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国庆假期县域经济活力迸发
新华财经北京10月10日电(记者丁雅雯、李唐宁)2025年国庆假期,消费热潮从一二线城市涌向县域市 场。记者综合多家平台数据发现,从文旅消费的"人财两旺"到家电家居的"提档升级",县域经济正展现 出惊人的消费潜质与蓬勃的升级活力。 这个假期,越来越多的游客选择逃离传统热门景点,转而探索独具特色的县域目的地。美团旅行数据显 示,国庆中秋假期大城市周边县域目的地预订单量较去年同期增长51%,其中江苏东台、浙江海宁、广 西靖西、广东普宁、内蒙古额尔古纳、云南腾冲、江苏宜兴、内蒙古克什克腾旗、 广西大新、安徽泾 县等目的地旅游消费预订单量较去年同期提升超100%。 去哪儿平台数据显示,平台用户预订了全国2000多个县城的酒店。四川九寨沟县、广西阳朔县、福建平 潭县、江西婺源县等为热门县域。 与文旅消费同步升温的,是县域市场家电消费的显著提质升级。苏宁易购数据显示,"十一"假期,县域 家电消费加速提档升级,洗碗机、净饮机、烘干机成最受欢迎的家电"新三大件"。 家电消费在"量"上持续增长的同时,在"质"上呈现出新变化。10月1日至6日,依托遍布全国城乡的超万 家门店,苏宁易购零售云家电家居套购订单增长135%,洗碗机、净 ...
县域消费升级势头强劲:假日市场供需两旺 内需潜力持续释放
Yang Shi Wang· 2025-10-07 04:28
央视网消息:我国2000多个县域地区约占90%的国土面积、超过50%的人口是畅通国内循环、拓展内需增量的重要市场。 国庆中秋假期,各地县域商超、商业综合体迎来集中焕新升级,不仅人气火爆,更激发出县域消费的巨大活力。 在福建泉州惠安县,一家刚刚完成改造升级的大型超市,假期里吸引了大批消费者。琳琅满目的商品、时尚简约的装潢布局让人眼前一 亮。 在浙江瑞安,当地最大的商业综合体里人潮涌动,一家餐饮企业县域首店刚开业,便成为当地人的热门"打卡地"。 今年以来,这家商业综合体焕新品牌达130家,引进了很多国际一线品牌及热门网红品牌,显著提升了商业能级。这个国庆假期,就有54 个新品牌开门迎客。 记者从商务部了解到,《县域商业三年行动计划(2023-2025年)》实施三年来,已累计支持建设县级商贸综合服务中心2600多个、乡镇 商贸中心1.3万个,村级便民商店13.8万个,截至今年7月,全国县乡村商业网点在具备条件的地区已基本实现全覆盖。国家推出的三年县域商 业行动让众多县城里的商业基础设施更加完善。硬件升级了,长假期间,各地又开始琢磨起如何提供更多优质的消费产品。 负责家电安装的蔡师傅告诉记者,这个长假格外忙碌,特别是 ...
前置家电让利20%!苏宁易购930家电普惠日火力全开
Zhong Jin Zai Xian· 2025-09-27 05:18
家电家居一体化趋势下,消费者从"买产品"向"买解决方案"加速进阶。《2025中国家电消费趋势白皮 书》显示,超70%的消费者购买家电时优先考虑"场景适配性"与"全屋一体化设计"。Suning Max淮海路 店店长王以升介绍,9月以来,中央空调、风管机等需预埋管线的前置家电需求显著上升,"我们会协助 消费者提前确定型号与尺寸,确保与装修环节无缝对接。" 双11提前至国庆档,大促全程持续44天。家装行业链条长、环节多,整个服务周期长、过程较复杂。业 内人士指出,通过"国庆抢先+双11延续"的节奏安排,消费者可在更宽松的周期内灵活规划前置家电的 采购与整体装修进度。依托苏宁易购完整的供应链体系与服务能力,用户将实现"即订即装、省心焕 新"的便捷置家体验。 近日,以"不等双11"为主题的2025苏宁易购双11嘉年华暨家电"超级补"发布会在南京举行。苏宁易购宣 布,将于9月30日率先开启双11大促,并推出针对刚需、升级及前置类家电需求的"超级补"计划,打造 双11家电消费主场。其中,"家装优选"产品线聚焦中央空调、全屋净水、嵌入式厨电、智能门锁的一体 化解决方案,提供"产品+设计+局改"全案式服务,消费者可享20%让利 ...
不等双11,苏宁易购加码“超级补”
Chang Sha Wan Bao· 2025-09-26 12:54
据悉,湖南苏宁易购"家电超级补"计划围绕"刚需必选""新智严选""家装优选"三大品类,设置 10%-15%-20%梯度补贴。刚需必选品类涵盖一级能效空调、大容量冰箱、75英寸4K电视等高性价比品 质家电;新智严选品类包括嵌入式冰箱、多筒分区洗衣机、AI零嵌除菌冰箱等前沿趋势新品;家装优 选品类则包括中央空调、净水系统、嵌入式厨电等整家解决方案,全面覆盖从基础焕新到品质升级的多 样需求。 9月30日起,苏宁易购还将开启"闪购48小时"模式,消费者可在线上线下同步进入"真惠补・一补到 底"专区,以更普惠的价格入手更高品质、更多功能、更好体验的家电3C产品。活动期间,1.5匹大牌变 频空调低至1399元,85英寸超高清量子点电视低至3999元,430升平嵌四门冰箱低至2999元,10公斤双 擎热泵式洗烘套装低至4999元。 9月26日至10月8日,五一广场苏宁易购PRO超级旗舰店将推出"整点抽黄金""认筹翻倍省""套购满额 赠"等超值福利,同时举行王者荣耀电竞大赛、闻香品鉴沙龙、美食互动课堂以及小红书打卡赢好礼等 多元活动,全力打造一场集购物、娱乐、社交于一体的金秋消费嘉年华。 长沙晚报掌上长沙9月26日讯(全媒体 ...
帅丰电器: 浙江帅丰电器股份有限公司2025年半年度报告全文
Zheng Quan Zhi Xing· 2025-08-27 16:31
Core Viewpoint - The report highlights a significant decline in the financial performance of Zhejiang Sanfer Electric Co., Ltd. for the first half of 2025, with a notable drop in revenue and net profit compared to the same period last year, attributed to reduced sales volume and fewer new orders [2][4][10]. Company Overview and Financial Indicators - Company Name: Zhejiang Sanfer Electric Co., Ltd. [2] - Stock Code: 605336 [2] - Total Revenue for H1 2025: 130.36 million RMB, a decrease of 44.15% year-on-year [4] - Total Profit: 5.54 million RMB, down 88.17% year-on-year [4] - Net Profit Attributable to Shareholders: 3.30 million RMB, a decline of 91.80% year-on-year [4] - Total Assets: 2.02 billion RMB, down 4.67% from the previous year [4] Industry and Business Situation - The integrated stove industry is experiencing a downturn, with a 27.6% decline in retail sales and a 24.1% drop in retail volume in the first half of 2025 [5][10]. - The market for new housing is shrinking, impacting the kitchen appliance sector, although government policies promoting appliance upgrades may improve demand in the future [5][10]. - The company focuses on integrated kitchen appliances, emphasizing innovation and user needs to enhance product offerings [6][10]. Product Development and Innovation - The company has been continuously upgrading its integrated stove products since 2005, expanding its product line to include various kitchen appliances [17][25]. - Recent product launches include the Time-Space S5 series and Ideal L3 series, designed to meet diverse consumer needs [17][25]. - The company collaborates with Zhejiang University to enhance product design and functionality, integrating advanced technology into its offerings [18][20]. Marketing and Sales Strategy - The company employs a flat and efficient dealer model, maintaining nearly 1,000 dealers and approximately 1,900 sales terminals [9][12]. - It actively develops online and offline sales channels, leveraging e-commerce platforms like Tmall and JD.com to reach a broader audience [12][14]. - The company emphasizes brand positioning as a high-end kitchen appliance provider, targeting middle to high-income consumers [10][11]. Customer Engagement and Service - The company has implemented the "Sanfer Smile Service 3.0" initiative to enhance customer service and satisfaction [22][23]. - It focuses on building long-term relationships with customers through various engagement strategies, including loyalty programs and after-sales support [16][24]. - The company aims to improve customer experience by offering comprehensive service solutions and maintaining high service standards [22][24].
上海消费新亮点⑧|260亿消费从何而来?“以旧换新”精准落地背后的“上海合力”
Sou Hu Cai Jing· 2025-06-20 12:26
Core Insights - The "Shanghai Shopping Festival" is taking place from late April to late June 2025, aiming to explore new highlights and trends in Shanghai's physical consumption [1] - The "old-for-new" policy in Shanghai remains stable, with no adjustments planned, providing a solid foundation for the consumption boom [1][3] - The latest data shows that since the implementation of the "old-for-new" policy, over 11 million orders have been placed, generating sales exceeding 26 billion yuan [1][2] Policy Impact - The "old-for-new" policy, combined with government and enterprise subsidies, has significantly boosted consumer enthusiasm, leading to a 100% increase in orders during the recent "618" promotion [3][4] - The sales of air conditioning, kitchen appliances, and televisions have seen year-on-year growth exceeding 60%, while 3C products like smartphones and computers have surged by 128% [3] - The government subsidy acts as a strong catalyst, allowing consumers to benefit from additional discounts, with total savings reaching up to 40% [4] Consumer Behavior - Consumers are increasingly calculating the economic, safety, and comfort benefits of upgrading their appliances, leading to a surge in demand for energy-efficient and smart home products [7][8] - The trend towards "smart" and "green" appliances is evident, with sales of integrated and multifunctional devices seeing significant growth [3][6] - Young consumers, particularly those born after 1995, are driving the demand for smart home appliances, with over 70% of purchases attributed to this demographic [3] Market Dynamics - The collaboration between government and enterprises has been crucial in maximizing the impact of the subsidy policies, ensuring a smooth execution of the "old-for-new" initiative [10][11] - The innovative funding pre-allocation mechanism has alleviated cash flow pressures on businesses, ensuring that they can continue to offer subsidies to consumers [10] - Future recommendations include a tiered subsidy design and dynamic fund allocation to balance consumption stimulation and green transformation [10][11]