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从年货市场看消费新意与活力(每周经济评论)
Ren Min Ri Bao· 2026-02-10 22:37
Group 1 - The core viewpoint of the articles highlights the vibrant and evolving nature of the Chinese New Year goods market, showcasing a strong demand and supply dynamic that supports consumption upgrades and cultural integration [1][4] - The integration of online and offline channels is a prominent feature of the New Year goods market upgrade, with initiatives like the "2026 National Online New Year Goods Festival" enhancing consumer experience through cultural elements and digital engagement [1][2] - The government is actively supporting consumption through policies such as the 625 billion yuan special bonds for consumer goods exchange programs, which aim to stimulate demand in high-quality sectors like energy-efficient appliances and new energy vehicles [2][4] Group 2 - There is a noticeable shift in consumer preferences towards high-quality products, with increased demand for energy-efficient appliances and organic products, reflecting a growing health consciousness among consumers [3][4] - Service consumption is becoming increasingly popular during the New Year, with experiences such as travel and cinema gaining traction, indicating a transition from basic needs to quality experiences [2][3] - The market conditions for consumption in 2026 are robust, with a projected retail sales total exceeding 50 trillion yuan by 2025, and consumption contributing 52% to economic growth, highlighting significant untapped potential [4]
冰城深1度|供销两旺“年味儿”渐浓
Xin Lang Cai Jing· 2026-02-10 22:10
(来源:黑龙江日报) 马年饰品热销。 彩色灯笼映出喜庆气氛。 转自:黑龙江日报 方正剪纸邂逅年货大集。 市民在彩色灯笼下拍照。 □文/本报记者 刘瑞 摄/本报记者 苏强 刘心杨 马年春节的脚步日渐临近,哈尔滨的街头巷尾已然氤氲着浓郁年味。各大超市备足年货稳价保供,商场促销 紧扣潮流亮点纷呈。冰城在冬日里涌动着强劲的消费热潮,尽显国潮引领、绿色赋能、体验升级、供需两旺 的鲜明节日特色,传统年味与现代消费理念碰撞出别样城市活力。 年货市场 国潮+绿色 引领新风尚 进了腊月门,天天都是年。日前,记者在哈尔滨透笼国际商品城看到,红彤彤的春联、福字、马年生肖吉祥 物早已抢占C位,成为市场"主角"。 今年的年货市场呈现出传统与创新深度融合的显著特点。15元一副的传统纸质春联,厚实挺括的红纸上印 着"策马扬鞭启新程""龙马精神万事兴"等吉祥话语,边缘带着细腻的压花纹路,深得长辈喜爱。售价20元至 25元的磁吸款春联格外走俏,3毫米加厚的立体植绒材质搭配镂空雕花与烫金字体,全背磁吸贴片一贴即稳, 凭借安装便捷、可反复使用的优势,成为年轻人的首选。马年吉祥物货架更是萌力十足,圆滚滚的身形、憨 态可掬的表情,搭配"马到成功""前 ...
句容农文旅商产品年货大集精彩纷呈
Xin Lang Cai Jing· 2026-02-10 22:10
(来源:新华日报) □ 本报记者 钱 飞 2月6日,以"句有年味 马到福来"为主题的句容市第三届优质农文旅商产品年货大集,在句容市葛仙湖 公园、宝华山景区同步举行。本次年货大集由句容市委宣传部主办,句容市文体广电和旅游局、句容市 商务局、句容市农业农村局等多部门协办,为游客市民打造了一场集年货采购、文化体验与新春游乐于 一体的综合性新春盛会,让大家在浓郁年味中喜迎马年新春。 天王白斩鸡、白兔草莓、丁家边桑葚、东霞大米、河桥花灯、凤鸣全球好物……年货大集上既有农家风 味、文创好物,也有非遗手艺、地道年礼。其中,葛仙湖公园会场共设置150余个展位,划分特色年货 区、景区景点推介区、非遗体验区、酒店商超区等多个主题板块,品类丰富、分区清晰,方便市民按需 选购。宝华山会场则筹备了50个特色展位,不仅汇集了镇江及句容本地优质商家,还特意邀请了众多南 京特色商家参与。活动期间,游客还可免费畅游宝华山景区,在山水间逛大集、品年味,尽享新春惬意 时光。 "听老伴说这里有年货大集,就过来买点过年的东西。"在葛仙湖公园会场福地句容"八福碗"区域的三岔 猪头肉摊位前,85岁的句容市民陈冠祥挑选了一块真空包装的猪头肉。他告诉记者,年 ...
年夜饭预订市场早已升温 呈现堂食与居家场景并行
Group 1 - The New Year's Eve dinner reservation market is experiencing significant growth, with orders increasing over three times year-on-year as of February 9, and search volume on platforms doubling [1] - Major cities for reservations include Shanghai, Beijing, Hangzhou, Guangzhou, and Nanjing, indicating a concentrated demand in urban areas [1] - Traditional and innovative dining experiences are merging, with restaurants offering themed dinners and cultural activities to enhance the festive atmosphere [1] Group 2 - Chain restaurants like Haidilao are actively expanding their offerings, with over 50,000 reservations for New Year's Eve and more than 1,000 locations operating on that day [2] - Green Tea Restaurant has adapted its menu to regional preferences, achieving over 1,000 reservations on the Meituan platform, which accounts for about 30% of its total New Year's Eve bookings [2] - The trend of "light cooking" for New Year's Eve dinners is rising, with a 92% year-on-year increase in sales of related products, highlighting a shift towards convenience [2] Group 3 - Many restaurants and supermarkets are launching convenient and high-quality New Year's Eve meal solutions, with prices ranging from 88 yuan to 1,000 yuan [3] - Supermarkets are focusing on "portable" festive meals, with products like the "Fengshen" series from Hema and customized meal boxes from Yonghui Supermarket gaining popularity [3] - Research indicates that younger consumers prioritize convenience, quality, and the ceremonial aspect of New Year's Eve dinners, redefining the value of these meals [3]
沈阳有奖发票活动2月11日启动
Xin Lang Cai Jing· 2026-02-10 21:07
Core Viewpoint - The city of Shenyang will launch a prize invoice activity starting February 11, aimed at stimulating consumer demand and enhancing the consumption atmosphere to support high-quality economic development [1]. Group 1: Activity Overview - The prize invoice activity will run from February 11 to July 31, with a total budget of 260 million yuan [2]. - Consumers can participate by submitting valid electronic invoices from various sectors, including retail, dining, and entertainment, with a minimum invoice amount of 100 yuan [2][3]. - The activity is open to invoices issued by taxpayers in Shenyang, and the invoices must be dated between February 11, 2026, and July 31, 2026 [2]. Group 2: Prize Structure - The activity features six prize levels: first prize of 700 yuan, second prize of 500 yuan, third prize of 300 yuan, fourth prize of 100 yuan, fifth prize of 50 yuan, and sixth prize of 10 yuan [2]. - A single invoice can win up to 800 yuan by participating in both "instant draw" and "scheduled draw" modes [3]. Group 3: Participation Details - Participants can upload invoices through various platforms, including Alipay and WeChat Pay, with a limit of 30 invoices per person per month [4]. - Prize distribution will occur in the form of cash or red envelopes, credited to the participant's app account after verification [4].
2026年四川如何促消费?
Xin Lang Cai Jing· 2026-02-10 20:04
Core Insights - In 2025, Sichuan achieved a retail sales total of 29,135.4 billion yuan, marking a 5.1% increase from the previous year, positioning it as the second among the top ten economic provinces in China [1] - In 2026, Sichuan plans to implement five major initiatives to boost consumption, focusing on creating a "big consumption" ecosystem [1] Group 1: Consumption Initiatives - The five major initiatives include actions targeting service consumption, product consumption, new consumption, scenario carriers, and consumption environment [2] - The service consumption enhancement initiative will introduce special support policies for inbound consumption and the automotive aftermarket, aiming to create benchmark projects and enhance tourism offerings [2] - The product consumption expansion initiative will optimize the old-for-new policy for consumer goods, focusing on local industries such as automobiles and home appliances, and will feature events like the fifth Panda Consumption Festival [2] Group 2: New Consumption and Scenario Development - The new consumption cultivation initiative will focus on enhancing emotional value experiences and developing sectors like the first-release economy and health consumption, while exploring the establishment of a new consumption research institute [2] - The scenario carrier innovation initiative aims to create high-standard consumer scenarios and support innovative commercial environments, including expanding the coverage of old-for-new programs in rural areas [2] - The consumption environment optimization initiative will add 300 new tax refund stores and regulate the vehicle recycling industry, while promoting policy coordination [2]
政策实 渠道畅 服务优
Xin Lang Cai Jing· 2026-02-10 20:03
Core Viewpoint - The article emphasizes the importance of consumer spending as a key driver of economic growth and highlights various initiatives taken by the local government to stimulate consumption and enhance the quality of life for residents [3]. Group 1: Consumer Initiatives - The local government has implemented a series of measures, including cash subsidies, to boost consumer spending, resulting in significant increases in consumption across various sectors [3][4]. - In 2025, the total amount of consumer vouchers issued in Shihezi City reached 13 million yuan, benefiting over 20,000 consumers and directly driving consumption by over 80 million yuan [4][5]. Group 2: Automotive Sector Performance - The automotive sector has seen remarkable growth due to subsidy policies, with 37 car sales companies participating in promotional activities, leading to sales exceeding 420 million yuan during the spring auto show [5]. - By the end of 2025, 26,200 individuals benefited from automotive consumption subsidies, with a total of 129 million yuan in subsidies issued, driving automotive sales to 2.84 billion yuan [5]. Group 3: E-commerce Development - E-commerce initiatives in Wujiaqu City have successfully expanded the sales channels for agricultural products, with live streaming sales generating over 2.6 million yuan in revenue in 2025 [7][8]. - The establishment of the "China Specialty·Wujiaqu Pavilion·Xinjiang" online store has attracted significant traffic, with over 10,000 orders and sales exceeding 247,000 yuan [8]. Group 4: Market Environment Improvement - The local market has experienced a surge in activity, with the addition of 41 new commercial enterprises in 2025, enhancing the diversity of consumer offerings [9]. - Various service measures, including monitoring essential goods supply and ensuring safety in commercial areas, have contributed to a stable and vibrant market environment [9][10][11]. Group 5: Logistics and Accessibility - Efforts to improve logistics have been made, with collaboration among multiple departments to ensure timely delivery of goods, especially during peak seasons [10]. - The establishment of a comprehensive distribution system has made it easier for residents in remote areas to access consumer services, enhancing overall convenience [11].
海报观察丨6000万消费券+发票抽奖+百戏千景!山东邀你“玩转”史上最长春节假期
Sou Hu Cai Jing· 2026-02-10 18:23
Core Viewpoint - The article emphasizes the importance of ensuring consumer demand and market stability during the Spring Festival, highlighting various initiatives by the Shandong provincial government to promote consumption and enhance the quality of life for residents [2][6]. Group 1: Consumer Support Initiatives - Shandong will implement measures to ensure the supply and price stability of essential goods during the Spring Festival, including fresh and affordable food items [2]. - The province has allocated 60 million yuan in fiscal funds to support the issuance of retail and dining consumption vouchers, alongside encouraging local governments to organize popular promotional activities [6]. - Financial institutions are launching themed activities with significant discounts, including a minimum of 5 million yuan in benefits for the "Good Guest Shandong New Year Party" [6]. Group 2: Cultural and Tourism Activities - The province plans to enhance cultural and tourism experiences by integrating traditional customs into consumption scenarios, creating unique cultural tourism IPs that reflect Shandong's rich heritage [8]. - During the Spring Festival, Shandong will host over 834 performances, including concerts and traditional theater, to showcase the vibrant cultural atmosphere of the region [8][9]. - A variety of discount measures will be offered across more than 1,000 scenic spots, promoting diverse tourism routes and cultural activities to attract visitors [9]. Group 3: Holiday Experience Enhancement - The extended Spring Festival holiday is expected to provide ample opportunities for travel and consumption, enhancing the overall festive experience for residents and tourists alike [4]. - The province is organizing a series of themed activities focused on food, accommodation, transportation, tourism, shopping, and entertainment to meet the public's festive needs [5]. - Shandong aims to create a joyful and warm atmosphere during the holiday, encouraging community engagement and cultural participation [7].
比亚迪起诉美国政府:关税争议下的权益捍卫之战
Sou Hu Cai Jing· 2026-02-10 17:57
当地时间2月9日,路透社的一则报道引发广泛关注:中国汽车制造商比亚迪已正式对美国政府提起诉讼,剑指美国总统唐纳德·特朗普动 用广泛权力征收关税的举措,并要求退还自去年4月宣布加征对等关税以来所缴纳的所有关税。这一事件犹如一颗投入平静湖面的石子, 在国际经贸领域激起层层涟漪。 特朗普政府关税依据与比亚迪反驳 比亚迪美国业务概况与行业共鸣 目前,比亚迪虽未在美国销售乘用车,但在美国有着广泛的业务布局,涵盖巴士、商用车、电池、储能系统和太阳能板等领域。比亚迪 官网资料显示,其子公司比亚迪北美公司(BYD North America)在加利福尼亚州兰卡斯特(Lancaster)的货车工厂雇用了750名员工, 为当地经济发展和就业做出了一定贡献。 值得注意的是,比亚迪并非孤军奋战。据彭博社报道,已有超过一千家公司对美国政府提起类似诉讼,要求退还已缴纳的关税。这些公 司阵容强大,包括丰田等亚洲汽车制造商、大型零售商好市多(COST)、普拉达和华伦天奴等奢侈时尚品牌以及瓦莱罗能源(VLO) 等全球大型企业。这表明美国政府的关税政策引发了众多企业的强烈不满,众多企业都在通过法律途径捍卫自身的合法权益。 比亚迪起诉美国政府这一 ...
办市集引免税店 北京空港商业提质升级
Bei Jing Shang Bao· 2026-02-10 16:54
Core Viewpoint - The collaboration between Beijing Capital Airport and Daxing Airport to host a New Year cultural market aims to enhance the consumer experience and promote Beijing as an international consumption center [1][2]. Group 1: New Year Cultural Market - The New Year cultural market, named "Fuyou Jinghua Legou New Spring," runs from February 10 to 16, featuring 14 well-known brands including Yili and Beibingyang, offering a variety of products such as food, cultural creations, and clothing [2]. - This initiative is designed to provide travelers with an immersive experience that combines cultural elements with high-quality service [2]. Group 2: Duty-Free Business Upgrade - Starting February 11, the duty-free operations at Terminal 2 will transition to China Duty Free Group and Wangfujing Group, marking Wangfujing's first entry into the Beijing-Tianjin-Hebei international aviation hub [2][4]. - The new operators plan to introduce more international perfumes, cosmetics, and local specialty products, enhancing the shopping experience through digital systems [2]. Group 3: Growth in Inbound Consumption - In January 2026, the customs at Capital Airport processed 7,966 tax refund applications, totaling approximately 125 million yuan, reflecting a year-on-year increase of 469.81% and 43.68% respectively [3]. - The average daily passenger flow has increased from 40,000 to 55,600, indicating a significant rise in traveler numbers during the Spring Festival [3]. Group 4: Streamlined Processes - The airport customs established a green channel for merchants unfamiliar with strict approval processes, significantly reducing the time required for necessary permits [4]. - A comprehensive handover of over 12,900 square meters of retail space and inventory was conducted efficiently to ensure a smooth transition [4]. Group 5: Enhanced Regulatory Measures - The customs authority implemented a dual approach of "regulation + service" to oversee the entire operation cycle of the market, including regular inspections of food sourcing and quality checks [5]. - A combination of on-site supervision and remote video monitoring was introduced to ensure transparency and traceability in the supply chain [7]. Group 6: Commitment to Service Innovation - The customs department is focused on continuous service innovation and regulatory optimization to enhance service quality and support the establishment of diverse consumer business models [8].