks through downturns [16]. Group 2: The Concept of "Economic Moat" - Principle Four: Invest in companies with a "moat," meaning they possess a sustainable competitive advantage that can withstand market changes [17]. - Principle Five: "Be fearful when others are greedy, and greedy when others are fearful," highlighting the need for courage in investment decisions during market volatility [18]. Group 3: Legacy and Future of Berkshire Hathaway - Buffett's retirement raises questions about the future of Berkshire Hathaway and whether the company's success can continue without his direct influence [20][21]. - The article suggests that Buffett's investment philosophy will remain relevant, but the challenge lies in whether successors can uphold these principles effectively [20].