《科技成果转化为标准指南》推荐性国家标准提供了科技成果转化为标准的需求分析、可行性分析、可 行性评估、标准类型与内容确定等方面的指导。标准的实施有助于推动前沿和关键新兴技术领域成果转 化，促进标准与科技创新、产业创新深度融合。 新华财经北京2月1日电 2月1日起，涉及5G移动通信安全、中小学生午休课桌椅、消费者服务、电梯安 全、地震救援队伍能力等一批重要国家标准开始实施，将为引领和规范新兴产业及未来产业的发展、保 护消费者权益、保障人民群众生命财产安全提供标准支撑。 《5G移动通信网通信安全技术要求》推荐性国家标准确立了5G移动通信网通信安全架构，规定了5G移 动通信网的接入安全、网络安全、用户隐私防护、安全服务等通信安全技术要求及安全功能，并描述了 相关安全流程等。标准的实施有助于提升通信网络与垂直行业融合时的通信安全能力，确保5G移动通 信网的通信安全。 《软件过程能力成熟度模型》推荐性国家标准规定了软件过程能力成熟度框架、战略与治理、开发与交 付、管理与支持和组织保障四组能力域在成熟度五个等级中的能力要求。标准的实施有利于软件企业改 进软件过程、提升管理水平，实现软件行业整体能力水平的提升，促进我国软件 ...

转自：法治日报 （来源：法治日报） 记者手记 整理完采访录音和调研材料时，窗外的风还在呼啸，和福建消费者李女士描述的"试"吃那天的风，似乎 没什么两样。 李女士说，她从未想过一次抱着"尝鲜"心态的"试"吃，会演变成一场在冷风中擦桌椅、 被强制要求写好评的糟心事。 转身看向商家这一端，同样是满腹苦水，一些商家的吐槽帖中，密密麻 麻的文字里满是经营焦虑。 采访中，我一直在思考："试"吃本应是连接商家与消费者的桥梁，为何会 变成双向尴尬的"围城"？消费者在城外抱怨体验不佳，商家在城内苦恼投入落空。 答案，或许藏在"错 位"二字里。消费者期待的是平等的体验和客观评价的权利，商家追求的是流量转化和口碑提升，双方 的诉求本无冲突，却因一些商家的短视行为、部分消费者的非理性评价，产生了裂痕。 "试"吃模式的 冷暖，从来不是一方的感受。它需要商家拿出真诚——不是把"试"吃当作"流量噱头"，而是真正当作展 示产品和服务的窗口；需要消费者保持理性——宽容不等于纵容，如实评价既是对自己负责，也是对其 他消费者负责；也需要消费平台扛起责任——完善规则、加强监管，让中奖机制更加透明，让评价体系 更加公正。 采访结束时，李女士说的最后一 ...

Group 1 - The core theme of the news is the early onset of the New Year consumption boom in Shanghai, with various shopping districts enhancing their promotional activities to create a festive atmosphere for consumers [1] - The First Eight Hundred Partners' "Brilliant 123! Year-End Carnival" has expanded its duration from a single night to 11 days, marking its 30th anniversary with upgraded promotional strategies [3] - The most popular area in the First Eight Hundred Partners is the gold jewelry counter, with significant discounts on gold products, including a reduction of 40 yuan per gram for weighted gold and up to 7.4% off for certain items [3][5] Group 2 - The First Eight Hundred Partners has introduced an "experience" element by transforming its atrium into a music stage, featuring a 5-hour performance by the Shanghai Light Music Orchestra on New Year's Eve [5] - The Xinyi Taikoo Hui in the Nanjing West Road shopping district is hosting a winter event called "Oh là là White Xiang Xiang," featuring a large art installation that symbolizes cultural dialogue between Shanghai and Paris [6][8] - The collaboration between Heytea and the toy brand Pop Mart's IP "Starry People" has launched a global co-branded product, generating significant interest among young consumers and enhancing the festive spirit of the year-end consumption season [10]

Core Viewpoint - The recent release of national standards by the State Administration for Market Regulation aims to enhance consumer protection and create a trustworthy, fair, convenient, and safe consumption environment [2]. Group 1: Consumer Information Rights - The systematic revision and upgrade of national standards for consumer product instructions have been initiated, including the release of new versions for toys and furniture, which now require detailed information on materials and maintenance [4]. - Ongoing revisions are being organized for general instructions and specific categories such as household appliances, cosmetics, textiles, and sports equipment to ensure clear product information for consumers [4]. Group 2: Enhancing Consumer Experience - Four national standards have been released focusing on service design, user experience, service evaluation, and complaint handling to improve service quality and protect the rights of vulnerable consumers [6]. - Upcoming standards will address consumer experience centers and service in commercial areas to further enhance diverse consumption scenarios and create a safe shopping environment [6]. Group 3: Consumer Privacy Protection - The adoption of ISO international standards has led to the development of national standards for consumer privacy protection in product and service design [8].

Core Insights - The 17th Double 11 shopping festival has evolved from a simple discount season to a more complex consumer experience, reflecting a shift in consumer behavior towards more rational and value-driven purchasing decisions [1][2] Group 1: Future-Oriented Consumption - The trend of "future-oriented consumption" is emerging, where consumers are booking travel in advance at fixed prices, allowing for flexibility in their travel plans [3][5] - Popular travel packages, such as the "Disney Toy Story Hotel" and "Kaiyuan 999" packages, emphasize value-added services like early park entry and flexible stay options, showcasing a shift from price competition to value competition [3][4] Group 2: Beauty and Skincare Market - The beauty and skincare sector has transitioned from price wars to a focus on product ingredients, efficacy, and consumer experience, with the phrase "price stability and quality improvement" becoming central [7][9] - Consumers are increasingly prioritizing the value of products over discounts, as evidenced by the success of domestic brands that offer high-quality products at lower prices compared to international brands [6][10] Group 3: Smart Home Appliances - The integration of AI technology in home appliances, such as smart vacuum cleaners and refrigerators, is enhancing user experience by providing features like self-cleaning and expiration reminders [11][15] - The demand for smart home products is rising, with significant sales recorded during the Double 11 event, indicating a growing consumer preference for convenience and efficiency in household management [12][16]

Core Points - The National Market Supervision Administration has released a series of national standards focused on consumer protection, including product usage instructions, service experience enhancement, and consumer privacy protection [1][2][5] - The new standards aim to improve consumer awareness and safety, particularly in the context of children's toys and furniture, by mandating clear labeling of materials and maintenance instructions [1][2] - The standards also address the need for digital formats and QR codes to cater to e-commerce and environmental considerations [1][2] Group 1: Consumer Information and Safety - The updated standards for product usage instructions include specific requirements for toys and furniture, enhancing clarity on materials and maintenance [1][2] - The initiative responds to the evolving consumer market, which now includes a diverse demographic with varying needs, particularly in terms of readability and accessibility of information [2] Group 2: Service Experience Enhancement - New standards have been introduced to improve service quality and consumer experience, particularly for vulnerable consumers, covering the entire service process from design to complaint handling [3] - Additional standards related to consumer experience centers and service in shopping districts are forthcoming, aimed at creating a safer and more reliable shopping environment [3] Group 3: Privacy Protection - A new national standard has been established focusing on consumer privacy protection throughout the product lifecycle, providing guidelines for design, production, and usage [5] - The upcoming release of application case studies will illustrate privacy protection in typical scenarios, such as online retail and smart home devices [5] - The standards align with international practices while addressing local needs, offering clear guidance for businesses to enhance consumer privacy in the digital marketplace [5]

Core Insights - The article emphasizes the irreplaceable nature of physical stores in consumer shopping experiences, highlighting that despite the time and cost involved, many consumers enjoy the traditional shopping method [1] - It contrasts online shopping with in-store shopping, noting that the latter offers a multifaceted experience that includes exploration, leisure, social interaction, and emotional fulfillment [1] Group 1: Consumer Experience - Physical stores provide a unique shopping experience that goes beyond mere transactions, fulfilling emotional and social needs [1] - The enjoyment derived from in-store shopping indicates its continued relevance in the face of online shopping convenience [1] Group 2: Business Strategies - Some physical stores have successfully adapted by integrating shopping, dining, and entertainment into a one-stop service model, catering to diverse consumer needs [1] - The introduction of unique products and trendy elements in stores aligns with the new consumer trends that prioritize individuality, experience, and social interaction [1] Group 3: Market Dynamics - The competition between physical stores and online retailers is characterized by a focus on quality products and services, which can enhance consumer engagement and market vitality [1] - The article suggests that a thriving physical retail environment can contribute positively to overall consumer spending and market prosperity [1]

Core Viewpoint - Leshar is navigating the competitive beauty retail landscape by focusing on consumer needs and expanding its store presence despite market challenges [1][4]. Company Overview - Founded in 2012, Leshar has transformed from a cosmetics agent to a multi-category lifestyle store, now focusing on "beauty lifestyle" concepts with over 180 stores nationwide and a membership base exceeding 4 million [1][4]. Retail Strategy - Leshar emphasizes a unique shopping experience by transitioning from traditional sales methods to a demand-matching service, enhancing customer engagement through digital tools and personalized member benefits [2][3]. - The company offers significantly lower prices for branded products, often at half the price of traditional counters, which raises consumer questions about quality control and product freshness [2][3]. Supply Chain Management - Leshar employs a "risk-sharing, profit-sharing" model with suppliers to ensure quality and price balance, while also implementing a "30-day no-reason return" policy to build consumer trust [3][5]. - The company focuses on a "small but refined" product selection strategy, collaborating with major brands like Procter & Gamble and Unilever to secure exclusive resources [2][3]. Market Dynamics - The beauty retail market in China is projected to reach 610 billion yuan by 2025, with a 12.1% year-on-year growth, but the channel landscape is becoming increasingly polarized, with online sales dominating [4]. - Traditional retailers face pressure, while new entrants like KKV and Miniso are emerging, creating a highly competitive environment [4][5]. Future Outlook - Leshar believes that the beauty retail industry has not peaked, as consumer demands continue to evolve, and plans to innovate and expand based on user needs [5].

Core Insights - The convenience of online shopping has not diminished the appeal of physical stores, which continue to attract consumers due to unique experiences and services [1] - Consumers today seek not only products but also experiences and emotions, emphasizing both cost-effectiveness and emotional value in their purchases [1] - Physical retail stores are leveraging their advantages to enhance shopping experiences, creating new consumption scenarios and models that contribute to economic growth [1] Group 1 - The rise of online shopping has made purchasing easier, yet physical stores remain vibrant and popular among consumers [1] - Consumers are increasingly valuing the experience and emotional satisfaction associated with shopping, beyond just the products themselves [1] - By creating engaging shopping environments and providing face-to-face services, physical retailers are enhancing customer experiences and driving consumer interest [1] Group 2 - The diverse needs of consumers can be understood through their shopping habits, revealing significant opportunities for physical retail [1] - By capitalizing on their unique strengths, physical stores can offer fresh and comfortable experiences, boosting consumer engagement and economic activity [1]

Core Insights - The successful two-year anniversary celebration of New Town Holdings' Urumqi Midong Wuyue Plaza attracted nearly 150,000 visitors and initiated a series of summer activities to boost regional consumption and lifestyle [1][10] Group 1: Event Highlights - The anniversary event featured over 20 cultural, entertainment, and interactive shopping activities, creating a vibrant summer landmark for the community [1] - The event utilized the "Capybara" core IP to create a full-day experience matrix, combining daytime activities with nighttime festivities to engage a younger consumer base [3][10] - Various entertainment options, including a stage play of "Frozen" and interactive themes, successfully attracted diverse interests and increased foot traffic across different sectors [3][10] Group 2: Promotional Strategies - The event offered exclusive member benefits and promotions across all sectors, encouraging consumer spending through various incentives [7][9] - Specific promotions included rewards for spending thresholds, such as gifts for purchases over 200 yuan and discounts on jewelry and apparel, enhancing the value proposition for consumers [7][12] - The combination of "member benefits + all-sector promotions" effectively stimulated consumption and built a high-value member base [9] Group 3: Business Impact - The anniversary celebration significantly enhanced foot traffic, sales, and brand influence, confirming the plaza's strong appeal to its core customer base [10] - The integration of various brands and promotional activities created a "one-stop shopping experience," reinforcing the plaza's position as a leading leisure, shopping, and entertainment destination in the region [12] - Following the anniversary, the plaza will launch a series of summer activities to maintain commercial momentum and solidify its status as a regional commercial benchmark [14][17] Group 4: Company Overview - New Town Holdings, founded in 1993 and headquartered in Shanghai, has rapidly expanded to operate 202 Wuyue Plazas across 145 major cities in China, with 174 already opened [17][18] - The company adheres to a dual-driven long-term strategy of "residential + commercial," focusing on deepening its presence in key urban areas while enhancing consumer insights [18] - Committed to high-quality and sustainable development, New Town Holdings aims to innovate its products and services, ensuring a happy living experience for consumers [18]