Core Insights - BYD Company Limited reported a significant decline in January 2026 sales, with 210,051 new-energy vehicles sold, representing a drop of over 30.1% compared to January 2025 [1][9] - The decline in sales marks the fifth consecutive month of year-on-year sales decreases for the company [1][6] Sales Performance - The January sales included 205,518 passenger vehicles and 4,533 commercial vehicles, indicating broad-based weakness across key segments [1][2] - Passenger vehicle sales fell sharply by 30.7% year-over-year, while commercial vehicle deliveries showed modest growth of about 10.8% [9] Production and Exports - BYD produced 29.1% fewer vehicles than the previous year, continuing a production decline that has persisted since July 2025 [3] - Exports provided some support, with nearly half of BYD's sales coming from international markets, totaling approximately 100,482 vehicles shipped overseas [3][9] - The company reduced its 2026 export target from 1.5 million vehicles to 1.3 million [3] Market Challenges - The ongoing sales decline highlights increasing challenges for BYD as competition in China's electric vehicle market intensifies [2][5] - The global volume also declined, reflecting a broader weakening trend in the electric vehicle market [5][6]

其中华为、DeepSeek、宁德时代、阿里巴巴、腾讯、比亚迪等企业均在名单内。 凤凰网科技讯 8月21日，"财富FORTUNE"公众号公布了"《财富》中国科技50强"榜单，并称这份榜单 旨在寻找出生于中国、正在影响世界的科技公司。 ...

Core Insights - BYD sold 210,100 new vehicles in January 2026, although overall sales were surpassed by Geely, indicating competitive pressure in the domestic market [1] - The overseas export performance of BYD remains strong, with passenger cars and pickups reaching 100,000 units sold, representing a year-on-year growth of 43.3% [1] - The sales breakdown by brand shows diversification in BYD's portfolio: 177,500 units for BYD brand, 21,600 units for Fangchengbao brand, 6,002 units for Tengshi brand, and 413 units for Yangwang brand [1] - The sales structure indicates that the overseas market has become a significant growth engine for BYD [1]

Investment Rating - The report maintains a "Recommended" rating for BYD (002594.SZ) with a current price of 87.05 CNY per share [4]. Core Insights - The company is expected to see revenue growth driven by high-end product offerings and international expansion, with projected revenues of 777.1 billion CNY in 2024, increasing to 1,104.5 billion CNY by 2027, reflecting a compound annual growth rate (CAGR) of approximately 12.6% [3][20]. - Net profit attributable to shareholders is forecasted to grow from 40.3 billion CNY in 2024 to 58.6 billion CNY in 2027, with a notable increase of 34.0% in 2024, followed by a decrease of 7.5% in 2025, and then a recovery with growth rates of 27.4% and 23.4% in 2026 and 2027 respectively [3][20]. - The report highlights a significant decline in January's sales figures, with wholesale sales of new energy vehicles dropping by 30.1% year-on-year and 50.0% month-on-month, indicating a challenging market environment [8]. Financial Forecasts - Revenue projections for the years 2024 to 2027 are as follows: - 2024: 777.1 billion CNY - 2025: 866.5 billion CNY - 2026: 981.3 billion CNY - 2027: 1,104.5 billion CNY - The expected growth rates for these years are 29.0%, 11.5%, 13.3%, and 12.6% respectively [3][20]. - Net profit attributable to shareholders is forecasted as follows: - 2024: 40.3 billion CNY - 2025: 37.2 billion CNY - 2026: 47.5 billion CNY - 2027: 58.6 billion CNY - Earnings per share (EPS) is projected to increase from 4.42 CNY in 2024 to 6.43 CNY in 2027 [3][20]. Sales Performance - In January, BYD's wholesale sales of new energy vehicles totaled 210,000 units, a year-on-year decrease of 30.1% and a month-on-month decrease of 50.0% [8]. - The report notes that the sales of plug-in hybrid vehicles and pure electric vehicles also saw significant declines, with respective year-on-year decreases of 28.5% and 33.6% [8]. - The high-end brand, Fangchengbao, has shown strong sales momentum, with cumulative sales surpassing 300,000 units, indicating a successful high-end strategy [8]. International Expansion - BYD's international sales have shown a positive trend, with January exports reaching 100,000 units, a year-on-year increase of 51.5% [8]. - The company is expanding its overseas manufacturing capabilities, with new factories in Brazil and plans for additional facilities in Uzbekistan, Hungary, Turkey, and Indonesia, which are expected to enhance profitability [8].

Core Viewpoint - The company has successfully achieved mass production of temperature-pressure integrated sensors for the electric vehicle sector, breaking foreign technological barriers with its core invention patents [1] Group 1: Company Developments - The company has commenced large-scale supply of its temperature-pressure integrated sensors to automotive clients, including BYD and a well-known North American electric vehicle customer [1]

Investment Rating - The report maintains a "Recommended" rating for BYD (002594.SZ) with a current price of 87.05 CNY per share [4]. Core Insights - The company is expected to see revenue growth driven by high-end product offerings and international expansion, with projected revenues of 777.1 billion CNY in 2024, increasing to 1,104.5 billion CNY by 2027, reflecting a compound annual growth rate (CAGR) of approximately 12.6% [3][20]. - Net profit attributable to shareholders is forecasted to grow from 40.3 billion CNY in 2024 to 58.6 billion CNY in 2027, with a notable increase of 34.0% in 2024, followed by a decrease of 7.5% in 2025, and then a recovery with growth rates of 27.4% and 23.4% in 2026 and 2027 respectively [3][20]. - The report highlights a significant decline in January's sales figures, with wholesale sales of new energy vehicles dropping by 30.1% year-on-year and 50.0% month-on-month, indicating a challenging market environment [8]. Financial Forecasts - Revenue projections for the years 2024 to 2027 are as follows: - 2024: 777.1 billion CNY - 2025: 866.5 billion CNY - 2026: 981.3 billion CNY - 2027: 1,104.5 billion CNY - The expected growth rates for these years are 29.0%, 11.5%, 13.3%, and 12.6% respectively [3][20]. - Net profit attributable to shareholders is forecasted as follows: - 2024: 40.3 billion CNY - 2025: 37.2 billion CNY - 2026: 47.5 billion CNY - 2027: 58.6 billion CNY - Earnings per share (EPS) is projected to increase from 4.42 CNY in 2024 to 6.43 CNY in 2027 [3][20]. Market Performance - The report notes that BYD's high-end brand, Fangchengbao, has seen significant sales growth, with the Ti 7 model alone achieving sales of 100,000 units, marking it as a key growth driver for the company's high-end strategy [8]. - International sales are also on the rise, with January exports of new energy vehicles reaching 100,000 units, a year-on-year increase of 51.5%, despite a month-on-month decline of 24.5% [8]. Strategic Developments - The company is focusing on enhancing its high-end brand positioning and expanding its international footprint, with new factories being established in Brazil and plans for further expansion in Uzbekistan, Hungary, Turkey, and Indonesia [8]. - The report emphasizes the importance of technological advancement and brand loyalty in solidifying BYD's position in the high-end market [8].

证券研究报告 | 公司点评报告 2026 年 02 月 03 日 比亚迪（002594.SZ） 2026M1 国内外销量显著分化，关注新品周期 中游制造/汽车 2026 年 1 月，由于春节前终端去库存、购置税补贴退坡后的需求透支等行业因 素，国内新能源汽车市场呈现"同比分化、环比普降"的格局。公司作为全球新 能源龙头，当月销量呈现明显的结构性特征，整体受国内市场拖累出现同比下 滑，但海外市场延续高增。 ❑ 风险提示：1、新品需求不及预期；2、海外布局不及预期。 财务数据与估值 | 会计年度 | 2023 | 2024 | 2025E | 2026E | 2027E | | --- | --- | --- | --- | --- | --- | | 营业总收入(百万元) | 602315 | 777102 | 854813 | 923198 | 969358 | | 同比增长 | 42% | 29% | 10% | 8% | 5% | | 营业利润(百万元) | 38103 | 50486 | 43564 | 45799 | 48764 | | 同比增长 | 77% | 32% | -14% | 5% | 6 ...

| 华泰研究 | | | 动态点评 | 投资评级(维持): | 买入 | | --- | --- | --- | --- | --- | --- | | 2026 年 | 2 月 | 03 日│中国内地 | 乘用车 | 目标价(人民币): | 130.63 | 2 月 1 日，比亚迪发布产销快报，1 月乘用车总销量 21 万辆，同比-30%、 环比-50%；其中出口销量突破 10 万辆，同比+51%、环比-25%。我们认为 公司受需求前置和主动去库影响，1 月销量同环比大幅下滑，系淡季主动调 结构，为春节后新车和新技术发布蓄力。我们看好公司 26 年出口销量超 130 万辆，期待公司超充、智驾等领域的新技术进展，维持"买入"评级。 国内：受需求前置和主动去库影响，1 月销量同环比大幅下滑 分品牌看，1 月王朝+海洋系列/方程豹/腾势/仰望销量 17.8/2.2/0.6/0.04 万 辆，同比-36%/+247%/-49%/+44%。1 月内销同环比大幅下滑，源于供需两 端压力。1）需求端，26 年新能源购置税增加 5%，导致需求于 25 年底提 前释放，叠加地方置换补贴申请窗口 1 月底才全面铺开，消费者持币 ...

Group 1 - The core point of the news is that BYD has completed the application for multiple products under its new sub-brand Linghui, including Linghui e5, e7, e9, and M9, as announced by the Ministry of Industry and Information Technology in the 403rd batch of the "Announcement of Production Enterprises and Products of Road Motor Vehicles" [2] Group 2 - Linghui Automobile is a newly launched independent sub-brand by BYD Auto Industry Co., Ltd., specifically targeting the B-end market (business sales) [4] - The brand aims to cater to large-scale procurement needs such as government official vehicle purchases, taxis, and ride-hailing services, and has established an independent channel system [4] - The establishment of the Linghui brand is intended to differentiate between models aimed at the B-end and C-end markets, promoting a high-end brand strategy [4]

2、 内销短暂承压，有望迎来底部向上。剔除乘用车及皮卡海外销量，1 月公司国内批发销售10.6 万 台、同比-53.5%、环比-62.5%，内销短暂承压预计系行业需求较弱（受新能源购置税补贴退坡、以旧换 新补贴退坡以及地方补贴落地进度较慢影响，消费者观望情绪较重），同时公司持续去库存、为新车上 市做准备。展望后续： 1）预计随着各省份补贴陆续落地以及年前购车需求释放、行业需求有望恢复；2）根据工信部及公司发 布会等，2026 年公司仍有秦MAX、海豹08、海狮08 等多款新车上市；3）同时公司持续提升产品力， 如1 月已发布秦家族、宋Pro dmi 等长续航版，后续有望加速推进"技术平权"，通过对快充、智驾、云 辇等技术的下放以及内外饰的调整实现产品力的大幅跃升；4）叠加去库因素有望逐步消除，公司内销 有望迎来底部向上。 盈利预测、估值与评级 公司出海有望延续高增、贡献较高业绩弹性；国内加速推进"技术平权"、销量有望底部向上；高端化转 型初见成效，期待高端新车上市贡献量利增量。结合公司经营情况，我们预计公司2025-2027年分别实 现归母净利润346/431/524 亿元，公司股票现价对应PE估值为26/2 ...