新华社澳门11月11日电 题：跟随全运脉动打开魅力澳门 新华社记者齐菲、郭雨祺、刘刚 当第十五届全国运动会圣火在广东奥林匹克体育中心熊熊燃烧，全国的目光汇聚粤港澳大湾区。这一国内水平最高、规模最大的综合性运动会首 次由广东、香港、澳门三地联合举办，全运会的历史翻开崭新一页。 作为东道主之一，澳门赛区承办乒乓球、三人篮球、五人篮球（男子18岁以下组）、排球（女子成年组）以及空手道5个比赛项目。随着全运时间 到来，澳门"世界旅游休闲中心"与"体育之城"魅力叠加，精彩无限。 走进"旅游之都" 跑上大堂斜巷，右转前往大堂前地……转入大三巴斜巷、大三巴巷，右转至耶稣会纪念广场……本届全运会澳门赛区火炬传递在半岛老城区进 行，途经澳门历史城区多处主要景点，濠江古今交响、中西交融的独特魅力徐徐铺展。 中西合璧的历史城区，摩登时尚的氹仔旅游综合体，悠闲轻快的路环……作为持续保持高位热度的旅游目的地，澳门文旅招牌闪闪发光。全运会 期间，许多旅客和体育爱好者走进这座城市，在欣赏赛事之余，感受旅游之都的风采。 "澳门旅游环境很好，产业发展多年，一直给人舒适、方便、友好的感觉。"珠海旅客陈翠玲说，自己和朋友几乎每个月都会来澳门，这里 ...

Group 1 - The 15th National Games is the largest and longest in history, co-hosted by Guangdong, Hong Kong, and Macau, with over 14,000 athletes participating in competitive events and around 11,000 in mass sports activities [1] - The event showcases the highest level of national sports, with a strong atmosphere of enthusiasm among the public, reflecting the spirit of unity and passion for sports [1][2] - The National Games serve as a platform for integrating competitive and mass sports, promoting public health and enhancing the quality of life for citizens [2] Group 2 - The construction of a strong sports nation is a key goal in the modernization of the country, with sports playing a vital role in improving public health and driving economic and social development [2] - By the end of 2024, the number of sports venues in China is expected to reach 4.8417 million, with a total area of 4.23 billion square meters, and over 38.5% of the population regularly participating in sports [2] - The establishment of community fitness circles and the opening of public sports facilities have significantly improved access to fitness, enhancing the sense of happiness and well-being among the populace [2]

Core Insights - The "2025 Li Ning Cup" China Pickleball Tour (CPC-1000) and the China Pickleball City Challenge - Wuhan Station (CPC-T1000) concluded with the determination of champions in 8 events [1] - The event attracted 22 teams and 338 participants, with ages ranging from 18 to 65 years [2] - The popularity of pickleball in China has surged, with nearly 900 events held and around 100,000 participants since the China Tennis Association began promoting the sport in 2023 [2] Industry Development - The CPC grading tour system was launched in 2024, leading to 80 events held nationwide [2] - Pickleball is gaining traction due to its accessibility, low cost, and engaging nature, contributing to the promotion of national fitness initiatives [2] - The sport is also positively impacting the "sports + tourism" consumption model and surrounding industry development [2]

Core Points - The 26th Guangdong International Sporting Goods Expo and the 22nd Guangdong-Hong Kong-Macao International Sporting Goods Expo officially opened in Guangzhou, themed "Together for Sports, Building a Sports Bay Area" [1] - The event is co-hosted by the Guangdong Provincial Sports Bureau, the Hong Kong SAR Government's Culture, Sports and Tourism Bureau, and the Macao SAR Government's Sports Bureau, and has become the largest and most influential sports exhibition in South China [1] - Guangdong aims to leverage opportunities in the next decade to enhance its sports industry, focusing on transformation, innovation, and brand development to support high-quality economic and social growth [1] - The signing of the "Guangdong-Hong Kong-Macao Greater Bay Area Sports Event Cooperation Memorandum (2026)" marks a new milestone in regional cooperation [1] Industry Developments - The "Guangdong Sports Chief Promoter Program" was officially launched, gathering Olympic champions and aiming to expand to outstanding figures in sports, education, and technology, thereby broadening the network of Guangdong sports [2]

"苏超"出圈 常州出彩 人文经济学的常州实践 智库座谈会 中国 · 常州 2025.11.09 嘉宾观点 沈 和 江苏省城市经济研究会会长 "苏超"的价值取向,生动诠释 了现代化人民城市三大时代特征, 其中,足球的人民性是本质属性; 现代性是时代属性;系统性是方法 属性。 ‍‍ 心中状思想性象传播研究中共 城市品牌研究室执行主任 文化作为软实力,其发展可借 助"巧实力"，若能找到巧妙切 入点,将以更高效的方式达成发 展目标。 媒体为城市人文经济发展注入 动能,而人文经济的发展需求又 反向推动媒体持续革新,二者形 成双向赋能的良性互动。 all 常州市文化广电和旅游局党组书记、局长 "共情"是"苏超"文旅传播与 产品"出圈"的关键,唯有能与公 众共情的传播,才能持续产生影响 力并形成热度;唯有能满足市民游 客情感情绪需求的产品,才能拥有 长久的生命力。 郭林文 中国人民大学文化产业研究院副院长 人文经济学核心观点有三:一是 以人为本,围绕人的需求推进经济发 展;二是强调特色，通过文化的赋能 形成特色;三是思想引领，通过提升 人的意识与观念助力经济增长。 V H N 十文 常州市新闻传媒中心党委书记、主任 方 静 ...

Core Points - The 15th National Games officially opened on November 9, 2023, in Guangdong, Hong Kong, and Macau, showcasing the highest level of competition in various sports across the country [1] - The event features a record number of participants, with 34 competitive sports and 23 mass sports, totaling 419 and 166 events respectively [2] - The Henan delegation aims for strong performance, having already secured 7 gold, 9 silver, and 13 bronze medals in preliminary events [2][3] Group 1: Competitive Sports - The competitive sports section includes 34 major events and 419 sub-events, with 57 sub-events completed before the opening ceremony [2] - Henan's delegation consists of 549 athletes competing in 25 major events and 233 sub-events, marking the largest participation in history [2] - Notable athletes include Olympic champions Zhu Ting and Lv Yang, alongside seasoned competitors and emerging young talents [2][7] Group 2: Mass Sports - The mass sports section features 23 major events and 166 sub-events, with 148 sub-events completed prior to the opening [2] - Henan's mass sports delegation includes 570 athletes participating in 21 major events and 94 sub-events [2] - The province has achieved significant success in mass sports, winning multiple medals in football, wrestling, table tennis, and gateball [2] Group 3: Development Achievements - Over the past four years, Henan has made substantial progress in sports development, enhancing public satisfaction with fitness initiatives and building 245 sports facilities [5] - The province has hosted 5,743 sports events, engaging over 8.26 million participants, and has improved the integration of fitness and health services [5] - In competitive sports, Henan has focused on adjusting project structures and enhancing training quality, leading to improved performance in traditional and emerging sports [6] Group 4: Traditional and Emerging Sports - Henan's delegation showcases both traditional strengths in cycling and rowing, with athletes like Bao Shanju and Lv Yang leading the charge [7] - The province has also made strides in new sports, such as breaking records in the rowing category and featuring young talents in gymnastics and table tennis [7][8] - The focus on foundational sports like athletics and swimming has yielded promising results, with several athletes achieving national recognition [9][10] Group 5: Team Sports - Henan has a strong foundation in team sports, with 12 teams reaching the finals in the "three major ball" sports: football, basketball, and volleyball [11] - The province's teams have shown competitive spirit, with notable performances in women's football and volleyball, including victories against previous champions [11] - The emphasis on revitalizing team sports aligns with national trends in sports development, aiming to enhance overall performance and participation [11]

Group 1: Zero Tariff Policy and Economic Impact - Hainan Free Trade Port welcomed a significant "zero tariff" deal with an Airbus A330-941 aircraft, valued at approximately 807 million yuan, resulting in a tax exemption of about 114 million yuan, marking the highest single exemption under the policy for transportation and yachts [5] - The implementation of the zero tariff policy has led to a notable increase in high-value imports, showcasing the effectiveness of Hainan's trade policies [5] Group 2: Investment and Economic Development - The China Overseas Chinese Business Investment Conference in Hainan signed 38 projects with a total investment exceeding 36.2 billion yuan, highlighting the growing interest and investment opportunities in the region [6] - The conference attracted over 800 overseas Chinese business representatives from 104 countries and regions, emphasizing Hainan's strategic position as a hub for international investment [6] Group 3: Duty-Free Shopping Performance - On the first day of the new duty-free shopping policy, Hainan recorded sales of 78.54 million yuan, with 54,800 items sold to 12,700 shoppers, reflecting a 6.1% increase compared to the previous day [7] - The new policy also introduced additional product categories, including pet supplies and portable musical instruments, contributing to the overall sales figures [7] Group 4: Sports Achievements - Hainan's first gold medal at the 15th National Games was won by cyclist Zhang Hao, marking a significant achievement for the province in competitive sports [8] Group 5: International Events and Participation - The 2025 China (Hainan) International Tropical Agricultural Winter Trade Fair will feature Thailand and Pakistan as the main guest countries, with participation from 16 countries, indicating Hainan's growing international engagement [11]

Core Insights - The "Fan Super" event is successfully integrating sports, culture, and tourism, significantly boosting consumption and tourism in the Tongren region since its inception in September [1][11] Group 1: Event Impact on Local Economy - The "Fan Super" event employs an "all-region main venue" model, rotating among 10 districts, creating consumption hotspots and enhancing local engagement [3] - The event has led to a noticeable increase in local business activity, with restaurants and cultural product stalls experiencing high foot traffic and sales [5] - The event has resulted in a more than 50% increase in bookings for local accommodations in areas like Songtao, driven by promotional offers linked to the event [3] Group 2: Tourism and Visitor Engagement - The combination of daytime sightseeing and evening matches has become a standard for visitors, with significant increases in tourist numbers at key attractions like Fanjing Mountain and Zhushang Ancient Town compared to the previous year [7] - Travel agencies from cities like Shanghai are incorporating the "Fan Super" event into their itineraries, showcasing it as a new promotional window for Tongren [7] Group 3: Agricultural Product Promotion - Local agricultural products such as Jiangkou matcha and Dejiang Tianma have gained exposure through the event, creating a beneficial cycle of "event-driven traffic—ecological display—product consumption" [9] - Vendors at the agricultural product exhibition have reported increased sales due to the event's built-in audience, alleviating previous challenges in attracting customers [9] Group 4: Cultural Integration - The event has successfully merged sports with local cultural exhibitions, enhancing the overall visitor experience and promoting local heritage through performances and product showcases [11]

Core Points - The 15th National Games will be held from November 9 to 21, 2023, in Guangdong, Hong Kong, and Macau, marking the first time the event is co-hosted by these three regions [1][3] - The event features 34 major sports and 419 sub-events, utilizing 105 venues across the three regions, with Guangzhou hosting the most events [3] - The opening ceremony will take place at the Guangdong Olympic Sports Center, which has been upgraded and renovated to enhance its facilities and aesthetics [5][6] Venue Highlights - The Guangdong Olympic Sports Center will host the opening ceremony and key events such as athletics and diving, showcasing its multifunctional capabilities [3][5] - The center's design is inspired by the local environment, featuring a blue color scheme and increased green space, enhancing the overall atmosphere [6] - The Tianhe Sports Center, a historic venue, has undergone a zero-carbon renovation, adding modern amenities and fitness spaces for public use [10][13][15] - The Dawan District Cultural and Sports Center in Nansha, Guangzhou, is designed to provide a unique viewing experience of both sports and the sea [30][32] - The Shenzhen Sports Center features advanced technology, including a "breathing" lawn and smart running tracks, promoting a modern sporting experience [34][36][37] - The Hong Kong Kai Tak Sports Park will host handball events and features a retractable roof for versatile use [41][42] - The Macau East Asian Games Sports Complex, known as the "Macau Egg," will host volleyball and badminton events during the games [46][48] Mascots and Cultural Elements - The mascots "Xiyangyang" and "Lerongrong," inspired by the Chinese white dolphin, symbolize the unity of Guangdong, Hong Kong, and Macau, and have gained popularity online [18] - The venues incorporate local cultural elements, with the Guangdong Provincial Sports Stadium reflecting historical significance and modern design [20][25][27]

Core Insights - The 15th National Games will be held from November 9 to 21, showcasing a blend of sports passion and the charm of the Greater Bay Area [1] - The National Games serve as a significant platform for promoting national fitness, stimulating sports consumption, and supporting national development strategies [1][2] - The event has evolved through reforms and innovations, enhancing public participation and integrating grassroots sports with elite competitions [1][2] Sports Development - The inclusion of new Olympic sports like rock climbing, skateboarding, and breaking dance reflects the dynamic adjustment of competition events to align with current sports trends [1] - The reform of competition systems, such as joint teams and cross-regional collaboration, is breaking down geographical barriers and optimizing resource allocation for athlete development [2] Public Engagement and Infrastructure - The National Games have spurred a nationwide sports enthusiasm, leading to the construction of nearly 2,000 sports parks and over 20,000 kilometers of fitness trails since the 14th Five-Year Plan [2] - Post-event, sports venues will be opened to the public, enhancing community fitness initiatives and addressing the challenge of accessible fitness locations [2] Economic Impact - The preparation and hosting of the National Games are driving growth in various sectors, including venue construction, equipment manufacturing, hospitality, transportation, and advertising, creating numerous job opportunities [3] - The event attracts social capital investment in the sports industry, fostering the growth of various sectors such as competitive performance, fitness leisure, venue services, and sports training [3] - The sports industry in China has seen rapid growth over the past five years, with its contribution to GDP steadily increasing, highlighting the National Games' significant role in this development [3]