海口市副市长吕小蕾在26日举行的海南自贸港封关进展情况新闻发布会上介绍，今年春节，海口立足自 贸港封关首年节点，推出"消费券+以旧换新+有奖发票+文体旅商展融合"组合拳，激活本地市民消费潜 力的同时，游客的大幅增长也为海口消费市场带来增量。 离岛免税方面，海口发放450万元消费券，联动免税企业推出主题活动，海口国际免税城销售额同比增 长19.7%。岛内居民免税方面，2月11日首批岛民免税店开业，提供奶粉、咖啡等进口商品，实现"离岛 免税惠游客、岛民免税惠居民"。 惠民活动同样火热。海口发放150万元餐饮消费券，覆盖300余家商户。"海口吃鸡文化大赏"吸引30余家 老字号参与，三天人流量超10万人次。2月12日启动有奖发票活动，覆盖八大民生行业，累计带动消费 超4.19亿元。 此外，海口联合头部企业推出"以旧换新补贴+商家让利+消费券叠加"三重优惠，实现"现场评估、即时 抵扣、一站式办理"，激发绿色智能家电消费潜力。各大商圈开展新春主题活动超200场，线上同步举办 直播电商嘉年华，推动免税年货、糟粕醋等特色产品热销。 旅游市场方面，春节前夕举办的第35届国际乒联-亚乒联盟亚洲杯为海口提前引流，这是亚洲顶级乒乓 ...

2月7日至11日，为期5天的"乐购三亚马力全开"2026年海南三亚新春年货节盛大举行。此次消费盛宴以 九大特色专区、三大体验流线，汇集了来自世界各地的优质商品以及海南本地的匠心好物，并通过"一 个主会场+N个商圈联动"的全域模式，为市民游客打造逛吃玩购"一站式"年货消费平台，激活三亚新春 消费市场活力。 开幕式现场，书法大师与智能机器人同台送福，"财神"NPC穿梭派发定制福袋，传统与科技碰撞出别样 年味。九大特色专区涵盖全球好物、国潮年礼、本地年货、美食、宠物等品类，满足不同群体逛购需 求。依托海南自贸港政策，全球好物专区汇聚韩国护肤品、西班牙火腿等进口商品；国潮年礼区展演蛋 雕、糖画等非遗项目；美食专区让清补凉、糟粕醋等海南地道小吃一站式尝鲜。 活动期间，每晚设有"奇幻之夜"主题舞台演出，涵盖国风舞蹈、黎族歌舞等节目。专属IP"阳光马力"现 场互动，市民游客完成合影任务可获购物折扣券。现场还设置自贸港知识大转盘、新春投投乐等互动游 戏，结合集章打卡、盲盒抽奖等福利活动，送出免税店优惠券、年货大礼包。三亚市商务局有关负责人 介绍，此次年货节集中体现三亚热带特色高效农业成果与海南自贸港发展活力，有助于激发消费市 ...

中新网海口2月4日电 题：老街新岁人潮涌 海口百年骑楼南洋风催热"年经济" 中新网记者 符宇群 马年春节临近，年味渐浓，拥有百余年历史、兼具南洋风情的海口骑楼老街迎来旅游热潮。 作为首批"中国历史文化名街"，海口骑楼老街的历史可追溯至南宋。近代随着海上贸易与航运的发展， 闯南洋的海南人荣归故里，在德胜沙路、中山路等街区，建起融合中西与南洋风格的骑楼建筑群，成为 侨乡历史与南洋文化交融的鲜活见证。 春节临近，骑楼老街早已被新春喜庆氛围包裹。红灯笼、彩灯点缀廊檐街巷，各式"马元素"摆件错落有 致，特色的骑楼建筑与新春景致交相辉映，人声鼎沸、暖意融融。 2月1日，海口骑楼老街前来参观游览的市民游客络绎不绝。记者 符宇群 摄 穿行其间，热闹集市与时尚新潮感扑面而来，老街上创意美食、原创手作、网红茶饮、潮流文创一应俱 全，海南黄花梨、沉香、黎锦等特色工艺品，与鸡屎藤、清补凉、辣汤饭等本土美食相映成趣，南洋风 情与本土烟火气在此交融。 南洋美食成为老街吸引游客的一大亮点。在榴莲摊铺前，金黄饱满的猫山王、果肉莹白的竹脚、果香醇 厚的苏丹王等多款马来西亚榴莲一字排开，香气扑鼻。摊铺负责人、马来西亚侨胞文邦娇介绍，这些榴 莲均 ...

Core Viewpoint - The Hainan Provincial Two Sessions have initiated a public suggestion collection activity, highlighting the community's enthusiasm for the development of the Hainan Free Trade Port, particularly focusing on the "Wenchang Zhaocai Vinegar" industry [1][2]. Industry Development - The "Wenchang Zhaocai Vinegar" has gained recognition, being included in the government work report for the first time, indicating its growing importance in local culture and economy [1][3]. - The vinegar industry in Wenchang is becoming a significant economic driver, with 98 related restaurants and 9 production enterprises, aiming for an annual production capacity of 30,000 tons and a value of 130 million yuan by 2025 [3][5]. Cultural and Economic Integration - The local government is focusing on cultural excavation and experience upgrades to enhance the vinegar's market appeal, including the establishment of a cultural experience center [4]. - The industry is expected to benefit from standardization and scale, with projections of over 4,000 tons of production and a value of approximately 50 million yuan in Ding'an County by 2025 [5][6]. Collaborative Efforts - There is a push for collaboration among different regions to avoid homogenization and to create a unified brand for the vinegar, with proposals for a provincial-level mechanism to coordinate efforts [8][9]. - The successful application for the "Hainan Zhaocai Vinegar" regional brand demonstrates early collaboration results and sets a precedent for future joint efforts [8]. Expert Recommendations - Experts suggest that Zhaocai Vinegar has the potential to become a cultural symbol for Hainan, advocating for systematic branding and storytelling to enhance its market presence [10][11]. - Recommendations include developing immersive experiences, connecting local culture with global consumers, and creating a narrative that highlights the vinegar's historical and cultural significance [11].

Group 1 - Hainan has maintained the highest number of notified commitment items in the country for four consecutive years, with plans to enhance market access reforms by 2025 [1] - The province aims to implement a "commitment + license" system, simplifying 128 licensing processes, benefiting over 250,000 business entities [1] - Hainan's business registration process is the most convenient in the country, with the shortest announcement time for cancellations at 7 days [1] Group 2 - In drug regulation, by 2025, Hainan plans to cover over 90% of duty-free operators with electronic labels for imported cosmetics and has approved 13 products for special food use [2] - The province has achieved significant milestones in clinical data application, accelerating the approval of five products and introducing the first innovative drugs [2] - Hainan will continue to deepen market access reforms and promote a new model for foreign enterprise registration, focusing on quality enhancement in key industries [2]

Core Viewpoint - The event celebrating the unique flavor of Hainan's fermented vinegar, known as "糟粕醋," highlights the cultural and industrial development of Hainan's free trade port, showcasing the growing popularity and market potential of this local delicacy [1][2][3] Industry Development - Hainan's fermented vinegar industry is transitioning from traditional small workshop models to industrialization and scaling, gaining popularity among consumers due to its rich flavor and versatile usage [1] - The production processes of fermented vinegar are becoming more standardized, and brand recognition is increasing, allowing the product to penetrate both local and national markets [1] - The event attracted over 1,000 participants, reflecting the robust growth and promising future of Hainan's specialty food industry [1] Cultural Significance - The creation of fermented vinegar embodies the resourcefulness of Hainan's people, transforming leftover materials from winemaking into a delicious culinary product, which reflects ecological principles of recycling and respect for nature [2] - The event served as a platform for cultural exchange, showcasing the integration of local specialties, traditional performances, and the historical context of Hainan's fishing culture [2] - The popularity of fermented vinegar signifies a cultural recognition and development expectation, enhancing the brand's influence and extending its reach beyond Hainan [3] Future Prospects - The vibrant atmosphere of the event indicates a strong public appreciation for Hainan's culinary culture and confidence in the growth potential of the fermented vinegar industry [3] - The development of Hainan's free trade port provides a broad platform for local specialty industries, with fermented vinegar's rising fame contributing to the cultural richness and regional identity of the area [3] - There is an anticipation for more Hainanese specialty foods to follow a similar path of industrial growth and cultural significance within the context of the free trade port's development [3]

Core Insights - The article discusses the integration of scientific research and traditional production methods to enhance the quality and competitiveness of Hainan's特色美食糟粕醋 industry [2][3] - The initiative is led by Hainan Tropical Ocean University in collaboration with top experts, including Chinese Academy of Engineering academician Zhu Beiwei, aiming to modernize the production of糟粕醋 through technology and innovation [2][3] Group 1: Industry Development - The糟粕醋 industry is being upgraded through a deep integration of food research and production, creating a comprehensive chain that includes cultivation, production, education, and research [2] - A new research institute, the Hainan Specialty Tropical Food Research Institute, was established to focus on the modernization of糟粕醋, bringing together top teams to drive innovation [2] Group 2: Technological Advancements - The team led by Zhu Beiwei has developed local food safety standards for糟粕醋, transforming traditional flavors into quantifiable and controllable production parameters [3] - The use of AI-assisted design for composite bacterial agents aims to shift production from being dependent on environmental conditions to a more controlled process [3] Group 3: Production Techniques - The research emphasizes maintaining traditional fermentation methods while achieving precise flavor capture and stabilization through technological breakthroughs [3] - New products are developed with zero additives, no preservatives, and no sugar, extending shelf life from one week to three months at room temperature [3] Group 4: Strategic Goals - The initiative reflects the university's commitment to local development and aims to enhance the brand value of Hainan's culinary offerings, contributing to rural revitalization [3] - The university plans to continue its involvement in the糟粕醋 industry's upgrade, providing sustained momentum for enhancing the international competitiveness of Hainan's specialty foods [3]

Core Points - The 28th China (Hainan) International Tropical Agricultural Winter Trade Fair opened on December 4, 2025, in Haikou, featuring over 2,000 enterprises from 16 countries and regions [1][3][5] - The theme of this year's fair is "Gathering Agricultural Excellence, Enjoying Free Trade Opportunities," with an exhibition area of 75,000 square meters and nine major exhibition zones [1][3] Group 1: Exhibition Highlights - The fair showcased 24 new products, including "Yuxiang Fubao" mini taro winter melon, powder fruit tomatoes, and DJI agricultural drone T100S, in the debut area [3] - The industry chain exhibition area featured domestic durians, Hainan mangoes, and honey melons, while the agricultural technology area displayed smart agriculture platforms and drone applications [3][7] Group 2: Special Features - Thailand and Pakistan were designated as the dual guest countries, with unique products such as Thai latex pillows, Pakistani rice, Cambodian mangoes, and Malaysian Musang King durians prominently displayed [3][5] - The "Hainan Fresh Products" tasting event highlighted local ingredients like Hainan beef, Tunchang black pigs, and Hainan snapper, allowing attendees to experience the high quality of Hainan's agricultural products [7] Group 3: Supporting Activities - The "Hainan Agricultural Brand Directory (2025)" was officially released, including five regional public brands, 20 "Hainan Fresh Products" brands, 10 enterprise brands, and 20 agricultural product brands [5] - A trade promotion meeting facilitated in-depth discussions between government and enterprises on agricultural industry chain cooperation, resulting in preliminary agreements on several projects [5][7]

活动现场特别设置海口经济圈"鲜"吃美食展，广邀海岛永芳糟粕醋、铺前三婆糟粕醋、陈符林糟粕醋、海尔冰箱冷柜、海南省水稻协会等10余家海澄文定屯 海口经济圈城市的糟粕醋产业链企业现场展销，"糟粕醋关东煮、糟粕醋烤鱼、糟粕醋小吃碗、糟粕醋小火锅"，以"糟粕醋"为口味底料开发出的特色餐食， 吸引了不少市民游客驻足品尝，全方位构建的一条龙尝"鲜"场景，深度感受糟粕醋"鲜"魅力。 值得一提的是，即日起至11月30日，海口市商务局携手抖音生活服务，发放80万元海口餐饮消费券，最高立减150元，覆盖商家门店130余家，汇集海口众多 高人气糟粕醋特色店，火热开启糟粕醋火锅盛宴。 11月28日晚，海口首届"鲜"吃文化节暨糟粕醋VS新鲜味"出圈宴"在海口高兴里潮酷文化街区火热开席，逛潮街、吃鲜味，几百名市民游客齐聚一堂，共品 这场糟粕醋盛宴。恰逢海口即将迎来Katy Perry《THE LIFETIMES TOUR》中国巡演收官之站演唱会、2025华晨宇火星演唱会乐园场海口收官站，活动也以 特色美食为媒，向赴琼参加的演唱会粉丝发出邀约，邀请大家在感受音乐狂欢之余，品尝地道海南味。 "3吃3逛，99不忘"，本次"鲜"吃文化节活动紧紧 ...

"听说过海南文昌鸡，这是啥？""求地址！下周我也去海南。"河北游客杨泽萌在海南文昌铺前镇发 了一条"打卡糟粕醋"的朋友圈，十几条评论涌来。 "第一次吃是因为一家糟粕醋火锅打折。"来自河南的学生曹越记得，竹编簸箕盛着雪白鱼丸、粉嫩 大虾、鲜扇贝与时蔬，一勺入口，鲍鱼弹牙、扇贝软嫩、大虾鲜甜，米发酵的醇厚酸香混着蒜头油回 甘，海菜软滑带咸鲜，牛杂吸满酸汤滋味。 糟粕醋之于海南，就像胡辣汤之于河南、豆汁之于北京，是刻在骨子里的味觉符号。这碗在民间流 传百年的汤底，早已不只是寻常食材，更是一部浓缩的海岛味觉史，承载着海岛人民的生活智慧与文化 记忆。 饮食符号 热带季风造就的高温高湿，为酒糟发酵提供了天然温床，又让祛湿开胃的饮食需求尤为迫切。渔民 们将酿酒剩下的糟粕发酵成醋，加入辣椒、蒜、姜等香料，制成酸辣鲜香的酱料。"变废为宝"的民间智 慧代代相传，逐渐成为海南饮食文化的重要符号。 来自山东的学生才智在海南读研时与糟粕醋结缘："以前只知道清补凉和椰子鸡，来这边上学才听 说糟粕醋。"查过后，他才知道这是一种汤底，可以煮粉也可以作汤底涮火锅。 "早先用番薯酿酒，后来才换成大米。我们家从奶奶嫁过来就开始做糟粕醋，镇上的人都 ...