点 击 蓝 字 关 注 我 们 本文全文共 1787 字，阅读全文约需 6 分钟 中国新能源汽车市场走势 中国新能源汽车市场结构 2025年5月，新能源轿车占比42.5%，比去年同期下滑2.4个百分点。新能源SUV份额达到47.2%，份 额较同期增长0.3个百分点。2025年5月，本期多数车型同比继续增长。乘用车部分，在国家促消费 政策推动下，多地出台汽车促销政策，叠加车展等线下活动，销量持续增长。交叉型乘用车本期出 现下滑。商用车部分，所有车型同比均增长，其中牵引车同比增长接近300% 。 中国新能源 汽车市 场，2025年5月销售130.7万辆，环比增长6.7%，同比增长36.8%，渗透率达到 48.7%，渗透率维持较高水平 。 其中新能源乘用车销售123.4万辆，环比增长7.7%；新能源商用车销售7.3万辆，环比下降8.3%，同 比增长63.4% 。 企业竞争进入深度重塑期，行业呼吁转向"价值竞争"，车企联合缩短供应商账期至60天以稳定产业 链，市场正从"以价换量"向"技术+服务"综合竞争转型，市场趋势向高端化、智能化倾斜，头部企业 通过供应链整合和全球化布局巩固优势，而尾部品牌加速淘汰。 装车率统计 ...

Group 1: Overall Performance of Passenger Car Market - In March, the passenger car market sales reached 1.874 million units, a year-on-year increase of 20.6% and a month-on-month increase of 42.9% [5] - The new energy vehicle (NEV) market sales were approximately 969,000 units, with a year-on-year increase of 38.8% and a month-on-month increase of 47.7%, slightly outperforming the overall market [5] - The NEV penetration rate reached 51.7% in March, up 6.8% compared to the same period last year [5] Group 2: New Energy Market Performance - In March, pure electric vehicle sales were about 639,000 units, a year-on-year increase of 54.1% and a month-on-month increase of 51.9% [11] - Plug-in hybrid sales were approximately 330,000 units, with a year-on-year increase of 16.4% and a significant month-on-month recovery of 40.2% [11] - Cumulative NEV sales for 2025 are projected to be 2.329 million units, with a cumulative year-on-year increase of 34.0% [11] Group 3: Top Cities for NEV Sales - The top 10 cities accounted for 25.0% of NEV sales, an increase from 23.2% in the previous month [12] - The top three cities for NEV sales were Guangzhou, Chengdu, and Shenzhen [12] - The top 10 cities achieved a NEV penetration rate of 50% or more, with Shenzhen leading at 70.4% [12] Group 4: Market Dynamics and Key Events - In March, 84.1% of pure electric vehicle sales were to individual users, a year-on-year increase of 73.9% [19] - Geely launched its "Qianli Haohan" intelligent driving solution on March 3, covering various models under its brands [20] - BYD announced its new generation Super e-platform on March 17, featuring advanced technologies such as high-voltage architecture and silicon carbide power chips [22] - Chery unveiled its intelligent strategy on March 18, aiming to become a leader in the global intelligent mobility ecosystem [24] Group 5: Industry Policies - On March 16, the State Council issued a special action plan to boost consumption, aiming to expand domestic demand and enhance consumer willingness [27]

Core Viewpoint - Geely Group is planning to privatize Zeekr, which may lead to its delisting from the US stock market, reflecting a significant strategic shift within the company [1][3]. Group 1: Strategic Changes - Geely submitted a non-binding offer to privatize Zeekr, suggesting a strong commitment to internal restructuring [1]. - The merger of Lynk & Co and Zeekr was initially seen as a way to strengthen Zeekr, but the current move indicates a more severe strategic reassessment by Geely [1][2]. - Geely's leadership has expressed a pessimistic outlook for the next three years, prompting a strategic contraction reminiscent of past restructuring efforts [1][2]. Group 2: Performance Metrics - Zeekr's performance since its IPO has been disappointing, with a 2024 delivery target of 230,000 vehicles not met, achieving only 222,100 deliveries [4]. - For 2024, Geely set a sales target of 710,000 vehicles for Zeekr and Lynk & Co, with Zeekr expected to deliver 320,000 units [4]. - In the first four months of 2024, Zeekr sold 53,000 vehicles, achieving only 16.56% of its annual target, indicating significant pressure to meet future sales goals [4]. Group 3: Internal Impacts - Employees holding original shares in Zeekr will not be adversely affected by the delisting, as the company will buy back shares at a price higher than the issue price [6]. - The merger may lead to personnel adjustments within Zeekr, with reports of potential layoffs and increased performance scrutiny among employees [6][7]. - The integration of Zeekr's technology assets into Geely Group is expected to enhance operational efficiency and resource allocation [3][8]. Group 4: Future Outlook - Geely's ongoing integration efforts may extend to other brands under its umbrella, with discussions about the potential privatization of Lotus and Polestar [9]. - The company aims to achieve ambitious sales targets of 4.11 million vehicles in 2023 and 5 million by 2027, but the success of these goals remains uncertain [2][9].

以下文章来源于36氪汽车 ，作者樊舒琪 内部赛马必须尽快调整为内部协同。 文 ｜ 樊舒琪 编辑 ｜ 李勤、杨轩 来源｜ 36氪汽车（ID： EV36kr） 封面来源 ｜ 官方 36氪汽车从几位行业知情人士处了解到，最近，吉利集团发布公告，将极氪的智能座舱团队合并入吉利集团中央研究院。合并后的智能座舱团队，将由新 任命的吉利集团首席座舱科学家姜军担任一号位。 "整合后座舱团队的组织关系在吉利中央研究院。"有吉利人士进一步表示，目前极氪与吉利集团的座舱平台开发团队已经是同一个，同时，吉利研究院为 吉利和极氪分别设置了独立的座舱交付团队。可以看出，吉利的座舱开发资源已经开始走向整合。 据36氪汽车了解，目前，极氪仍在使用ZEEKR AI OS座舱系统，吉利集团的其余品牌皆搭载Flyme Auto座舱系统。 短期内极氪的座舱系统不会切换。有知情人士解释："极氪正在同时开发10余款车型，这么多车型的系统切换涉及的工作量不小，因此短时间内极氪仍会 使用ZEEKR AI OS系统。" 36氪汽车 . 看懂汽车产业新百年。36氪旗下智能电动车产业报道公号。 与此同时，极氪辅助驾驶团队，虽未有正式公告，但在实质上早已融入了吉利 ...

撰 文 / 玖 零 设 计 / shelly 2025年伊始，比亚迪、吉利、奇瑞（简称"迪吉瑞"）三大自主车企相继发布了重磅智能驾驶方案， 不仅在技术上取得了显著突破，更将智驾价格平民化，大幅降低了成本，将智驾从高端体验，变成 日常出行的标配。 3月17日，比亚迪秦PLUS智驾版以11.98万元起售价登陆市场，其搭载的"天神之眼C"系统让县城青 年第一次用上高速NOA；三天后，吉利银河星耀8 EM以15万元价格标配"车位到车位"全场景智 驾；而奇瑞的小蚂蚁智驾版，则用6.38万元实现了自动泊车与车道居中。 自此，智能驾驶不再是北上广精英的专属玩具，而是中国2800个县域市场里，快递员、小店主、乡 镇教师都能负担的出行伙伴。 "迪吉瑞"的智驾方案解读 比亚迪、吉利、奇瑞重磅发布的智能驾驶方案，不仅是技术层面的迭代，也是对产业链的深度整 合，更是对市场的巨大冲击。 1.1 技术层面 比亚迪的"天神之眼"高阶智能驾驶方案涵盖了三个级别，分别为"天神之眼C"、"天神之眼B"和"天 神之眼A"。 其中，"天神之眼 C"，即DiPilot 100，采用前视三目的纯视觉方案，配备12 个摄像头、5 颗毫米波 雷达，使用算力 ...

撰 文 / 孟 为 设 计 / 琚 佳 3月10日，法拉第未来（Faraday Future，简称FF）正式将公司股票代码从"FFIE"改为"FFAI"。 其创始人贾跃亭称，AI车生态不仅是未来，更是FF的核心能力和核心战略。更名不仅是品牌升 级，更是公司对核心AI战略及长期发展目标的坚定承诺。 不到一个月前，力帆科技公告宣布，公司全称由力帆科技（集团）股份有限公司"变更为"重庆千里 科技股份有限公司"，2月18日起，证券代码601777的证券简称将由"力帆科技"变更为"千里科技"。 其更名动作的背后，也是力帆从传统车企，到全面拥抱智能化浪潮，聚焦"AI+车"战略的主动求 变，并成为了吉利全域AI战略的重要组成部分。 明确向AI领域转型的汽车企业还有小鹏汽车和理想汽车。 在刚刚结束的2025全国两会上，小鹏汽车董事长何小鹏表示，"一个全新的AI时代正在到来。AI会 推动自动驾驶甚至无人驾驶的到来；汽车产业正在和机器人开始进行融合。" 2025年，小鹏汽车也被重新定义为一家面向全球的AI汽车公司，并基于此，在未来10年内，实现产 品、商业、组织与全球化全方位领先，年销100万台AI汽车。 如何重塑汽车业 汽车商 ...

Investment Rating - The report suggests a positive investment outlook for the automotive sector, indicating that the automotive stock index is expected to outperform the market in the next six months [53]. Core Insights - The automotive sector outperformed the market with a 3.08% increase during the week of March 3-7, 2025, compared to a 1.39% rise in the CSI 300 index [3][14]. - Key segments within the automotive industry showed varied performance, with automotive parts up by 5.00%, automotive services by 2.21%, and commercial vehicles by 1.42% [3][14]. - The report highlights several potential catalysts in the robotics sector, including the anticipated launch of Optimus Gen 3 and plans by XPeng Motors to mass-produce L3 humanoid robots by 2026 [4][32]. Summary by Sections Market Performance - The automotive sector's performance was notably strong, with a 3.08% increase, while the CSI 300 index rose by 1.39% during the same period [3][14]. - The report details the performance of various sub-sectors, with automotive parts leading the gains [14]. Industry News - Geely announced its "Thousand Miles Vast" intelligent driving solution, which includes multiple levels of autonomous driving capabilities [25]. - Tesla has applied for a permit to operate autonomous taxi services in California, indicating advancements in autonomous vehicle technology [28]. - XPeng Motors plans to produce L3 humanoid robots, showcasing the integration of AI and robotics in the automotive industry [32]. Investment Recommendations - The report recommends investing in BYD, particularly due to its L2+ intelligent driving technology aimed at the 100,000-200,000 RMB price range, which is expected to see increased penetration [5]. - It suggests buying undervalued stocks in the intelligent driving and humanoid robot supply chain, highlighting companies like Yinlun and Baolong Technology as potential investments [5]. Material Prices - The report tracks fluctuations in raw material prices, noting increases in prices for ternary materials, natural gas, and aluminum, while lithium carbonate and natural rubber prices have decreased [34][40]. - Specific prices as of March 7, 2025, include ternary materials at 98.78 RMB/kg and lithium carbonate at 75,200 RMB/ton [34].

智能化领域，吉利将重演在新能源上的干拔式逆袭。 2025年3月3日，吉利发布智驾解决方案"千里浩瀚"，包含H1、H3、H5、H7、H9五大层级智驾方 案，适配吉利全系不同价位车型，目的是让更多车主都能享受到"全国都能开，哪里都好开"的智驾 体验。 起步的H1方案采用10V5R的传感器配置，10个摄像头加5个毫米波雷达，最小算力超过100TOPs， 可实现高速NOA和自动泊车APA，主打性价比。 H3方案采用11V3R的传感器配置，除了高速NOA还能实现城市通勤NOA，泊车能力升级到记忆泊 车HPA。 更高一级的H5方案采用11V3R1L的传感器配置，在H3的基础上增加一个激光雷达，能实现城区无 图NOA和车位到车位的智驾。 撰 文 / 刘宝华 设 计 / 琚 佳 短短几年前，吉利在新能源领域几乎是可有可无的边缘角色。2021年吉利新能源汽车销量10万辆， 新能源渗透率7.5%，远低于行业平均水平14.8%。 2023年2月23日，吉利银河发布，之后密集推出银河L7、银河L6、银河E8、吉利星愿、吉利银河星 舰7 EM-i等全新车型，迅速占领市场。上市后销量破万速度，从银河E5的20天，到星愿的16天，再 到星 ...