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神州租车进驻广州南站 国庆开业构筑大湾区“3小时自驾圈”
Zheng Quan Ri Bao Wang· 2025-09-30 07:49
面对大湾区多样化的出行需求,神州租车不断优化车辆配置。在暑假至国庆假期前,神州租车启动了大规模新车投放计 划,在全国范围投放新车数万辆,涵盖经济型轿车、SUV、新能源及中高端车型等近30款。 本报讯 (记者矫月)近日,记者从神州租车有限公司(以下简称"神州租车")处获知,该公司广州南站商铺在国庆节期间 正式开业。这是继今年4月成功启用广州白云机场T2服务点后,神州租车在大湾区深度布局的又一重要举措。 作为京广、广深港、贵广、南广等多条高铁线路的交汇点,广州南站年发送旅客超过千万人次。此次进驻将进一步提升神 州租车在大湾区的高铁站内租车服务网络,与白云机场T2服务点形成"空铁联运"一体化出行服务格局。 "机场落地即取车、跨城还车的模式,尤其适合珠三角'多城打卡'的游客。从白云机场取车,打卡顺德美食后到珠海长隆还 车,全程可以深度体验岭南风情。"神州租车相关负责人表示。 这一思路同样适用于高铁出行。"大交通+落地租"已成为城市租车出行的主流趋势。粤港澳大湾区城市群密度高、经济联 系紧密,跨城商务和旅游需求旺盛。神州租车推出的"随心还"跨城出行服务网络,使佛山、珠海等跨城订单持续提升,加速释 放大湾区3小时自驾圈潜 ...
比亚迪车队亮相武汉市第五届少数民族传统运动会
Huan Qiu Wang· 2025-09-26 10:21
Group 1 - The 12th Wuhan Games and the 5th Traditional Sports Games for Ethnic Minorities were held at Jianghan University, featuring a team of vehicles from BYD, including seven models [1] - The models showcased included the BYD Yangwang U8, Fangcheng Leopard B8, Fangcheng Leopard B5, Haiyan 07 EV, Haibao 07 DMI, Tang DMI, and Qin L EV [1] Group 2 - Yangwang is a high-end electric vehicle brand under BYD, offering a range of products including off-road vehicles, flagship sedans, and pure electric supercars [3] - Fangcheng Leopard is a BYD brand designed to meet personalized consumer needs, enhancing user experience through advanced technology [4] - Haiyan 07 EV features a design by BYD's design director Wolfgang Egger, combining vitality and elegance [4] - Haibao 07 DM-i is the first model to utilize BYD's self-developed CTB battery body integration technology and iTAC intelligent torque control system, excelling in aesthetics, safety, handling, and performance [4] - Tang DM-i is the third plug-in hybrid model from BYD, following Qin DM-i and Song PLUS DM-i, featuring dynamic design elements [5] - Qin L is built on the e-platform 3.0 Evo, incorporating CTB battery body integration technology and advanced driving assistance systems [6] Group 3 - BYD has a long-standing partnership with sports events, collaborating with the China Racing Academy, the first racing academy in China, to promote motorsport [6] - BYD has established a comprehensive event operation model across its all-terrain racetracks nationwide, aligning with the goal of popularizing motorsport [6]
放下身段,拥抱主流:方程豹钛7的“务实”转型
Tai Mei Ti A P P· 2025-09-10 21:34
Core Viewpoint - BYD's Fangchengbao brand has launched the Ti7 model, aiming to penetrate the mainstream family vehicle market with competitive pricing and high-end features, potentially reshaping the 200,000 RMB SUV segment [2][6]. Group 1: Product Launch and Features - The Ti7 was officially launched on September 9, with a starting price of 219,800 RMB, lower than the anticipated 250,000 RMB threshold [2]. - All variants of the Ti7 come equipped with high-spec features such as a dual-arm front suspension, leather seats, and BYD's latest intelligent driving assistance system [2]. - The Ti7 is designed with a focus on family users, offering spacious interiors and practical storage solutions, including a 1,880-liter cargo space when the rear seats are folded [4][5]. Group 2: Market Positioning and Strategy - The Fangchengbao brand initially gained traction in the niche off-road market with models like the Leopard 5 and Leopard 8, but aims to expand into the larger family vehicle market for sustained growth [3][4]. - The Ti7 is positioned to compete in a highly competitive segment, facing rivals such as Li Auto L6 and AITO M7, which are all vying for the same family-oriented consumer base [6][7]. Group 3: Intelligent Ecosystem and User Experience - The Ti7 introduces an innovative smart ecosystem, including the BYD Pad, which supports various vehicle control functions and enhances the in-car experience [5]. - The vehicle aims to transcend traditional transportation roles, becoming a personalized mobile space that caters to the needs of young families [5][7]. Group 4: Sales Goals and Market Challenges - The brand's general manager has set an ambitious sales target of 20,000 units per month for the Ti7, with aspirations to reach 30,000 units [6]. - The competitive landscape in the 200,000 RMB SUV market is intense, requiring brands to focus on comprehensive user experiences beyond just hardware specifications [7][8].
17.98万起!比亚迪方程豹钛7杀入20万级大五座市场
Guo Ji Jin Rong Bao· 2025-09-10 15:17
Group 1 - The core viewpoint of the article is the launch of BYD's Fangcheng Leopard brand's new model, the Titanium 7, which is positioned as a mid-to-large five-seat plug-in hybrid SUV with a price range of 179,800 to 219,800 yuan [3][5] - The Titanium 7 features dimensions of 4999/1995/1865mm and a wheelbase of 2920mm, placing it between the existing Leopard 5 and Leopard 8 models [2] - The vehicle is equipped with a 1.5T plug-in hybrid system, offering both two-wheel and four-wheel drive options, with battery capacities of 26.6kWh and 35.6kWh, providing a maximum CLTC comprehensive range of 1300 kilometers when combined with a 60-liter fuel tank [2] Group 2 - Fangcheng Leopard's sales strategy includes a price reduction with the launch of the Titanium 3, which starts at 133,800 yuan, successfully increasing sales volume [5] - The brand has sold a total of 56,388 vehicles in 2024, with the Leopard 5 being the main sales contributor at 48,913 units, accounting for nearly 87% of total sales [5] - The Titanium 7 aims to fill the gap in the large five-seat SUV market, where BYD has previously struggled to find a breakout model despite having multiple offerings [7]
硬派越野车的“新三样”革命
Zhong Guo Qi Che Bao Wang· 2025-09-08 02:44
Core Insights - The Chengdu Auto Show is witnessing a revolution in the rugged off-road vehicle segment, with the introduction of smart electric off-road vehicles, indicating a shift from traditional fuel-powered models to electric and intelligent designs [2][10] - Consumers are demanding off-road vehicles that not only perform well but also integrate smart technology and lifestyle features, reflecting a change in market expectations [2][6] Electric Drive Transformation - The transition to electric drive is significantly reshaping the performance boundaries of off-road vehicles, with electric systems reducing fuel consumption and emissions, thus aligning with regulatory requirements [3] - The Fangcheng Leopard 8, equipped with a 2.0T hybrid system, showcases impressive performance with a maximum power output of 550 kW and a torque of 760 N·m, achieving 0-100 km/h in just 4.8 seconds while maintaining a fuel consumption of 1.79 L/100 km [3] Intelligent Driving Systems - The integration of intelligent driving technologies is redefining traditional perceptions of rugged off-road vehicles, with features like advanced driver assistance systems becoming standard [6][7] - The Haval Tank 500 and Dongfeng Warrior M817 are examples of vehicles that incorporate sophisticated sensor systems and autonomous driving capabilities, enhancing the driving experience in challenging terrains [6][7] Ecosystem Redefinition - The development of a connected ecosystem is transforming off-road vehicles into "mobile ecological platforms," catering to diverse lifestyles and outdoor activities [8][10] - The trend of "urban and wild" versatility is evident in new vehicle launches, with brands emphasizing lifestyle integration and outdoor capabilities [8] Market Dynamics - The rugged off-road vehicle market is evolving from a niche segment to a mainstream category, driven by the adoption of electric, intelligent, and ecosystem-oriented features [10] - The shift towards "light off-road" vehicles is blurring the lines between traditional off-roaders and urban SUVs, expanding the potential user base [10]
行业深度 | 自主冲击豪华市场 高端定义增量空间【民生汽车 崔琰团队】
汽车琰究· 2025-09-02 14:30
Core Insights - The core viewpoint of the article emphasizes that the competition in the automotive market is shifting from low-cost vehicles to the mid-to-high-end market, where brand building will be crucial for future growth [2][12]. Group 1: Market Dynamics - The main source of market share growth for domestic car manufacturers from 2024 to 2025 will be in the A-class car market priced between 50,000 to 150,000 CNY, where domestic brands currently hold a 70.6% market share as of Q2 2025 [12][16]. - The mid-to-high-end market (150,000 to 250,000 CNY) is expected to see significant competition, with current domestic market share below 50%, indicating substantial room for growth [5][18]. - The luxury market (250,000 CNY and above) is dominated by brands like Li Auto, Xiaomi, and Huawei, which are leveraging electric and intelligent vehicle technologies to establish themselves as leaders in this segment [5][13]. Group 2: Profitability and Brand Loyalty - The profitability in the mid-to-high-end market is strong, with the 150,000 to 250,000 CNY segment projected to generate annual revenues of approximately 1.1 to 1.2 trillion CNY and net profits of around 550 to 600 billion CNY [3][12]. - Brand loyalty is becoming increasingly important in the 150,000 to 250,000 CNY market, where consumers are less price-sensitive and more focused on overall product quality and brand reputation [18][19]. - The luxury market is characterized by high brand barriers, making it difficult for new entrants to compete solely on price, thus emphasizing the need for established brand identities [4][5]. Group 3: Competitive Landscape - The competitive landscape in the 250,000 CNY and above luxury market is becoming clearer, with domestic brands like Li Auto and Huawei gaining significant market shares, while traditional luxury brands are experiencing a decline [21][22]. - The 150,000 to 250,000 CNY market is fragmented, lacking a clear leader, which presents opportunities for traditional automakers and emerging players to capture market share through innovation and design [5][14]. - The article suggests that traditional automakers and second-tier new forces should focus on the mid-range market (150,000 to 250,000 CNY) as it offers a better opportunity for growth compared to the high-end luxury segment [14][18].
打入30万级越野市场 猛士科技靠“含华量”换销量
Jing Ji Guan Cha Wang· 2025-08-18 11:33
Core Insights - Dongfeng Mengshi Technology has launched the Mengshi M817, marking a shift from a high-end branding strategy to a focus on increasing sales volume with a price range of 319,900 to 349,900 yuan [2][5] - The Mengshi M817 features a comprehensive suite of Huawei's automotive solutions, including advanced driving systems and enhanced communication capabilities, positioning it as a highly integrated off-road vehicle [2][3] Company Strategy - The company aims to enhance its market presence by leveraging its military vehicle heritage and advanced technology partnerships, particularly with Huawei, to compete in the growing off-road electric vehicle market [3][4] - Mengshi Technology's previous model, the M917, faced sales challenges due to its high price point, with only 2,101 units sold in 2024, prompting a strategic pivot to more accessible pricing [3][4] Market Context - The domestic off-road electric vehicle market is becoming increasingly competitive, with brands like Tank and BYD's Fangchengbao gaining significant traction [4] - There is currently no dominant player in the 300,000 to 400,000 yuan segment of the electric off-road market, presenting an opportunity for Mengshi M817 to establish a foothold [4]
激光雷达+“冰箱彩电” 全新坦克500能否让坦克重返增长通道?
Jing Ji Guan Cha Wang· 2025-08-14 00:02
Core Viewpoint - The new Tank 500 Smart Edition has been launched for pre-sale, featuring advanced intelligent driving capabilities and luxurious configurations, aiming to enhance market competitiveness and meet consumer demand for smart features [2][3][4]. Group 1: Product Features - The new Tank 500 comes in two versions: Hi4-T priced at 360,000 yuan and Hi4-Z priced at 388,800 yuan, reflecting an increase from the current models [2]. - It is equipped with laser radar and the third-generation intelligent driving system, Coffee Pilot Ultra, enabling full-link intelligent driving from parking space to parking space [2]. - The vehicle includes a 5.4L onboard refrigerator, six screens, and NAPPA leather seats with multiple comfort features, emphasizing luxury and convenience [3]. Group 2: Market Positioning - The Tank 500 aims to redefine the standards of mid-to-large luxury SUVs and expand its market share in the competitive off-road vehicle segment [4]. - The off-road market is becoming increasingly competitive, with various automakers like BYD, Chery, and Dongfeng entering the segment, posing challenges for the Tank brand [4]. - The Tank brand has set a sales target of at least 320,000 units by 2025, with a focus on recovering from a decline in sales observed in the first half of the year [5].
独家丨坦克今年国内销量目标24万辆,「泛越野」成新增长引擎?
雷峰网· 2025-07-08 00:41
Core Viewpoint - The Tank brand, under Great Wall Motors, aims for a significant sales increase in 2025, targeting at least 320,000 units globally, with a domestic goal of 240,000 units, despite facing challenges in the first half of 2025 due to increased competition and a slower-than-expected product launch schedule [1][2][5]. Sales Performance - In 2024, Tank achieved a total sales volume of 231,000 units, marking a year-on-year growth of 42.12% [1]. - The first half of 2025 saw Tank's global sales at just over 100,000 units, indicating a substantial gap from the annual target of 320,000 units [2][5]. - The first half of 2025 recorded a year-on-year decline of 10.67% in sales, marking the first negative growth for the brand since its establishment [5][6]. Competitive Landscape - The increase in competition has significantly impacted Tank's market share, with several brands launching similar off-road vehicles since the success of the Tank 300 [6][7]. - Competitors like BYD's Fangchengbao and Chery's Jietu have successfully captured market share, with Fangchengbao's sales reaching 60,700 units in the first half of 2025, a growth of over 232% [8]. Product Strategy - Tank's product lineup has expanded with the introduction of new models, including the Tank 500 Hi4-Z and various versions of the Tank 400 and 300 [10][11]. - The second half of 2025 is critical for Tank, as it plans to launch models equipped with advanced driving systems and comfort features to attract a broader customer base [11][12]. Market Focus - Tank is shifting its focus towards the "pan-off-road" market, which targets a wider audience compared to the traditional strong off-road segment [12][13]. - The strong off-road vehicle market has an annual sales volume of approximately 600,000 units, while the pan-off-road market is significantly larger, reaching a scale of millions [13][14].
豹8首发华为新功能 开车再也不用碰手机了
Qi Lu Wan Bao· 2025-06-24 05:30
Core Viewpoint - The launch of the HiCar 6.0 mirroring mode by BYD and Huawei at the HDC 2025 Developer Conference represents a significant advancement in car connectivity, allowing seamless integration of mobile phone functionalities into the vehicle's system, enhancing user experience and expanding BYD's leadership in the new energy vehicle market [1][13]. Group 1: Technology and Features - The mirroring mode allows users to fully replicate their mobile phone interface and functionalities on the car's display, overcoming limitations of existing systems like Apple CarPlay and Baidu CarLife, which only share partial features [3][11]. - The innovative "fold and drag" design enables users to minimize the mirrored interface to a small window, allowing for a more flexible interaction without obstructing essential navigation functions [7][11]. - The mirroring mode is supported by a shared computing power technology developed by BYD and Huawei, which enhances the car's hardware capabilities and ensures smooth operation of high-demand applications like 4K video playback [9][11]. Group 2: User Experience and Benefits - The mirroring mode addresses user pain points by allowing shared access to mobile app memberships, enabling users to enjoy premium content on the car's system without additional costs [5][13]. - The integration of mobile and vehicle ecosystems aims to make driving safer by minimizing distractions, allowing users to respond to messages and notifications without taking their hands off the wheel [3][13]. - The overall experience is designed to make technology an integral part of daily life, emphasizing that innovation should enhance convenience without additional financial burden on users [13].