9月28日晚，"购在中国·乐购春城"2025昆明国庆中秋促消费活动启动仪式正式举行。此次活动聚焦"喜迎国庆、品鉴中秋"双节节点，通过打造消费新业态、 新场景、新模式，为全球友人、各地游客及本地市民送上一场覆盖"吃住行游购娱"的消费盛宴。 昆明"咖啡+茶"特色消费场景同步上线。翠湖—老街区域举办城市咖啡生活季，民族打跳、非遗走秀、电竞音乐嘉年华、国际街舞大赛等活动与咖啡体验结 合，成为年轻群体打卡热点；作为普洱茶集散中心，昆明19个茶叶市场集群（含雄达、康乐茶文化城等）集中展示"宝洪茶""十里香"等知名品牌，邀请市民 游客"北逛雄达、南游康乐"，感受春城茶香。 据悉，此次"购在中国·乐购春城"活动将持续至国庆中秋假期结束，通过多元消费场景与真金白银的补贴让利，进一步释放昆明消费潜力，助力省会城市消 费带动效应提升。 （中国日报云南记者站 记者 李映青） 滇池西岸EasyFly低空公园则打造"云端赏月庆双节"活动，热气球高空赏月、浮岛纪·云端音乐会、少儿非遗艺术邀请赛等活动轮番上演；西山景区凭借"滇池 夜月、西山月美"的绝佳景观，成为市民游客中秋赏月首选地。 不出昆明"逛东南亚" 商文旅融合成消费新引擎 作为"南 ...

Company Overview - Yue Wannianqing's stock price is reported at 17.97 yuan, down 1.70% from the previous trading day [1] - The opening price for the day was 18.40 yuan, with a high of 18.55 yuan and a low of 17.75 yuan, resulting in a trading volume of 58,600 hands and a transaction amount of 106 million yuan [1] Industry Position - Yue Wannianqing operates in the traditional Chinese medicine industry, with business segments including pharmaceuticals, Chinese medicinal pieces, and health supplements [1] - The company holds dual certifications as a "Chinese Time-honored Brand" and "Intangible Cultural Heritage," indicating its strong market position [1] Strategic Initiatives - Recently, the company participated as a key co-organizer and exhibitor at the first Shantou Health Industry Innovation Development Conference and Health Product Expo, showcasing its innovative capabilities and strategic layout in the "Chinese Medicine +" industry chain [1] - Yue Wannianqing established strategic cooperation with the Jinping District government and Shantou University during the expo [1] - The company also hosted the "Whole Life Cycle Health Innovation Development Forum" and conducted a special roadshow event [1] Financial Insights - On August 12, the net outflow of main funds was 2.4228 million yuan, accounting for 0.08% of the circulating market value [1] - Over the past five days, the cumulative net outflow of main funds reached 4.2846 million yuan, representing 0.15% of the circulating market value [1]

Group 1 - The first Shantou Health Industry Innovation Development Conference and Health Product Expo was successfully held from August 8 to 10, 2025, with the theme "Healthy China, Vibrant Shantou" [1] - Guangdong Wannianqing Pharmaceutical Co., Ltd. (referred to as "Yue Wannianqing") participated deeply as an important co-organizer and exhibitor, showcasing its innovative capabilities and strategic layout covering the "Traditional Chinese Medicine +" industry chain [1] - Yue Wannianqing's business scope includes pharmaceuticals, traditional Chinese medicine pieces, and health supplements, and it presented its core sectors such as Huahuaitang Traditional Chinese Medicine Hall and various health service centers [1] Group 2 - During the opening ceremony, Yue Wannianqing's Chairman Ou Xiantao and Vice President Chen Xiuyan participated in the launch and signing of several important projects, including a strategic cooperation with the Jinping District Government and Shantou University, marking a new stage in government-enterprise collaborative development [1] - Following the expo, Yue Wannianqing, in collaboration with the Shantou Listed Companies Development Promotion Association and Guangzhou Private Equity Fund Association, held a themed roadshow focusing on "Value Management and High-Quality Development," attracting numerous listed companies, excellent enterprises, investment institutions, and financial media [2] - The company, recognized as a "Chinese Time-Honored Brand" and a "Cultural Heritage," is actively responding to the national strategy for revitalizing traditional Chinese medicine and seizing historical opportunities for high-quality development in the health industry [2]

Group 1 - The event "She Health, Beautiful Protection for Her" health market was launched in Shanghai, featuring Beijing Tongrentang as a strategic partner of Meituan's women's health public welfare program [1] - Beijing Tongrentang created an interactive health experience area, attracting many women to participate in activities that combined stamp collection, fun challenges, and health benefits [1][3] - The event included limited-time discounts on Tongrentang products, covering health supplements and health teas, making health benefits easily accessible [1] Group 2 - In addition to fun interactions, Beijing Tongrentang set up a public welfare consultation area with experienced traditional Chinese medicine (TCM) practitioners providing free health consultations and personalized advice [3][4] - The activities focused on common sub-health issues among urban women, such as emotional stress and liver qi stagnation, integrating TCM culture into everyday life in a relatable manner [4] Group 3 - As an important partner in Meituan's women's health public welfare program, Beijing Tongrentang actively practices the "She Health" initiative through health markets, public welfare consultations, and health knowledge dissemination [6] - The company emphasizes that these efforts are not only a practical response to the "Healthy China" strategy but also a continuation of its core philosophy of "benefiting the world through health" [6] - Since its establishment in 1669, the company has adhered to the principle of meticulous craftsmanship and quality, embedding public welfare into its development ethos [6] Group 4 - Beijing Tongrentang integrates social responsibility into its corporate actions, aiming to leverage TCM's unique advantages to contribute to the improvement of public health [8]

Core Viewpoint - The company has successfully navigated through a challenging period and is now focusing on becoming a comprehensive supply chain company that integrates manufacturing, branding, and retailing. Group 1: Company Recovery and Strategy - The company experienced a significant decline in revenue and profit after its peak in 2019, where it became the first in the snack industry to exceed 10 billion yuan in annual revenue [1][42] - A consensus was reached among executives that the company's products were priced too high, leading to a strategic shift towards "high-end cost-effectiveness" [2][14] - The company has successfully utilized platforms like Douyin (TikTok) to boost sales, achieving 2.2 billion yuan in sales in 2023, surpassing Tmall's 1.9 billion yuan [4] Group 2: Organizational Changes and Market Adaptation - The company adopted a "weaker" approach to management, focusing on small changes and empowering teams to make adjustments [11][12] - A new pricing and operational strategy was implemented to enhance competitiveness against lower-priced brands [15][16] - The company is expanding its product range with 33 new proprietary brands across various categories, including pet food and convenience foods [4][28] Group 3: Future Vision and Market Positioning - The founder envisions the company as a "super supply chain" entity that can serve various retail channels and consumer needs [5][17] - The company aims to establish a presence in community retail through convenience stores and lifestyle shops, capitalizing on urbanization trends [19][22] - The company recognizes the importance of adapting to market changes and is committed to continuous innovation and brand development [34][40]