来源：choice金融终端 来源：上海证券报·中国证券网 | 序号 代码 | 名称 | 最新 | 涨幅% ↓ | 版 | | --- | --- | --- | --- | --- | | 1 | 002555 三七互娱 | 19.46 | 10.01 | 1.77 | | 2 | 002261 拓维信息 | 39.31 | 7.38 | 2.70 | | 3 | 300533 冰川网络 | 44.33 | 6.85 | 2.84 | | ব | 002558 巨人网络 | 32.13 | 3.91 | 1.21 | | 5 | 300052 ST中青宝 | 12.32 | 3.70 | 0.44 | | 6 | 600637 东方明珠 | 9.34 | 3.66 | 0.33 | | 7 | 600715 文投控股 | 2.61 | 3.16 | 0.08 | | 8 | 002624 完美世界 | 16.58 | 2.92 | 0.47 | 上证报中国证券网讯 8月26日早盘，游戏股表现活跃，截至9时36分，三七互娱涨停，拓维信息涨超 7%，冰川网络涨逾6%，巨人网络、完美世界等跟涨。 ...

Core Viewpoint - The gaming sector is experiencing a strong performance, with significant approval of new game licenses, indicating a high level of industry vitality and potential for investment opportunities [1]. Industry Summary - On August 26, gaming stocks such as Gigabit, Kying Network, Giant Network, Perfect World, and ShengTian Network saw gains, with the gaming ETF (159869) rising over 2.5% [1]. - The National Press and Publication Administration announced the approval of 173 games in August 2025, comprising 166 domestic and 7 imported games, marking a new high for the year [1]. - GF Securities highlighted the sustained high prosperity of the gaming industry, suggesting that improvements in domestic policies and changes in overseas industry trends could enhance valuation opportunities [1]. Company Summary - Tencent's gaming fundamentals are showing marginal improvement, with "Delta Action" expected to become a third long-lasting game alongside "Honor of Kings" and "Peace Elite" [1]. - NetEase's "Dream Journey" PC version is experiencing a revival due to a new version release [1]. - The integration of AI technology is expected to enhance the industry, with multimodal AI models and Agent tools likely to improve advertising material generation efficiency, impacting marketing, education, and gaming sectors [1]. - The gaming sector is poised for multiple catalysts, including AI, content, and commercialization model transformations, with the gaming ETF (159869) tracking the performance of A-share listed companies in the animation and gaming industry [1].

Investment Rating - The report maintains a "Buy" rating for the industry, indicating a positive outlook for the sector's performance [5][49]. Core Insights - The media industry saw a weekly increase of 5.17%, outperforming the Shanghai Composite Index and the CSI 300 Index, which rose by 3.49% and 4.18% respectively [11][19]. - Key companies such as KuaLing AI and Kunlun Wanwei reported significant revenue growth, with KuaLing achieving over 250 million in revenue for Q2 2025, exceeding expectations [2][46]. - The gaming market in China reached a size of 29.084 billion yuan in July 2025, with mobile gaming contributing significantly to this growth [3][25]. - The report highlights the successful release of AI applications and the cultural export theme as key investment themes, particularly in gaming, IP, short dramas, and publishing [4][47]. Market Performance - The media industry ranked 6th among all sectors with a weekly increase of 5.17%, while the gaming sector saw a rise of 6.09% [11][19]. - Notable performers included Guomai Culture and Shunwang Technology, with weekly increases of 24.79% and 24.16% respectively [19][20]. Key Data and Dynamics AI Applications - Recent downloads for AI applications on iOS showed varied performance, with Doubao leading at approximately 209.57 thousand downloads, while DeepSeek experienced a decline of 8.88% [2][23]. Gaming Sector - The mobile gaming market in July 2025 was valued at 21.36 billion yuan, with a year-on-year growth of 0.92% [3][25]. - The overseas revenue from self-developed games reached 1.693 billion USD, marking a year-on-year increase of 6.76% [28][29]. Film Industry - The total box office for the week of August 15-21 was 1.252 billion yuan, with "Wang Wang Mountain Little Monster" leading the box office [41][43]. Investment Recommendations - The report suggests focusing on AI applications and cultural export themes, with specific attention to companies like Giant Network, KuaLing, and Meitu [4][47].

Group 1 - The gaming sector is experiencing a triple boost from continuous policy support, industry recovery, and accelerated AI implementation [1][2] - The normalization of license approvals and the launch of new products during the summer will support performance realization in the short term [1][2] - AI technology is reshaping research and operations, driving cost reduction and efficiency improvements, as well as content upgrades in the medium term [1][4] Group 2 - The gaming industry's recovery is reflected in the sales revenue, which reached 29.084 billion yuan in July, showing a month-on-month increase of 8.14% and a year-on-year increase of 4.62% [3] - The mobile gaming segment continues to dominate, accounting for over 74% of the total revenue, with companies like Gigabit achieving a revenue of 2.518 billion yuan, up 28.49% year-on-year [3] - New game launches and long-term operations are becoming the core logic for industry growth, indicating a stable and positive trend [3] Group 3 - AI is significantly enhancing research and operations, with companies like Gigabit and Giant Network leveraging AI to reduce costs and improve efficiency [4] - The integration of AI in game development is leading to faster development cycles and improved player experiences, as demonstrated by various companies [4] - The large-scale implementation of AI technology is expected to enhance both competitive strength and player experience across the industry [4] Group 4 - Recommended stocks based on product validation and the summer window include Gigabit, Giant Network, 37 Interactive, and Perfect World [5] - Companies with outstanding AI capabilities include 37 Interactive and Kaiying Network [5] - Firms benefiting from policy support and cultural expansion include Shenzhou Taiyue, Century Huatong, and Zhongqingbao [5]

Group 1 - The report tracks stocks, industries, and sectors that are reaching new highs, serving as market indicators and highlighting the effectiveness of momentum and trend-following strategies [1][4][24] - As of August 22, 2025, the Shanghai Composite Index, Shenzhen Component Index, CSI 300, CSI 500, CSI 1000, CSI 2000, ChiNext Index, and Sci-Tech 50 Index all have a distance to their 250-day highs of 0.00%, indicating they are at their recent peaks [5][24] - Among the CITIC first-level industry indices, home appliances, defense and military, comprehensive, media, and computer industries are closest to their 250-day highs, while food and beverage, coal, real estate, banking, and consumer services are further away [8][24] Group 2 - A total of 1,606 stocks reached 250-day highs in the past 20 trading days, with the most significant numbers in the machinery, pharmaceuticals, and electronics sectors [2][13][24] - The highest proportion of new high stocks is found in the defense and military, non-ferrous metals, and pharmaceuticals industries, with respective proportions of 52.94%, 51.61%, and 44.88% [13][16] - The manufacturing and technology sectors have the most stocks reaching new highs this week, with respective counts of 512 and 403 [16][24] Group 3 - The report identifies 48 stocks that have shown stable new highs, with the technology and manufacturing sectors contributing the most, having 22 and 12 stocks respectively [3][21][25] - Within the technology sector, the electronics industry has the highest number of new high stocks, while the automotive industry leads in the manufacturing sector [21][25]

Group 1 - The gaming industry is experiencing a strong recovery starting in 2024, driven by both market sentiment and fundamental performance of certain companies [1][2] - The current gaming market is characterized by a significant reliance on user acquisition strategies, with many companies shifting from a focus on quality to large-scale user acquisition [2][3] - The introduction of new high-quality games from major internet companies in 2024 is expected to act as a stabilizing force for the industry [2][4] Group 2 - The financial impact of user acquisition is significant, often leading to a delay in profit realization after new game launches due to high initial marketing costs [3][7] - The gaming industry has shown resilience due to its non-cyclical nature and a more relaxed regulatory environment in recent years [7][8] - Institutional investors are increasingly optimistic about gaming companies, with a notable increase in public fund holdings, indicating a shift in market sentiment towards these companies [7][8] Group 3 - The upcoming release of Tencent's "Valorant Mobile" is highly anticipated, with over 60 million pre-registrations, although its short-term commercial success remains uncertain due to a crowded market [6][7] - The overall new game releases in the market are limited, leading to a focus on performance verification of existing companies [7][8] - The absence of new trending topics in the gaming industry suggests that performance validation will be the main focus in the latter half of the year [8]

Investment Rating - The report maintains a "Buy" rating for the company [7] Core Viewpoints - The launch of the first "Dream Level" costume "Wuling'er - Mirror Dream" for the game "Supernatural Action Group" on the 17th has led to a peak ranking in the iOS free list at Top 3 and Top 4 in the sales list, marking a new high since its launch [2][4] - The unique themes and gameplay of "Supernatural Action Group" are driving sustained interest, with strong social features potentially making it another blockbuster product with high daily active users (DAU) [2][4] - The company is actively advancing several new games, including "Five Thousand Years" and "Famous Generals Kill," alongside a comprehensive layout of game + AI strategies, supporting long-term growth [2][4] Summary by Sections Event Description - The first "Dream Level" costume "Wuling'er - Mirror Dream" was launched on the 17th, achieving significant rankings in various app store categories [4] Event Commentary - The game "Supernatural Action Group" has maintained a weekly update frequency since summer, with new costumes, characters, and maps contributing to its ranking improvements [11] - The game features innovative themes such as "supernatural, Cthulhu, and folk horror," appealing to younger players' desire for excitement and curiosity [11] - The company is integrating AI technology into gameplay, with products like "Space Kill" being among the first to utilize AI in the gaming industry [11] Financial Forecast and Investment Suggestions - The company is projected to achieve net profits of 2.26 billion and 2.86 billion for 2025 and 2026, respectively, corresponding to price-to-earnings ratios of 24.3 and 19.1 times [11]

Market Overview - On August 18, the gaming sector rose by 1.07% compared to the previous trading day, with Shunwang Technology leading the gains [1] - The Shanghai Composite Index closed at 3728.03, up 0.85%, while the Shenzhen Component Index closed at 11835.57, up 1.73% [1] Individual Stock Performance - Shunwang Technology (300113) closed at 23.00, with a gain of 4.83% and a trading volume of 476,000 shares, amounting to a transaction value of 1.068 billion [1] - Other notable performers included: - Fuchun Co., Ltd. (300299) at 7.77, up 3.88% [1] - ST Zhongqingbao (300052) at 11.04, up 3.76% [1] - Xinghui Entertainment (300043) at 4.69, up 3.53% [1] - Xunyou Technology (300467) at 23.61, up 3.37% [1] Capital Flow Analysis - The gaming sector experienced a net outflow of 280 million from institutional investors, while retail investors saw a net inflow of 614 million [2] - Notable capital flows included: - Shunwang Technology had a net inflow of 100 million from institutional investors, but a net outflow of 99.38 million from retail investors [3] - Zhejiang Shuju Culture (600633) saw a net inflow of 88.73 million from institutional investors [3] - Tom Cat (300459) had a net inflow of 39.66 million from retail investors despite a net outflow from institutional investors [3]

Investment Rating - The industry investment rating is "Positive (Maintain)" [1] Core Insights - The report highlights a strong recovery in the PC gaming market, driven by both new and classic games, which is expected to boost advertising investments in internet cafes and esports hotels [3] - The report emphasizes the growth in the online music sector, with significant revenue increases reported by NetEase Cloud Music, indicating a robust demand for music streaming services [3] - The report discusses the advancements in AI applications, particularly with the release of GPT-5 and other models, which are expected to accelerate the commercialization of AI across various sectors [3] Summary by Relevant Sections Gaming Sector - Tencent's Q2 2025 domestic and overseas game revenue reached 40.4 billion yuan (up 17% year-on-year) and 18.8 billion yuan (up 35% year-on-year) respectively, driven by the success of "Delta Action" [3] - NetEase's Q2 2025 game revenue was 22.8 billion yuan (up 13.7% year-on-year), with "Dream Journey" achieving a peak online player count of 2.93 million in August [3] - The report recommends companies such as Tencent, NetEase, and others in the gaming sector due to their strong performance and growth potential [3] Music Sector - NetEase Cloud Music reported an adjusted operating profit of 910 million yuan (up 35% year-on-year) for H1 2025, with online music revenue of 2.97 billion yuan (up 15.9% year-on-year) [3] - The growth is attributed to improved user experience and an expanding music library, indicating a positive trend for online music platforms [3] AI Applications - The report notes that advancements in large models, particularly in multi-modal capabilities and reasoning, are expected to enhance AI application commercialization [3] - Companies such as ShengTian Network, Kuaishou, and others are recommended for investment in AI-related sectors [3]

Group 1 - The core viewpoint of the news is the performance of the China Securities Entertainment and Media Index, which has shown significant growth over various time frames, indicating a positive trend in the entertainment and media sector [1][2]. - The China Securities Entertainment and Media Index has increased by 5.62% in the past month, 11.12% in the past three months, and 15.37% year-to-date, reflecting strong market performance [1]. - The index includes companies involved in video, live streaming, gaming, film, IPTV/OTT, digital publishing, digital marketing, online education, and event performances, aligning with new technology and consumer trends [1]. Group 2 - The top ten holdings of the China Securities Entertainment and Media Index include: Focus Media (9.99%), China Duty Free Group (8.1%), Giant Network (4.92%), and others, indicating a diverse portfolio within the sector [1]. - The index is primarily composed of companies listed on the Shenzhen Stock Exchange (73.54%) and the Shanghai Stock Exchange (26.46%), highlighting the geographical distribution of the holdings [1]. - The industry composition of the index shows that communication services account for 87.75%, consumer discretionary for 10.90%, and information technology for 1.35%, indicating a strong focus on communication services [2]. Group 3 - Public funds tracking the entertainment and media sector include the Huaxia China Securities Entertainment and Media ETF, which provides investors with exposure to this growing market [3].