Investment Rating - The report maintains a "Buy" rating for the company [8] - The target price is set at HKD 71.20 [8][9] Core Insights - The company's revenue for Q1 2025 reached a historical high of RMB 111.3 billion, with a year-on-year growth of 47% [1] - Adjusted operating profit increased by 114% year-on-year to RMB 9.96 billion [1] - The IoT and automotive business showed strong gross margins, with the smartphone ASP reaching a record high [1] - The launch of self-developed chips is seen as a significant step for the brand in expanding its ecosystem [1] Summary by Sections IoT and Consumer Products - In Q1 2025, IoT and consumer products revenue grew by 58.7% year-on-year to RMB 32.3 billion, with a gross margin of 25.2% [2] - The growth is attributed to the rapid expansion of large home appliances, which saw a revenue increase of 113.8% year-on-year [2] - The forecast for the IoT business is a 24% year-on-year revenue growth in 2025, with an adjusted gross margin prediction of 23.8% [2] Automotive Business - The automotive division reported a gross margin of 23.2%, exceeding previous forecasts [3] - The company delivered 75,869 units of the SU7 series in Q1, although the division incurred an operating loss of RMB 500 million [3] - The first SUV, YU7, is expected to launch in July 2025, with consumer feedback being a key focus [3] Smartphone Business - The smartphone ASP for Q1 2025 was RMB 1,211, marking a 5.8% year-on-year increase [4] - The smartphone business maintained a gross margin of 12.4%, reflecting stability despite a weak overall market [4] - The introduction of self-developed chips is anticipated to enhance the company's market share in the high-end smartphone segment [4] Financial Projections - The company’s projected revenue for 2025 is RMB 495.1 billion, with a year-on-year growth of 35.3% [7] - The net profit attributable to the parent company is forecasted to reach RMB 40.99 billion in 2025, representing a 50.1% increase [7] - The report adjusts the non-GAAP net profit estimates for 2025-2027 to RMB 41.0 billion, RMB 51.3 billion, and RMB 63.2 billion respectively [5] Valuation Methodology - The target price of HKD 71.20 is based on a sum-of-the-parts (SOTP) valuation method, assuming a long-term exchange rate of HKD to RMB at 0.92 [17] - The valuation reflects a 41x PE ratio for the 2025 forecast [17] - The smartphone and IoT business is valued at HKD 44.9 per share, while the automotive business is valued at HKD 26.3 per share [19]

公司研究 2025 年 5 月 29 日 智能手机出货份额重回国内第一，单季营收&经调整净利润再创新高 ——小米集团（1810.HK）2025 年一季度业绩点评 要点 事件：公司发布 1Q25 业绩，实现收入 1113 亿元，同比增长 47.4%，创下 单季度历史新高并连续两个季度营收超千亿元；Non-IFRS 净利润达 107 亿 元，同比增长 64.5%，净利率提升至 9.6%，盈利能力显著改善。 1Q25 小米手机出货连续 19 个季度稳居全球前三，国内市场高端机出货占比 提升至 25%。1)出货量方面， 1Q25 小米手机全球出货同比增长 3%至 4180 万台，其中中国市场表现亮眼，1Q25 小米在中国大陆出货市占率 18.8%， 同比提升 4.7pct、时隔十年重回第一，中国出货同比增速 40%，远超行业增 速（1Q25 中国智能手机市场出货 yoy+5%）2)ASP 方面， 1Q25 小米手机 ASP 提升至 1211 元，yoy+5.8%/qoq+0.7%，主要受益于国补+高 ASP 的国 内出货占比提升。3)毛利率方面，1Q25 手机业务毛利率 12.4%，较 4Q24 的 12.0%环比提 ...

Investment Rating - The report maintains a "Buy" rating for the company with a target price of HKD 67.9, indicating a potential upside of 29.28% from the current price of HKD 52.50 [6][10]. Core Insights - The company reported revenue of RMB 111.3 billion for Q1 2025, a year-on-year increase of 47.4%, surpassing market expectations of RMB 109 billion. The overall gross margin improved to 22.8%, up 0.5 percentage points year-on-year. Net profit reached RMB 10.9 billion, a significant year-on-year increase of 161.0%, with adjusted net profit at RMB 10.7 billion, up 64.5%, exceeding market expectations of RMB 9.1 billion [2]. - The company aims to invest RMB 200 billion in R&D from 2026 to 2030 to strengthen its technological moat, with a focus on AI and chip technology, expecting to invest RMB 7.5 billion in AI this year [2]. - The smartphone segment saw revenue of RMB 50.6 billion, a year-on-year increase of 8.9%, with a market share of 18.8%, marking a return to the top position in domestic smartphone shipments after ten years. The average selling price (ASP) of smartphones increased by 5.8% to RMB 1,211 [3]. - The Internet of Things (IoT) segment experienced explosive growth, with revenue increasing by 58.7% to RMB 32.3 billion, and a gross margin of 25.2%, up 5.4 percentage points year-on-year [4]. - The automotive business reported revenue of RMB 18.6 billion, with a gross margin of 23.2%, and a significant reduction in operating losses, with the new luxury SUV model YU7 receiving positive market feedback [5]. Financial Summary - The company’s projected revenues for 2025, 2026, and 2027 are RMB 495.6 billion, RMB 627.0 billion, and RMB 721.4 billion, respectively. Adjusted net profits are expected to be RMB 45.6 billion, RMB 57.8 billion, and RMB 70.2 billion for the same years [6][7]. - The gross margin is projected to improve from 21.21% in 2023 to 23.33% by 2027, reflecting enhanced operational efficiency and product mix [13]. - The company’s earnings per share (EPS) is forecasted to grow significantly from RMB 0.69 in 2023 to RMB 2.61 in 2027, indicating a robust growth trajectory [7][13].

Investment Rating - The report maintains a "Recommended" rating for Xiaomi Group [6] Core Views - Xiaomi Group achieved record revenue of 1112.93 billion RMB in Q1 2025, representing a year-over-year increase of 47.4% and a quarter-over-quarter increase of 2.1% [2] - The company continues to advance its all-ecosystem strategy, with significant growth in IOT and automotive sectors, contributing to overall revenue growth [2][3] - The company is investing 200 billion RMB over the next five years to deepen its core technology capabilities, including the launch of its self-developed 3nm flagship SoC chip [4] Financial Performance Summary - In Q1 2025, Xiaomi's adjusted net profit reached 106.76 billion RMB, up 64.5% year-over-year, with an adjusted net profit margin of 9.6% [2][3] - The IOT business generated revenue of 323.39 billion RMB, a year-over-year increase of 58.7%, with a gross margin of 25.2% [3] - The smartphone segment reported revenue of 506.12 billion RMB, a year-over-year increase of 8.9%, with a gross margin of 12.4% [3] - The automotive segment achieved revenue of 185.80 billion RMB, with a gross margin of 23.2% [3] Revenue and Profit Forecast - Projected revenues for 2025, 2026, and 2027 are 5062.65 billion RMB, 6052.13 billion RMB, and 7008.88 billion RMB respectively, with corresponding net profits of 357.09 billion RMB, 457.75 billion RMB, and 598.89 billion RMB [4][5] - The report anticipates a PE ratio of 35 for 2025, decreasing to 21 by 2027 [4][5]

Investment Rating - The report maintains a "Recommended" rating for the company [6] Core Insights - The company achieved a record revenue of 1112.93 billion RMB in Q1 2025, representing a year-over-year increase of 47.4% and a quarter-over-quarter increase of 2.1% [2][3] - Adjusted net profit reached 106.76 billion RMB, up 64.5% year-over-year and 28.4% quarter-over-quarter, with an adjusted net profit margin of 9.6% [2][3] - The company is focusing on its all-ecosystem strategy, which includes smartphones, AI, and IoT, contributing to robust growth across its business segments [2][3] Revenue Breakdown - The smartphone and AIoT segment generated revenue of 927.13 billion RMB, a year-over-year increase of 22.8% [2] - The IoT business saw revenue of 323.39 billion RMB, up 58.7% year-over-year, driven by a doubling of income from smart home appliances [3] - The automotive segment generated 185.80 billion RMB, with a gross margin of 23.2%, despite a quarterly operating loss of 5 billion RMB [3] Financial Projections - The company forecasts revenues of 5062.65 billion RMB, 6052.13 billion RMB, and 7008.88 billion RMB for 2025, 2026, and 2027 respectively [4] - Expected net profits for the same years are projected at 357.09 billion RMB, 457.75 billion RMB, and 598.89 billion RMB [4] - The report anticipates a decrease in P/E ratios from 35 in 2025 to 21 in 2027, indicating potential growth in profitability [4] Research and Development - The company plans to invest 200 billion RMB in core technology over the next five years, with R&D spending reaching 67 billion RMB in Q1 2025, a 30.1% increase year-over-year [4]

Investment Rating - The report maintains a "Buy" rating for Xiaomi Group (1810 HK) with a target price of 71.20 HKD [11][33]. Core Insights - The self-developed chips represent a significant milestone for Xiaomi and the Chinese semiconductor design industry, impacting business operations, financial metrics, and market dynamics [1]. - Xiaomi's self-research in chips is a crucial step for brand manufacturers to build an independent ecosystem, similar to Apple's established ecosystem [2][12]. - Self-developed chips are expected to help Xiaomi and other brands expand their market share in the high-end smartphone segment, where Xiaomi currently holds only 6% of the market for phones priced above 4000 RMB [3][14]. - The chip business will likely increase R&D expenses initially, which may suppress gross margins before improving them as production scales up [4][19]. - Xiaomi's self-developed chips could disrupt the third-party smartphone chip market, enhancing its bargaining power with suppliers [5][26]. - The company emphasizes a consumer-oriented strategy to minimize policy risks, focusing on legal compliance and brand competitiveness [6][28]. - Future chip developments may include 5G baseband and smart cockpit chips, indicating a strategic evolution from consumer to industrial applications [7][30]. Summary by Sections Chip Development Impact - Self-research in chips is essential for building a competitive ecosystem, akin to Apple's model [2][12]. - Xiaomi's market share in high-end smartphones is significantly lower than competitors, indicating room for growth through self-developed chips [3][14]. Financial Implications - R&D expenses have risen from 5.8 billion RMB in 2018 to an expected 24 billion RMB in 2024, with R&D as a percentage of revenue increasing from 3% to 7% [4][19]. - Initial gross margins may decline due to high fixed costs associated with chip design, but long-term improvements are anticipated as production scales [4][19]. Market Dynamics - Xiaomi's self-developed chips could lead to a contraction in the third-party chip market, enhancing its competitive position [5][26]. - The company is the largest smartphone chip purchaser globally, indicating significant market influence [5][26]. Strategic Focus - Xiaomi's commitment to a consumer-focused strategy aims to mitigate risks associated with geopolitical tensions and regulatory challenges [6][28]. - Future chip initiatives may target advanced applications, such as 5G and automotive technologies, reflecting a broader strategic vision [7][30].

文 | 新浪科技 张俊 昨晚，小米公布了2025年第一季度财报，这也是小米汽车风波后的首份"答卷"。 从财报的各项数据来看，营业收入、经调整净利润、毛利率等多项指标均取得单季度历史新高。雷军对 此连发两条微博庆祝，宣传小米的业绩。 针对外界关注的小米汽车，小米集团总裁卢伟冰在业绩会中回答了外界关切： 第一，完全不担心SU7的销量会受到影响，不需要降价促销，"SU7发布这么久，没有一款是SU7的对 手，一个能打的都没有"。 第二，即将发布的YU7，价格现在还没定。 净利首次突破百亿大关 分业务剖析，第一季度，小米智能手机收入达到506亿元，同比增长8.9%；2025年第一季度小米全球智 能手机出货量为4180万台，同比增长3.0%。 根据第三方调研机构数据，2025年第一季度，小米智能手机位居全球第三，同时时隔十年在中国区再次 登顶，份额同比提升4.7个百分点、达到18.8%。对此，雷军此前曾在微博上表示无比感慨，称公司将继 续努力，不辜负大家对小米的期待；小米集团总裁卢伟冰则指出，重返巅峰，相信这只是开始。 在高端化方面，第一季度小米全球智能手机ASP（平均售价）达到1210.6元，创历史新高，同比增长 5. ...

Core Viewpoint - Xiaomi Group reported strong financial results for Q1 2025, with significant year-on-year growth in revenue and adjusted net profit, indicating robust performance across its major business segments [1][2]. Financial Performance - Total revenue reached 111.29 billion RMB, a 47.4% increase year-on-year - Adjusted net profit was 10.68 billion RMB, up 64.5% year-on-year - Overall gross margin improved to 22.8%, an increase of 0.5% year-on-year [1] Business Segments - Revenue from the mobile and AIoT segments was 92.71 billion RMB, a 22.8% increase, accounting for 83.3% of total revenue - Smart electric vehicles and AI innovation business generated 18.6 billion RMB, with smart vehicle revenue at 18.1 billion RMB [1] - Mobile business revenue was 50.61 billion RMB, an 8.9% increase, with average selling price (ASP) rising 5.8% to 1211 RMB [1] Market Dynamics - The global smartphone market showed varied performance, with a projected growth of approximately 1.2% and some regions, like Western Europe, experiencing negative growth - The Chinese market is expected to grow by about 3% due to government subsidies [2] - Xiaomi plans to focus on improving product structure rather than solely on sales volume, particularly in Western Europe and emerging markets [2] High-End Strategy - Xiaomi's high-end product market share remains low, particularly for products priced above 6000 RMB - Future strategies will aim to expand high-end offerings from China to international markets across all product categories [2] IoT and Home Appliances - Revenue from IoT and consumer products reached 32.34 billion RMB, a 58.7% increase, with a gross margin of 25.2% - Major appliances revenue grew by 113.8%, with air conditioning products seeing over 65% growth and shipments exceeding 1.1 million units [2] Competitive Landscape - Increased competition in the AIoT sector, with some appliance manufacturers launching products targeting Xiaomi - Xiaomi's home appliance products are still facing supply shortages, and the company acknowledges the need for further development in this area [3] R&D Investment - R&D expenditure for the quarter was 6.7 billion RMB, a 30.1% increase, with the number of R&D personnel reaching a record high of 21,731, making up 47.7% of total employees - The company is in the early stages of developing its own high-end chips, with a long-term view of achieving a sustainable financial model [4]

Core Insights - Xiaomi Group released its Q1 2025 financial report, highlighting its strategic focus on developing flagship chips before considering other types [1] Group 1: Chip Development Strategy - Xiaomi is prioritizing the development of flagship chips, specifically starting with the modem chips, achieving 4G capabilities and aiming to tackle 5G next [1] - The company plans to maintain a long-term coexistence of its self-developed chips with those from partners like MediaTek and Qualcomm, ensuring effective communication with these partners [1] - The self-developed chips will have a limited integration rate in products, focusing solely on flagship models [1]

Core Insights - Xiaomi Group reported a total revenue of 1112.93 billion yuan for Q1 2025, representing a year-on-year growth of 47.4% [1] - The revenue from smartphone and AIoT businesses reached 927.13 billion yuan, while innovative businesses including smart electric vehicles generated 186 billion yuan, with electric vehicle revenue alone growing by 100.8% [1] - Adjusted net profit increased by 64.5% to 106.76 billion yuan, with a gross margin improvement of 0.5 percentage points to 22.8% [1] Business Segment Performance - The smartphone segment achieved a global shipment of 41.8 million units, marking seven consecutive quarters of year-on-year growth, and regained the top position in shipment volume in the Chinese market with a market share increase of 4.7 percentage points to 18.8% [1] - High-end models performed exceptionally well, with a market share of 24.4% in the 4000-5000 yuan price range, and the Xiaomi 15 Ultra saw a sales increase of over 90% compared to its predecessor [1] - IoT and lifestyle product revenue surged by 58.7% to 323.39 billion yuan, with smart home appliances experiencing explosive growth of 113.8%, achieving record high shipments for air conditioners, refrigerators, and washing machines [1] Internet Services and R&D Investment - Internet services revenue grew by 12.8% to 90.76 billion yuan, with advertising business being a major growth driver at 19.7% [1] - R&D expenditure for the quarter was 67.12 billion yuan, up 30.1%, with the proportion of R&D personnel increasing to 47.7% [2] - Significant breakthroughs were made in self-developed chips, including the 3nm process-based Xuanjie O1 processor and the first 4G baseband chip Xuanjie T1 for smartwatches [2] Electric Vehicle Business - The electric vehicle segment delivered 75,869 units of the SU7 series, with cumulative deliveries exceeding 258,000 units, and the gross margin for innovative businesses was 23.2%, up 5.4 percentage points year-on-year [2] - The newly launched YU7 luxury SUV further diversified the product lineup, with a sales network covering 235 stores across 65 cities in mainland China [2] Financial Position - The company ended the period with cash reserves of 216.8 billion yuan and a net operating cash flow of 4.509 billion yuan [2] - Inventory turnover efficiency improved, with inventory amount decreasing by 1.7% to 61.417 billion yuan, while the impairment provision coverage ratio remained stable [2] - Notably, approximately 4.032 billion yuan in funds remain frozen in the Indian market due to tax and foreign exchange compliance investigations, but management has not made any provision based on professional advice [2]