SÃO PAULO, March 15, 2026 (GLOBE NEWSWIRE) -- Um grande evento de promoção de marcas, o “Tour Global das Marcas Chinesas - América do Sul” 2026, organizado pelo Global Times, foi realizado em São Paulo, Brasil, no dia 10 de março. Com o tema “Nova Qualidade Lidera, Marcas Rumo ao Mundo”, o evento reuniu diplomatas e líderes empresariais da China e do Brasil para discutir caminhos de crescimento sustentável e novas oportunidades de cooperação na região. ambos os países para explorar caminhos de crescimento s ...

Core Viewpoint - The "Chinese Brands Going Global · Worldwide Tour" event in São Paulo aims to enhance the presence of Chinese brands in South America and foster mutual development between Chinese and Brazilian enterprises [1][3]. Group 1: Event Overview - The event was held on March 10, 2026, and was themed "New Quality Leads, Brands Set Sail," focusing on sustainable growth pathways in the region [1]. - It was organized by the Global Times and included participation from diplomatic envoys and business leaders from both China and Brazil [1][10]. Group 2: Importance of Chinese Brands - Zhang Xi, deputy consul general of the Chinese Consulate General in São Paulo, highlighted the event as a platform for showcasing Chinese brands and building mutual trust [3]. - Li Liushen, deputy general manager of Global Times Online, noted that the outlet has over 330 million global users, serving as a bridge for Chinese brands to engage with international markets [4]. Group 3: Market Engagement Strategies - Li Dongcheng from the China Council for the Promotion of International Trade emphasized the need for Chinese brands to establish local supply chains and understand consumer psychology in Brazil [5]. - Fenjiu, a prominent Baijiu producer, showcased its new product line in Brazil, reflecting its long-standing relationship with the Americas [6]. Group 4: Local Insights - Brazilian CEO Admar Pereira expressed optimism about the entry of more Chinese brands into the market, urging them to better understand local consumer needs [9].

投资评级：看好（维持） 行业走势图 食品饮料 2026 年 03 月 15 日 数据来源：聚源 -19% -10% 0% 10% 19% 29% 2025-03 2025-07 2025-11 食品饮料 沪深300 相关研究报告 《两会政策红利释放，行业复苏确定 性提升—行业周报》-2026.3.8 《节后需求稳健格局优化，健康功能 饮品长期向好—行业周报》-2026.3.1 《春节动销趋势向好，聚焦龙头布局 景气赛道—行业周报》-2026.2.23 餐饮修复叠加通胀预期，调味品板块值得重视 ——行业周报 张宇光（分析师） 张思敏（分析师） zhangyuguang@kysec.cn 证书编号：S0790520030003 zhangsimin@kysec.cn 证书编号：S0790525080001 核心观点：餐饮复苏明显，通胀侧重机会，调味品将持续受益 3 月 9 日-3 月 13 日，食品饮料指数涨幅为 0.3%，一级子行业排名第 9，跑赢沪 深 300 约 0.1pct，子行业中肉制品（+2.3%）、啤酒（+1.2%）、乳品（+1.0%） 表现相对领先。近期地缘政治因素推动全球能源价格持续上涨，如果持 ...

——行业周报 食品饮料 2026 年 03 月 15 日 投资评级：看好（维持） 行业走势图 数据来源：聚源 -19% -10% 0% 10% 19% 29% 2025-03 2025-07 2025-11 食品饮料 沪深300 相关研究报告 《两会政策红利释放，行业复苏确定 性提升—行业周报》-2026.3.8 《节后需求稳健格局优化，健康功能 饮品长期向好—行业周报》-2026.3.1 《春节动销趋势向好，聚焦龙头布局 景气赛道—行业周报》-2026.2.23 餐饮修复叠加通胀预期，调味品板块值得重视 （1）贵州茅台：在白酒需求下移背景下，公司进行市场化改革，以更加务实的 姿态，强调未来可持续发展。公司分红率持续高位，此轮周期后茅台可看得更为 长远。（2）山西汾酒：汾酒短期面临需求压力，但中期成长确定性较高。汾牌 产品结构升级同时杏花村、竹叶青同时发力，全国化进程加快。（3）西麦食品： 燕麦主业稳健增长，线下基本盘稳固，新渠道开拓快速推进。原材料成本迎来改 善，预计营收保持较快增长，盈利能力有望持续提升。（4）海天味业：调味品 行业迎来需求复苏，公司品牌渠道优势显著，同时有提价预期，预计中长期收入 利润增 ...

2026年03月15日 证券研究报告 | 白酒板块3月投资策略 步入需求淡季，优选低估值、强alpha标的 行业研究·行业专题 食品饮料·白 酒 投资评级：优于大市 证券分析师：张向伟 证券分析师：张未艾 021-61761031 zhangxiangwei@guosen.com.cn zhangweiai@guosen.com.cn S0980523090001 S0980525070005 请务必阅读正文之后的免责声明及其项下所有内容 ◼春节后消费需求回落，第一季度白酒板块仍有基数压力。2026年春节后节后进入白酒消费淡季，飞天茅台批价小幅回落，各产品动销量 逐步走弱。当前仍处于内需缓慢复苏阶段，多品类消费品反馈节后需求均有降温；叠加白酒板块仍受到基数压力的影响，预计Q1报表业绩 同比下滑。两会《政府工作报告》指出继续强调扩大内需，着力稳定地产市场，预计后续在多政策跟进下，板块动销有望温和复苏。 ◼贵州茅台改革成效逐步显现，各酒企竞争策略延续放大自身优势。春节动销验证茅台改革成效，各产品量、价表现均超市场预期，飞天 茅台培育潜在、年轻消费群体，"i茅台"公众号披露31-50岁为核心用户、25-30岁群体占 ...

食品饮料行业周报 核心观点 食品饮料行业 行业研究 | 行业周报 食品饮料上游：行情强化，辨明主次 投资建议：先上游，再下游，优先交易地缘逻辑，供需逻辑次之。 上游主线： 1）农产品加工：相关标的中粮科技(000930，未评级)、冠农股份(600251，未评级)、安 德利(605198，未评级)、金龙鱼(300999，未评级)、祖名股份(003030，未评级)； 2）食品原料供应商：相关标的华康股份(605077，未评级)、晨光生物(300138，未评 级)、阜丰集团(00546，未评级)； 3）牧业：推荐优然牧业(09858，买入)，相关标的现代牧业(01117，未评级) 下游主线：1）白酒，推荐山西汾酒(600809，买入)、贵州茅台(600519，买入)、今世缘 (603369，买入)、舍得酒业(600702，买入)；2）餐饮供应链：推荐颐海国际(01579，买 入)、千味央厨(001215，增持)，相关标的锅圈(02517，未评级)、安井食品(603345，未 评级)、千禾味业(603027，未评级)、海天味业(603288，未评级)；3）休闲食品：相关 标的卫龙美味(09985，未评级)、鸣鸣很忙( ...

2025年中国白酒 线上交易数据分析报告 市场规模增速、交易结构、区域分布深度解析 时间：2026/03/11 整理分析：廖兵 C o n t e n t s 目录 01 核心数据速览 市场规模、平台格局、品牌排名、渠道增速全景呈现 03 各大平台交易对比 京东、天猫、抖音、即时零售平台数据对比 05 消费特征深度解析 消费人群、场景、决策因素与痛点分析 02 整体交易规模分析 04 品牌线上交易排名 全网TOP10品牌及细分品类排名分析 06 行业趋势与发展预判 四大核心趋势与2026年市场预判 K e y D a t a O v e r v i e w 核心数据速览 2025年中国白酒线上交易市场全景扫描 市场规模 930 亿元 同比增长 18.5% ，线上渗透率提升至 16.3% 平台格局 85% +市场份额 京东、天猫、抖音三大平台稳居前三 品牌排名 茅台 · 五粮液 · 泸州老窖 茅台占全网22%，稳居第一 香型分布 浓香38% + 酱香29% 两大香型合计占据67%市场份额 即时零售 200% +同比增速 成为2025年 最大增量 渠道 区域分布 华东32% 稳居第一 贵州产区销售额达461.38 ...

Group 1: Core Insights - The report emphasizes the improvement of the cyclical restaurant chain, particularly in condiments and beer, as a key investment opportunity in the consumer sector due to government policies aimed at boosting consumption [2][16][19] - The liquor sector is highlighted as having reached a bottom buying point, with the price of Feitian Moutai temporarily dropping below 1600 yuan, but actual dealer inventories are low, indicating potential price stabilization around this level [2][18] Group 2: Company Tracking - Shede Liquor has shown strong sales performance during the spring season, with a positive revenue growth target for 2026, despite some pressure in the 1000 yuan price range [3][11] - Yili Group is expected to stabilize and achieve positive growth in liquid milk sales, benefiting from rising milk prices and improved market conditions [3][11] - Bairun Group's terminal sales have outperformed reported growth, with a positive outlook for 2026 driven by double-digit growth in pre-mixed liquor and a target of 300-500 million yuan for its whiskey business [4][12] - Shouxian Valley is focusing on online channels to boost revenue and profit, with a goal of achieving a 50% online sales ratio [4][12] - Minsheng Health's new product, Vaniklan, has exceeded internal expectations in online sales, with plans to expand into offline channels [5][13] Group 3: Investment Recommendations - The report recommends focusing on cyclical restaurant chain improvements, particularly in condiments and beer, as well as the recovery of the liquor sector, with specific companies like Haidilao and Qingdao Beer highlighted for their growth potential [16][19] - The report suggests that the liquor sector, particularly Moutai, remains a strong investment due to its market position and expected price stabilization [18][19] Group 4: Industry Valuation - The report includes a valuation table for key companies in the food and beverage sector, indicating market capitalization and projected earnings for 2025-2027, with notable companies like Kweichow Moutai and Wuliangye highlighted for their strong market positions [20]

Investment Rating - The industry rating is maintained as "Positive" [5] Core Insights - The food and beverage sector experienced a decline of 2.48% during the week from March 2 to March 6, 2026, compared to a drop of 0.93% in the Shanghai Composite Index and 1.07% in the CSI 300 Index [1][16] - The report highlights the performance of various segments, with meat products (+1.10%) and beer (+0.91%) showing positive growth, while categories like snacks (-3.88%) and health products (-4.01%) faced significant declines [1][16] - The report emphasizes the importance of upcoming events, such as the sugar and wine fair, which may influence market sentiment and consumer behavior in the high-end liquor segment [2][10] Summary by Sections Weekly Market Review - The food and beverage sector's performance was notably weak, with the white liquor segment declining by 3.32% [1][10] - Key stocks in the liquor sector, such as Shanxi Fenjiu and Wuliangye, saw declines of 0.3% and 1.6%, respectively [2][10] Sector Insights - In the liquor segment, the report suggests that the high-end liquor prices remain stable during the off-season, with a focus on potential catalysts such as the upcoming sugar and wine fair [2][10] - The report recommends stocks with strong alpha characteristics in the consumer goods sector, particularly in the meat, beer, and seasoning categories, highlighting companies like New Dairy, Chongqing Beer, and Shuanghui [11][12] Investment Recommendations - For the liquor sector, the report recommends Guizhou Moutai and suggests monitoring brands with strong beta attributes like Luzhou Laojiao and Yingjia Gongjiu [3][10] - In the consumer goods sector, the report highlights the potential for growth in snack foods and functional beverages, recommending companies such as Weilong and Yuyuan Group [3][11] - The dairy segment is expected to benefit from favorable supply and demand dynamics, with recommendations for New Dairy and Yili Group [3][14] Valuation Metrics - As of March 6, 2026, the dynamic price-to-earnings ratio for the food and beverage sector is 20.37, with specific segments like liquor at 17.91 and dairy at 23.15 [23][24]

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Viewpoints - The food and beverage sector is entering a favorable layout window supported by dual policy initiatives from the government, focusing on expanding domestic demand and boosting consumption as top priorities in the 2026 government work report [3][10] - The food and beverage index experienced a decline of 2.5% from March 2 to March 6, 2026, ranking 12th among primary sub-industries and underperforming the CSI 300 by approximately 1.4 percentage points [10][11] - Key sub-industries such as meat products (+1.1%), beer (+0.9%), and dairy products (+0.1%) showed relatively strong performance during this period [10][11] Summary by Sections Market Performance - The food and beverage index's decline of 2.5% places it 12th out of 28 industries, underperforming the CSI 300 by about 1.4 percentage points [10][11] - Notable individual stock performances included significant gains from companies like Zhongxin Niya, New Dairy, and Chongqing Beer, while companies such as Jiu Gui Jiu, Qian Wei Yang, and Youyou Food faced notable declines [11][12] Policy Impact - The dual policy framework aims to stimulate demand and expand supply, which is expected to drive recovery in the food and beverage industry [3][10] - Demand-side improvements are anticipated through increased disposable income and enhanced social security, while supply-side benefits will arise from the concentration of leading companies and support for new consumption models [10] Recommendations - Recommended stocks include leading companies in the liquor sector such as Guizhou Moutai, Luzhou Laojiao, and Shanxi Fenjiu, as well as consumer goods companies like Ximai Food, Weilong Delicious, and Ganyuan Food [4][10] - The report suggests focusing on three main lines for consumer goods: the upward trend in the snack sector, stabilization in raw milk prices benefiting dairy processing companies, and the recovery of the restaurant supply chain [10] Upstream Data - Recent data indicates a decline in certain upstream raw material prices, with whole milk powder auction prices showing a year-on-year decrease of 4.9% and fresh milk prices down by 1.9% [16][19] - The pork price has decreased by 28.7% year-on-year, reflecting significant market adjustments [21][26]