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信息量大!《互联网平台价格行为规则(征求意见稿)》来了
券商中国· 2025-08-23 03:00
Core Viewpoint - The article discusses the introduction of the "Internet Platform Pricing Behavior Rules (Draft for Comments)" aimed at promoting healthy development in the platform economy while ensuring compliance with pricing regulations [1][2]. Group 1: Background of the Rules - The rapid development of the platform economy in China has positively impacted the real economy and consumer needs, necessitating clearer regulations on pricing behavior to protect consumer interests [2]. - Existing laws such as the Price Law and the Anti-Unfair Competition Law provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [2]. Group 2: Overall Approach to Rule Formulation - The rules emphasize a balance between promoting development and regulatory compliance, focusing on standardizing pricing behavior, enhancing transparency, and protecting the rights of both operators and consumers [3]. - Key aspects include regulating pricing behavior, promoting transparency in pricing, and fostering collaboration among various stakeholders [3]. Group 3: Applicability of the Rules - The rules apply to both platform operators and platform internal operators, including those providing services or selling goods through the platform [4]. - Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [4]. Group 4: Guiding Operators in Autonomous Pricing - The rules affirm the right of platform operators and internal operators to autonomously set prices while regulating the fees charged by platform operators to internal operators [5]. - Operators are encouraged to innovate and improve service quality while adhering to fair pricing practices [5]. Group 5: Requirements for Price Marking Behavior - The rules mandate clear price marking for goods and services, including the requirement to disclose all fees and pricing methods [6][7]. - Promotional rules must be transparent, and any subsidies must be clearly communicated to avoid misleading consumers [6][7]. Group 6: Regulation of Pricing Competition Behavior - The rules define standards for identifying unfair pricing behaviors such as predatory pricing, price discrimination, and price collusion [8][9]. - Operators are prohibited from using deceptive practices in pricing and must maintain integrity in their pricing strategies [9]. Group 7: Building a Collaborative Governance Mechanism - The rules advocate for coordinated regulatory efforts among various government departments to oversee pricing behavior in the platform economy [10]. - Platform operators are required to establish internal compliance management systems and facilitate self-regulation within the industry [10]. Group 8: Implementation Timeline - The rules are currently open for public comment for one month, after which feedback will be reviewed and incorporated before final issuance [11].
《互联网平台价格行为规则》公开征求意见
Xin Hua She· 2025-08-23 02:46
据悉,此次公开征求意见时间为1个月。国家发展改革委、市场监管总局、国家网信办将根据本次公开 征求意见情况,进一步修改完善行为规则,适时印发。行为规则出台时,将为经营者留出必要的适应调 整期。 国家发展改革委有关负责人介绍,行为规则在保护经营者自主定价权的基础上,按照促进发展和监管规 范并重,事前引导和事中事后监管相结合的思路,构建透明、可预期的常态化价格监管机制。根据价格 法、反不正当竞争法、电子商务法、消费者权益保护法等法律法规的现行规定,行为规则从引导经营者 依法自主定价、规范价格标示和价格竞争行为等方面,为经营者提供明确的行为指引,引导经营者自觉 规范价格行为,维护公平竞争市场环境,保护经营者和消费者合法权益,促进平台经济健康发展。 新华社北京8月23日电(记者魏弘毅、魏玉坤)为深入贯彻党中央、国务院决策部署,促进平台经济健 康发展,国家发展改革委、市场监管总局、国家网信办联合起草了《互联网平台价格行为规则(征求意 见稿)》,于23日向社会公开征求意见。 行为规则主要包括四方面内容:一是引导经营者依法自主定价;二是明确经营者价格标示要求;三是规 范经营者价格竞争行为;四是构建协同共治机制。 ...
事关互联网平台价格行为,三部门重磅发布
Zheng Quan Shi Bao· 2025-08-23 02:25
Core Points - The announcement of the "Internet Platform Pricing Behavior Rules (Draft for Public Comment)" aims to guide operators in lawful pricing practices and enhance market regulation [1][2][3] - The rules focus on four main areas: guiding lawful pricing, clarifying pricing display requirements, regulating pricing competition, and establishing a collaborative governance mechanism [1][4] Group 1: Background and Purpose - The rapid development of the platform economy in China has necessitated clearer regulations to protect consumer interests and ensure fair pricing practices [3] - Existing laws provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [3][4] Group 2: Key Provisions of the Rules - The rules emphasize the importance of operators' rights to set prices independently and prohibit unreasonable restrictions on pricing behavior by platform operators [7][8] - Clear requirements for price marking are established, including the necessity for transparent promotional rules and clear communication of subsidies [8][9] - The rules aim to prevent unfair pricing practices such as predatory pricing, price discrimination, and misleading pricing information [10][11] Group 3: Collaborative Governance Mechanism - The rules advocate for enhanced cooperation among government departments, industry associations, and platform operators to ensure compliance and effective regulation [12] - A structured approach to internal compliance management within platforms is encouraged, including the establishment of complaint channels and quality control measures [12] - Industry self-regulation is promoted, with associations encouraged to guide operators in adhering to pricing norms [12] Group 4: Implementation Timeline - The public comment period for the rules is set for one month, after which feedback will be reviewed and incorporated into the final document [13]
事关互联网平台价格行为,三部门重磅发布!
Zheng Quan Shi Bao· 2025-08-23 02:15
Core Points - The announcement of the "Internet Platform Pricing Behavior Rules (Draft for Public Comment)" aims to guide operators in lawful pricing practices and enhance market regulation [1][2][3] - The rules focus on four main areas: guiding lawful pricing, clarifying pricing display requirements, regulating pricing competition, and establishing a collaborative governance mechanism [1][4] Group 1: Background and Purpose - The rapid development of the platform economy in China has necessitated clearer regulations to protect consumer interests and ensure fair pricing practices [3] - Existing laws provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [3][4] Group 2: Key Provisions of the Rules - The rules emphasize the importance of operators' rights to set prices independently and prohibit unreasonable restrictions on pricing behavior by platform operators [7][10] - Clear requirements for price marking are established, including the necessity for transparent promotional rules and clear communication of subsidies [8][9] - The rules aim to prevent unfair pricing practices such as predatory pricing, price discrimination, and misleading pricing information [10][11] Group 3: Collaborative Governance Mechanism - A collaborative governance framework is proposed, involving government departments, industry associations, and platform operators to ensure compliance and self-regulation [12] - The rules call for enhanced regulatory cooperation among relevant government bodies to monitor pricing behavior effectively [12] - Industry associations are encouraged to promote self-discipline among operators to protect the rights of smaller merchants [12] Group 4: Implementation Timeline - The public comment period for the draft rules is set for one month, after which feedback will be reviewed and incorporated into the final document [13] - The implementation will include a necessary adjustment period for operators to align their internal management systems with the new regulations [13]
如何引导互联网平台经营者自主定价、规范价格竞争行为?发改委解答
Core Viewpoint - The National Development and Reform Commission, along with other regulatory bodies, has drafted the "Internet Platform Pricing Behavior Rules (Draft for Comments)" to promote healthy development in the platform economy and ensure compliance with pricing regulations [1][2]. Group 1: Background of the Rules - The rapid development of the platform economy in China has positively impacted the real economy and consumer needs, necessitating clearer regulations on pricing behavior to protect consumer interests [2]. - Existing laws provide general guidelines, but specific regulations for the platform economy are needed to create a transparent and predictable pricing supervision mechanism [2]. Group 2: Overall Approach to Rule Formulation - The rules aim to balance development and regulatory norms, combining preemptive guidance with ongoing supervision, while ensuring stability in regulatory systems [3]. - The focus is on standardizing pricing behavior, promoting transparency, and enhancing collaboration among stakeholders to protect the rights of both operators and consumers [3]. Group 3: Applicability of the Rules - The rules apply to both platform operators and internal operators, including those providing services or selling goods through platforms [4]. - Self-built website operators and other participants in the platform economy are also encouraged to follow these rules [4]. Group 4: Guiding Operators in Pricing - The rules affirm the right of platform and internal operators to set prices autonomously while regulating the fees charged by platform operators to internal operators [5]. - Operators are encouraged to innovate and improve service quality while adhering to fair pricing practices [5]. Group 5: Price Marking Requirements - The rules mandate clear price marking for goods and services, including detailed information on pricing methods and promotional offers [6][7]. - Operators must transparently communicate subsidy rules and ensure that promotional pricing is not misleading [6][7]. Group 6: Regulation of Pricing Competition - The rules define standards for identifying unfair pricing practices such as predatory pricing, price discrimination, and price collusion [8][9]. - Operators are prohibited from using deceptive practices in pricing and must not manipulate market prices through collusion [9]. Group 7: Collaborative Governance Mechanism - The rules emphasize the importance of inter-departmental collaboration in regulating pricing behavior within the platform economy [10]. - Industry associations are encouraged to promote self-regulation among operators to maintain fair pricing practices [11]. Group 8: Implementation Timeline - The draft rules are open for public comment for one month, after which feedback will be reviewed and incorporated before final issuance [12].
事关互联网平台价格行为,三部门重磅发布!
证券时报· 2025-08-23 02:08
Core Viewpoint - The article discusses the draft of the "Internet Platform Pricing Behavior Rules," which aims to regulate pricing behaviors of platform operators and merchants, ensuring fair competition and protecting consumer rights [1][2]. Group 1: Background and Purpose - The rapid development of the platform economy in China has necessitated clearer regulations to protect consumer interests and ensure compliance with existing laws [3]. - The rules aim to create a transparent and predictable pricing regulatory mechanism, guiding operators to comply with legal standards [4]. Group 2: Key Contents of the Rules - The rules emphasize the importance of operators' autonomy in pricing, requiring platform operators to respect the pricing rights of merchants and not impose unreasonable restrictions [6]. - Clear pricing display requirements are established, mandating that all pricing information, including promotional and dynamic pricing, be transparent and accessible to consumers [8][9]. - The rules provide guidelines for fair pricing competition, preventing practices such as predatory pricing and price collusion among operators [10][12]. Group 3: Implementation and Compliance - The rules apply to both platform operators and merchants, ensuring that all parties involved in the platform economy adhere to the same standards [5]. - A collaborative governance mechanism is proposed, involving government departments, industry associations, and platform operators to ensure compliance and self-regulation within the industry [13]. - The rules will undergo a public consultation period of one month before finalization, allowing for adjustments based on stakeholder feedback [14].
《互联网平台价格行为规则(征求意见稿)》:保护平台内经营者自主定价权
Hua Er Jie Jian Wen· 2025-08-23 01:47
Core Viewpoint - The National Development and Reform Commission (NDRC) has introduced the "Rules for Pricing Behavior of Internet Platforms (Draft for Comments)" to clarify the pricing autonomy of platform operators and regulate their charging behaviors towards internal operators [1] Group 1: Pricing Autonomy - The rules emphasize that both platform operators and internal operators have the legal right to set their own prices and should establish price agreements through contracts or orders [1] - Operators are encouraged to innovate in technology and business models to enhance product and service quality for consumers [1] Group 2: Regulation of Charging Behavior - Platform operators are required to set reasonable charging standards and make them public, including any new or changed charging items or rules [1] - Any changes to charging standards must be prominently displayed on the homepage and require feedback from internal operators [1] Group 3: Protection of Pricing Rights - The rules mandate that platform operators must not impose unreasonable restrictions or conditions on the pricing behavior of internal operators, in accordance with Article 35 of the E-commerce Law [1]
国家发改委等:《互联网平台价格行为规则》出台时,将为经营者留出必要的适应调整期
Core Viewpoint - The National Development and Reform Commission, the State Administration for Market Regulation, and the National Internet Information Office have jointly drafted the "Internet Platform Pricing Behavior Rules (Draft for Comments)" to promote the healthy development of the platform economy and are currently soliciting public opinions [1] Group 1 - The draft rules aim to implement the decisions and deployments of the Central Committee of the Communist Party of China and the State Council [1] - The agencies involved will revise and improve the rules based on the feedback received during the public consultation [1] - An adjustment period will be provided for operators when the rules are officially issued [1]
国家发展改革委、市场监管总局、国家网信办重磅发布!
Mei Ri Jing Ji Xin Wen· 2025-08-23 01:28
Group 1 - The core viewpoint of the article is the introduction of the "Internet Platform Pricing Behavior Rules (Draft for Comments)" aimed at promoting healthy development in the platform economy and ensuring compliance with pricing regulations [1][2]. Group 2 - The background for the establishment of the "Behavior Rules" includes the rapid development of the platform economy in China, which has positively impacted the real economy and consumer needs, necessitating more detailed regulatory requirements [2]. - The overall approach to formulating the "Behavior Rules" emphasizes a balance between promoting development and regulatory compliance, focusing on standardizing pricing behavior and enhancing transparency [3][4]. Group 3 - The "Behavior Rules" apply to platform operators and platform internal operators, defining them as entities providing online business venues and those selling goods or services through these platforms [5]. Group 4 - The "Behavior Rules" guide operators in exercising their right to set prices autonomously, requiring platform operators to establish reasonable charging standards and protect the pricing rights of internal operators [6]. Group 5 - The "Behavior Rules" specify requirements for clear pricing display, including the need for explicit price marking, clear promotional rules, and transparent subsidy information [7][8]. Group 6 - The "Behavior Rules" aim to regulate pricing competition behaviors, detailing standards for identifying unfair pricing practices such as predatory pricing and price collusion [9][10][11]. Group 7 - The "Behavior Rules" propose a collaborative governance mechanism, emphasizing the roles of various departments, platform compliance management, and industry self-regulation to maintain fair competition in the market [12][13]. Group 8 - The "Behavior Rules" are currently in a public consultation phase lasting one month, after which feedback will be analyzed and incorporated before the final implementation [14].
三部门就《互联网平台价格行为规则》公开征求意见
Sou Hu Cai Jing· 2025-08-23 01:25
Core Viewpoint - The rapid development of the platform economy in China has positively impacted the real economy, new productive forces, and the needs of the people, necessitating more detailed regulatory requirements to ensure fair competition and protect the rights of operators and consumers [1]. Group 1: Key Aspects of the Proposed Rules - The proposed rules aim to guide operators in setting prices autonomously, specifying that platform operators must not impose unreasonable restrictions on the pricing behavior of operators within the platform [2][3]. - The rules clarify the requirements for price labeling, detailing the standards that platform operators and internal operators must follow for pricing transparency and promotional activities [2][3]. - The rules seek to regulate price competition behavior, providing specific standards and regulatory requirements to maintain order and integrity in price competition among operators [2][3]. - A collaborative governance mechanism is proposed, emphasizing the need for cooperation among government departments, industry associations, and platform operators to promote self-regulation and compliance in pricing behavior [2][3].