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“年轻力”打造消费新图景 “小而美”店铺激活城市消费新潜能
Yang Shi Wang· 2025-05-13 09:01
Core Insights - The article highlights the innovative consumption patterns created by young people in Shanghai, focusing on the establishment of youth-oriented spaces and programs that enhance their consumer experience and economic activity [1][5][20] Group 1: Youth Development Initiatives - The Shanghai Youth League proposed a plan to create youth development-oriented districts, including 24-hour "young power" units to incubate unique shops and markets, providing diverse consumption options for young people [1][5] - The "Youth Night School" in Hongshufang has become a vibrant hub, attracting white-collar workers and boosting local businesses, with one bakery reporting a 50% increase in orders due to the influx of customers [1][3][6] Group 2: Coffee Shop Innovations - The Tianping Street area in Xuhui District has nearly 150 coffee shops, with many young entrepreneurs exploring new consumption scenarios like "Coffee+" to differentiate themselves in a competitive market [7][9] - Young coffee shop owners are adapting their offerings to cater to local student populations, introducing non-caffeinated drinks and after-school events to attract customers [9][11] Group 3: Creative Business Models - The "Maugham Hat" café combines coffee with literary-themed products and events, creating a unique "cultural commerce" model that appeals to a niche market [13] - Xuhui District has initiated special research to address the operational challenges faced by coffee shop owners, organizing entrepreneurial salons to foster collaboration and skill development [15] Group 4: Youth Entrepreneurship Support - Longing District has launched policies to support young entrepreneurs through funding, venue matching, and promotional assistance, aiming to enhance the visibility and viability of youth-oriented businesses [20][22] - The district's "youth economic service team" provides tailored support for over 70 small businesses, helping them increase exposure and market reach [18][20]
在上海,青春经济与区域发展这样深度融合
Yang Shi Xin Wen· 2025-05-13 01:40
Group 1 - The core idea is that young people are not only consumers but also creators of innovative consumption models, as evidenced by initiatives in Shanghai to enhance youth-oriented commercial spaces and activities [1][8] - The establishment of youth night schools in Shanghai has led to increased evening consumer activity, benefiting local businesses such as bakeries, which reported a 50% increase in orders due to the influx of students and young professionals [3][4] - The youth night school model is being expanded across Shanghai, aiming to create a "youth night school + youth center + youth consumption" integrated development framework [8][20] Group 2 - The "coffee +" consumption model is being explored in Shanghai's Xuhui District, where coffee shops are adapting to attract students by offering non-caffeinated drinks and special promotions during peak school hours [9][12] - Various coffee shops in the area are implementing creative strategies, such as student packages and themed events, to differentiate themselves in a highly competitive market [14][16] - Xuhui District is conducting research to address the operational challenges faced by coffee shop owners and to foster innovation through community engagement and skill training [16][20] Group 3 - The Longjing District is promoting a "one store, one feature" model to enhance the visibility and uniqueness of youth-oriented shops, addressing issues like low brand recognition and high innovation costs [17][25] - The district has launched a special policy to provide comprehensive support for young entrepreneurs, including funding, venue matching, and promotional assistance [20][24] - Collaboration between universities and local communities is being encouraged to create vibrant youth consumption scenes, with students actively participating in the revitalization of local businesses [25][27]
快乐假期乐游“包棉1958”
Nei Meng Gu Ri Bao· 2025-05-05 03:25
Group 1 - The event "Come to Pack Cotton and Laugh Out Loud" took place on May 2, showcasing a blend of local culture and modern entertainment for the citizens and tourists of Baotou [2] - The performance featured a comedic cross-talk titled "I Am the Singing King," which creatively combined children's songs, popular music, and local humor, engaging the audience with laughter and applause [2] - The cultural experience extended to a tea house with traditional decor, enhancing the immersive atmosphere with nostalgic items, while the Baogang Iron Flower cultural market transformed industrial heritage into lifestyle aesthetics [2] Group 2 - The "HELLO·Baogang" series of creative products serves as miniature city postcards, featuring landmarks like the Baogang No. 1 blast furnace and the Double-Winged Horse sculpture, thus revitalizing urban memories through artistic reinterpretation [3] - The cultural feast intertwined the weight of industrial civilization with the vibrancy of local life, creating a unique narrative as the evening set in over the red-brick factory [3] - The sounds of laborers' songs and the creative market's ambiance contributed to a lively atmosphere, symbolizing the enduring spirit of the city as it transitions into spring [3]
文昌:“山海游+文化游+乡村游”三线并进揽客
Hai Nan Ri Bao· 2025-05-02 23:08
据了解,今年"五一"假期,文昌多家景区还推出文创好礼,礼遇文昌礼品盒、特色印章明信片、帆 布包和T恤等,让游客不仅有美好的旅游体验,还能带走别样的"文昌记忆"。 5月1日上午10时许,铜鼓岭景区游人如织。来自全国各地的游客热情高涨,沿着蜿蜒的山路拾级而 上,欢声笑语回荡在山林间。登上铜鼓岭高处,一幅绝美的山海画卷在眼前徐徐展开。游客们纷纷驻 足,拿出手机、相机,记录美丽风景。 来自四川的游客钟晓晨格外兴奋,"今天阳光也很好,可以看到月亮湾,海上日出太美了。" 当天的文昌孔庙景区也格外热闹,众多游客齐聚千年文脉地标,领略中华优秀传统文化魅力。 此外,文昌乡村旅游热度也在不断攀升。在文昌市潭牛镇大庙村,吾乡·大庙共享农庄吸引了许多 带孩子的家庭前来游玩。5月2日上午,吾乡·大庙共享农庄内人头攒动,孩子们如欢快的小鸟投入到各 类小游戏中,各个项目场地欢笑声不断。 海南日报文城5月2日电(海南日报全媒体记者 刘冀冀 通讯员 冯静雯 李明静)"很激动!旅游体验 感非常好!我们是从云南昆明过来玩的,第一次看到海,拍了很多照片!"5月1日上午,在文昌铜鼓岭 景区,云南游客张尹向海南日报全媒体记者展示朋友圈的九宫格照片。 今 ...