Core Viewpoints - The home appliance industry is expected to outperform the market, driven by strong retail demand and favorable policies such as the old-for-new replacement program [6][14][18] - The online retail performance of major home appliance categories has accelerated since May, with air conditioners, refrigerators, and washing machines showing significant year-on-year growth [2][19] - The production of white goods in June saw a year-on-year increase of 7.3%, with air conditioner domestic sales experiencing a notable growth of 29.3% [3][37] Market Performance - The online retail sales of air conditioners, refrigerators, and washing machines increased by 25.4%, -3.5%, and 9.4% respectively in the first 21 weeks of 2025 compared to the same period in 2024 [2][19] - Offline retail sales maintained a growth rate of over 10%, indicating robust market demand [2][19] - The home appliance sector achieved a relative return of +1.65% in May, outperforming the Shanghai Composite Index [46] Production and Sales Data - In June, the total production of white goods reached 35.15 million units, with air conditioner production increasing by 11.5% year-on-year [3][37] - The production of air conditioners for domestic sales was 20.5 million units, reflecting a growth of 29.3% compared to the previous year [3][37] - The production of refrigerators and washing machines showed stable performance, with year-on-year growth of 3.6% and flat production respectively [3][37] Company Recommendations - Key companies recommended for investment include Midea Group, Gree Electric Appliances, Haier Smart Home, TCL Technology, and Hisense Home Appliances, all rated as outperforming the market [5][14][64] - In the small appliance sector, Stone Technology and Bear Electric are highlighted for their strong overseas growth and product expansion [14][17] - The kitchen appliance sector recommends Boss Electric, which is expected to maintain stable growth due to its strong market position [14][17]

证券代码：002668 证券简称：TCL 智家 公告编号：2025-027 广东 TCL 智慧家电股份有限公司 关于持股 5%以上股东部分股份被 司法裁定进行变价、拍卖、变卖的进展公告 本公司股东武汉株信睿康科技有限责任公司保证本公告内容真实、准确和完 整，没有虚假记载、误导性陈述或重大遗漏。 本公司及董事会全体成员保证公告的内容与股东武汉株信睿康科技有限责 任公司提供的信息一致。 特别提示 1、公司于 2025 年 5 月 27 日获悉，公司持股 5%以上股东株信睿康持有的 35,000,000 股公司股票将于 2025 年 7 月 1 日 10 时至 2025 年 7 月 2 日 10 时被深 圳中院进行司法拍卖。 2、株信睿康不是公司控股股东，亦不是公司第一大股东，其持有的公司 35,000,000 股股票被司法拍卖不会导致公司控制权发生变更，不会对公司治理结 构及持续经营产生影响。 本 次 拍 卖 的 详 细 情 况 详 见 深 圳 中 院 京 东 网 司 法 拍 卖 平 台 （https://paimai.jd.com/308612228）上公示的相关信息。 2、股东股份累计被拍卖的情况 年 7 月 ...

Investment Rating - The report maintains an "Outperform" rating for the home appliance industry [6] Core Insights - The home appliance sector is experiencing accelerated revenue growth, with a combined revenue growth rate of nearly 15% in Q1 2024. The white goods segment shows the best performance, benefiting from domestic subsidy policies and strong export demand [12][13] - The handheld smart imaging device industry, where the company operates, has a market size exceeding 40 billion, with a compound annual growth rate of 14.3% from 2017 to 2023, and is expected to surpass 40 billion in 2024 [2][33] - The company, Ying Shi Innovation, has become a leader in the global consumer-grade panoramic camera market with a market share of 67.2% in 2023, and is also among the top three in the action camera sector [1][40] Summary by Sections Investment Rating - The report rates the home appliance industry as "Outperform" [6] Company Overview - Ying Shi Innovation, established in 2015, focuses on the research, production, and sales of smart imaging devices, including consumer-grade panoramic cameras and action cameras. The company achieved a revenue of 55.7 billion in 2024, representing a year-on-year growth of 53.3% [1][18] - The company has a strong competitive advantage due to its advanced technology, product innovation, and comprehensive marketing system [3][42] Financial Performance - The company is projected to achieve a net profit of 9.9 billion in 2024, with a year-on-year increase of 19.9%, and a compound annual growth rate of 106.5% from 2017 to 2024 [1][18] - The revenue from consumer-grade imaging devices is expected to reach 47.9 billion in 2024, accounting for 86.6% of total revenue [20] Market Dynamics - The global handheld smart imaging device market has grown from 164.3 billion in 2017 to 364.7 billion in 2023, with a forecasted growth to over 400 billion in 2024 [2][33] - The market for action cameras reached 7.18 billion in 2022, while the global aerial drone market was valued at 4.85 billion [2][34] Competitive Landscape - The global consumer-grade panoramic camera market is concentrated, with Ying Shi Innovation holding a 67.2% market share, followed by Ricoh and GoPro [2][40] - In the professional-grade panoramic camera market, Ying Shi Innovation leads with a 61.4% market share [40] Strategic Initiatives - The company plans to expand its product range and enhance its marketing and channel coverage, particularly in new markets such as Europe [3][42] - The company has a diversified ownership structure, with a strong and experienced management team [28][31]

Financial Performance - In Q1 2025, the company achieved revenue of 4.6 billion CNY, a year-on-year increase of 9.58%, marking nine consecutive quarters of positive growth [2] - The net profit attributable to shareholders reached 302 million CNY, up 33.98% year-on-year, with 15 consecutive quarters of double-digit growth [2] - The net cash flow from operating activities was 578 million CNY, reflecting a year-on-year growth of 33.33% [2] Debt and Financial Health - As of March 31, 2025, the company's asset-liability ratio was 72.76%, a decrease of 3.45 percentage points from the end of 2024, indicating a stable financial condition [2] Production Capacity - The company's production capacity is primarily located in Zhongshan and Hefei, with a high utilization rate [3] - The annual production capacity of the subsidiary, Oma Refrigerator, is 2.8 million high-end refrigerators, with the first phase achieving 85% of its designed capacity [3] - A new investment of up to 153 million CNY for upgrading refrigerator and washing machine production capacity was completed in April 2025 [3] Global Strategy - The company aims to enhance its global presence by focusing on AI smart home appliances and expanding into emerging and mid-to-high-end markets [4] - Strategies include launching innovative products and increasing brand awareness through international exhibitions and sports marketing [4] Dividend Policy - The company currently has negative retained earnings and does not meet the profit distribution conditions as per the Company Law and Articles of Association [5] - Future dividends will be considered once the company meets the necessary conditions, with a commitment to return value to shareholders [5] Shareholder Relations - The decision not to repurchase shares from minority shareholders of Oma Refrigerator is based on maintaining current equity arrangements to incentivize management and achieve mutual benefits for all stakeholders [6]

Investment Rating - The report maintains an "Outperform the Market" rating for the home appliance industry [4][6][57]. Core Views - The home appliance retail demand in China accelerated in April, with online and offline sales increasing approximately 20% year-on-year. The 618 shopping festival started earlier this year, extending the promotional period [1][18]. - The export value of home appliances in April slightly decreased by 2% due to the impact of U.S. tariffs, but categories like air conditioners and washing machines continued to show strong growth [2][22]. - The 618 shopping festival has simplified rules and started earlier, with major platforms like Tmall and JD.com adjusting their promotional strategies to enhance consumer engagement [3][33]. Summary by Sections Retail Demand Growth - In April, the online and offline retail sales of home appliances grew by 21.8% and 18.6% year-on-year, respectively. Cumulatively, from January to April, the growth was 9.1% and 14.8% [1][18]. - The growth in retail volume and price was significant, driven by national subsidy policies, with online and offline retail volumes increasing by 6.5% and 10.8% year-on-year in April [1][18]. Export Performance - The export value of home appliances in April saw a year-on-year decline of 1.7%, marking the first drop since the recovery began in 2023, primarily due to U.S. tariffs. However, the impact was relatively limited [2][22]. - Categories with lower reliance on U.S. markets, such as air conditioners and washing machines, experienced growth, with air conditioner exports increasing by 11.9% and washing machines by 9.6% [2][22]. 618 Shopping Festival - The 618 shopping festival commenced on May 13, with a longer promotional period and simplified rules. Tmall reintroduced pre-sale options, while JD.com added a new shopping season to enhance consumer participation [3][33]. - The promotional strategies focus on straightforward discounts, eliminating complex conditions to encourage consumer spending [3][33]. Key Company Recommendations - Recommended companies in the white goods sector include Gree Electric Appliances, Midea Group, Haier Smart Home, TCL, and Hisense. For kitchen appliances, Boss Electric is recommended, while for small appliances, Bear Electric, Roborock, and Xinbao are highlighted [4][14][57].

Market Overview - On May 13, the Shanghai Composite Index rose by 0.17%, while the CSI 300 increased by 0.15%. The STAR Market 50 fell by 0.15%, the CSI 1000 decreased by 0.27%, and the ChiNext Index dropped by 0.12%. The Hang Seng Index saw a decline of 1.87% [4][6] - The best-performing sectors on May 13 included banking (+1.52%), beauty and personal care (+1.18%), pharmaceuticals and biotechnology (+0.9%), transportation (+0.72%), and coal (+0.62%). The worst-performing sectors were defense and military (-3.07%), computers (-0.8%), machinery (-0.66%), electronics (-0.64%), and telecommunications (-0.61%) [4][6] - The total trading volume for the A-share market on May 13 was 13,260.2 billion yuan, with a net inflow of 2.261 billion Hong Kong dollars from southbound funds [4][6] Key Recommendations - The report highlights TCL Smart Home (002668) as a leading player in the refrigerator ODM export market, expected to benefit from the continued export boom in the refrigerator industry. The company is projected to experience rapid growth in 2024 due to the export wave, although growth may slow in 2025 due to factors such as completed overseas inventory replenishment and tariff pressures [7][8] - The first quarter of 2025 saw a year-on-year increase of 11.8% in China's refrigerator export volume and a 11.3% increase in export value. Specifically, exports to Europe rose by 7%, while exports to Latin America surged by 43% [8] - Revenue forecasts for TCL Smart Home from 2025 to 2027 are 20,404.24 million yuan, 22,343.55 million yuan, and 24,108.32 million yuan, respectively, with corresponding net profit estimates of 1,147.24 million yuan, 1,272.94 million yuan, and 1,389.93 million yuan. The projected growth rates for revenue are 11.13%, 9.50%, and 7.90%, while net profit growth rates are 12.56%, 10.96%, and 9.19% [8] Important Insights - The macroeconomic research indicates that the peak of China-US trade friction has been reached, with overall tariffs expected to stabilize around 30%. The additional tariffs imposed by the US on China are projected to decrease from 145% to 30% within the next 90 days [10][11] - The strategy research suggests that the public fund industry is likely to enter a more mature development phase, enhancing the attractiveness of equity assets and encouraging long-term capital allocation to A-shares. This shift is expected to improve both property income and consumer demand, thereby supporting a positive cycle in the domestic economy [12]

Investment Rating - The report maintains an "Outperform" rating for the home appliance industry [6][14]. Core Insights - The home appliance industry is experiencing an upward trend in profitability and revenue growth, driven by government subsidies and strong export performance. The total revenue for 43 listed home appliance companies is projected to reach 1,253.9 billion yuan in 2024, reflecting a year-on-year growth of 5.8% [13][15]. - The gross profit margin is expected to decline by 1.6 percentage points to 27.1%, while the net profit attributable to shareholders is forecasted to be 111.1 billion yuan, up 9.7% year-on-year [15][30]. - The first quarter of 2025 shows a significant revenue increase of 14.9% compared to the previous year, marking the highest quarterly growth since 2022 [23][25]. Summary by Sections 1. Home Appliance Industry Overview - The home appliance sector is witnessing a recovery in domestic sales, supported by government subsidy policies, with a projected revenue growth of 9.0% in domestic sales and 15.4% in exports for 2024 [15][30]. - The overall profitability of the industry is improving, with net profit margins increasing by 0.3 percentage points to 8.9% in 2024 [15][30]. 2. Sub-sector Analysis 2.1 White Goods - White goods companies are expected to achieve a revenue of 1,044.3 billion yuan in 2024, with a year-on-year growth of 5.8%. The net profit margin is projected to increase by 0.6 percentage points to 9.1% [32][41]. - The first quarter of 2025 shows a revenue increase of 16.1% year-on-year, indicating strong performance in both domestic and export markets [33][41]. 2.2 Kitchen Appliances - The kitchen appliance sector is facing challenges, with a projected revenue decline of 3.7% to 28.3 billion yuan in 2024. The net profit margin is expected to decrease by 2.7 percentage points to 10.3% [42][58]. - The first quarter of 2025 shows a further revenue decline of 7.2% year-on-year, reflecting the impact of the real estate market [42][58]. 2.3 Small Appliances - Small appliances are projected to achieve a revenue of 123.3 billion yuan in 2024, with a growth of 7.3%. However, the net profit margin is expected to decrease by 0.9 percentage points to 7.7% [60][65]. - The first quarter of 2025 shows a revenue increase of 12.2% year-on-year, driven by strong export performance [60][65]. 2.4 Lighting and Components - The lighting and components sector is expected to see a revenue growth of 6.2% to 58 billion yuan in 2024, with a slight increase in net profit margin to 5.7% [3][27]. - The first quarter of 2025 shows a revenue increase of 8.9% year-on-year, indicating stable growth in this segment [3][27]. 3. Investment Recommendations - Key recommendations include Midea Group, Gree Electric Appliances, Haier Smart Home, and TCL for white goods; Boss Electric for kitchen appliances; and Bear Electric, New Treasure, and Roborock for small appliances [4][5].

Investment Rating - The investment rating for the company is "Buy" [4] Core Views - The company is a leading player in the ODM refrigerator export market in China, and it is expected to benefit from the continued export boom in the refrigerator industry, which may drive its performance beyond expectations [1][2] Summary by Sections Performance Outlook - The market anticipates that the company will experience rapid growth in 2024 due to the refrigerator export wave, but growth may slow significantly in 2025 due to factors such as the completion of overseas inventory replenishment and tariff pressures in North America [2] - In Q1, China's refrigerator export volume increased by 11.8% year-on-year, and export value rose by 11.3% year-on-year, indicating strong overseas demand [3] Regional Market Insights - The company primarily exports to Europe and emerging markets, which are expected to continue benefiting from strong demand. Specifically, exports to Europe grew by 7% year-on-year in Q1, while exports to Latin America surged by 43% year-on-year [3] - The company's exposure to the U.S. market is minimal, accounting for less than 5% of total revenue, thus insulating it from North American tariff and demand fluctuations [3] Financial Projections - Revenue projections for 2025-2027 are as follows: 204.04 billion, 223.44 billion, and 241.08 billion CNY, representing year-on-year growth rates of 11.13%, 9.50%, and 7.90% respectively. Net profit forecasts for the same period are 11.47 billion, 12.73 billion, and 13.90 billion CNY, with corresponding growth rates of 12.56%, 10.96%, and 9.19% [4][5] - The expected earnings per share (EPS) for 2025-2027 are 1.06, 1.17, and 1.28 CNY, with price-to-earnings (P/E) ratios of 10X, 9X, and 8X, indicating that the company is undervalued as a leading refrigerator exporter [4][5]

证券代码:002668 证券简称:TCL 智家 公告编号:2025-026 广东 TCL 智慧家电股份有限公司 关于持股 5%以上股东部分股份被 司法裁定进行变价、拍卖、变卖的提示性公告 本公司股东武汉株信睿康科技有限责任公司保证本公告内容真实、准确和完 整,没有虚假记载、误导性陈述或重大遗漏。 本公司及董事会全体成员保证公告的内容与股东武汉株信睿康科技有限责 任公司提供的信息一致。 1、本次变价、拍卖、变卖基本情况 | 股东 | 是否为控股股东 或第一大股东及 | 本次变价、拍卖、 | 占株信睿康所 持公司股份比 | 占公司总 | 是否 为限 | 申请执行 | 原因 | | --- | --- | --- | --- | --- | --- | --- | --- | | 名称 | 其一致行动人 | 变卖数量(股) | 例 | 股本比例 | 售股 | < | | | 株信 容康 | 合 | 35,000,000 | 60.87% | 3.23% | 合 | 鹏华资产 管理有限 | 合同 રા રાજ | | | | | | | | 公司 | | 注:上述股份变价、拍卖、变卖的方式、价格、时间、地点或平台暂未 ...

Group 1: Financial Performance - In Q1 2025, the company achieved revenue of 4.6 billion yuan, a year-on-year increase of 9.58%, marking nine consecutive quarters of positive growth [2] - The net profit attributable to shareholders reached 302 million yuan, up 33.98% year-on-year, with 15 consecutive quarters of double-digit growth [2] - The net cash flow from operating activities was 578 million yuan, reflecting a year-on-year growth of 33.33% [2] Group 2: Global Expansion Strategy - The company is actively pursuing a globalization strategy, focusing on markets in Europe, Southeast Asia, and Latin America, resulting in a 7.34% increase in overall sales [2][3] - The company aims to enhance brand recognition and market position through participation in international exhibitions and sports marketing strategies [6] Group 3: Product Development and Innovation - The company invested 150 million yuan in R&D in Q1 2025, a year-on-year increase of 20.91%, focusing on innovations in preservation technology and washing technology [8] - New product launches include the "Ice Kirin" series refrigerators and the "AI Super Cylinder" washing machine, which have received industry accolades [3][8] Group 4: Production Capacity and Optimization - The company maintains a high capacity utilization rate, with the production of high-end wind-cooled refrigerators expected to reach 280,000 units annually [5] - A new production facility in Hefei has been completed, enhancing the production chain and operational efficiency [3][5] Group 5: Dividend Policy - The company currently has negative retained earnings and does not meet the conditions for profit distribution, but plans to reward investors once conditions are met [4]