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典守国脉百年 永续文明千秋
北京中轴线中心,72万平方米的紫禁城犹如一方巨大的日晷,在600多年的岁月流转中,投下壮丽而恢弘的光影。 辉煌与苦难,这座城都走过。三大殿上君临天下、四座城门前血雨腥风、9000余间殿宇房屋内往事纷纷。在这 里,明王朝冉冉升起宏伟的构想和抱负,摇摇欲坠的大清王朝走向最后的黄昏,近代中国历经探索艰难转型。宫 墙内外,历史如潮水般涨落,变革一浪接一浪。 时间来到20世纪20年代,站在"中国向何处去"的历史转折点——紫禁城,也走到了命运的十字路口。 1925年10月10日,神武门新匾高悬,故宫博物院宣告成立。从四面八方涌来的人群,热切等待城门开启。五个世 纪,政权更迭,朱颜易改,雕栏玉砌复归于人海,为这座宫殿筑起新的基座。 紫禁涅槃,故宫新生。 对民族赖以生存的文化根脉的觉知,对掌握自身命运的觉醒,引领中国走上了一条全新的路。在这条路上,故宫 成为文化的开拓者、文明的守护者。 往百年深处漫溯,一封封信札,把一个个名字带到了我们的面前。时光倏然倒转,脚下的路生出无数分岔,名字 背后的人站立了起来,将惊心动魄的个人传记,凝固成荡气回肠的国家记忆。 他们的名字叫开拓者。 建院初期百废待兴,物品点查、建章立制、内馆建设等工 ...
发挥职业教育优势 服务乡村文化振兴
Xin Hua Ri Bao· 2025-10-09 22:56
Group 1 - The core viewpoint emphasizes the importance of cultural revitalization as the soul of rural revitalization, highlighting the role of vocational education in providing technical and talent support for rural cultural development [1] - Vocational education should update its concepts by transforming rural culture into a systematic knowledge framework, exploring historical origins and value orientations, and guiding students from surface recognition to deeper understanding of cultural connotations [2] - The integration of cultural innovation concepts into vocational education is essential, including the incorporation of new media, digital technology, and artificial intelligence into the curriculum to enhance the dissemination of rural culture [3] Group 2 - There is a need to reform vocational education models by improving the rural cultural curriculum system, conducting research to understand local cultural demands, and integrating relevant content into professional training [4] - Vocational education can activate traditional culture and cultivate a sense of pride among villagers through cultural activities and events led by professional educators [5] - Establishing a long-term mechanism for sustainable development requires increased policy support and funding, as well as the creation of effective evaluation and feedback systems to assess the impact of vocational education on rural cultural revitalization [6]
文旅融合,激活假日消费新活力
Huan Qiu Wang· 2025-10-06 08:30
Group 1 - The Ministry of Culture and Tourism has launched a nationwide cultural and tourism consumption month, featuring over 29,000 events and distributing more than 480 million yuan in subsidies [1] - There is a significant shift in consumer demand from traditional sightseeing to deeper, personalized cultural experiences, driving innovation in the cultural tourism industry [1] - Innovative cultural products, such as immersive performances and hands-on experiences, are enhancing the cultural value and appeal of tourism offerings [1] Group 2 - The integration of cultural tourism with sports and performing arts is creating new consumption models, such as "traveling with events" and "attending performances in different cities" [2] - Local governments are implementing strategies like ticket discounts and special consumption vouchers to convert event attendees into tourism consumers, exemplified by initiatives in Sichuan [2] - The synergy between core cultural tourism activities and various service elements is stimulating potential consumer demand and fostering a positive economic cycle [2] Group 3 - The incorporation of advanced technologies like virtual reality and AI is enhancing the service experience in the cultural tourism sector [3] - Innovative projects, such as immersive cultural performances and smart agricultural tourism, are emerging across the country, showcasing the fusion of technology and culture [3] - The deep integration of technology with cultural tourism is improving product interactivity and service optimization, contributing to the resilience and growth of the holiday economy [3]
文化强国建设绽放新光彩(新时代画卷·决战决胜“十四五”)
Ren Min Ri Bao· 2025-10-03 22:02
Core Insights - The article emphasizes the flourishing of cultural undertakings and industries in China, highlighting the integration of culture and tourism as a significant trend in the current era [13]. Group 1: Cultural Prosperity - The cultural sector in China is experiencing significant growth, with events like the 80th anniversary of the victory in the Anti-Japanese War showcasing this prosperity [3]. - Major cultural performances, such as the opening ceremony of the 19th Asian Games, reflect the vibrant cultural landscape [4]. Group 2: Public Cultural Services - The public cultural service system is becoming more robust, as seen in local cultural institutions engaging with communities through educational programs [6]. - Initiatives like the performance of traditional arts in local settings enhance community engagement and cultural appreciation [8]. Group 3: Systematic Protection of Cultural Heritage - There is a strong focus on the systematic protection of cultural heritage, with archaeological efforts and new museum exhibitions promoting awareness and preservation [10]. - The integration of traditional arts into modern performances, such as the new Kunqu opera, illustrates the commitment to cultural heritage [10]. Group 4: Integration of Culture and Tourism - The deep integration of culture and tourism is evident, with tourist attractions in places like Harbin and Dali enhancing visitor experiences through cultural elements [11]. - Cultural tourism initiatives, including red tourism, are gaining popularity, contributing to economic growth and cultural exchange [13]. Group 5: Cultural Confidence and Innovation - The article highlights the importance of cultural confidence as a foundation for the creative transformation and innovative development of traditional culture [13]. - Successful cultural products and phenomena, such as films and games, exemplify the dynamic creativity within the cultural sector [13]. Group 6: Enhancing Public Access to Culture - The establishment of cultural practice centers and the opening of libraries and museums for free access are enhancing public engagement with culture [13]. - These initiatives are aimed at increasing the sense of fulfillment and happiness among the populace, reflecting a commitment to cultural accessibility [13].
行业协会:提质升级各类自然保护地资源和文旅品牌
Di Yi Cai Jing· 2025-09-29 02:22
Core Insights - The Chinese Scenic Area Association aims to enhance cultural innovation and achieve a higher level of integration between culture and tourism by launching new business models and products [1][2] Group 1: Industry Challenges and Opportunities - The tourism industry is facing intensified homogenization, upgraded market demand, and limitations of traditional development models [1] - Scenic areas must innovate culturally to overcome these challenges and achieve breakthroughs in tourism integration [1][2] Group 2: Cultural Significance - Culture is considered the "root" and "soul" of scenic areas, providing a strong foundation for transformation and expansion [2] - Scenic areas possess unique cultural characteristics that enhance their commercial value and conversion efficiency [2] Group 3: Case Study - Leshan - Leshan, with over 1,400 years of history, is positioned as a national historical and cultural city, tasked with promoting Chinese stories and values [4] - The city is home to world heritage sites, including the Emei Mountain and Leshan Giant Buddha, which serve as international tourism highlights [5] Group 4: Strategic Recommendations - Scenic areas like Leshan need to deepen resource integration and adopt collaborative development strategies to enhance their global tourism appeal [5] - There is a need to target overseas markets and utilize new media for effective promotion, while focusing on sustainability and innovation in tourism offerings [5][6] Group 5: Future Directions - The concept of a world-class tourist destination lacks a definitive academic consensus, but key attractions are crucial for its establishment [6] - The use of digital governance and technologies like big data and AI is recommended for real-time monitoring and enhancing visitor experience [6]
文化创新激发消费新活力 万亿国潮经济强势崛起
Zheng Quan Shi Bao· 2025-09-24 18:26
Core Insights - The rise of "Guochao" (national trend) among young consumers reflects a strong wave of cultural consumption, with traditional Chinese elements becoming fashionable and widely accepted [1][2][3] - The Guochao economy is projected to reach a market size of over 30 trillion yuan by 2028, indicating significant growth potential [4][5] Group 1: Consumer Preferences - 51.8% of young consumers choose Guochao products to support domestic goods, while 46.2% value cultural connotation and 42.6% prioritize quality [1] - 78.9% of surveyed youth express a higher willingness to purchase products that incorporate Guochao elements [4] Group 2: Market Trends - The Guochao economy market size was 20,517.4 billion yuan in 2023, with a year-on-year growth of 9.44% [4] - The clothing and accessories market within Guochao is expected to exceed 2,200 billion yuan in 2024, with projections of reaching 2,500 billion yuan by 2025 [5] Group 3: Cultural Integration - Guochao products combine traditional cultural elements with modern design, creating a unique aesthetic that resonates with consumers [2][3] - Successful cultural innovation requires brands to maintain the essence of traditional culture while adapting it to contemporary expressions [3][7] Group 4: Global Expansion - The Guochao economy is not only thriving domestically but is also gaining recognition globally, with brands like Pop Mart successfully integrating traditional craftsmanship into their products [6] - The intersection of national soft power and market demand presents opportunities for Guochao products to serve as cultural ambassadors on the international stage [6][7]
老字号与新科技齐发力 文化创新打造新场景
Bei Jing Qing Nian Bao· 2025-09-23 18:52
Group 1 - The core concept of the news is the launch of the "Zhi Ma Health Zero Store" by Tong Ren Tang, which integrates traditional Chinese medicine with modern health and wellness products, targeting a younger demographic [2] - The store features a large unmanned vending machine capable of holding 9,000 products, providing 24-hour service with robotic delivery [2] - The first floor of the store focuses on precision dietary therapy, offering various herbal coffee and baked goods, while the second and third floors provide anti-aging management and a wide range of medicinal herbs [2] Group 2 - The "Mosu World Artificial Intelligence New Quality Industry Community" is highlighted as a hub for innovation, featuring over 30 companies and a comprehensive support system for AI development [2] - The community has established a 1-kilometer AI industry core ecosystem, supported by significant funding and resources, including a 500 billion-level industrial fund [2] - Various immersive experiences showcasing Chinese culture are being developed, including MR glasses that enhance visitor experiences in museums and cultural sites [3] Group 3 - The China Digital Culture Group is working on creating a digital screen for inbound tourism that integrates product guidance, storytelling, multilingual interaction, and convenient payment solutions [3] - This initiative aims to address the "last mile" issue in inbound tourism, providing a replicable model for enhancing tourist experiences in China [3]
选择上海 让灵感被看到 第二届上海网络视听内容创作者大会举行
Jie Fang Ri Bao· 2025-09-20 02:37
Core Insights - The Shanghai online audio-visual industry is experiencing steady and healthy growth, with an industry scale reaching 241.8 billion yuan in 2024, marking a historical high [1] - The "Shanghai Internet Content Creators Activity Month" was launched in September, featuring the second Shanghai Online Audio-Visual Content Creators Conference, focusing on the future of the industry [1] - Shanghai is recognized as a hub for content creation due to its inclusive culture and innovative environment, attracting numerous creators and platforms [1] Industry Growth - By the end of 2024, the domestic online audio-visual industry is projected to exceed 1.22 trillion yuan, with a total of 757,000 related enterprises, including 125,000 new companies in 2024, representing over 16% growth [2] - The number of online video users has surpassed 1.07 billion, nearly covering the entire internet user base, while short video creator accounts have reached 1.62 billion, with daily uploads exceeding 130 million [2] - Shanghai's local key platform user base has surpassed 500 million, accounting for more than half of the national internet users, with Bilibili's daily active users at 109 million and Xiaohongshu adding over 450,000 notes daily [2] Attraction of Quality Creators - The "Hu Jiu Tiao" policy has positioned Shanghai as a source of trending content and provides a platform for creators to showcase their talents [3] - The "V Gathering Place" has attracted over 20 high-quality creators with a combined fan base exceeding 100 million, with an additional 300 companies expressing interest in joining [3] - The Huangpu District's FTC provides physical space and connects creators with local policies, resources, and industry ecosystems, successfully registering 23 companies in a short period [3]
共话文脉传承 共促文化交流
Ren Min Ri Bao· 2025-09-18 06:58
Core Points - The 2025 Global Person Annual Ceremony took place in Sichuan Province, focusing on cultural dialogue and global cooperation [1][2][3] - The event featured discussions on the preservation and innovation of ethnic culture, emphasizing the importance of cultural heritage [2][3] Group 1: Cultural Dialogue and Cooperation - The "Lugu Lake Dialogue" segment included discussions on "New Paths for Cultural Dialogue and Global Cooperation" with notable figures from literature and cultural organizations [1] - The event highlighted the significance of cross-cultural communication among youth, showcasing the global impact of animated films like "Nezha" [2] Group 2: Cultural Heritage and Innovation - The ceremony included a segment on the protection and continuation of Chinese cultural heritage, with emphasis on intangible cultural assets [2][3] - The importance of transforming cultural resources for greater public engagement was discussed, with references to local customs like the "Turning Mountain and Sea Festival" [3] - The event called for actionable steps to embody the concept of cultural coexistence, aiming to illuminate future human civilization [3]
用光影连接 让文明对话 ——来自第二届金熊猫奖的思考
Ren Min Ri Bao· 2025-09-15 23:08
Core Perspective - The Golden Panda Award serves as a bridge connecting different civilizations through film, emphasizing the importance of cultural dialogue and artistic expression [1][2][3] Group 1: Cultural Significance - The award-winning films reflect the essence of Chinese culture, showcasing themes of resilience and self-identity through traditional narratives [2][3] - The concept of cultural confidence is rooted in openness and dialogue, highlighting the necessity for cultural exchange in a globalized world [2][3] Group 2: Artistic Expression - Art must draw from deep cultural roots to flourish, with the continuous evolution of Chinese civilization providing a rich foundation for creative endeavors [2][3] - The Golden Panda Award prioritizes artistic merit over geographical boundaries, allowing diverse stories to resonate universally [3] Group 3: Technological Innovation - The film industry is experiencing a technological revolution with advancements such as digital effects and artificial intelligence reshaping production methods [4][5] - While technology enhances creativity, it should not overshadow the core human elements of storytelling, which remain central to impactful cinema [4][5] Group 4: Future Outlook - The interplay of tradition, cultural exchange, and innovation is essential for the evolution of cinematic art, fostering a shared understanding of humanity's future [5]