电商"618"大促进行中，国家补贴政策拉动消费持续增长。多家电商平台发布的首轮战报显示，家电手 机等产品销量迎来"开门红"。 近日，美团闪购发布"618"首周期消费数据显示：5月28日至6月1日，手机、电脑整机、智能设备、电子 教育、小家电、厨卫大家电等50余类商品成交额同比增长超过1倍，其中智能设备增长超8倍，电子教育 类商品增长超5倍，电脑整机增长超3倍。多个3C家电品牌"618"前联合美团闪购落地国补，华为、荣 耀、飞利浦、九阳等品牌成交额同比增长超2倍；小米、苏泊尔（002032）等品牌成交额同比增长翻 倍。 据京东方面消息，5月30日晚8点，京东"618"正式开启。在国补以及平台补贴下,京东家电家居在开门红 1小时内，共有超500个家电家居品牌成交额同比增长超10倍；美的、海尔等品牌成交额破亿；超300个 家电家居品牌的"闪电新品"销售同比增长超过500%。中国十大智能家电家居品牌同比增长超过500%。 天猫"618"各大品牌成交额同样持续高涨。此前消息显示，截至5月30日晚9点，苹果、美的、海尔、小 米、华为、格力、vivo等217个品牌破亿。3C数码、美妆、家电家装等各大行业成交超预期。平台上多 ...

文 | 贝塔商业 "你是被厂商养着的！" 这或许是王自如最不愿提及的往事，当年罗永浩在直播辩论中的一句话，几乎断送了王自如在科技界的职业生涯。 十一年后的今天，王自如宣布再次回归科技界，以"王自如AI"的名字重新出发。他说，工资条没那么重要。他感谢董明珠和雷军，给了他勇气。不过对于 现在也在AI行业的罗永浩，他并未提起。但对于想进入AI行业的原因，他和罗永浩带货一样直爽：因为"来钱快"。这一次，大众还会愿意关注他吗？ 从时代的镜头里退场 在中国科技内容领域的早期叙事中，王自如无疑是个高光人物。他有视频剪辑的节奏感，也有工程师式的理性表达，最重要的是，当年的他，是站在内容 创作顶峰的科技男神。 自2009年起做数码开箱，到2012年创办ZEALER，再到后来拿下雷军的顺为资本、各大手机厂商的合作资源，他不仅带火了一个新兴内容赛道，更在那 个"评测"还停留在论坛贴图的年代，建立了"数码测评"这个赛道的行业标准和话语权。 那时他站在镜头中央，iPhone、锤子、三星、OPPO轮番登场，每一次拆解和点评都被视为准权威发布。他是内容领域的"秩序制定者"，是观众眼中"说真 话的年轻人"。 但故事很快发生了反转。 两个人： ...

Domestic News - The Chinese government aims to improve water efficiency, with the water consumption per ten thousand GDP decreasing by 4.4% in 2024 compared to 2023 [1] - The Ministry of Water Resources reported a slight increase in total water consumption nationwide, while unconventional water supply continues to rise, optimizing the water source structure [1] - The State Council is advancing legislative work for 2025, focusing on various financial regulations and management guidelines [2] - China has established the world's largest internet-based electricity service system, with over 400 million registered users and an online processing rate exceeding 97% [2] - In the first five months of this year, China approved 468 new national standard substances, marking a 65.9% year-on-year increase [2] - The China Logistics and Purchasing Federation reported a warehouse index of 50.5% for May, indicating stable growth in the warehousing sector [3] - Chongqing has released a list of 42 low-altitude economic application scenarios and 40 capability lists, focusing on modern urban governance and low-altitude logistics [3] - Zhengzhou is enhancing consumer subsidies in key sectors like automobiles and home appliances, launching a gold and jewelry consumption subsidy program [3] International News - Emerging markets have seen record inflows of funds into stocks and bonds over the past eight weeks, with nearly $95 billion in cash inflows in the latest week [5] - The Bank of Thailand has revised its inflation forecast for the year to a range of 0.0% to 1.0% [5] - The Reserve Bank of India unexpectedly cut interest rates by 50 basis points, marking the third consecutive rate cut, with a total reduction of 100 basis points since 2025 [5] - The Swiss National Bank stated it does not aim to prevent trade balance adjustments or gain unfair competitive advantages for the Swiss economy [5]

| 数据来源:商务部 数据截至时间:2025年5月31日 | | | | | | --- | --- | --- | --- | --- | | 品类 | 已购数量(万件) | 平均单价(元/台) | 补贴标准 | 资金消耗测算(亿元) | | 汽车 | 412 | | 报废更新:新能源2万、油车1.5万 | 650-680 | | | | | 置换更新:新能源1.5万、油车1.3万 | | | 家电 | 7761.8 | 3450 | 二级能效15%;一级能效20% | 550-580 | | 手机数码 | 5662.9 | 2800 | 单件价格≤6000元,补贴15%,每件补贴≤500元 | 250-260 | | 电动自行车 | 650 | | 未统一补贴标准 | 40-50 | | 家装厨卫 | 5763 | | 未统一补贴标准 | 60-80 | | | | 合计 | | 1550-1650 | 2025年以来，随着消费市场逐渐回暖与促销周期的密集推进，国补资金的消耗节奏呈现 "高开快走" 态势。 截至2025年5月31日，国补资金消耗预计已达 1550-1650 亿元规模，月均消耗超 300 亿 ...

Core Viewpoint - The green smart home appliance subsidy program in Chongqing has been suspended due to the exhaustion of available funds, impacting consumer purchasing behavior and the home appliance market [1][4][10]. Group 1: Policy and Funding - The "National Subsidy" policy for green smart home appliances was implemented to promote the replacement of old appliances with new ones, with a total of 300 billion yuan allocated for 2025, doubling the amount from 2024 [4][5]. - The funding is distributed to local governments based on a 9:1 cost-sharing principle, with varying central government support ratios across different regions [5][6]. - As of June 3, the first round of subsidy funds in Chongqing has been fully utilized, leading to the suspension of the subsidy program until further notice [1][4]. Group 2: Market Impact - The suspension of the subsidy program has led to a significant impact on home appliance sales, particularly during the 618 shopping festival, with reports of increased foot traffic and sales prior to the suspension [10]. - Chongqing's implementation of the subsidy program has resulted in 42.88 billion yuan in subsidies claimed, benefiting 3.4 million consumers and driving 288 billion yuan in sales for key products [9][10]. - The overall demand for consumer goods under the old-for-new policy has been strong, with many regions reporting high utilization rates of the initial subsidy funds [5][6].

阳台山 图源：深圳新闻网 ● 2024年深圳市"十大体育赛事活动"授牌仪式在深圳市体育中心体育馆举行，宝安共有3项赛事入围三项榜单，成就"大满贯"。 ● 近日，宝安人才工作者赴东莞开展学习交流活动，学习东莞市在人才服务、人才阵地建设等方面的成功经验，推动宝安区人才工作及"1+10"人才阵地建 设。 ● 今天10:00！宝安区电子消费券开抢！ ● 六月，你的工资或多两笔钱！ ● 近日，区领导到新安街道走访调研企业，了解企业发展情况，并要求各有关部门积极对接企业需求，以更优服务助力企业在宝安做大做强。 ● 多家优质宝安企业携明星产品及应用解决方案亮相国内外行业盛会！ ● 世界汉学大会将首次在深圳宝安举办！ ● 速来投稿！"发现身边美好"文明实践活动聚焦"住得舒心"视角，期待你的热情参与，一起展现宝安宜居之美。 ● 今天下午，宝安区12个高考考点面向考生开放！ ● 2025年宝安区小学一年级、初中一年级新生网上报名将于6月7日开始。 ● 宝安区2025年秋季学期幼儿园招生工作开始啦！宝安区幼儿园招生系统操作指引。 ● 近日，由宝安团区委与区教育局联合主办的"Ai心启航·智护成长"湾区青少年心理健康科技节在宝安青少年 ...

Core Viewpoint - The "old-for-new" policy for consumer goods is not a standalone initiative but is accompanied by a series of measures such as easing access, reducing restrictions, and optimizing regulations, which collectively enhance its effectiveness and stimulate economic growth [1][5]. Group 1: Policy Impact on Consumer Behavior - As of May 31, the number of applications for the automobile "old-for-new" subsidy reached 4.12 million, indicating a robust response from consumers [1]. - In April, the domestic retail penetration rate of new energy passenger vehicles reached 51.5%, an increase of over 7 percentage points compared to the same period last year [1]. - The policy has led to a significant increase in the sales of high-end digital products, with 76% of new purchases falling within the price range of 2000 to 6000 yuan [2]. Group 2: Economic and Market Dynamics - The "old-for-new" initiative has created a market space worth trillions of yuan, as the total number of automobiles exceeds 300 million and major household appliances exceed 3 billion units [1]. - The sales of household appliances and audio-visual equipment increased by 38.8% year-on-year in April, leading all categories of consumer goods [4]. - The total subsidies distributed to consumers in the first five months of this year amounted to approximately 1.75 billion, driving related sales to 1.1 trillion yuan [4]. Group 3: Policy Expansion and Support - In 2024, the policy will expand to include additional categories of household appliances and digital products, with subsidies for new energy vehicle replacements increased to a maximum of 15,000 yuan [3]. - The funding support for the "old-for-new" initiative has reached 300 billion yuan, doubling from the previous year, with over 160 billion yuan already allocated by the end of April [3]. - The policy's flexibility and adaptability are evident as local governments enhance subsidy standards and optimize participation details to maximize consumer benefits [3]. Group 4: Long-term Economic Outlook - International investment banks have raised their growth forecasts for China's economy in 2025, attributing part of this optimism to the positive effects of the "old-for-new" policy on consumption and domestic demand [5].

转自：中国质量报 本报讯 （记者徐建华 实习记者徐雅臣）记者从市场监管总局发展研究中心获悉，近日，该中心联合值 得买科技集团旗下值得买消费产业研究院发布了《2025年国内消费品第一季度品类消费与用户情绪数据 监测报告》。这是双方连续4个季度联合发布消费数据主题报告，该报告对一季度消费趋势进行了总体 研判，对消费品销售数据增长情况、消费品话题热度增长情况、消费者满意度情况等方面进行了数据监 测及分析，为行业提供有效参考。 在消费者满意度方面，基于"什么值得买"App相关数据，第一季度消费者满意度最高的消费品类为艺术 收藏，正向评价比例达97.8%，电子游戏和玩模乐器正向评价比例较低，分别为86.4%和89.1%。其中， 电子游戏一季度总话题讨论量为257.97万，"游戏日常"等热门话题讨论内容聚焦产品价格与消费体 验，"这个游戏很好玩"反映出消费者旺盛的社交互动需求，社交传播推广对电子游戏市场拓展作用显 著，小游戏借助社交互动展现强大市场竞争力。该领域负向情绪比例为13.6%，主要集中于游戏卡顿、 付费物品定价争议，行业需重点关注商业变现与消费体验优化的平衡。玩模乐器一季度总话题讨论量为 19.08万，"日常拆 ...

近日，关于国补"暂停"的消息在社交平台上引发热议，事情的缘由是部分地区发布了以旧换新补贴暂停、不 再接受新的补贴金额申请等通知。 在社交平台有网友发帖称，重庆家电国补从6月4日起全部下线，这是全国第一个资金使用完下线的地区。 根据《关于实施2025年绿色智能家电以旧换新政策的通知》，重庆市家电以旧换新补贴活动已暂停申领，原 因是"本轮绿色智能家电补贴资金已使用完毕"。 从截图可见，在"国补12类 家电以旧换新"下方的灰色卡片上标明了"停止"二字。 在相关话题下，不少网友感叹："之前就在说国补要结束，没想到来得这么快"。 首先是监管漏洞与骗补行为，线上平台存在商家虚构交易、骗取补贴的现象。再者是市场失衡，线上补贴压 缩线下实体店生存空间，部分商户因客流流失被迫闭店，引发区域性失业问题。 与此同时，"江苏线上国补叫停"的话题登上热搜。 此外出现了政策目标偏离，国补初衷为扶持下沉市场消费，但部分补贴被高收入群体或黄牛利用，实际惠及 人群未达预期。 实际上，部分地区更早地便发布了以旧换新补贴暂停的公告，如： · 甘肃肃州：2025年5月10日0时起，消费品以旧换新补贴暂停； · 江苏镇江、扬州：2025年5月12日起 ...

【深圳商报讯】（首席记者刘琼）端午假期为深圳"以旧换新"再添一把火。记者从深圳市商务局获悉， 端午期间通过"以旧换新"线上线下销售家电和数码产品30.2万台，带动销售额6.9亿元，较节前日均销售 额增长40%左右。截至6月2日，今年深圳通过"以旧换新"带动汽车、家电数码销售额达324.9亿元。 端午期间，家电和数码方面，深圳优势产品显示出强劲的消费潜力。据统计，销售数量排名靠前的产品 包括手机（超5.8万部）、智能手表手环（超2.1万个）、智能运动装备（约1.3万台）、平板（约1.25万 台）、烹饪机（约1万台）；与假期前日均销售额相比，投影仪、家用个人健康监测产品等深圳优势产 品销售额分别增长0.6倍和4.5倍。 汽车消费更是火爆。5月31日—6月8日，2025粤港澳大湾区车展在深圳举办，车展前三日正逢端午假 期，带动人流量和客流量齐齐上涨。展会现场，国家"以旧换新"补贴，结合各大车企和品牌等叠加优惠 补贴，掀起市民购车换车热潮。据车展主办方统计数据，预计假期共有45万人次观众参观，成交预计40 亿元人民币，分别比上届增长27.84%和8.1%。预测本届车展总客流量和总成交额继续刷新历史纪录。 今年以来，深 ...