1月23日，中欧协会智能网联汽车分会正式发布2025年度中国商用车品牌影响力指数报告。报告依据中国汽车工业协会数据，以及商用车市场特有的政 策导向与工具属性，采用差异化的科学评估模型，对重卡、皮卡、轻卡、轻客四大核心细分领域进行了全景式量化分析。 东风汽车与中国重汽则分别以709.85分和699.35分的成绩位列第二、三名，三者共同构成了重卡市场难以撼动的第一梯队：东风凭借领先行业的网络声 量规模与全年零投诉的卓越纪录，展现了其深入市场的广泛影响力与过硬的质量管控体系；中国重汽则依托超过30万辆的年度销量，牢固占据细分市场销量 榜首，其中海外出口业务贡献突出，连续多年的出口领先彰显了其强大的全球化竞争实力。 这些头部企业无一例外地通过发布新一代高效智慧动力链、攻坚氢燃料发动机等零碳动力核心技术，持续推动产品向着更节油、更可靠、更智能的方向 进化，精准响应了现代物流行业对于降本增效的核心诉求。 细分市场龙头依托专业口碑与场景深耕巩固护城河 在皮卡、轻卡、轻客等其他商用车细分领域，领军品牌则凭借数十年如一日积累的专业口碑、对细分市场需求的深度洞察以及对应用场景的极致深耕， 构建了其他品牌短期内难以逾越的竞争护城河 ...

（文章来源：每日经济新闻） 每经AI快讯，港股汽车股集体走低。截至发稿，小鹏汽车-W(09868.HK)跌4.62%，报73.25港元；长城 汽车(02333.HK)跌4.54%，报13.24港元；广汽集团(02238.HK)跌1.29%，报3.83港元。 ...

汽车股集体走低，截至发稿，小鹏汽车-W(09868)跌4.62%，报73.25港元；长城汽车（601633）(02333) 跌4.54%，报13.24港元；广汽集团(02238)跌1.29%，报3.83港元。 国泰海通证券则表示，2025年全年，乘用车批发销量2990.8万辆，同比+9%。综合考虑新能源购置税优 惠退坡及2026年以旧换新政策力度边际减弱，我们预计2026年整体乘用车市场销量约3021万辆，同比 +1%，新能源乘用车销量约1685万辆，同比+10%。 消息面上，1月22日，乘联分会发布数据，1月狭义乘用车零售销量预计约为180万辆，环比下降 20.4%，同比微增0.3%。其中，新能源乘用车零售量预计达80.0万辆，渗透率约为44.4%。国金证券发布 研报称，1月处于政策衔接期，消费者观望情绪较强，上半月车市表现较弱。 ...

消息面上，1月22日，乘联分会发布数据，1月狭义乘用车零售销量预计约为180万辆，环比下降 20.4%，同比微增0.3%。其中，新能源乘用车零售量预计达80.0万辆，渗透率约为44.4%。国金证券发布 研报称，1月处于政策衔接期，消费者观望情绪较强，上半月车市表现较弱。 国泰海通证券则表示，2025年全年，乘用车批发销量2990.8万辆，同比+9%。综合考虑新能源购置税优 惠退坡及2026年以旧换新政策力度边际减弱，我们预计2026年整体乘用车市场销量约3021万辆，同比 +1%，新能源乘用车销量约1685万辆，同比+10%。 智通财经APP获悉，汽车股集体走低，截至发稿，小鹏汽车-W(09868)跌4.62%，报73.25港元；长城汽 车(02333)跌4.54%，报13.24港元；广汽集团(02238)跌1.29%，报3.83港元。 ...

中国汽车产业向绿而行，正为全球汽车产业绿色转型注入关键动能。2025年，新能源汽车在中国国内新 车销量中占比超过50%，全球一半以上的新能源汽车行驶在中国。与此同时，中国新能源汽车全年出口 261.5万辆，同比增长一倍。中国汽车全产业链加速技术降本、规模降本，让绿色交通在各国特别是广 大发展中国家成为更加可及的发展选项。全球新能源汽车产业发展，不仅需要优质产品和技术供给，更 需要可落地的系统性解决方案。从中国实践看，绿色出行蔚然成风，离不开"里程焦虑"的逐步解 决。"十四五"时期，中国已建成全球最大电动汽车充电网络，可支撑超4000万辆新能源汽车充电需求。 日渐成熟的解决方案，为各国转型提供了借鉴。 筋骨强健的中国汽车产业正加速"走出去"，为各国发展直接赋能。从"产品出口"到"生态出海"，中国车 企坚持开放合作，被视为"开放战胜保护主义的生动案例"。近年来，中国车企在海外加快实施本土化战 略，建立海外工厂、完善本地供应链，让更多当地民众因产业升级而受益。比亚迪、长城等中国汽车品 牌在泰国东部经济走廊建厂，推动泰国汽车产业转型升级；江淮汽车在阿尔及利亚建立组装工厂，并为 当地员工提供专业技能培训；奇瑞与西班牙埃 ...

Investment Rating - The industry investment rating is "Buy" [2] Core Insights - The report indicates a transition from "stable volume and slow price" to "price increase and stable volume" for the automotive industry in 2026 [6][16] - The domestic demand for passenger vehicles is expected to show positive growth in 2026, supported by policies such as scrapping and replacement subsidies [27][28] - The report highlights that the average selling price (ASP) of passenger vehicles is projected to increase, with a notable rise in ASP observed in December 2025 [16][20] Summary by Sections 1. Passenger Vehicle Sales and Market Dynamics - In December 2025, domestic passenger vehicle sales reached 2.278 million units, a year-on-year decrease of 16.4% but a month-on-month increase of 13.6% [16] - The total sales for 2025 were 23.052 million units, reflecting a slight year-on-year increase of 0.6% [16] - The report notes that December's performance was significantly below seasonal norms, attributed to the suspension of scrapping subsidies in some regions [16] 2. ASP Trends and Market Expectations - The ASP for passenger vehicles in 2025 showed a year-on-year decline of 2.1%, with December 2025 ASP increasing by 13.7% compared to the previous year [16][20] - The report anticipates that the continuation of scrapping policies will enhance the sales of mid-to-high-end vehicles, contributing to price increases [27] 3. Inventory and Supply Chain Considerations - As of December 2025, the inventory of passenger vehicles stood at 4.708 million units, with a dynamic inventory-to-sales ratio of 2.48 [40] - The report suggests that short-term inventory risks are manageable, as leading domestic manufacturers may adjust production based on current demand [40] 4. Investment Recommendations - The report recommends focusing on various companies within the passenger vehicle supply chain, including Geely, BYD, and Xpeng Motors for growth potential [6][27] - It also highlights companies like Great Wall Motors and SAIC Group as having potential turning points in their performance [6][27]

南方财经1月26日电，港股汽车股盘初下探，长城汽车跌超4%，蔚来-SW、零跑汽车、理想汽车-W跌超 2%，赛力斯、吉利汽车跟跌。 ...

本文源自：金融界AI电报 港股汽车板块盘初走低，小鹏汽车(09868.HK)跌超3%，蔚来汽车(09866.HK)跌2.51%，长城汽车 (02333.HK)、零跑汽车(09863.HK)跌幅居前。 ...

本报记者 刘钊 1月23日，中欧协会智能网联汽车分会正式发布2025年度中国商用车品牌影响力指数报告。报告依据中 国汽车工业协会数据，以及商用车市场特有的政策导向与工具属性，采用差异化的科学评估模型，对重 卡、皮卡、轻卡、轻客四大核心细分领域进行了全景式量化分析。数据表明，2025年中国商用车市场整 体呈现出"结构高度稳定、传统龙头引领"的鲜明特征，中国一汽、东风、江铃汽车等车企凭借长期积淀 的产品可靠性、深厚的渠道网络与强大的品牌信任，在各自主导的细分领域构筑了坚实的竞争壁垒。 重卡市场呈现三强鼎立格局 政策响应与高效升级成主导逻辑 在作为商用车市场价值与技术高地的重卡领域，头部品牌格局异常稳固，形成了由三大领军企业主导的 鼎立之势。中国一汽以738.53分的综合影响力得分强势问鼎年度榜首，其高达17.50%的主流媒体声量占 比远超同业平均水平，这不仅彰显了其在国民经济命脉与重大项目建设中不可或缺的支柱地位，更体现 了其卓越的政策响应与权威背书能力；与此同时，99.53%的正面信息占比与满分级别的4.80分用户满意 度，则从市场端印证了其产品无与伦比的可靠性与深厚的用户口碑积淀。 | | 10-0.000 ...

Investment Rating - The report provides a "Buy" rating for several companies in the automotive sector, indicating an expected performance that will exceed the market by more than 10% over the next 12 months [5][22]. Core Insights - The change in subsidy policies has led to the disappearance of the tail effect in Q4 2025, resulting in a reduction of demand overdraw for 2026. In December 2025, the number of insured vehicles was 2.278 million, down 16.4% year-on-year but up 13.6% month-on-month. The total number of insured vehicles for the year reached 23.047 million, a slight increase of 0.6% year-on-year, with the penetration rate of new energy vehicles rising to 54.0%, an increase of 7.1 percentage points year-on-year [4][7][16]. Summary by Sections 1. Changes in Subsidy Policies - The report highlights that the changes in subsidy policies have caused consumers to adopt a wait-and-see approach, leading to a decrease in demand overdraw for 2026. The expectation is that as replacement subsidy application channels open, pent-up demand will materialize, and the domestic terminal market will trend towards "price increase and stable volume" [4][7]. 2. PHEV Market Share Tracking - The focus is on the performance of PHEV market shares, particularly for BYD and Geely, as the "mid-level assisted driving equity" leads to share differentiation. The report emphasizes the importance of monitoring configuration adjustments and terminal discount changes to understand further market share differentiation [9][16]. 3. Recent Report Insights - The report notes that the passenger vehicle inventory saw a slight reduction in December 2025, with an estimated 1.5 million vehicles in demand waiting to be fulfilled. The overall industry theme for 2025 was "emerging from deflation," with a judgment of "stable volume and slow price increase" being validated. The outlook for 2026 remains "price increase and stable volume," differing from market consensus due to regulatory changes and risk-return assessments [16][17]. 4. Investment Recommendations - The report suggests a "shelf-style" investment approach, recommending various companies across the passenger vehicle chain. Right-side targets include Geely, BYD, and others, while left-side targets include Great Wall Motors and Changan Automobile. In the commercial vehicle chain, recommended companies include China National Heavy Duty Truck Group and Weichai Power [17].