"作为保时捷股份公司首席执行官，奥博穆博士在充满挑战的时期勇担重任，成功领导了保时捷股份公司。保时捷股份公司监事会对其卓越贡献表示诚挚感 谢。他将继续担任大众汽车集团首席执行官，我们期待与他继续保持紧密互信的合作。"保时捷股份公司监事会主席沃尔夫冈·保时捷（Dr. Wolfgang Porsche）表示。 在过往十年中，保时捷曾多次成为世界上最赚钱的汽车公司，并且在2022年实现上市。保时捷方面认为，奥博穆以前瞻性视野为保时捷执行董事会完成了新 老交替的战略布局。针对公司现状，奥博穆表示："保时捷两大核心市场——美国与中国，正面临重大变化，对保时捷的商业模式提出新要求。为此，保时 捷今年完成了组织架构调整，并全面升级产品战略。凭借灵活的产品驱动系统战略与优化的成本结构，保时捷已为未来奠定坚实基础。作为大众汽车集团首 席执行官，我将密切关注并支持保时捷的未来发展。" 日前，保时捷股份公司监事会宣布，Michael Leiters博士将自2026年1月1日起接任保时捷首席执行官，奥博穆博士在执掌十年后将继续担任大众汽车集团首 席执行官。过去十年，保时捷多次成为最赚钱的汽车公司，并在2022年上市。当前，保时捷面临 ...

日前，保时捷股份公司监事会宣布任命Michael Leiters博士为保时捷股份公司首席执行官，自2026年1月1日起正式生效。已执掌保时捷股份公司十年之久的 奥博穆博士（Dr. Oliver Blume）将继续担任大众汽车集团首席执行官。 "作为保时捷股份公司首席执行官，奥博穆博士在充满挑战的时期勇担重任，成功领导了保时捷股份公司。保时捷股份公司监事会对其卓越贡献表示诚挚感 谢。他将继续担任大众汽车集团首席执行官，我们期待与他继续保持紧密互信的合作。"保时捷股份公司监事会主席沃尔夫冈·保时捷（Dr. Wolfgang Porsche）表示。 在过往十年中，保时捷曾多次成为世界上最赚钱的汽车公司，并且在2022年实现上市。保时捷方面认为，奥博穆以前瞻性视野为保时捷执行董事会完成了新 老交替的战略布局。针对公司现状，奥博穆表示："保时捷两大核心市场——美国与中国，正面临重大变化，对保时捷的商业模式提出新要求。为此，保时 捷今年完成了组织架构调整，并全面升级产品战略。凭借灵活的产品驱动系统战略与优化的成本结构，保时捷已为未来奠定坚实基础。作为大众汽车集团首 席执行官，我将密切关注并支持保时捷的未来发展。" 作为奥 ...

网新社研究所：日前，保时捷官方正式宣布，迈克尔·莱特斯博士（Michael Leiters）将于2026年1月1日起，正式接替奥利弗·布鲁姆（Dr. Oliver Blume），担任董事会主席和首席执行官职务。这一重大人事任命已获官方确认，正待监事会最终批准。 莱特斯被保时捷董事会视为能带领公司穿越当前风暴的理想人选。他不仅拥有丰富的顶级跑车品牌管理经验——曾担任迈凯伦首席执行官， 并在此之前于法拉利担任技术总监长达八年。此外，他曾在2000至2013年间效力于保时捷集团，深谙品牌内核。他的履新，也标志着布鲁姆 身兼保时捷与大众集团双职的时代即将落幕。 此项人事变动正值保时捷面临严峻挑战之际。最新财报显示，公司2025年第二季度业绩遭遇"滑铁卢"，净利润同比暴跌83%。 截止发稿（25年10月20日），保时捷股价今年以来已累计下跌约28%，公司市值蒸发近620亿元。 为应对危机，保时捷已启动包括裁员、重组和发展电池业务在内的一系列措施。在此关键节点，兼具内部经验与外部视野的莱特斯临危受 命，其能否带领这家传奇跑车制造商重回巅峰，将成为未来几年的最大看点。 其中，中国市场营收锐减39%，成为下滑最严重的区域。同 ...

Core Insights - Beijing Hyundai celebrates its 23rd anniversary with the pre-sale of the EO Yiyou, aiming to regain public attention after facing market challenges [1][3] - The EO Yiyou, priced between 130,000 to 150,000 yuan, marks Beijing Hyundai's entry into the electric vehicle market, targeting mainstream consumers [3][10] - The company aims to transform its strategy to increase annual sales to 500,000 units within 3-5 years, leveraging the EO Yiyou's launch as a key step [8][12] Company Background - Since its establishment in 2002, Beijing Hyundai achieved rapid growth, becoming a significant player in the Chinese automotive market with models like the Elantra Yuedong [5][6] - The company faced challenges as the market evolved, with domestic brands gaining ground in the SUV and new energy sectors, leading to a decline in sales and market share [6][8] Strategic Transformation - Beijing Hyundai acknowledges the need for transformation to adapt to new competitive dynamics, emphasizing a comprehensive strategic shift supported by stakeholders [8] - The company plans to enhance its technological capabilities, optimize product offerings, and innovate marketing strategies to improve brand image and sales performance [8][12] Product Details - The EO Yiyou features an 88.1 kWh battery with a maximum range of over 720 kilometers, advanced safety features, and a focus on consumer demands for electric vehicles [10][12] - Despite its promising specifications, the EO Yiyou faces competition from established domestic brands and must build consumer trust in its electric vehicle capabilities [10][12]

Core Insights - Porsche's electric vehicle strategy faces challenges with aggressive targets and slow implementation, as the Cayenne Electric begins road testing and is expected to launch in 2026 [1] - The company aims for over 50% of new cars to be electric by 2025 and over 80% by 2030, but only 27% of deliveries in 2024 are expected to be electric vehicles [1][2] - Sales and profits have declined, with a 6.1% drop in new car deliveries in the first half of 2025 and a 26% decrease in the crucial Chinese market [2] Electric Vehicle Progress - Porsche currently has two electric models: the Taycan and the Macan Electric, with the latter delayed until 2024 [2] - The Taycan has sold over 150,000 units since its launch, but overall electric vehicle sales have not met expectations, with less than 15% of deliveries being electric [2][3] Financial Performance - In the first half of 2025, Porsche's sales revenue was €18.16 billion, a 6.7% decline, marking the first half-year drop since 2020 [2] - Operating profit fell to €1.01 billion, a significant decrease of approximately 67% [2] Competitive Landscape - The rapid iteration of smart electric vehicles in China has put Porsche at a disadvantage, as local competitors offer advanced features that Porsche's electric models lack [3] - The luxury electric vehicle market is becoming increasingly competitive, with brands like Tesla and BYD offering lower prices and comparable performance [4] Strategic Adjustments - In September 2023, Porsche announced delays for several electric models and extended the production life of internal combustion and hybrid vehicles for the next decade [5] - The company plans to enhance its competitiveness by launching the pure electric 718 by 2027 and integrating localized technology in its vehicles sold in China [6] Cost Management - Porsche has initiated a global efficiency optimization plan to reduce costs, aiming to cut approximately 3,900 jobs and save €800 million in operational costs annually [6] - The company is focusing on local operations in China, with plans to establish a research center in Shanghai to enhance smart cockpit and driving assistance technologies [6]

Core Insights - Porsche's electric vehicle (EV) strategy faces challenges with aggressive targets and slow implementation, as the Cayenne Electric begins road testing and is expected to launch in 2026 [1] - The company aims for over 50% of new cars to be electric by 2025 and over 80% by 2030, but only 27% of deliveries in 2024 are expected to be EVs [1][2] - Sales have declined significantly, with a 6.1% drop in new car deliveries in the first half of 2025 and a 26% decrease in the crucial Chinese market [1][2] Sales and Financial Performance - Porsche's sales revenue for the first half of 2025 was €18.16 billion, a 6.7% decline, marking the first half-year drop since 2020 [3] - Operating profit fell to €1.01 billion, a staggering 67% decrease year-on-year [3][4] - The decline in sales is attributed to high R&D costs for EVs, underperformance in sales, and weak demand for traditional fuel vehicles [4] Product Development and Market Position - Porsche currently has two electric models: the Taycan and the Macan Electric, with the latter not expected to deliver until 2024 [2] - The Taycan has sold over 150,000 units since its launch, but the overall EV sales have not met expectations, with less than 15% of deliveries being electric vehicles [2] - The company faces competition from local Chinese manufacturers that offer advanced smart features and competitive pricing, impacting Porsche's market position [5][6] Strategic Adjustments - In September 2023, Porsche announced delays in several new EV models and extended the production life of internal combustion and hybrid vehicles for the next decade [7] - The company plans to launch the pure electric 718 by 2027 and enhance local market adaptations, including integrating local applications into their vehicles [7][8] - A global efficiency optimization plan aims to reduce approximately 3,900 jobs, saving €800 million in operational costs over the coming years [9]

冰冷的财报数据以及密集的裁员公告，正将德国汽车业的转型阵痛具象为刺骨寒意。继大众集团将2025年营 业利润率最新预期下调近一半之后，宝马集团也紧随其后下调了全年业绩展望，大众集团旗下豪华品牌保时捷甚 至发布了今年第4次盈利预警……曾经支撑起"德国制造"荣光的巨头们，如今在转型浪潮与市场寒意下步履维艰。 再加上美国汽车关税的沉重打击，多重压力使得车企盈利空间持续收窄，下调预期成为无奈的现实选择。 裁员潮的蔓延更让德国汽车业的危机显得触目惊心。继9月底博世集团宣布额外裁减1.3万个工作岗位后，另一家德 国汽车零部件巨头采埃孚在10月1日宣布裁员7600人。而在此前，大众汽车已与工会达成协议，计划2030年前在德 国裁员超过3.5万人。裁员潮已经从主机厂席卷至整个供应链，中小型零部件厂商破产数量同比激增。德国，这个 曾经机器轰鸣不息的欧洲汽车工业"心脏"正逐渐失速。 下调业绩展望"没完没了" 大众集团又一次下调了公司2025年业绩展望。其中，2025年集团营业利润率被下调至2％～3％，而公司此前预期 为4％～5％，分析师预期为4.78％；预计全年汽车净现金流为零，原本预计为10亿～30亿欧元。 这已经不是大众集团今 ...

Core Viewpoint - Beijing Hyundai officially launched the pre-sale of its first pure electric platform SUV, EO Yiou, marking a significant step in its electrification transformation and establishing a "quality first" competitive stance in the 150,000 RMB pure electric SUV market [1][9] Group 1: Pre-sale Policy - The pre-sale policy allows users to pay a deposit of 88 RMB to secure a total value of 12,000 RMB in benefits, including priority delivery rights and various subsidies [2][3] - Users can enjoy six major benefits during the pre-sale period, such as a 5,000 RMB vehicle exchange subsidy, 2,000 RMB for exclusive car colors, and a 2,000 RMB home smart charging pile [3][5] - The "Worry-Free Service Package PLUS" includes nine practical services covering common user scenarios, enhancing the overall ownership experience [3][6] Group 2: Product Quality and Features - EO Yiou is positioned as the "best quality pure electric SUV under 150,000 RMB," with features that compete with higher-priced models in display, interaction, safety, and durability [6][9] - The vehicle is equipped with a 27-inch ultra-thin 4K display, a high-performance Qualcomm 8295 chip, and a robust safety structure designed to protect passengers and the battery during collisions [6][8] - The car boasts a CLTC range of 722 km, an 88.1 kWh battery, and a charging time of approximately 27 minutes from 30% to 80%, with a 100% charging success rate across various charging stations [8][9] Group 3: Market Positioning and Strategy - The launch of EO Yiou is seen as a pivotal moment for Beijing Hyundai to redefine its image as a "new force in joint ventures" and to shift the market focus from "parameter competition" to "quality competition" [9] - The company aims to establish a "quality benchmark" in the 150,000 RMB pure electric SUV market, promoting rational competition and enhancing brand trust in the new energy sector [9]

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Insights - The report highlights a significant growth in the European electric vehicle (EV) market, with September 2025 sales reaching 307,000 units, a year-on-year increase of 34.7% [5][14] - The penetration rate of new energy vehicles in Europe has risen to 31.8%, up by 5.8 percentage points year-on-year [14] - The report emphasizes the ongoing support from government policies and subsidies across various European countries, which are expected to sustain demand for electric vehicles [15][41] Summary by Sections Electric Vehicle Sales - In September 2025, the sales of new energy vehicles in nine European countries reached 307,000 units, representing a year-on-year growth of 34.7% [5][14] - The breakdown includes 198,000 battery electric vehicles (BEV), up 22.8% year-on-year, and 108,000 plug-in hybrid electric vehicles (PHEV), which saw a remarkable increase of 63.6% [14] Country-Specific Insights - **Germany**: BEV sales reached 45,000 units in September, a year-on-year increase of 31.9%, with a penetration rate of 19.3% [16] - **United Kingdom**: BEV sales were 73,000 units, up 29.1% year-on-year, with approximately 25% of BEV models qualifying for subsidies [19] - **France**: BEV sales reached 31,000 units, a 12.8% increase year-on-year, with the highest market share of 22.3% [22] - **Italy**: PHEV sales surged by 165.8% year-on-year, with a total of 11,000 units sold [33] - **Spain**: BEV sales increased by 59.7% year-on-year, driven by new model launches and promotional activities [37] Investment Recommendations - The report recommends investments in lithium battery companies such as CATL, Yiwei Lithium Energy, and Xinwangda, as well as in lithium materials and structural components [41] - Specific beneficiary stocks include Hunan Youneng, Fu Lin Precision, and others across various segments of the electric vehicle supply chain [41][42]

这场交易的中断，折射出两个方向的困局：对鸿海而言，是造车版图迟迟难以破局；对采埃孚而言，则 是转型周期拉长、财务压力陡增的现实。 经观感知 鸿海精密工业与采埃孚的交易，或将不会走到签字桌前。 这场历时两年的跨境收购，本被视为鸿海在电动车产业链中向上突破的重要一步。鸿海计划入股采埃孚 集团旗下动力总成业务 Division E，以借助这家德国零部件巨头的技术积累，加速在电驱系统领域的布 局。然而，今年秋天，这笔交易突然搁浅。 原因并不复杂。鸿海在尽职调查阶段认定，Division E 的整体估值介于 15 亿到 25 亿欧元之间，远低于 此前市场甚至公司方面内部曾谈及的 35 亿欧元估值。 同时，净资产价值（Equity Value）在扣除债务与养老金负担后呈现负值，与此前曾预计的 13 亿欧元正 值相去甚远。正如文件边注所写："no deal if equity value is negative.（净资产为负，就停止交易）"" 而在欧洲，采埃孚的传统支柱业务却正逐步失守。作为全球第三大零部件供应商，其在变速器领域长期 与博世、爱信并列，但电动化进程改变了利润结构。2018 年起，采埃孚持续投入电驱与自动驾驶 ...