食品饮料 2026 年 03 月 18 日 投资评级：看好（维持） 行业走势图 数据来源：聚源 -19% -10% 0% 10% 19% 29% 2025-03 2025-07 2025-11 食品饮料 沪深300 相关研究报告 《白酒底部逐步夯实，重视龙头配置 价值—行业点评报告》-2026.3.17 《政策定调树立信心，白酒复苏趋势 明确—行业点评报告》-2026.3.17 《餐饮修复叠加通胀预期，调味品板 块值得重视—行业周报》-2026.3.15 春节提振消费表现，1-2 月社零增速环比提升 ——行业点评报告 张宇光（分析师） 张恒玮（分析师） zhangyuguang@kysec.cn 证书编号：S0790520030003 zhanghengwei@kysec.cn 证书编号：S0790122020008 投资建议：春节消费集中释放，社零数据增长较好，建议关注头部企业 2026 年 1-2 月社零数据呈现稳步复苏态势，增速环比 2025 年 12 月实现较好回升， 其中粮油食品、烟酒类消费实现双位数高增，主要受益于春节错期下，假期消费 集中在 1-2 月释放。食品饮料板块市场预期以及估值均处于低位 ...

证券研究报告 白酒：改革中寻找底部价值 食品饮料行业 强于大市（维持） 证券分析师 2026年3月17日 请务必阅读正文后免责条款 张晋溢 投资咨询资格编号：S1060521030001 韦 毓 投资咨询资格编号：S1060525120002 核心观点 风险提示：1）宏观经济波动影响；2）消费复苏不及预期；3）行业竞争加剧风险。 上一轮白酒周期与地产投资相关度较高 0 1,000 2,000 3,000 4,000 5,000 6,000 0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 16,000 18,000 12/01 12/04 12/07 12/10 13/01 13/04 13/07 13/10 14/01 14/04 14/07 14/10 15/01 15/04 15/07 15/10 16/01 16/04 16/07 16/10 17/01 白酒(中信) 沪深300 八项规定+酒鬼塑 化剂，白酒跑输行 业，但仅维持1年 白酒跟随大盘涨跌 白酒开始 跑出超额 (5) 0 5 10 15 20 25 30 35 40 11/02 11/06 11/ ...

Investment Rating - The report maintains a positive outlook on the food and beverage sector for 2026, particularly focusing on cyclical opportunities in the liquor and restaurant supply chain [3][7]. Core Insights - The report indicates a recovery in demand for various sub-sectors including liquor, restaurant chains, dairy, convenience foods, and meat products during January and February, with a cautious optimism for sustained recovery [3][7]. - The liquor sector is expected to see a price stabilization for Moutai, with a forecasted price floor in Q1, indicating a turning point in the current cycle [3][7]. - The industry is anticipated to undergo consolidation, with a shift from "big fish eating small fish" to "big fish eating big fish," leading to significant differentiation among listed companies [3][7]. - The report highlights two types of companies to watch: those capable of deep national expansion and those with regional consolidation potential [3][7]. - The food and beverage sector is projected to experience a valuation and performance rebound by the end of 2026 and into 2027, with premium liquor companies positioned for strategic allocation [3][7]. Summary by Sections Food and Beverage Weekly Insights - The food and beverage sector saw a 0.27% increase last week, with liquor stocks outperforming the market [6]. - The report notes that the liquor sector, particularly Moutai, is maintaining stable prices above 1500 yuan, confirming previous assessments [8]. Liquor Sector - As of March 15, Moutai's price for loose bottles is 1570 yuan, with a weekly decrease of 10 yuan, while the price for whole boxes is 1605 yuan, showing a slight increase [8]. - Moutai's new consignment policy aims to stabilize prices and reduce financial pressure on distributors, enhancing overall channel efficiency [8]. Consumer Goods Sector - The consumer goods sub-sector is showing structural improvements, with a shift in competition from price to quality, leading to a gradual balance in supply and demand [3][7]. - The report recommends focusing on companies with cyclical attributes and long-term growth potential, particularly in the restaurant supply chain and dairy sectors [3][7].

SÃO PAULO, March 15, 2026 (GLOBE NEWSWIRE) -- Um grande evento de promoção de marcas, o “Tour Global das Marcas Chinesas - América do Sul” 2026, organizado pelo Global Times, foi realizado em São Paulo, Brasil, no dia 10 de março. Com o tema “Nova Qualidade Lidera, Marcas Rumo ao Mundo”, o evento reuniu diplomatas e líderes empresariais da China e do Brasil para discutir caminhos de crescimento sustentável e novas oportunidades de cooperação na região. ambos os países para explorar caminhos de crescimento s ...

Core Viewpoint - The "Chinese Brands Going Global · Worldwide Tour" event in São Paulo aims to enhance the presence of Chinese brands in South America and foster mutual development between Chinese and Brazilian enterprises [1][3]. Group 1: Event Overview - The event was held on March 10, 2026, and was themed "New Quality Leads, Brands Set Sail," focusing on sustainable growth pathways in the region [1]. - It was organized by the Global Times and included participation from diplomatic envoys and business leaders from both China and Brazil [1][10]. Group 2: Importance of Chinese Brands - Zhang Xi, deputy consul general of the Chinese Consulate General in São Paulo, highlighted the event as a platform for showcasing Chinese brands and building mutual trust [3]. - Li Liushen, deputy general manager of Global Times Online, noted that the outlet has over 330 million global users, serving as a bridge for Chinese brands to engage with international markets [4]. Group 3: Market Engagement Strategies - Li Dongcheng from the China Council for the Promotion of International Trade emphasized the need for Chinese brands to establish local supply chains and understand consumer psychology in Brazil [5]. - Fenjiu, a prominent Baijiu producer, showcased its new product line in Brazil, reflecting its long-standing relationship with the Americas [6]. Group 4: Local Insights - Brazilian CEO Admar Pereira expressed optimism about the entry of more Chinese brands into the market, urging them to better understand local consumer needs [9].

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Viewpoints - The restaurant recovery is significant, with inflation presenting opportunities, and the condiment sector is expected to continue benefiting [4][12] - The food and beverage index increased by 0.3% from March 9 to March 13, outperforming the CSI 300 by approximately 0.1 percentage points, with meat products (+2.3%), beer (+1.2%), and dairy products (+1.0%) leading the sub-industry performance [11][13] - Rising geopolitical factors are driving global energy prices up, which may lead to cost transmission in the supply chain and create inflation expectations. Segments within the food and beverage industry that can pass on costs will benefit [11][12] Summary by Sections Weekly Insights - The restaurant recovery is evident, and inflation is creating opportunities, particularly for the condiment sector, which is closely tied to restaurant demand [11][12] - The food and beverage index's performance indicates a positive trend, with specific sub-sectors like meat products and beer showing strong growth [11][13] Market Performance - The food and beverage index rose by 0.3%, ranking 9th among 28 sectors, and outperformed the CSI 300 by about 0.1 percentage points [11][13] - Leading individual stocks include Jinzi Ham, Aipu Co., and Laiyifen, while ST Chuntian, New Dairy, and Ximai Foods experienced declines [13][15] Upstream Data - Some upstream raw material prices are declining, with whole milk powder auction prices at $3,863 per ton, down 4.9% year-on-year, and fresh milk prices at 3.03 yuan per kilogram, down 1.6% year-on-year [17][19] - As of March 13, pork prices were 16.9 yuan per kilogram, down 30.9% year-on-year, while white strip chicken prices were stable at 17.4 yuan per kilogram, up 0.4% year-on-year [19][20] Recommendations - Recommended stocks include Guizhou Moutai, Shanxi Fenjiu, Ximai Foods, Haitian Flavoring, and Ganyuan Foods, with a focus on companies that can leverage market recovery and inflationary pressures [5][12]

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Viewpoints - The restaurant recovery is significant, with inflation presenting opportunities, and the seasoning sector will continue to benefit [4][12] - From March 9 to March 13, the food and beverage index increased by 0.3%, ranking 9th among primary sub-industries, outperforming the CSI 300 by approximately 0.1 percentage points [11][13] - Rising geopolitical factors are driving global energy prices up, which may lead to cost transmission in the supply chain and create inflation expectations. Segments within the food and beverage industry that can pass on price increases will benefit [11][12] Summary by Sections Weekly Insights - The restaurant recovery is evident, and inflation is creating opportunities, particularly for the seasoning sector [11] - The food and beverage index outperformed the market, with meat products (+2.3%), beer (+1.2%), and dairy (+1.0%) leading the performance [13] Market Performance - The food and beverage index rose by 0.3% from March 9 to March 13, ranking 9th out of 28 industries, and outperformed the CSI 300 by about 0.1 percentage points [11][13] Upstream Data - Some upstream raw material prices are declining, with the price of fresh milk at 3.03 yuan/kg, down 1.6% year-on-year [17] - As of March 13, the price of pork was 16.9 yuan/kg, down 18.7% year-on-year [19] Recommendations - Recommended stocks include Guizhou Moutai, Shanxi Fenjiu, Ximai Food, Haitian Flavoring, and Ganyuan Food, with a focus on companies that can leverage the recovery in demand and inflationary pressures [5][12]

2026年03月15日 证券研究报告 | 白酒板块3月投资策略 步入需求淡季，优选低估值、强alpha标的 行业研究·行业专题 食品饮料·白 酒 投资评级：优于大市 证券分析师：张向伟 证券分析师：张未艾 021-61761031 zhangxiangwei@guosen.com.cn zhangweiai@guosen.com.cn S0980523090001 S0980525070005 请务必阅读正文之后的免责声明及其项下所有内容 ◼春节后消费需求回落，第一季度白酒板块仍有基数压力。2026年春节后节后进入白酒消费淡季，飞天茅台批价小幅回落，各产品动销量 逐步走弱。当前仍处于内需缓慢复苏阶段，多品类消费品反馈节后需求均有降温；叠加白酒板块仍受到基数压力的影响，预计Q1报表业绩 同比下滑。两会《政府工作报告》指出继续强调扩大内需，着力稳定地产市场，预计后续在多政策跟进下，板块动销有望温和复苏。 ◼贵州茅台改革成效逐步显现，各酒企竞争策略延续放大自身优势。春节动销验证茅台改革成效，各产品量、价表现均超市场预期，飞天 茅台培育潜在、年轻消费群体，"i茅台"公众号披露31-50岁为核心用户、25-30岁群体占 ...

食品饮料行业周报 核心观点 食品饮料行业 行业研究 | 行业周报 食品饮料上游：行情强化，辨明主次 投资建议：先上游，再下游，优先交易地缘逻辑，供需逻辑次之。 上游主线： 1）农产品加工：相关标的中粮科技(000930，未评级)、冠农股份(600251，未评级)、安 德利(605198，未评级)、金龙鱼(300999，未评级)、祖名股份(003030，未评级)； 2）食品原料供应商：相关标的华康股份(605077，未评级)、晨光生物(300138，未评 级)、阜丰集团(00546，未评级)； 3）牧业：推荐优然牧业(09858，买入)，相关标的现代牧业(01117，未评级) 下游主线：1）白酒，推荐山西汾酒(600809，买入)、贵州茅台(600519，买入)、今世缘 (603369，买入)、舍得酒业(600702，买入)；2）餐饮供应链：推荐颐海国际(01579，买 入)、千味央厨(001215，增持)，相关标的锅圈(02517，未评级)、安井食品(603345，未 评级)、千禾味业(603027，未评级)、海天味业(603288，未评级)；3）休闲食品：相关 标的卫龙美味(09985，未评级)、鸣鸣很忙( ...

2025年中国白酒 线上交易数据分析报告 市场规模增速、交易结构、区域分布深度解析 时间：2026/03/11 整理分析：廖兵 C o n t e n t s 目录 01 核心数据速览 市场规模、平台格局、品牌排名、渠道增速全景呈现 03 各大平台交易对比 京东、天猫、抖音、即时零售平台数据对比 05 消费特征深度解析 消费人群、场景、决策因素与痛点分析 02 整体交易规模分析 04 品牌线上交易排名 全网TOP10品牌及细分品类排名分析 06 行业趋势与发展预判 四大核心趋势与2026年市场预判 K e y D a t a O v e r v i e w 核心数据速览 2025年中国白酒线上交易市场全景扫描 市场规模 930 亿元 同比增长 18.5% ，线上渗透率提升至 16.3% 平台格局 85% +市场份额 京东、天猫、抖音三大平台稳居前三 品牌排名 茅台 · 五粮液 · 泸州老窖 茅台占全网22%，稳居第一 香型分布 浓香38% + 酱香29% 两大香型合计占据67%市场份额 即时零售 200% +同比增速 成为2025年 最大增量 渠道 区域分布 华东32% 稳居第一 贵州产区销售额达461.38 ...